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Co-cultural Communication Theory
Co-cultural communication theory was built upon the frameworks of muted group theory and standpoint theory. The cornerstone of co-cultural communication theory is muted group theory as proposed in the mid 1970s by Shirley and Edwin Ardener. The Ardeners were cultural anthropologists who made the observation that most other cultural anthropologists practicing ethnography in the field were talking only to the leaders of the cultures, who were by and large adult males. The researchers would then use this data to represent the culture as a whole, leaving out the perspectives of women, children and other groups made voiceless by the cultural hierarchy (S. Ardener, 1975). The Ardeners maintained that groups which function at the top of the society hierarchy determine to a great extent the dominant communication system of the entire society (E. Ardener, 1978). Ardener's 1975 muted group theory also posited that dominant group members formulate a "communication system that support their p ...
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Muted Group Theory
Muted Group Theory (MGT) is a communication theory developed by cultural anthropologist Edwin Ardener and feminist scholar Shirley Ardener in 1975, that exposes the sociolinguistic power imbalances that can suppress social groups' voices. Mutedness refers to inequitable barriers that disallow a social group from expressing themselves. The theory details the interlinked relationship between a dominant group and subordinate group(s) through two pathways: # The dominant group constructs the language system that is imbued with social norms and vocabulary # Subordinate group(s) assimilate by learning the Linguistic imperialism, dominant language to communicate Subordinate groups may not be able to articulate their thoughts clearly to the dominant group, further complicating the translation process and resulting in misinterpretation. Muted group theory also applies to Social exclusion, marginalized groups whose voices may be disregarded by the dominant group. Essentially speaking, langua ...
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Standpoint Theory
Standpoint theory, also known as standpoint epistemology, is a foundational framework in feminist social theory that examines how individuals' social identities (i.e. race, gender, disability status), influence their understanding of the world. Standpoint theory proposes that those in positions of marginalization are able to achieve certain standpoints which put them in a better position to know certain facts about the world related to that marginalization. First originating in feminist philosophy, this theory posits that marginalized groups, situated as "outsiders within," offer valuable insights that challenge dominant perspectives and contribute to a more comprehensive understanding of societal dynamics. One's standpoint shapes which concepts are intelligible, which claims are heard and understood by whom, which features of the world are perceptually salient, which reasons are understood to be relevant and forceful, and which conclusions credible. Standpoint theory consists o ...
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Edwin Ardener
Edwin Ardener (1927–1987) was a British social anthropologist and academic. He was also noted for his contributions to the study of history. Within anthropology, some of his most important contributions were to the study of gender, as in his 1975 work in which he described women as "muted" in social discourse. A graduate of the LSE, Ardener took up an Oxford lectureship in social anthropology at the invitation of E. E. Evans-Pritchard. His ethnographic research concentrated on Africa, particularly on Cameroon. His history of the Bakweri The Bakweri (or Kwe) are a Bantu peoples, Bantu ethnic group of the Republic of Cameroon. They are closely related to Cameroon's coastal peoples (the The Sawa peoples of Cameroon, Sawa), particularly the Duala people, Duala and Isubu. Early surve ... of Cameroon in the nineteenth century is regarded as definitive. In his works about Cameroon, he also wrote about a form of witchcraft in Cameroon known as Nyongo. One of his best-known cont ...
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Cultural Anthropologists
Culture ( ) is a concept that encompasses the social behavior, institutions, and norms found in human societies, as well as the knowledge, beliefs, arts, laws, customs, capabilities, attitudes, and habits of the individuals in these groups.Tylor, Edward. (1871). ''Primitive Culture''. Vol 1. New York: J. P. Putnam's Son Culture often originates from or is attributed to a specific region or location. Humans acquire culture through the learning processes of enculturation and socialization, which is shown by the diversity of cultures across societies. A cultural norm codifies acceptable conduct in society; it serves as a guideline for behavior, dress, language, and demeanor in a situation, which serves as a template for expectations in a social group. Accepting only a monoculture in a social group can bear risks, just as a single species can wither in the face of environmental change, for lack of functional responses to the change. Thus in military culture, valor is counted ...
