|
We're The Superhumans
''We're the Superhumans'' is a television advert which was produced by Channel 4 to promote its broadcast of the 2016 Summer Paralympics in Rio de Janeiro. Serving as a follow-up to '' Meet the Superhumans'' (which was used to promote the 2012 Summer Paralympics in London), the advert featured people of various backgrounds and disabilities (including several British Paralympic athletes) performing different activities and physical feats. It was set to a performance of the Sammy Davis Jr. song "Yes I Can" by a band composed of musicians with disabilities. ''We're the Superhumans'' received wide acclaim, and won the overall award in film at the 2017 Cannes Lions Festival. The advert faced criticism for allegedly conveying unrealistic expectations of people with disabilities, stemming from Channel 4's marketing campaigns for the Paralympics having promoted the athletes as having "superhuman" traits. Channel 4 stated that it worked with disability organizations to ensure its portra ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Blink (production Company)
Blink is a British development studio and production company. They make TV series, commercials, music videos, short films, branded content and video games. The company structure comprises Blink Industries (TV & Film), Blinkink (commercials & music videos with a focus on mixed media/animation), Blink Productions (commercials & music videos with a focus on live action) and Blink Games (video game development). The group operates from 3 studio locations in London. Overview Blink is known for discovering and developing new creative talent. Having started out as a TV commercial production company, Blink has evolved into one of the UK's rising independent entertainment studios with several completed productions and a slate of original IPs in development. Their roster of directorial talent is drawn from a diverse range of backgrounds, whose work incorporates a variety of film crafts, including live-action, stop motion, puppetry, 2D animation and CGI. Blink Industries Blink Industries ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dumb Ways To Die
''Dumb Ways to Die'' is an Australian public awareness campaign video and media franchise made by Metro Trains in Melbourne, Victoria to promote railway safety. The original cartoon public service announcement for the awareness campaign went viral on social media after it was released on the internet in November 2012, amassing over 320 million views on YouTube. The campaign's animation was later developed into a mobile app available to iOS and Android devices. On 1 October 2021, PlaySide Studios acquired the Dumb Ways to Die franchise for A$2.25 million from Metro. PlaySide Studios also released an NFT called BEANS on 3 February 2022. Campaign The campaign was devised by advertising agency McCann Melbourne. It appeared in newspapers, local radio and outdoor advertising throughout the Metro Trains network and on Tumblr. John Mescall, executive creative director of McCann, said "The aim of this campaign is to engage an audience that really doesn't want to hear any ki ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Spina Bifida
Spina bifida (SB; ; Latin for 'split spine') is a birth defect in which there is incomplete closing of the vertebral column, spine and the meninges, membranes around the spinal cord during embryonic development, early development in pregnancy. There are three main types: spina bifida occulta, meningocele and myelomeningocele. Meningocele and myelomeningocele may be grouped as spina bifida cystica. The most common location is the Lumbar vertebrae, lower back, but in rare cases it may be in the Thoracic vertebrae, middle back or Cervical vertebrae, neck. Occulta has no or only mild signs, which may include a hairy patch, dimple, dark spot or swelling on the back at the site of the gap in the spine. Meningocele typically causes mild problems, with a sac of fluid present at the gap in the spine. Myelomeningocele, also known as open spina bifida, is the most severe form. Problems associated with this form include poor ability to walk, impaired Neurogenic bladder dysfunction, bladder o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Australia
Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller islands. It has a total area of , making it the list of countries and dependencies by area, sixth-largest country in the world and the largest in Oceania. Australia is the world's flattest and driest inhabited continent. It is a megadiverse countries, megadiverse country, and its size gives it a wide variety of landscapes and Climate of Australia, climates including deserts of Australia, deserts in the Outback, interior and forests of Australia, tropical rainforests along the Eastern states of Australia, coast. The ancestors of Aboriginal Australians began arriving from south-east Asia 50,000 to 65,000 years ago, during the Last Glacial Period, last glacial period. By the time of British settlement, Aboriginal Australians spoke 250 distinct l ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brisbane
Brisbane ( ; ) is the List of Australian capital cities, capital and largest city of the States and territories of Australia, state of Queensland and the list of cities in Australia by population, third-most populous city in Australia, with a population of approximately 2.8 million. Brisbane lies at the centre of South East Queensland, an urban agglomeration with a population of over 4 million. The Brisbane central business district, central business district is situated within a peninsula of the Brisbane River about from its mouth at Moreton Bay. Brisbane's metropolitan area sprawls over the hilly floodplain of the Brisbane River Valley between Moreton Bay and the Taylor Range, Taylor and D'Aguilar Range, D'Aguilar mountain ranges, encompassing several local government in Australia, local government areas, most centrally the City of Brisbane. The demonym of Brisbane is ''Brisbanite''. The Moreton Bay penal settlement was founded in 1824 at Redcliffe, Queensland, Redcliff ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Thalidomide
