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Eric Mower And Associates
Mower (formerly Eric Mower + Associates) is a full-service integrated marketing communications agency that offers consumer and business-to-business marketing and public relations/public affairs. According the company, about 55% of its work involves B2B marketing, while the rest involves marketing to consumers (B2C). The agency's major clients include National Grid, FirstEnergy, 84.51°, Carhartt Company Gear, FedEx, ABB, Prysmian Group, Northwest Bank, Novant Health and Ford Dealers. History Eric Mower joined the three person Silverman Advertising agency in 1968 and in 1975 the company was renamed Silverman & Mower. In 1980, the firm became Eric Mower and Associates when Eric Mower purchased the firm. Mower combined with Levy King & White of Buffalo, N.Y., in 1990 and Blair BBDO of Rochester, N.Y., in 1991. EMA opened its offices in Albany, N.Y., in 1996 and in Atlanta, Ga., in 1998. EMA combined with Sage Marcom of Syracuse, N.Y. in 2001; and Price McNabb of Charlotte, N.C. ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Se ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Syracuse
Syracuse may refer to: Places Italy *Syracuse, Sicily, or spelled as ''Siracusa'' *Province of Syracuse United States * Syracuse, New York ** East Syracuse, New York ** North Syracuse, New York * Syracuse, Indiana *Syracuse, Kansas *Syracuse, Missouri * Syracuse, Nebraska *Syracuse, Ohio *Syracuse, Utah Other *Syracuse (manufactured products), a history of products made in Syracuse, New York *Syracuse (satellite), a series of French military communications satellites *Syracuse Mets, a minor league baseball club *Syracuse University, in Syracuse, New York **Syracuse Orange, the collective identity for Syracuse University athletic teams See also *''The Boys from Syracuse'', a musical originally appearing on Broadway in 1938 ** ''The Boys from Syracuse'' (film), the 1940 musical film adaptation *The Collatz conjecture The Collatz conjecture is one of the most famous unsolved problems in mathematics. The conjecture asks whether repeating two simple arithmetic operations wil ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Companies Based In Syracuse, New York
A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared goals. Companies take various forms, such as: * voluntary associations, which may include nonprofit organizations * business entities, whose aim is generating profit * financial entities and banks * programs or educational institutions A company can be created as a legal person so that the company itself has limited liability as members perform or fail to discharge their duty according to the publicly declared incorporation, or published policy. When a company closes, it may need to be liquidated to avoid further legal obligations. Companies may associate and collectively register themselves as new companies; the resulting entities are often known as corporate groups. Meanings and definitions A company can be defined as an "artificial per ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Consulting Firms Established In 1959
A consultant (from la, consultare "to deliberate") is a professional (also known as ''expert'', ''specialist'', see variations of meaning below) who provides advice and other purposeful activities in an area of specialization. Consulting services generally fall under the domain of professional services, as contingent work. A consultant is employed or involved in giving professional advice to the public or to those practicing the profession. Definition and distinction The Harvard Business School provides a more specific definition of a consultant as someone who advises on "how to modify, proceed in, or streamline a given process within a specialized field". In his book, ''The Consulting Bible'', Alan Weiss defines that "When we onsultantswalk away from a client, the client's conditions should be better than it was before we arrived or we've failed." There is no legal protection given to the job title 'consultant'.Consultancy.ukWhat is a consultant? accessed 29 June 2021 S ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1959 Establishments In New York (state)
Events January * January 1 - Cuba: Fulgencio Batista flees Havana when the forces of Fidel Castro advance. * January 2 - Lunar probe Luna 1 was the first man-made object to attain escape velocity from Earth. It reached the vicinity of Earth's Moon, and was also the first spacecraft to be placed in heliocentric orbit. * January 3 ** The three southernmost atolls of the Maldive Islands, Maldive archipelago (Addu Atoll, Huvadhu Atoll and Fuvahmulah island) United Suvadive Republic, declare independence. ** Alaska is admitted as the 49th U.S. state. * January 4 ** In Cuba, rebel troops led by Che Guevara and Camilo Cienfuegos enter the city of Havana. ** Léopoldville riots: At least 49 people are killed during clashes between the police and participants of a meeting of the ABAKO Party in Kinshasa, Léopoldville in the Belgian Congo. * January 6 ** Fidel Castro arrives in Havana. ** The International Maritime Organization is inaugurated. * January 7 – The United States reco ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
PRWeek
''PRWeek'' is a trade magazine for the public relations industry. The original UK edition was the brainchild of the late Geoffrey Lace who at the time worked for Haymarket. After failing to interest Haymarket in his idea he left to launch it on his own circa 1981. Peter Gummer (now Lord Chadlington) had founded Shandwick a few years earlier in 1974 aged 31. Lace persuaded Shandwick, Dewe Rogerson and a few others to invest into PR Week. PRWeek ran on a shoe string right up until the point it was sold it back to Haymarket, his former employers, for a very large sum circa 1988. There is also a US edition, which launched in 1998, as well as a German edition. The magazine is published by the UK's largest independent publishing group, Haymarket Media Group Haymarket Media Group is a privately held media company headquartered in London. It has publications in the consumer, business and customer sectors, both print and online. It operates exhibitions allied to its own publications, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ad Age
