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Skateboarding Is Not A Crime
Skateboarding is not a crime is a slogan advocating for the right of anyone to enjoy skateboarding. In 1987 skateboard company Powell Peralta initiated an advertising campaign using "skateboarding is not a crime" as their slogan. Their 1988 advertising video, ''Public Domain'', showed skateboarders in various locations which displayed stickers showing the slogan. In 1997 skateboard company NHS, Inc. began formal use of the slogan for their brand. Various commentators in the skateboarding community have discussed what the phrase means to them. Skateboarding at the 2020 Summer Olympics raised the profile of the sport, leading commentators to reflect on how skateboarding has been called a crime but now people take it more seriously. The phrase has been used to advertise skatepark A skatepark, or skate park, is a purpose-built recreational environment made for skateboarding, BMX, Freestyle scootering, scootering, and aggressive inline skating. A skatepark may contain half-pip ...
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Slogan
A slogan is a memorable motto or phrase used in a clan or a political, commercial, religious, or other context as a repetitive expression of an idea or purpose, with the goal of persuading members of the public or a more defined target group. The '' Oxford Dictionary of English'' defines a slogan as "a short and striking or memorable phrase used in advertising". A slogan usually has the attributes of being memorable, very concise and appealing to the audience. Etymology The word ''slogan'' is derived from ''slogorn'', which was an Anglicisation of the Scottish Gaelic and Irish ( 'army', 'host' and 'cry').Merriam-Webster (2003), p. 1174. Irish George E. Shankel's (1941, as cited in Denton 1980) research states that "English-speaking people began using the term by 1704". The term at that time meant "the distinctive note, phrase or cry of any person or body of persons". Slogans were common throughout the European continent during the Middle Ages; they were used primarily as ...
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Skateboarding
Skateboarding is an extreme sport, action sport that involves riding and Skateboarding trick, performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry Profession, job, and a method of transportation. Originating in the United States, skateboarding has been shaped and influenced by many skateboarders throughout the years. A 2009 report found that the skateboarding market is worth an estimated $4.8 billion in annual revenue, with 11.08 million active skateboarders in the world. In 2016, it was announced that skateboarding would be represented at the 2020 Summer Olympics in Tokyo, for both male and female teams. Skateboarding made its Olympic debut in 2020 and was included in the 2024 games. Since the 1970s, skateparks have been constructed specifically for use by skateboarders, freestyle BMXers, aggressive inline skating, aggressive skaters, and more recently, Freestyle scootering, scooters. However, skateboarding has becom ...
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Powell Peralta
Powell Peralta is an American skateboard company founded by George Powell and Stacy Peralta in 1978. The company rose to prominence in the 1980s as skateboarding began maturing as a sport. The company featured the Bones Brigade, a team featuring the era's top competitors. Peralta left the company in 1991 and Powell continued to produce skateboard equipment as Powell, Bones Bearings and RollerBones. The two company founders reunited to produce the company's now classic inventory under the name Powell Classic. Background George Powell studied engineering at Stanford University and started making homemade skateboards in 1957. In 1974, Powell's son came and asked for a skateboard. When Powell pulled an old one out of the garage, his son complained it did not ride smoothly. Powell became interested in skateboarding again, as he realized urethane wheels improved a skateboard's ride. With this prompting, Powell started making his own skateboards and wheels. He bought urethane and bake ...
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Advertising Campaign
An advertising campaign or marketing campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. ...
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NHS, Inc
The National Health Service (NHS) is the term for the publicly funded healthcare systems of the United Kingdom: the National Health Service (England), NHS Scotland, NHS Wales, and Health and Social Care (Northern Ireland) which was created separately and is often referred to locally as "the NHS". The original three systems were established in 1948 (NHS Wales/GIG Cymru was founded in 1969) as part of major social reforms following the Second World War. The founding principles were that services should be comprehensive, universal and free at the point of delivery. Each service provides a comprehensive range of health services, provided without charge for residents of the United Kingdom apart from dental treatment and optical care. In England, NHS patients have to pay prescription charges; some, such as those aged over 60, or those on certain state benefits, are exempt. Taken together, the four services in 2015–16 employed around 1.6 million people with a combined budget of � ...
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Skateboarding At The 2020 Summer Olympics
Skateboarding was an event held in the 2020 Summer Olympics in Tokyo, Japan. It was the debut appearance of skateboarding at the Summer Olympics. Skateboarding was one of four new sports added to the Olympic program for 2020; it is also provisionally approved for the 2024 Summer Olympic games. The proposal to add skateboarding to the Olympics was approved in August 2016.How skateboarding made it to the Olympics: an institutional perspective
Retrieved 19 August 2021.


Qualification

There were 80 quota spots available for skateboarding. Each event had 20 competitors: three qualified from the World Championships, 16 from the world rankings, and one from the host country of the Olympics, Japan.
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Skatepark
A skatepark, or skate park, is a purpose-built recreational environment made for skateboarding, BMX, Freestyle scootering, scootering, and aggressive inline skating. A skatepark may contain half-pipes, handrails, funboxes, vert ramps, stairway, stairsets, quarter pipes, ledges, spine transfers, pyramids, banked ramps, full pipes, pools, bowls, snake runs, and any number of other objects. History Most of the early skateparks were in the United States. The first skatepark in the world, Surf City, opened for business at 5140 East Speedway Road in Tucson, Arizona on September 3, 1965. Patti McGee, Women's National Champion, attended the grand opening. The park had concrete ramps and was operated by Arizona Surf City Enterprises, Inc. A skatepark for skateboarders and skaters made of plywood ramps on a half-acre lot in Kelso, Washington, opened in April 1966. It was lighted for night use. California's first, the Carlsbad Skatepark opened on March 3, 1976. The World Skateboard ...
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Skateboarding Mass Media
Skateboarding is an action sport that involves riding and performing tricks using a skateboard, as well as a recreational activity, an art form, an entertainment industry job, and a method of transportation. Originating in the United States, skateboarding has been shaped and influenced by many skateboarders throughout the years. A 2009 report found that the skateboarding market is worth an estimated $4.8 billion in annual revenue, with 11.08 million active skateboarders in the world. In 2016, it was announced that skateboarding would be represented at the 2020 Summer Olympics in Tokyo, for both male and female teams. Skateboarding made its Olympic debut in 2020 and was included in the 2024 games. Since the 1970s, skateparks have been constructed specifically for use by skateboarders, freestyle BMXers, aggressive skaters, and more recently, scooters. However, skateboarding has become controversial in areas in which the activity, although legal, has damaged curbs, stoneworks, ...
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