Thalidomide, sold under the brand names Contergan and Thalomid among others, is an oral administered medication used to treat a number of cancers (e.g., multiple myeloma), graft-versus-host disease, and many skin disorders (e.g., complications of leprosy such as skin lesions). Updated as required. Thalidomide has been used to treat conditions associated with HIV: aphthous ulcers, HIV-associated wasting syndrome, diarrhea, and Kaposi's sarcoma, but increases in HIV viral load have been reported. Common side effects include sleepiness, rash, and dizziness. Severe side effects include tumor lysis syndrome, blood clots, and peripheral neuropathy. Thalidomide is a known human teratogen and carries an extremely high risk of severe, life-threatening birth defects if administered or taken during pregnancy. It causes skeletal deformities such as Amelia (birth defect), amelia (absence of legs and/or arms), absence of bones, and phocomelia (malformation of the limbs). A single dose of t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ellie Simmonds
Eleanor May Simmonds (born 11 November 1994) is a British retired Paralympian swimmer who competed in S6 events. She came to national attention when she competed in the 2008 Summer Paralympics in Beijing, winning two gold medals for Great Britain. She was the youngest member of the team, at the age of 13. In 2012, she was again selected for the Great Britain squad, this time swimming at a home games in London. She won another two golds in London, including setting a World Record in the 400m freestyle, and a further gold medal at the Rio Paralympics in 2016, this time setting a world record for the 200m medley. Early and personal life Simmonds was born in Derbyshire, and is an adoptee. She grew up in Aldridge, a part of the Metropolitan Walsall Borough, and completed her primary education at Cooper and Jordan CofE Primary before attending Aldridge School and later Olchfa School in Swansea. Simmonds, who has achondroplasia, became interested in swimming at the age of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Matthew Phillips (climber)
Matthew Phillips is a British paraclimber. He competed on the Great Britain Paraclimbing Team, where he was the youngest member, and is a 3 times World Champion in the AU2 (Upper Arm Amputation) category. He was coached by Head Coach Robin O'Leary. He is currently taking a break from competing and concerntrating on building his coaching and routesetting before looking to possibly try out for the Paralympics in 2028. Biography Phillips was born missing his right lower arm from the elbow down. He started out as a national swimmer, but switched to climbing when he was around 13. He attended Salesian College in Farnborough. He started climbing seriously in 2014. In 2016 he was featured in the Channel 4's Paralympics trailer 'We're the Superhumans'. in 2018 he won the Young Sports Personality of the Year in the Sport Guildford Awards. He left school in 2019 and spent time in Boulder, Colorado climbing with his coach Robin O'Leary and a number of US climbers. Whilst out there he ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Hannah Cockroft
Hannah Lucy Cockroft (born 30 July 1992) is a British wheelchair racer specialising in sprint distances in the T34 classification and TV presenter. She holds the world records for the 100 metres, 200 metres, 400 metres, 800 metres and 1500 metres in her classification and the Paralympic records at 100 metres, 200 metres, 400 metres and 800 metres. Competing for Great Britain at the 2012 Summer Paralympics, she won two gold medals. She won three further gold medals at the 2016 Summer Paralympics in Rio de Janeiro. Early years Cockroft was born on 30 July 1992 in Halifax, West Yorkshire. She had two cardiac arrests after birth which left her with permanent damage in numerous areas of her brain, resulting in weak hips, deformed feet and legs and mobility problems and affecting the fine motor skills in her hands. She is able to walk short distances but uses a wheelchair for long distances. Introduction to wheelchair racing Aft ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Natalie Blake
Natalie Blake (born 4 December 1982) is a British powerlifter. She competed for England in the women's 61 kg event at the 2014 Commonwealth Games where she won a silver medal. She also competed at the 2018 Commonwealth Games where she came 6th in the lightweight Lightweight is a weight class in combat sports and rowing (sport), rowing. Boxing Professional boxing The lightweight division is over 130 pounds (59 kilograms) and up to 135 pounds (61.2 kilograms) boxing weight classes, weight class in the spor ... event. References 1982 births Living people English female weightlifters Commonwealth Games silver medallists for England Powerlifters at the 2016 Summer Paralympics British female powerlifters Commonwealth Games medallists in powerlifting Powerlifters at the 2014 Commonwealth Games Powerlifters at the 2018 Commonwealth Games Medallists at the 2014 Commonwealth Games 21st-century English sportswomen {{UK-weightlifting-bio-stub ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Jessica Cox
Jessica Cox (born February 2, 1983) is the world's first licensed armless pilot, as well as the first armless black-belt in the American Taekwondo Association.Jessica Cox has One Pilot's License, Two Black Belts, and Zero Arms. . DisaboomLive. Retrieved on April 9, 2011. She was born without arms due to a rare . [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Aaron Fotheringham
Aaron Fotheringham is an extreme wheelchair athlete who performs tricks adapted from skateboarding and BMX. He competes in the Vegas Am Jam series in skate park competitions, usually against BMX riders. Fotheringham calls his activity "WCMX". He is the first person to successfully perform a backflip in a wheelchair at the age of 14, and a double backflip at the age of 18. He performs many other tricks in his wheelchair including 180 degree 'aerials', one-wheeled spins and rail grinds. He plans to fuse the back flip with the 180 aerial into what is known as a 'flair'. Career Although he used crutches early on, he has been a wheelchair user full-time since the age of eight. He would watch his brother riding his BMX at the skate park, and one day his brother told him that he should try riding his chair in the park, an event of which Fotheringham said "One day my brother was like, 'It'd be really cool if you dropped in on your chair, do you want to try it?'" My dad was there and h ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
