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Hasbro
Hasbro, Inc. (; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational corporation, multinational toy manufacturing and entertainment holding company founded on December 6, 1923 by Henry, Hillel and Herman Hassenfeld and is incorporated and headquartered in Pawtucket, Rhode Island. Hasbro owns the trademarks and products of Kenner Products, Kenner, Milton Bradley Company, Milton Bradley, Parker Brothers, and Wizards of the Coast, among others. As of August 2020, over 81.5% of its shares were held by large financial institutions. Among Hasbro's products are ''Transformers'', ''G.I. Joe'', ''Power Rangers'', Rom the Space Knight, Micronauts, ''M.A.S.K. (franchise), M.A.S.K.'', ''Monopoly (game), Monopoly'', Furby, Nerf, Mr. Potato Head, Potato Head, ''Bop It!'', Play-Doh, ''Twister (game), Twister'', and ''My Little Pony'', and with the Entertainment One (now Lionsgate Canada) acquisition on December 30, 2019, franchises like ''Peppa Pig'' a ...
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Monopoly (game)
''Monopoly'' is a multiplayer economics-themed board game. To play the game, players roll two dice (or 1 extra special red die) to move around the game board. The objective is to buy and trade properties and develop them. The development and objective is certified with purchasing and trading houses and hotels. Players collect rent from their opponents, and aim to drive them into bankruptcy. Money can also be gained or lost through ''Chance'' and ''Community Chest'' cards. Tax spaces charge a tax as a percentage of a player's equity or a flat fee. Players will receive a salary every time they pass "Go". All players can end up in jail. While in jail, players cannot move until they have met one of three conditions. House rules, hundreds of different editions, many spin-offs, and related media exist. ''Monopoly'' has become a part of international popular culture, having been licensed locally in more than 113 countries and printed in more than 46 languages. , it was estimated ...
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Wizards Of The Coast
Wizards of the Coast LLC (WotC or Wizards) is an American game Publishing, publisher, most of which are based on fantasy and List of science fiction themes, science-fiction themes, and formerly an operator of retail game stores. In 1999, toy manufacturer Hasbro acquired the company and currently operates it as a subsidiary. During a February 2021 reorganization of Hasbro, WotC became the lead part of a new division called "Wizards & Digital". WotC was originally a role-playing game (RPG) publisher that in the mid-1990s originated and popularized collectible card games with ''Magic: The Gathering''. It later acquired TSR (company), TSR, publisher of the RPG ''Dungeons & Dragons'', and published the licensed ''Pokémon Trading Card Game'' from 1999 to 2003. WotC's corporate headquarters is located in Renton, Washington, which is part of the Seattle metropolitan area. The company publishes RPGs, board games, and collectible card games. It has received numerous awards, includin ...
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Bop It!
''Bop It'', stylized as ''bop it!'' since 2008, is a line of audio game toys. By following a series of commands issued through voice recordings produced by a speaker by the toy, which has multiple inputs including pressable buttons, pull handles, twisting cranks, spinnable wheels, flickable switches, the player progresses and the pace of the game increases. Based on concepts originally patented by Dan Klitsner, ''Bop It'' was licensed to HasbroBop It!' ules & Instructions Hasbro 1997. and further developed there by a number of designers including Bob Welch. With newer versions, additional inputs have been added or altered such that units like the 2010 '' Bop-It! Bounce'' shares no inputs in common with the original 1996 ''Bop It''. Bop It has been identified as some of the more popular children's games on the market, and toy and game development researchers have pointed to the natural interactions between player and toy, and the ability of players to use the toy to revert ...
