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Ungagged
UnGagged is a search engine optimization and digital marketing conference. The purpose of the semi-annual event is to provide a platform for speakers to present uncensored content to audiences behind closed doors without recordings. UnGagged is an international event, but to date all of the presentations, media and related content has been produced in the English language. History The inaugural conference was held at Caesar's Palace in Las Vegas in November 2014 and had approximately 300 attendees, 30 speakers and 16 sponsors. The second event was held in London in May 2015 and had approximately 200 attendees. The third event was held in Las Vegas in November 2015 and had approximately 300 attendees. The latest UnGagged event was planned to be held in London, starting on July 11, 2022, and lasting a total of three days (till July 13th, 2022). However, it got postponed to 2023. Overview The conference tackles the subjects of web strategy, social media, search ...
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Evo Terra
Travis Unwin (born June 10, 1968), known professionally as Evo Terra, is an American podcaster, author, radio broadcaster, and businessman based in Bangkok, Thailand. Terra is the author of ''Podcasting For Dummies'', originator of ''The Beer Diet'', a travel blogger, and an early pioneer in podcasting. Career Podcasting Evo Terra began his audio content career as a member of the team that produced and presented an internet-based radio show in 2002. The format focused on interviews of notable authors, including interviews with Arthur C. Clarke, Boris Vallejo, and Piers Anthony. The show moved to terrestrial radio and then to satellite syndication in 2003. As one of the earliest popularizers of podcasting, Terra's first podcast episode appeared on the Podcast Alley directory on October 14, 2004, and was only the fortieth podcast produced as of that date. ''Slice of SciFi'' received the Top Rated Podcast Award in 2005 and the 2008 Parsec Award for Best Speculative Fiction News Po ...
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Private Company
A privately held company (or simply a private company) is a company whose shares and related rights or obligations are not offered for public subscription or publicly negotiated in the respective listed markets, but rather the company's stock is offered, owned, traded, exchanged privately, or over-the-counter. In the case of a closed corporation, there are a relatively small number of shareholders or company members. Related terms are closely-held corporation, unquoted company, and unlisted company. Though less visible than their publicly traded counterparts, private companies have major importance in the world's economy. In 2008, the 441 largest private companies in the United States accounted for ($1.8 trillion) in revenues and employed 6.2 million people, according to ''Forbes''. In 2005, using a substantially smaller pool size (22.7%) for comparison, the 339 companies on '' Forbes'' survey of closely held U.S. businesses sold a trillion dollars' worth of goods and services ...
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Social Media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communa ...
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Shopify
Shopify Inc. is a Canadian multinational e-commerce company headquartered in Ottawa, Ontario. Shopify is the name of its proprietary e-commerce platform for online stores and retail point-of-sale systems. The Shopify platform offers online retailers a suite of services including payments, marketing, shipping and customer engagement tools. The company reported that it had more than 1,700,000 businesses in approximately 175 countries using its platform as of May 2021. According to BuiltWith, 1.58 million websites run on the Shopify platform as of 2021. According to W3Techs, 4.4% of the top 10 million websites use Shopify. The total gross merchandise volume exceeded US$61 billion for calendar 2019. As of July 2022, Shopify is among the top 20 largest publicly traded Canadian companies by market capitalization. Total revenue for the full year 2021 was US$4.611 billion. History 2006: Founding Shopify was founded in 2006 by Tobias Lütke and Scott Lake after attemp ...
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Yahoo
Yahoo! (, styled yahoo''!'' in its logo) is an American web services provider. It is headquartered in Sunnyvale, California and operated by the namesake company Yahoo! Inc. (2017–present), Yahoo Inc., which is 90% owned by investment funds managed by Apollo Global Management and 10% by Verizon Communications. It provides a web portal, search engine Yahoo! Search, Yahoo Search, and related services, including My Yahoo!, Yahoo! Mail, Yahoo Mail, Yahoo! News, Yahoo News, Yahoo! Finance, Yahoo Finance, Yahoo! Sports, Yahoo Sports and its advertising platform, Yahoo! Native. Yahoo was established by Jerry Yang and David Filo in January 1994 and was one of the pioneers of the early Internet era in the 1990s. However, usage declined in the late 2000s as some services discontinued and it lost market share to Facebook and Google. History Founding In January 1994, Yang and Filo were electrical engineering graduate students at Stanford University, when they created a website named ...
