|
Printers' Ink
''Printers' Ink'' was an American trade magazine launched in 1888 by George P. Rowell.Mierau, Christina B. (2000). ''Accept No Substitutes!: The History of American Advertising''. Twenty-First Century Books, It was the first national trade magazine for advertising.Mark Pendergrast, Pendergrast, Mark (2000). ''For God, Country, and Coca Cola: The Definitive History of the Great American Soft Drink and the Company That Makes It''. Basic Books, It was renamed ''Marketing/Communications'' in 1967Sloane, Leonard (July 11, 1967)"Advertising: Changing the Guard at Curtis" ''New York Times'' and ceased publication in 1972.Staff report (February 15, 1972)"Old-Timer Suspends Publication" ''New York Times'' From 1919 to 1941, it had a larger-size sister publication called ''Printers' Ink Monthly'' in addition to the weekly version. ''Printers' Ink'' model statute ''Printers' Ink'' was famous for proposing a Model act, model law that created criminal penalties for false advertising in 191 ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Trade Magazine
A trade magazine, also called a trade journal or trade paper (colloquially or disparagingly a trade rag), is a magazine or newspaper whose target audience is people who work in a particular tradesman, trade or industry. The collective term for this area of publishing is the trade press. History In 1928, ''Popular Aviation'' became the largest aviation trade magazine with a circulation of 100,000. "Monthly magazine until this month called ''Popular Aviation and Aeronautics''. With 100,000 circulation it is largest-selling of U. S. air publications." "Editor of Aeronautics is equally airwise Harley W. Mitchell, no relative of General Mitchell." As digital journalism grew in importance, trade magazines started to build their presence on the internet. To retain readership and attract new subscribers, trade magazines usually impose paywall on their websites. Overview Trade publications keep industry members abreast of new developments. In this role, it functions similarl ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
George P
George may refer to: Names * George (given name) * George (surname) People * George (singer), American-Canadian singer George Nozuka, known by the mononym George * George Papagheorghe, also known as Jorge / GEØRGE * George, stage name of Giorgio Moroder * George, son of Andrew I of Hungary Places South Africa * George, South Africa, a city ** George Airport United States * George, Iowa, a city * George, Missouri, a ghost town * George, Washington, a city * George County, Mississippi * George Air Force Base, a former U.S. Air Force base located in California Computing * George (algebraic compiler) also known as 'Laning and Zierler system', an algebraic compiler by Laning and Zierler in 1952 * GEORGE (computer), early computer built by Argonne National Laboratory in 1957 * GEORGE (operating system), a range of operating systems (George 1–4) for the ICT 1900 range of computers in the 1960s * GEORGE (programming language), an autocode system invented by Charles Leonard Hamblin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Mark Pendergrast
Mark Pendergrast (born 1948) is an American independent scholar and author of fourteen books, including three children's books. His books are mainly non-fiction and cover a wide range of topics, most notably repressed memories. He is a volunteer with the National Center for Reason and Justice, a non-profit organization that advocates for people who are falsely accused or convicted of crimes. Early life and education Pendergrast was born in 1948 to Nan and Britt Pendergrast, the fourth of seven children. He was raised in Atlanta, Georgia. He earned a Bachelor of Arts degree in English Literature from Harvard College, after which he taught for several years in public schools. Pendergrast later attended Simmons College in Boston, where he obtained a Master of Arts degree in Library Science. He worked as an academic librarian and freelance writer until becoming a full-time writer in 1991. Pendergrast lives in Colchester, Vermont. As a child during road trips with his family, Pe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Basic Books
Basic Books is a book publisher founded in 1950 and located in New York City, now an imprint of Hachette Book Group. It publishes books in the fields of psychology, philosophy, economics, science, politics, sociology, current affairs, and history. History Basic Books originated as a small Greenwich Village-based book club marketed to psychoanalysts. Arthur Rosenthal took over the book club in 1950, and under his ownership it soon began producing original books, mostly in the behavioral sciences. Early successes included Ernest Jones's ''The Life and Work of Sigmund Freud'', as well as works by Claude Lévi-Strauss, Jean Piaget and Erik Erikson. Irving Kristol joined Basic Books in 1960, and helped Basic to expand into the social sciences. Harper & Row purchased the company in 1969. In 1997, HarperCollins announced that it would merge Basic Books into its trade publishing program, effectively closing the imprint and ending its publishing of serious academic books. That sam ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York Times
