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Processing Fluency Theory Of Aesthetic Pleasure
The processing fluency theory of aesthetic pleasure is a theory in psychological aesthetics on how people experience beauty. Processing fluency is the ease with which information is processed in the human mind. Overview The theory is based on four basic assumptions: #Objects differ in the fluency with which they can be processed. Variables that facilitate fluent processing include objective features of stimuli, like goodness of form, symmetry, figure-ground contrast, as well as experience with a stimulus, like repeated exposure or prototypicality. #Processing fluency is itself hedonically marked (that is, it possesses an inherent affective quality) and high fluency is subjectively experienced as positive. #In line with the "feelings-as-information" account, processing fluency feeds into judgments of aesthetic appreciation because people draw on their subjective experience in making evaluative judgments, unless the informational value of the experience is called into questi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Psychological Aesthetics
The psychology of art is the scientific study of cognitive and emotional processes precipitated by the sensory perception of aesthetic artefacts, such as viewing a painting or touching a sculpture. It is an emerging multidisciplinary field of inquiry, closely related to the psychology of aesthetics, including neuroaesthetics. The psychology of art encompasses experimental methods for the qualitative examination of psychological responses to art, as well as an empirical study of their neurobiological correlates through neuroimaging. History 1880-1950 One of the earliest to integrate psychology with art history was Heinrich Wölfflin (1864–1945), a Swiss art critic and historian, whose dissertation ''Prolegomena zu einer Psychologie der Architektur'' (1886) attempted to show that architecture could be understood from a purely psychological (as opposed to a historical-progressivist) point of view.Mark Jarzombek. ''The Psychologizing of Modernity'' (Cambridge University Press, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Perception
Perception () is the organization, identification, and interpretation of sensory information in order to represent and understand the presented information or environment. All perception involves signals that go through the nervous system, which in turn result from physical or chemical stimulation of the sensory system.Goldstein (2009) pp. 5–7 Vision involves light striking the retina of the eye; smell is mediated by odor molecules; and hearing involves pressure waves. Perception is not only the passive receipt of these signals, but it is also shaped by the recipient's learning, memory, expectation, and attention. Gregory, Richard. "Perception" in Gregory, Zangwill (1987) pp. 598–601. Sensory input is a process that transforms this low-level information to higher-level information (e.g., extracts shapes for object recognition). The following process connects a person's concepts and expectations (or knowledge) with restorative and selective mechanisms, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Michael Gazzaniga
Michael S. Gazzaniga (born December 12, 1939) is an American Cognitive neuroscience, cognitive neuroscientist who is an emeritus professor of psychology at the University of California, Santa Barbara. He is the founder and retired director of the SAGE Center for the Study of the Mind at UCSB (2006–2023). Biography In 1961, Gazzaniga graduated from Dartmouth College with a B.A in Zoology. In 1964, he received a Ph.D. in psychobiology from the California Institute of Technology, where he carried out research on human split-brain patients for his doctoral thesis under Roger Sperry. In his subsequent work he has made important advances in our understanding of Lateralization of brain function, which functions are lateralized in the brain and how the left and right cerebral hemispheres communicate with one another. Career He has had a distinguished career in the field of cognitive neuroscience. Gazzaniga's academic career began as an assistant professor of psychology at University ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Implicit Association Test
The implicit-association test (IAT) is an assessment intended to detect subconscious associations between mental representations of objects (concepts) in memory. Its best-known application is the assessment of implicit stereotypes held by test subjects, such as associations between particular racial categories and stereotypes about those groups. The test has been applied to a variety of belief associations, such as those involving racial groups, gender, sexuality, age, and religion but also the self-esteem, political views, and predictions of the test taker. The implicit-association test is the subject of significant academic and popular debate regarding its validity, reliability, and usefulness in assessing implicit bias. The IAT was introduced in the scientific literature in 1998 by Anthony Greenwald, Debbie McGhee, and Jordan Schwartz. The IAT is now widely used in social psychology research and, to some extent, in clinical, cognitive, and developmental psychology researc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Elegance
Elegance is beauty that shows unusual effectiveness and simplicity. Elegance is frequently used as a standard of Taste (sociology), tastefulness, particularly in visual design, decorative arts, literature, science, and Mathematical beauty, the aesthetics of mathematics. Elegant things often exhibit refined wiktionary:grace, grace and suggest maturity, and in the case of mathematics, a deep mastery of the subject matter. General concept Essential components of the concept include simplicity and consistency of design, focusing on the Essence, essential features of an object. In art of any kind one might also require dignified grace, or restrained beauty of style. Visual stimuli are frequently considered elegant, if a small number of colors and stimuli are used, emphasizing the remainder. In philosophy of science In the philosophy of science, there are two concepts referring to two aspects of simplicity: elegance (syntactic simplicity), which means the number and complexity of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Archeology
