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Team One (advertising Agency)
Team One, an advertising agency based in Los Angeles, California, is a division of Saatchi & Saatchi. It was founded in 1987 and focuses on luxury products and services. History Team One has a staff of more than 400, including offices in Chicago, New York, Atlanta, and Washington, D.C. Originally based in El Segundo, it moved to Jefferson Boulevard in the Silicon Beach technology, entertainment, and media hub of Los Angeles, in 2014. The relocation of its main offices was described in a ''Los Angeles Business Journal'' article as part of the establishment of that street as a west coast analogue of Madison Avenue—home to many of the region's top advertising agencies. The company's clients include Lexus, HSBC Premier, Häagen Dazs, Indian Motocycle Manufacturing Company, and The Ritz Carlton. As of June 2015, Julie Michael is president of Team One; she has been with the company since 1998. Notable campaigns Noteworthy Team One advertising campaigns include: *"Dece ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Saatchi & Saatchi
Saatchi & Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency group was known as ''Saatchi & Saatchi PLC'' from 1976 to 1994, was listed on the New York Stock Exchange until 2000 and, for a time, was a constituent of the FTSE 100 Index. In 2000, the group was acquired by the Publicis Groupe. In 2005 it went private. History Early years (1970–1975) Saatchi & Saatchi was founded in London by brothers Maurice (now Lord Saatchi) and Charles in 1970. Following stints starting as a copywriter at the New York City offices of Benton & Bowles in 1965, then at Collett Dickenson Pearce and John Collins & Partners, Charles Saatchi teamed up with art director Ross Cramer, and the genesis of what would become Saatchi & Saatchi was born in London in 1967 as the creative consultancy CramerSaatchi. The consult ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Evolve (video Game)
''Evolve'' was a first-person shooter video game developed by Turtle Rock Studios and published by 2K Games. Announced in January 2014, the game was released worldwide for Microsoft Windows, PlayStation 4, and Xbox One in February 2015. ''Evolve'' uses an asymmetrical multiplayer structure, where five players—four playing as hunters and one as the monster—battle against each other on an industrialized alien planet called Shear. The hunters' gameplay is based on the first-person shooter design, while the monsters are controlled from a third-person perspective. The hunters' goal is to eliminate the monster, while the monster's goal is to consume wildlife and evolve to make themselves stronger before either eliminating the hunters, or successfully destroying the objective. ''Evolve'' was Turtle Rock Studios' first major project after the company split from Valve Corporation, Valve in 2010. The concept for ''Evolve'' existed prior to the development of their previous game, ''Left ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agencies Of The United States
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
American Association Of Advertising Agencies
The American Association of Advertising Agencies (4A's) is a U.S. trade association for advertising agencies. founded in 1917. It serves over 700+ member agencies across 1,300 offices, which control more than 85% of total U.S. advertising spend. Its goal is to "foster, strengthen and improve the advertising agency business; to advance the cause of advertising as a whole; and to aid member agencies in operating more efficiently and profitably" by aiding member agencies with ad industry expertise, marketing research, training and professional development, lobbying, and even insurance benefits for employees. History The American Association of Advertising Agencies was founded on June 4, 1917, in St. Louis by five regional advertising industry groups and 111 charter members. As its founding came right after the U.S. entry into World War I, one of the association's earliest actions was to urge its members to "sound a patriotic note in ads in support of the war effort". In Decem ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Taylor Guitars
Taylor Guitars is an American guitar manufacturer based in El Cajon, California, and is one of the largest manufacturers of acoustic guitars in the United States. They specialize in acoustic guitars and semi-hollow electric guitars. The company was founded in 1974 by Bob Taylor and Kurt Listug. History In 1972, at age 18, Bob Taylor began working at American Dream, a guitar-making shop owned by Sam Radding, where Kurt Listug was already an employee. When Radding decided to sell the business in 1974, Taylor, Listug, and a third employee, Steve Schemmer, bought American Dream and renamed it the Westland Music Company. Needing a more compact logo suitable for the guitars' headstock, the founders decided to change the name to ''Taylor'' as it sounded more American than ''Listug''. Kurt Listug said, "Bob was the real guitar-maker." Listug became the partnership's businessman while Taylor handled design and production. In 1976, the company decided to sell their guitars through reta ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Championships, Wimbledon
The Wimbledon Championships, commonly known simply as Wimbledon, is the oldest tennis tournament in the world and is widely regarded as the most prestigious. It has been held at the All England Lawn Tennis and Croquet Club, All England Club in Wimbledon, London, since 1877 and is played on outdoor grass courts, with retractable roofs over the two main courts since 2019. Wimbledon is one of the four Grand Slam (tennis), Grand Slam tennis tournaments, the others being the Australian Open, the French Open, and the US Open (tennis), US Open. Wimbledon is the only major still played on grass, the traditional tennis playing surface. Also, it is the only Grand Slam that retains a night-time curfew, though matches can now continue until 11.00 pm under the lights. The tournament traditionally takes place over two weeks in late June and early July, starting on the last Monday in June and culminating with the Ladies' and Gentlemen's Singles Finals, scheduled for the Saturday and Sunday ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Ritz-Carlton