''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of the longest-running newspapers in the United States, the ''Times'' serves as one of the country's Newspaper of record, newspapers of record. , ''The New York Times'' had 9.13 million total and 8.83 million online subscribers, both by significant margins the List of newspapers in the United States, highest numbers for any newspaper in the United States; the total also included 296,330 print subscribers, making the ''Times'' the second-largest newspaper by print circulation in the United States, following ''The Wall Street Journal'', also based in New York City. ''The New York Times'' is published by the New York Times Company; since 1896, the company has been chaired by the Ochs-Sulzberger family, whose current chairman and the paper's publ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Collier's
} ''Collier's'' was an American general interest magazine founded in 1888 by Peter F. Collier, Peter Fenelon Collier. It was launched as ''Collier's Once a Week'', then renamed in 1895 as ''Collier's Weekly: An Illustrated Journal'', shortened in 1905 to ''Collier's: The National Weekly'' and eventually to simply ''Collier's''. The magazine ceased publication with the issue dated the week ending January 4, 1957, although a brief, failed attempt was made to revive the Collier's name with a new magazine in 2012. As a result of Peter Collier's pioneering investigative journalism, ''Collier's'' established a reputation as a proponent of social reform. After lawsuits by several companies against ''Collier's'' ended in failure, other magazines joined in what Theodore Roosevelt described as "Muckraker, muckraking journalism." Founded by Nathan S. Collier, a descendant of Peter Collier, the Peter Fenelon Collier#Collier Prize, Collier Prize for State Government Accountability was cr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Model Act
A model act, also called a model law or a piece of model legislation, is a suggested example for a law, drafted centrally to be disseminated and suggested for enactment in multiple independent legislatures. The motivation classically has been the hope of fostering more legal uniformity among jurisdictions, and better practice in legislative wording, than would otherwise occur; another motivation sometimes has been lobbying disguised under such ideals. Model laws can be intended to be enacted verbatim, to be enacted after minor modification, or to serve more as general guides for the legislatures. Model laws are especially prevalent in federations because the federal subjects (for example, states, provinces, or other subjects) are autonomous or semi-autonomous but nonetheless can benefit from a substantial degree of uniformity of laws among jurisdictions. For example, in the United States, because the country consists of 50 semi-autonomous states, each with its own legislature an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
False Advertising
False advertising is the act of publishing, transmitting, distributing or otherwise publicly circulating an advertisement containing a false claim, or statement, made intentionally, or recklessly, to promote the sale of property, goods or services. A false advertisement can be classified as deceptive if the advertiser deliberately misleads the consumer, rather than making an unintentional mistake. A number of governments use regulations or other laws and methods to limit false advertising. Types of deception False advertising can take one of two broad forms: an advertisement may be factually wrong, or intentionally misleading. Both types of false advertising may be presented in a number of ways. Photo manipulation Photo manipulation is a technique often used in the cosmetics field and for weight loss commercials to advertise false (or non-typical) results and give consumers a false impression of a product's capabilities. Photo manipulation can alter the audience's percep ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
HathiTrust
HathiTrust Digital Library is a large-scale collaborative repository of digital content from research libraries. Its holdings include content digitized via Google Books and the Internet Archive digitization initiatives, as well as content digitized locally by libraries. Etymology ''Hathi'' (), derived from the Sanskrit , is the Hindi word for 'elephant', an animal famed for its long-term memory. History HathiTrust was founded in October 2008 by the twelve universities of the Committee on Institutional Cooperation and the eleven libraries of the University of California. As of 2024, members include more than 219 research libraries across the United States, Canada, and Europe, and is based on a shared governance structure. Costs are shared by the participating libraries and library consortia. The repository is administered by the University of Michigan. The executive director of HathiTrust is Mike Furlough, who succeeded founding director John Wilkin after Wilkin stepped down ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Business Magazines Published In The United States
Business is the practice of making one's living or making money by producing or buying and selling products (such as goods and services). It is also "any activity or enterprise entered into for profit." A business entity is not necessarily separate from the owner and the creditors can hold the owner liable for debts the business has acquired except for limited liability company. The taxation system for businesses is different from that of the corporates. A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business. A distinction is made in law and public offices between the term business and a company (such as a corporation or cooperative). Colloquially, the terms are used interchangeably. Corporations are distinct from sole proprietors and partnerships. Corporations are separate and unique legal entities from their shareholders; as such they provide limited liability for their owners and members. Cor ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