Archaeology or archeology is the study of human activity through the recovery and analysis of material culture. The archaeological record consists of artifacts, architecture, biofacts or ecofacts, sites, and cultural landscapes. Archaeology can be considered both a social science and a branch of the humanities. It is usually considered an independent academic discipline, but may also be classified as part of anthropology (in North America – the four-field approach), history or geography. The discipline involves surveying, excavation, and eventually analysis of data collected, to learn more about the past. In broad scope, archaeology relies on cross-disciplinary research. Archaeologists study human prehistory and history, from the development of the first stone tools at Lomekwi in East Africa 3.3 million years ago up until recent decades. Archaeology is distinct from palaeontology, which is the study of fossil remains. Archaeology is particularly important for lear ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Finance
Finance refers to monetary resources and to the study and Academic discipline, discipline of money, currency, assets and Liability (financial accounting), liabilities. As a subject of study, is a field of Business administration, Business Administration wich study the planning, organizing, leading, and controlling of an organization's resources to achieve its goals. Based on the scope of financial activities in financial systems, the discipline can be divided into Personal finance, personal, Corporate finance, corporate, and public finance. In these financial systems, assets are bought, sold, or traded as financial instruments, such as Currency, currencies, loans, Bond (finance), bonds, Share (finance), shares, stocks, Option (finance), options, Futures contract, futures, etc. Assets can also be banked, Investment, invested, and Insurance, insured to maximize value and minimize loss. In practice, Financial risk, risks are always present in any financial action and entities. Due ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or manufacturer. Products can be marketed to other businesses (B2B Marketing, B2B) or directly to consumers (B2C). Sometimes tasks are contracted to dedicated marketing firms, like a Media agency, media, market research, or advertising agency. Sometimes, a trade association or government agency (such as the Agricultural Marketing Service) advertises on behalf of an entire industry or locality, often a specific type of food (e.g. Got Milk?), food from a specific area, or a city or region as a tourism destination. Market orientations are philosophies concerning the factors that should go into market planning. The marketing mix, which outlines the specifics of the product and how it will be sold, including the channels that will be used to adverti ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Web Design
Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code and proprietary software; user experience design (UX design); and search engine optimization. Often many individuals will work in teams covering different aspects of the design process, although some designers will cover them all. The term "web design" is normally used to describe the design process relating to the front-end (client side) design of a website including writing markup. Web design partially overlaps web engineering in the broader scope of web development. Web designers are expected to have an awareness of usability and be up to date with web accessibility guidelines. History 1988–2001 Although web design has a fairly recent history, it can be linked to other areas such as graphic design, user experience, and multime ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Aesthetics
Aesthetics (also spelled esthetics) is the branch of philosophy concerned with the nature of beauty and taste (sociology), taste, which in a broad sense incorporates the philosophy of art.Slater, B. H.Aesthetics ''Internet Encyclopedia of Philosophy,'' , accessed on 15 September 2024. Aesthetics examines values about, and Critical thinking, critical judgments of, artistic taste and preference. It thus studies how Artist, artists imagine, create, and perform works of art, as well as how people use, enjoy, and criticize art. Aesthetics considers why people consider certain things beautiful and not others, as well as how objects of beauty and art can affect our moods and our beliefs. Aesthetics tries to find answers to what exactly is art and what makes good art. It considers what happens in our minds when we view Visual arts, visual art, listen to music, read poetry, enjoy delicious food, and engage in large artistic projects like creating and experiencing plays, fashion shows ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Psychology
Social psychology is the methodical study of how thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others. Although studying many of the same substantive topics as its counterpart in the field of sociology, psychological social psychology places more emphasis on the individual, rather than society; the influence of social structure and culture on individual outcomes, such as personality, behavior, and one's position in social hierarchies. Social psychologists typically explain human behavior as a result of the relationship between mental states and social situations, studying the social conditions under which thoughts, feelings, and behaviors occur, and how these variables influence social interactions. History 19th century In the 19th century, social psychology began to emerge from the larger field of psychology. At the time, many psychologists were concerned with developing concrete explanations for the different aspe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cognitive Psychology
Cognitive psychology is the scientific study of human mental processes such as attention, language use, memory, perception, problem solving, creativity, and reasoning. Cognitive psychology originated in the 1960s in a break from behaviorism, which held from the 1920s to 1950s that unobservable mental processes were outside the realm of empirical science. This break came as researchers in linguistics and cybernetics, as well as applied psychology, used models of mental processing to explain human behavior. Work derived from cognitive psychology was integrated into other branches of psychology and various other modern disciplines like cognitive science, linguistics, and economics. History Philosophically, ruminations on the human mind and its processes have been around since the times of the Ancient Greece, ancient Greeks. In 387 BCE, Plato had suggested that the brain was the seat of the mental processes. In 1637, René Descartes posited that humans are born with innate ideas and ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