''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in multiple formats, including its website, daily email newsletters, social channels, events and a bimonthly print magazine. ''Ad Age'' is based in New York City. Its parent company, the Detroit-based Crain Communications, is a privately held publishing company with more than 30 magazines, including ''Autoweek'', ''Crain's New York Business'', ''Crain's Chicago Business'', ''Crain's Detroit Business'', and ''Automotive News''. History ''Advertising Age'' launched as a broadsheet newspaper in Chicago in 1930. Its first editor was Sid Bernstein. The site AdCritic.com was acquired by The Ad Age Group in March 2002. An industry trade magazine, ''BtoB'', was folded into ''Advertising Age'' in January 2014. In 2017, the magazine shortened its n ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Syracuse Post-Standard
''The Post-Standard'' is a newspaper serving the greater Syracuse, New York, metro area. Published by Advance Publications, it and sister website Syracuse.com are among the consumer brands of Advance Media New York, alongside NYUp.com and ''The Good Life: Central New York'' magazine. ''The Post-Standard'' is published seven days a week and is home-delivered to subscribers on Tuesday, Thursday and Sunday. History ''The Post-Standard'' was founded in 1829 as ''The Onondaga Standard''. The first issue was published Sept. 10, 1829, after Vivus W. Smith consolidated the ''Onondaga Journal'' with the ''Syracuse Advertiser'' under ''The Onondaga Standard'' name. Through the 1800s, it was known variously as ''The Weekly Standard'', ''The Daily Standard'' and ''The Syracuse Standard''. On July 10, 1894, ''The Syracuse Post'' was first published. On Dec. 26, 1898, the owners of ''The Daily Standard'' and ''The Syracuse Post'' merged to form ''The Post-Standard''. The first issue of the ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Adweek
''Adweek'' is a weekly American advertising trade publication that was first published in 1979. ''Adweek'' covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered various shifts in technology, including cable television, the shift away from commission-based agency fees, and the Internet. As the second-largest advertising-trade publication, its main competitor is ''Advertising Age''. ''Adweek'' also operates various blogs focusing on the advertising and mass media industry, including its flagship ''AdFreak'' blog and the Adweek Blog Network, which was formed from the assets of Mediabistro. Related publications include ''Adweek Magazine's Technology Marketing'' (ISSN 1536-2272), and ''Adweek's Marketing Week'' (ISSN 0892-8274). [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Syracuse, New York
Syracuse ( ) is a city in and the county seat of Onondaga County, New York, United States. It is the fifth-most populous city in the state of New York following New York City, Buffalo, Yonkers, and Rochester. At the 2020 census, the city's population was 148,620 and its metropolitan area had a population of 662,057. It is the economic and educational hub of Central New York, a region with over one million inhabitants. Syracuse is also well-provided with convention sites, with a downtown convention complex. Syracuse was named after the classical Greek city Syracuse (''Siracusa'' in Italian), a city on the eastern coast of the Italian island of Sicily. Historically, the city has functioned as a major crossroads over the last two centuries, first between the Erie Canal and its branch canals, then of the railway network. Today, Syracuse is at the intersection of Interstates 81 and 90. Its airport is the largest in the Central New York region. Syracuse is home to Syracuse ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Times Union (Albany)
The ''Times Union'' is an American daily newspaper, serving the Capital Region of New York. Although the newspaper focuses on Albany and its suburbs, it covers all parts of the four-county area, including the cities of Troy, Schenectady and Saratoga Springs. It is owned by Hearst Communications. The paper was founded in 1856 as the ''Morning Times'', becoming ''Times-Union'' by 1891, and was purchased by William Randolph Hearst in 1924. The sister paper ''Knickerbocker News'' merged with the ''Times Union'' in 1988. The newspaper has been online since 1996. The editor of the ''Times Union'' is Casey Seiler, who has held the post since Feb. 1, 2020. He previously served as the paper's managing editor. George Hearst is the publisher. The newspaper is printed in its Colonie headquarters by the Hearst Corporation's Capital Newspapers Division. The daily edition costs $2 and the Sunday/Thanksgiving Day edition costs $3. Home delivery prices are slightly lower. The ''Times Un ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rochester, New York
Rochester () is a city in the U.S. state of New York, the seat of Monroe County, and the fourth-most populous in the state after New York City, Buffalo, and Yonkers, with a population of 211,328 at the 2020 United States census. Located in Western New York, the city of Rochester forms the core of a larger metropolitan area with a population of 1 million people, across six counties. The city was one of the United States' first boomtowns, initially due to the fertile Genesee River Valley, which gave rise to numerous flour mills, and then as a manufacturing center, which spurred further rapid population growth. Rochester rose to prominence as the birthplace and home of some of America's most iconic companies, in particular Eastman Kodak, Xerox, and Bausch & Lomb (along with Wegmans, Gannett, Paychex, Western Union, French's, Constellation Brands, Ragú, and others), by which the region became a global center for science, technology, and research and development ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
