|
Website Monetizing
Website monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on pages of the website to benefit from the traffic the site is experiencing. The two most important metrics that matter to a web publisher looking to monetize their site is "Fill Rate", or the % of inventory where ads can be shown by a partner advertising network, and eCPM, which is the effective cost per thousand impression dollar amount that is paid out to the publisher for showing ads to their audience. Additionally, aside from typical ad display and various advertising generated revenue, some webmasters or site owners utilize Lead Generation to monetize Internet traffic to a website by creating leads or inquiries from submission forms or phone calls from inter ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Monetization
Monetization ( also spelled monetisation in the UK) is, broadly speaking, the process of converting something into money. The term has a broad range of uses. In banking, the term refers to the process of converting or establishing something into legal tender. While it usually refers to the coining of currency or the printing of banknotes by central banks, it may also take the form of a promissory currency. The term "monetization" may also be used informally to refer to exchanging possessions for cash or cash equivalents, including selling a security interest, charging fees for something that used to be free, or attempting to make money on goods or services that were previously unprofitable or had been considered to have the potential to earn profits. And data monetization refers to a spectrum of ways information assets can be converted into economic value. Another meaning of "monetization" denotes the process by which the U.S. Treasury accounts for the face value of outstanding c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pay Per Click
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. This differs from more traditional advertising, which usually requires upfront payment regardless of engagement. Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising, and Microsoft Advertising). With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on websites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead, usually charge on a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
List Of Advertising Networks
List of Advertising networks and Affiliate networks, which include CPA Networks as well as contextual and keyword targeted advertising services. Basically networks and services that provide the means for webmasters to monetize their websites. Pay per click search engines Search engines, including web search engines, selection-based search engines, metasearch engines, desktop search tools, and web portals and vertical market websites have a search facility for online databases. By content/topic Gene ... should be listed in a different category. The content network version of search engine's PPC services belong in here though. internet adver... Advertising agencies Digital marketing companies Networks ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
In-text Advertising
In-text advertising is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units. Description Although contextual advertising in general refers to the inclusion of advertisements adjacent to relevant online context (e.g., Google AdSense), in-text advertising places hyperlinks directly into the text of the webpage. In-text advertising is commonly available from In-Text Ad Networks like Kontera using technology such as IntelliTXT, or offered by publishers using Ad Serving technology from PowerLinks Media. Advertising Model In text advertising commonly works on a pay-per-click (PPC) model, which means that each time a website visitor clicks on an In-text ad, the websites owner gets paid by the advertiser. Other models include cost per impression Cost per impression (CPI) and cost per thousand impressions (CPM) are terms used in traditional advertising media selection, as well as online a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
In-image Advertising
In-image advertising is a form of contextual advertising where specific images on a website are matched with related advertisements. Description In-image advertising uses “data about the image, its tags, and the surrounding content to match images with ads that are contextually relevant.” Once a website owner integrates the scripts onto their publishing systems, site visitors can move their mouse over the images or look at an image for a certain amount of time to reveal an ad. Most in-image advertising have the following characteristics: # When a user mouses over an image on a website, a small overlay on the lower segment of the image appears. # The overlay can be closed out by the user. # Some in-image ad technologies produce a pop-up box when visitors mouse over images. # Clicking on the text of an in-image advertisement directs users to a new page. In-image ads were first introduced by GumGum in February, 2008, as a way for publishers to pay image licensing fees on an a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Affiliate Marketing