The Ritz-Carlton Hotel Company, LLC is an American multinational company that operates the luxury hotel chain known as The Ritz-Carlton. The company has 108 luxury hotels and resorts in 30 countries and territories with 29,158 rooms, in addition to 46 hotels with 8,755 rooms planned for the future. The current company was founded in 1983, when the previous owners sold the Ritz-Carlton brand name and the Ritz-Carlton hotel in Boston, Massachusetts. The brand was subsequently expanded to other locations. The company is a subsidiary of Marriott International. Accommodations Historical From 2015 Predecessor company Ritz, Carlton and Ritz-Carlton in Europe The story of the Ritz-Carlton brand begins with Swiss hotelier César Ritz, who was well known in the hotel industry as the "king of hoteliers and hotelier to kings." He redefined luxury accommodation in Europe with his management of The Ritz in Paris and the Carlton Hotel in London, among others. He and the renowned che ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Girls Who Code
Girls Who Code (also known as GWC) is an international nonprofit organization that aims to support and increase the number of women in computer science. The organization works toward closing the gender employment difference in computing. They host a seven-week Summer Immersion Program, a two-week specialized Campus Program, after school Clubs, a college club, College Loops, and a ''New York Times'' best-selling Penguin 13-book series. The organization is based in New York and has programs in the United States (all fifty states), Canada, India and the United Kingdom. Girls Who Code has also released many public campaigns to raise awareness of its mission. Summary Girls Who Code was founded by Reshma Saujani in 2012, who came up with the idea of creating the organization during her run for the United States Congress. Reshma believed that schools along her campaign route lacked female representation in computer science classrooms. The organization began under the White House Scienc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
It Gets Better Project
It Gets Better is an Internet-based 501(c)3 nonprofit with a mission to uplift, empower, and connect lesbian, gay, bisexual, transgender, and queer (LGBTQ+) youth around the globe. It was founded in the United States by gay activist, author, media pundit, and journalist Dan Savage and his husband Terry Miller on September 21, 2010, in response to the suicides of teenagers who were bullied because they were gay or because their peers suspected that they were gay. Its goal is to prevent suicide by having gay adults convey the message that these teens' lives will improve. The project includes more than 50,000 entries from people of all sexual orientations, including many celebrities; * * the videos have received over 50 million views. A book of essays from the project was released in March 2011. The project was given the Academy of Television Arts & Sciences Governor's Award at the 64th Primetime Creative Arts Emmy Awards for "strategically, creatively and powerfully utilizin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Bluebird Cafe
''The'' () is a grammatical article in English, denoting persons or things that are already or about to be mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the most frequently used word in the English language; studies and analyses of texts have found it to account for seven percent of all printed English-language words. It is derived from gendered articles in Old English which combined in Middle English and now has a single form used with nouns of any gender. The word can be used with both singular and plural nouns, and with a noun that starts with any letter. This is different from many other languages, which have different forms of the definite article for different genders or numbers. Pronunciation In most dialects, "the" is pronounced as (with the voiced dental fricative followed by a schwa) when followed by a consonant sound, and as (homophone of the archaic pro ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Digiday
''Digiday'' is an online trade magazine for online media founded in 2008 by Nick Friese. It is headquartered in New York City, with offices in London and Tokyo. Description ''Digiday'' provides daily online news about advertising, publishing, and media, and also produces events such as industry summits and awards galas.Kelli S. Burns, ''Social Media: A Reference Handbook'' (2017), p. 344.Kristy Sammis, Cat Lincoln, Stefania Pomponi, ''Influencer Marketing For Dummies'' (2015), p. 238. Founder Nick Friese created the publication in April 2008. With support Doug Carlson, managing director of Zinio, Friese put together a Digital Publishing and Advertising Conference in a New York City hotel. Originally called DM2 Events (an abbreviation of Digital Media and Marketing Events), a colleague came up with "Digiday" as a shorter version of Friese's proposed "Digital-Day". The company depends on a variety of offerings to generate revenue, claiming that half of its revenue comes from advert ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2K Games
2K is an American video game publisher based in Novato, California. 2K was founded under Take-Two Interactive in January 2005 through the 2K Games and 2K Sports labels, following Take-Two Interactive's acquisition of Visual Concepts that same month. Originally based in New York City, it moved to Novato in 2007. A third label, 2K Play, was added in September 2007. 2K is governed by David Ismailer as president and Phil Dixon as COO. A motion capture studio for 2K is based in Petaluma, California. History On January 24, 2005, Take-Two Interactive announced that it had acquired Visual Concepts, including its Kush Games subsidiary and the intellectual property of the ''2K'' sports-game series, from Sega for million. The following day Take-Two Interactive established the 2K publishing label, consisting of the sub-labels 2K Games and 2K Sports, with the latter focusing on sports games. Several of Take-Two Interactive's development studios—Visual Concepts, Kush Ga ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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