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Power Rangers
''Power Rangers'' is an American media franchise created by Haim Saban, Shuki Levy and Shotaro Ishinomori built around a live-action superhero television series, based on the Japanese tokusatsu franchise ''Super Sentai''. It is currently owned by American toy and entertainment company Hasbro through a dedicated subsidiary, SCG Power Rangers LLC. It was first produced in 1993 by Saban Entertainment (later BVS Entertainment), which Saban sold to the Walt Disney Company and then brought back under his now-defunct successor company Saban Brands within his current company, Saban Capital Group. The ''Power Rangers'' television series takes much of its footage from the ''Super Sentai'' television series produced by Toei Company. The first ''Power Rangers'' entry, ''Mighty Morphin Power Rangers'', debuted on August 28, 1993, and helped launch the Fox Kids programming block of the 1990s, during which it catapulted into popular culture along with a line of action figures and other toys ...
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Action Man
Action Man is an action figure launched in Britain in 1966 by Palitoy as a licensed copy of Hasbro's American "movable fighting man", G.I. Joe. Action Man was originally produced and sold in the United Kingdom and Australia by Palitoy Ltd of Coalville, Leicestershire from 1966 until 1984. Palitoy offered sub-licences to toy manufacturers in other markets. The figure and accessories were originally based on the Hasbro (US) 1964 G.I. Joe figure, for 1966–1969 production. Hasbro's G.I. Joe figure was patented in 1966. Even the specific method of attaching the appendages was patented as a "Connection for Use in Toy Figures". The first Action Man figures were ''Action Soldier'', ''Action Sailor'' and ''Action Pilot''. All were available in the four original hair colours: Blonde, Auburn, Brown and Black. They were accompanied by outfits depicting the United States Armed Forces of World War II and the Korean War. From 1970 to 1984, the basic boxed figures and accompanying uniforms ...
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Potato Head
Mr. Potato Head is an American toy produced by Hasbro since 1952. It consists of a plastic model of a potato "head" to which a variety of plastic parts can attach; typically ears, eyes, shoes, hat, nose, mustache, pipe (1952–1987), pants (1973–1983, 2010–present), headphones (2024–present), glasses, and mouth. Mr. Potato Head was invented and manufactured by George Lerner in 1949, but was first distributed by Hasbro in 1952. It was the first toy advertised on television and has remained in production since. In its original form, Mr. Potato Head was offered as separate plastic parts with pushpins to be affixed to a real potato or other vegetable. Due to complaints regarding rotting vegetables and new government safety regulations, Hasbro began including a plastic potato body with the toy set in 1964. The original toy was joined by Mrs. Potato Head in 1953 and later supplemented with accessories including a car and boat trailer. Mr. and Mrs. Potato Head both appeared ...
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Nerf
Nerf is a toy brand formed by Parker Brothers and currently owned by Hasbro. Most of the toys are a variety of Foam weapon, foam-based weaponry, with other Nerf products including balls for sports such as American football, basketball, and baseball. Their best known toys are their dart guns (referred to by Hasbro as "blasters") that shoot ammunition made from "Nerf foam" (partially reticulated foam, reticulated polyether type polyurethane foam). Their primary slogan, introduced in the 1990s, is ''"It's Nerf or Nothin'!"''. Annual revenues under the Nerf brand are approximately . History Parker Brothers originally developed Nerf, beginning with a polyurethane foam ball. In 1969, Reyn Guyer, a Minnesota-based games inventor, and Minnesota Vikings kicker Fred Cox came to the company with a football game that was safe for indoor play, and after studying it carefully, Parker Brothers decided to eliminate everything but the foam ball. The inventors' in-house name for the bal ...
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My Little Pony
''My Little Pony'' (''MLP'') is a toy line and media franchise developed by American toy company Hasbro. The first toys were developed by Bonnie Zacherle, Charles Muenchinger, and Steve D'Aguanno, and were produced in 1981. The ponies feature colorful bodies, manes and a unique symbol on one or both sides of their flanks. Such symbols are referred to in the three most recent incarnations as "cutie marks". My Little Pony has been revamped several times with new and more modern looks to continue its appeal to the market, with each new look called a "generation" by the show's collectors and fans. The franchise is mainly targeted at young girls, although in the 2010s, it gained a cult following by an unintended audience of adult, mostly male fans. Following the original '' My Pretty Pony'' toy that was introduced in 1981, My Little Pony was launched in 1982 and the line became popular during the 1980s. The original toy line ran from 1982 to 1992 in the United States and to 1995 ...
