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Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations, and governmental agencies. Nonprofit organization, Non-profit organizations may use free modes of persuasion, such as a public service ann ...
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The Ladies' Home Journal (1948) (14785694143)
''The'' () is a grammatical Article (grammar), article in English language, English, denoting persons or things that are already or about to be mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the Most common words in English, most frequently used word in the English language; studies and analyses of texts have found it to account for seven percent of all printed English-language words. It is derived from gendered articles in Old English which combined in Middle English and now has a single form used with nouns of any gender. The word can be used with both singular and plural nouns, and with a noun that starts with any letter. This is different from many other languages, which have different forms of the definite article for different genders or numbers. Pronunciation In most dialects, "the" is pronounced as (with the voiced dental fricative followed by a schwa) when fol ...
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Bronze Printing Plate For An Advertisement
Bronze is an alloy consisting primarily of copper, commonly with about 12–12.5% tin and often with the addition of other metals (including aluminium, manganese, nickel, or zinc) and sometimes non-metals, such as phosphorus, or metalloids such as arsenic or silicon. These additions produce a range of alloys that may be harder than copper alone, or have other useful properties, such as strength, ductility, or machinability. The archaeological period in which bronze was the hardest metal in widespread use is known as the Bronze Age. The beginning of the Bronze Age in western Eurasia and India is conventionally dated to the mid-4th millennium BCE (~3500 BCE), and to the early 2nd millennium BCE in China; elsewhere it gradually spread across regions. The Bronze Age was followed by the Iron Age starting from about 1300 BCE and reaching most of Eurasia by about 500 BCE, although bronze continued to be much more widely used than it is in modern times. Because historical artworks ...
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Jinan
Jinan (), Postal Map Romanization, alternately romanization of Chinese, romanized as Tsinan, is the Capital (political), capital of Shandong province in East China, Eastern China. With a population of 9.2 million, it is the second-largest city in Shandong. The area of present-day Jinan has played an important role in the history of the region from the earliest beginnings of civilization and has evolved into a major national administrative, economic, and transportation hub. The city has held Sub-provincial city, sub-provincial administrative status since 1994. Jinan is often called the "City of Springs" for its famous 72 Artesian aquifer, artesian springs. Jinan is one of the top List of cities by scientific output, 40 cities in the world for scientific research as tracked by the Nature Index according to the Nature Index 2022 Science Cities. The city is home to List of universities and colleges in Shandong, several major universities, including Shandong University, Shangdong, Sha ...
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Song Dynasty
The Song dynasty (; ; 960–1279) was an imperial dynasty of China that began in 960 and lasted until 1279. The dynasty was founded by Emperor Taizu of Song following his usurpation of the throne of the Later Zhou. The Song conquered the rest of the Ten Kingdoms, ending the Five Dynasties and Ten Kingdoms period. The Song often came into conflict with the contemporaneous Liao, Western Xia and Jin dynasties in northern China. After retreating to southern China, the Song was eventually conquered by the Mongol-led Yuan dynasty. The dynasty is divided into two periods: Northern Song and Southern Song. During the Northern Song (; 960–1127), the capital was in the northern city of Bianjing (now Kaifeng) and the dynasty controlled most of what is now Eastern China. The Southern Song (; 1127–1279) refers to the period after the Song lost control of its northern half to the Jurchen-led Jin dynasty in the Jin–Song Wars. At that time, the Song court retreated south o ...
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Classic Of Poetry
The ''Classic of Poetry'', also ''Shijing'' or ''Shih-ching'', translated variously as the ''Book of Songs'', ''Book of Odes'', or simply known as the ''Odes'' or ''Poetry'' (; ''Shī''), is the oldest existing collection of Chinese poetry, comprising 305 works dating from the 11th to 7th centuries BCE. It is one of the " Five Classics" traditionally said to have been compiled by Confucius, and has been studied and memorized by scholars in China and neighboring countries over two millennia. It is also a rich source of ''chengyu'' (four-character classical idioms) that are still a part of learned discourse and even everyday language in modern Chinese. Since the Qing dynasty, its rhyme patterns have also been analysed in the study of Old Chinese phonology. Name Early references refer to the anthology as the ''300 Poems'' ('' shi''). ''The Odes'' first became known as a ''jīng'', or a "classic book", in the canonical sense, as part of the Han Dynasty official adoption of C ...
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Rock Art
In archaeology, rock art is human-made markings placed on natural surfaces, typically vertical stone surfaces. A high proportion of surviving historic and prehistoric rock art is found in caves or partly enclosed rock shelters; this type also may be called cave art or parietal art. A global phenomenon, rock art is found in many culturally diverse regions of the world. It has been produced in many contexts throughout human history. In terms of technique, the four main groups are: * cave paintings, * petroglyphs, which are carved or scratched into the rock surface, * sculpted rock reliefs, and * geoglyphs, which are formed on the ground. The oldest known rock art dates from the Upper Palaeolithic period, having been found in Europe, Australia, Asia, and Africa. Anthropologists studying these artworks believe that they likely had magico-religious significance. The archaeological sub-discipline of rock art studies first developed in the late-19th century among Francophone scholar ...