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Oracle Corporation
Oracle Corporation is an American multinational computer technology corporation headquartered in Austin, Texas. In 2020, Oracle was the third-largest software company in the world by revenue and market capitalization. The company sells database software and technology (particularly its own brands), cloud engineered systems, and enterprise software products, such as enterprise resource planning (ERP) software, human capital management (HCM) software, customer relationship management (CRM) software (also known as customer experience), enterprise performance management (EPM) software, and supply chain management (SCM) software. History Larry Ellison co-founded Oracle Corporation in 1977 with Bob Miner and Ed Oates under the name Software Development Laboratories (SDL). Ellison took inspiration from the 1970 paper written by Edgar F. Codd on relational database management systems ( RDBMS) named "A Relational Model of Data for Large Shared Data Banks." He heard about t ...
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LinkedIn
LinkedIn () is an American business and employment-oriented online service that operates via websites and mobile apps. Launched on May 5, 2003, the platform is primarily used for professional networking and career development, and allows job seekers to post their CVs and employers to post jobs. From 2015 most of the company's revenue came from selling access to information about its members to recruiters and sales professionals. Since December 2016, it has been a wholly owned subsidiary of Microsoft. LinkedIn has 830+ million registered members from over 200 countries and territories. LinkedIn allows members (both workers and employers) to create profiles and connect with each other in an online social network which may represent real-world professional relationships. Members can invite anyone (whether an existing member or not) to become a connection. LinkedIn can also be used to organize offline events, join groups, write articles, publish job postings, post photos and vide ...
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CBS Interactive
Paramount Streaming (formerly CBS Digital Media Group, CBS Interactive, ViacomCBS Streaming), a division of Paramount Global, oversees the company’s streaming technology and offers direct-to-consumer services, free, premium and pay. These include Pluto TV, which has more than 250 live and original channels, and Paramount+, a subscription service that combines breaking news, live sports, and premium entertainment. History As CBS Interactive On May 30, 2007, CBS Interactive acquired Last.fm for £140 million (US$280 million). On June 30, 2008, CNET Networks was acquired by CBS and the assets were merged into CBS Interactive, including Metacritic, GameSpot, TV.com, and Movietome. On March 15, 2012, it was announced that CBS Interactive acquired video game-based website Giant Bomb and comic book-based website Comic Vine from Whiskey Media, who sold off their other remaining websites to BermanBraun. This occasion marked the return of video game journalist Jeff Ge ...
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Bing (search Engine)
Microsoft Bing (commonly known as Bing) is a web search engine owned and operated by Microsoft. The service has its origins in Microsoft's previous search engines: MSN Search, Windows Live Search and later Live Search. Bing provides a variety of search services, including web, video, image and map search products. It is developed using ASP.NET. Bing, Microsoft's replacement for Live Search, was unveiled by Microsoft CEO Steve Ballmer on May 28, 2009, at the ''All Things Digital'' conference in San Diego, California, for release on June 3, 2009. Notable new features at the time included the listing of search suggestions while queries are entered and a list of related searches (called "Explore pane") based on semantic technology from Powerset, which Microsoft had acquired in 2008. In July 2009, Microsoft and Yahoo! announced a deal in which Bing would power Yahoo! Search. Yahoo! finished the transition in 2012. In October 2011, Microsoft stated that they were working on new ...
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Behavioral Targeting
Targeted advertising is a form of advertising, including online advertising, that is directed towards an audience with certain traits, based on the product or person the advertiser is promoting. These traits can either be demographic with a focus on race, economic status, sex, age, generation, level of education, income level, and employment, or psychographic focused on the consumer values, personality, attitude, opinion, lifestyle and interest. This focus can also entail behavioral variables, such as browser history, purchase history, and other recent online activities. The process of algorithm targeting eliminates waste. Traditional forms of advertising, including billboards, newspapers, magazines, and radio channels, are progressively becoming replaced by online advertisements. The Information and communication technology (ICT) space has transformed recently, resulting in targeted advertising stretching across all ICT technologies, such as web, IPTV, and mobile environments. ...
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Affiliate Marketing
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral. Affiliate marketers may use a variety of methods to generate these sales, including organic search engine optimization, paid search engine marketing, e-mail marketing, content marketing, display advertising, organic social media marketing, and more. Though the largest companies run their own affiliate networks (for example Amazon), most merchants join affiliate networks which provide reporting tools and payment processing. History Origin The concept of revenue sharing—paying commission for referred business—predates a ...
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