Affiliate marketing is a marketing arrangement in which Affiliate (commerce), affiliates receive a wiktionary:commission, commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to Outsourcing, outsource part of the Sales, sales process. It is a form of performance-based marketing where the commission acts as an Economic incentive, incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral. Affiliate marketers may use a variety of methods to generate these sales, including Organic search, organic search engine optimization, paid search engine marketing, e-mail marketing, content marketing, display advertising, organic social media marketing, and more. Though the largest companies run their own affiliate networks (for example Amazon), most merchants join affiliate networks which provide reporting tools and payment processing. History Ori ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
PayPal
PayPal Holdings, Inc. is an American multinational financial technology company operating an online payments system in the majority of countries that support E-commerce payment system, online money transfers; it serves as an electronic alternative to traditional Banknote, paper methods such as cheque, checks and money orders. The company operates as a payment processor for online vendors, auction sites and many other commercial and company users, for which it charges an international addition bank charges fee. Established in 1998 as Confinity, PayPal went public through an initial public offering, IPO in 2002. It became a wholly owned subsidiary of eBay later that year, valued at $1.5 billion. In 2015 eBay corporate spin-off, spun off PayPal to its shareholders, and PayPal became an independent company again. The company was ranked 143rd on the 2022 Fortune 500, ''Fortune'' 500 of the largest United States corporations by revenue. Since 2023, PayPal is a member of the MACH Al ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Creative Market
Creative Market is an online marketplace for user-generated design assets. The company sells fonts, graphics, illustrations, mockups, icons, templates, web themes, stock photography, and other digital goods for use by web creatives. Creative Market has over 10 million users and more than 10 million purchasable items, available both as single purchases and as part of a monthly subscription offering. It was founded in 2012 by Aaron Epstein, Chris Williams, and Darius A. Monsef IV in San Francisco, California. Initially, Creative Market went through three investment rounds, raising funds from notable Silicon Valley investors including 500 Startups, Y Combinator, CrunchFund, SV Angel, and Alexis Ohanian. In February 2014, the company was acquired by American multinational software corporation Autodesk for an undisclosed amount. In 2017, Creative Market raised $7 million in a Series A financing round to spin out from Autodesk. In 2020, Creative Market was acquired by Dribbble Ho ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
World Of Warcraft
''World of Warcraft'' (''WoW'') is a 2004 massively multiplayer online role-playing (MMORPG) video game developed and published by Blizzard Entertainment for Windows and Mac OS X. Set in the '' Warcraft'' fantasy universe, ''World of Warcraft'' takes place within the fictional planet Azeroth, approximately four years after the events of the previous game in the series, '' Warcraft III: The Frozen Throne.'' The game was announced in 2001, and was released for the 10th anniversary of the ''Warcraft'' franchise on November 23, 2004. Since launch, ''World of Warcraft'' has had ten major expansion packs: '' The Burning Crusade'' (2007), '' Wrath of the Lich King'' (2008), '' Cataclysm'' (2010), '' Mists of Pandaria'' (2012), '' Warlords of Draenor'' (2014), '' Legion'' (2016), '' Battle for Azeroth'' (2018), '' Shadowlands'' (2020), '' Dragonflight'' (2022), and '' The War Within'' (2024). Two further expansions, ''Midnight'' and ''The Last Titan'', were announced in 2023. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York Times
''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of the longest-running newspapers in the United States, the ''Times'' serves as one of the country's Newspaper of record, newspapers of record. , ''The New York Times'' had 9.13 million total and 8.83 million online subscribers, both by significant margins the List of newspapers in the United States, highest numbers for any newspaper in the United States; the total also included 296,330 print subscribers, making the ''Times'' the second-largest newspaper by print circulation in the United States, following ''The Wall Street Journal'', also based in New York City. ''The New York Times'' is published by the New York Times Company; since 1896, the company has been chaired by the Ochs-Sulzberger family, whose current chairman and the paper's publ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Wall Street Journal
''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscription model, requiring readers to pay for access to most of its articles and content. The ''Journal'' is published six days a week by Dow Jones & Company, a division of News Corp. As of 2023, ''The'' ''Wall Street Journal'' is the largest newspaper in the United States by print circulation, with 609,650 print subscribers. It has 3.17 million digital subscribers, the second-most in the nation after ''The New York Times''. The newspaper is one of the United States' newspapers of record. The first issue of the newspaper was published on July 8, 1889. The editorial page of the ''Journal'' is typically center-right in its positions. The newspaper has won 39 Pulitzer Prizes. History Founding and 19th century A predecessor to ' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