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Ancient Rome
In modern historiography, ancient Rome refers to Roman civilisation from the founding of the city of Rome in the 8th century BC to the collapse of the Western Roman Empire in the 5th century AD. It encompasses the Roman Kingdom (753–509 BC), Roman Republic (509–27 BC) and Roman Empire (27 BC–476 AD) until the fall of the western empire. Ancient Rome began as an Italic settlement, traditionally dated to 753 BC, beside the River Tiber in the Italian Peninsula. The settlement grew into the city and polity of Rome, and came to control its neighbours through a combination of treaties and military strength. It eventually dominated the Italian Peninsula, assimilated the Greek culture of southern Italy (Magna Grecia) and the Etruscan culture and acquired an Empire that took in much of Europe and the lands and peoples surrounding the Mediterranean Sea. It was among the largest empires in the ancient world, with an estimated 50 to 90 million inhabitants, roughly ...
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Ancient Greece
Ancient Greece ( el, Ἑλλάς, Hellás) was a northeastern Mediterranean civilization, existing from the Greek Dark Ages of the 12th–9th centuries BC to the end of classical antiquity ( AD 600), that comprised a loose collection of culturally and linguistically related city-states and other territories. Most of these regions were officially unified only once, for 13 years, under Alexander the Great's empire from 336 to 323 BC (though this excludes a number of Greek city-states free from Alexander's jurisdiction in the western Mediterranean, around the Black Sea, Cyprus, and Cyrenaica). In Western history, the era of classical antiquity was immediately followed by the Early Middle Ages and the Byzantine period. Roughly three centuries after the Late Bronze Age collapse of Mycenaean Greece, Greek urban poleis began to form in the 8th century BC, ushering in the Archaic period and the colonization of the Mediterranean Basin. This was followed by the age of Classica ...
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Lost And Found
A lost and found (American English) or lost property (British English), or lost articles (also Canadian English) is an office in a public building or area where people can go to retrieve lost articles that may have been found by others. Frequently found at museums, amusement parks and schools, a lost and found will typically be a clearly marked box or room in a location near the main entrance. Some lost and found offices will try to contact the owners of any lost items if there are any personal identifiers available. Practically all will either sell, give away, or discard items after a certain period has passed to clear their storage. History In Japan, the lost-and-found property system dates to a code written in the year 718. The first modern lost and found office was organized in Paris in 1805. Napoleon ordered his prefect of police to establish it as a central place "to collect all objects found in the streets of Paris", according to Jean-Michel Ingrandt, who was appointed ...
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Arabian Peninsula
The Arabian Peninsula, (; ar, شِبْهُ الْجَزِيرَةِ الْعَرَبِيَّة, , "Arabian Peninsula" or , , "Island of the Arabs") or Arabia, is a peninsula of Western Asia, situated northeast of Africa on the Arabian Plate. At , the Arabian Peninsula is the largest peninsula in the world. Geographically, the Arabian Peninsula includes Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, the United Arab Emirates (UAE), and Yemen, as well as the southern portions of Iraq and Jordan. The largest of these is Saudi Arabia. In the classical era, the southern portions of modern-day Syria, Jordan, and the Sinai Peninsula were also considered parts of Arabia (see Arabia Petraea). The Arabian Peninsula formed as a result of the rifting of the Red Sea between 56 and 23 million years ago, and is bordered by the Red Sea to the west and southwest, the Persian Gulf and the Gulf of Oman to the northeast, the Levant and Mesopotamia to the north and the Arabian S ...
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Pompeii
Pompeii (, ) was an ancient city located in what is now the ''comune'' of Pompei near Naples in the Campania region of Italy. Pompeii, along with Herculaneum and many villas in the surrounding area (e.g. at Boscoreale, Stabiae), was buried under of volcanic ash and pumice in the Eruption of Mount Vesuvius in 79 AD. Largely preserved under the ash, the excavated city offered a unique snapshot of Roman life, frozen at the moment it was buried, although much of the detailed evidence of the everyday life of its inhabitants was lost in the excavations. It was a wealthy town, with a population of ca. 11,000 in AD 79, enjoying many fine public buildings and luxurious private houses with lavish decorations, furnishings and works of art which were the main attractions for the early excavators. Organic remains, including wooden objects and human bodies, were interred in the ash. Over time, they decayed, leaving voids that archaeologists found could be used as moulds to make plast ...
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Political Campaign
A political campaign is an organized effort which seeks to influence the decision making progress within a specific group. In democracies, political campaigns often refer to electoral campaigns, by which representatives are chosen or referendums are decided. In modern politics, the most high-profile political campaigns are focused on general elections and candidates for head of state or head of government, often a president or prime minister. Campaign message The message of the campaign contains the ideas that the candidate wants to share with the voters. It is to get those who agree with their ideas to support them when running for a political position. The message often consists of several talking points about policy issues. The points summarize the main ideas of the campaign and are repeated frequently in order to create a lasting impression with the voters. In many elections, the opposition party will try to get the candidate "off message" by bringing up policy or ...
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