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Jem And The Holograms
''Jem and The Holograms'', also known as simply ''Jem'', is an American animated musical television series that ran from 1985 to 1988. The series is about record company owner Jerrica Benton, her singer alter-ego Jem, and the adventures of her band Jem and The Holograms. The series was a joint collaboration by Hasbro, Sunbow Entertainment, Sunbow Productions and Marvel Productions, the same team responsible for ''G.I. Joe: A Real American Hero (1985 TV series), G.I. Joe'' and ''The Transformers (TV series), Transformers''. The creator of the series, Christy Marx, had also been a staff writer for the aforementioned programs. The animation for most of the episodes was provided by Japanese animation studio Toei Animation. Eleven episodes and the opening sequence were instead provided by the South Korean studio AKOM. Premise Characters The series revolves around Jerrica Benton, the owner and manager of Starlight Music, and her alter-ego Jem, lead singer of the rock group Jem an ...
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Dungeons & Dragons
''Dungeons & Dragons'' (commonly abbreviated as ''D&D'' or ''DnD'') is a fantasy tabletop role-playing game (TTRPG) originally created and designed by Gary Gygax and Dave Arneson. The game was first published in 1974 by TSR (company)#Tactical Studies Rules, Tactical Studies Rules (TSR). It has been published by Wizards of the Coast, later a subsidiary of Hasbro, since 1997. The game was derived from miniature wargaming, miniature wargames, with a variation of the 1971 game ''Chainmail (game), Chainmail'' serving as the initial rule system. ''D&D'' publication is commonly recognized as the beginning of modern role-playing games and the role-playing game industry, which also deeply influenced video games, especially the Role-playing video game, role-playing video game genre. ''D&D'' departs from traditional wargame, wargaming by allowing each player to create their own Player character, character to play instead of a military formation. These characters embark upon adventures wi ...
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Littlest Pet Shop
Littlest Pet Shop is a toy franchise and cartoon series owned by Hasbro and currently under license with Basic Fun!. The original toy series was produced by Kenner in the early 1990s. An animated television series was produced in 1995 by Sunbow Productions and Jean Chalopin Creativite et Developpement, based on the franchise. The franchise was relaunched in 2005 and there are currently over 3,000 different pet figurines that have been created since. Hasbro, alongside various digital media developers, has produced video games for consoles such as the Nintendo DS, Wii and PlayStation 3. A second animated television series was produced by Hasbro Studios for Discovery Family, a U.S. cable network partially owned by Hasbro. This series premiered in 2012 and concluded in 2016 after 104 episodes had aired . Hasbro has created virtual pets to 'adopt' and play with online. These websites were Littlest Pet Shop VIPs, and Littlest Pet Shop Online. In 2010, Hasbro released their version of ...
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Stretch Armstrong
Stretch Armstrong is a large, gel-filled action figure that was first sold in 1976 by Kenner. It looks like a short muscular man with blond hair wearing black trunks, but can be stretched from its normal size of about to . The doll is made of latex rubber filled with a proprietary gelled substance similar to corn syrup, which allows it to retain shape for a short time before shrinking to its original shape. Tears can be fixed with an adhesive bandage, according to an instruction booklet included with the box. In 2016, at the New York Toy Fair, Hasbro announced the return of the Stretch Armstrong toy in its original 1976 design. In 2015, Hasbro gave the license for Stretch Armstrong to Character Options, which began releasing new products in 2016. In 2023, Character Options announced plans to expand the brand until 2024. The plans included launching the original toy under the name "The Original Stretch Armstrong" and creating a "Stretch" brand to create crossover product ...
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