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Ethnography
Ethnography is a branch of anthropology and the systematic study of individual cultures. It explores cultural phenomena from the point of view of the subject of the study. Ethnography is also a type of social research that involves examining the behavior of the participants in a given social situation and understanding the group members' own interpretation of such behavior. As a form of inquiry, ethnography relies heavily on participant observation, where the researcher participates in the setting or with the people being studied, at least in some marginal role, and seeking to document, in detail, patterns of social interaction and the perspectives of participants, and to understand these in their local contexts. It had its origin in social and cultural anthropology in the early twentieth century, but has, since then, spread to other social science disciplines, notably sociology. Ethnographers mainly use Qualitative research, qualitative methods, though they may also include ...
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Communication
Communication is commonly defined as the transmission of information. Its precise definition is disputed and there are disagreements about whether Intention, unintentional or failed transmissions are included and whether communication not only transmits semantics, meaning but also creates it. Models of communication are simplified overviews of its main components and their interactions. Many models include the idea that a source uses a code, coding system to express information in the form of a message. The message is sent through a Communication channel, channel to a receiver who has to decode it to understand it. The main field of inquiry investigating communication is called communication studies. A common way to classify communication is by whether information is exchanged between humans, members of other species, or non-living entities such as computers. For human communication, a central contrast is between Verbal communication, verbal and non-verbal communication. Verba ...
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Feminist
Feminism is a range of socio-political movements and ideology, ideologies that aim to define and establish the political, economic, personal, and social gender equality, equality of the sexes. Feminism holds the position that modern societies are patriarchal—they prioritize the male point of view—and that women are treated unjustly in these societies. Efforts to change this include fighting against gender stereotypes and improving educational, professional, and interpersonal opportunities and outcomes for women. Originating in late 18th-century Europe, feminist movements have campaigned and continue to campaign for women's rights, including the right to Women's suffrage, vote, Nomination rules, run for public office, Right to work, work, earn gender pay gap, equal pay, Right to property, own property, Right to education, receive education, enter into contracts, have equal rights within marriage, and maternity leave. Feminists have also worked to ensure access to contr ...
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Western Michigan University
Western Michigan University (Western Michigan, Western or WMU) is a Public university, public research university in Kalamazoo, Michigan, United States. It was initially established as Western State Normal School in 1903 by Governor Aaron T. Bliss for the training of teachers. It was renamed Western Michigan University in 1957. Western is one of the eight research universities in the state of Michigan and is Carnegie Classification of Institutions of Higher Education, classified among "R2: Doctoral Universities – High research activity". The university has seven degree-granting colleges, offering 147 undergraduate degree programs, 73 master's degree programs, 30 doctoral programs, and 1 specialist degree program. It is governed by an eight-member board of regents whose members are appointed by the governor of Michigan and confirmed by the Michigan Senate for eight-year terms. The university's athletic teams compete in NCAA Division I, Division I of the National Collegiate At ...
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Central States Communication Association
The Central States Communication Association (CSCA) is a professional, academic organization of university professors, communication professionals, and primary and secondary school teachers. CSCA was founded in 1931 to promote the communications discipline in educational, scholarly, and professional endeavors. The Association covers the 13 Midwestern states of North Dakota, South Dakota, Nebraska, Kansas, Oklahoma, Missouri, Illinois, Iowa, Wisconsin, Minnesota, Michigan, Indiana, and Ohio. CSCA has 24 Interest Groups, Caucuses, and Sections that promote particular communication areas. The association hosts a yearly convention within the 13 states, and publishes two peer reviewed academic journals, ''Communication Studies'' and the Journal of Communication Pedagogy'. The former covers communication processes, specifically communication theory and research, in five issues a year. The latter was established in 2018 and covers the pedagogy of teaching K-12, undergraduate, and graduat ...
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Detroit
Detroit ( , ) is the List of municipalities in Michigan, most populous city in the U.S. state of Michigan. It is situated on the bank of the Detroit River across from Windsor, Ontario. It had a population of 639,111 at the 2020 United States census, 2020 census, making it the List of United States cities by population, 26th-most populous city in the United States and the largest U.S. city on the Canada–United States border. The Metro Detroit area, home to 4.3 million people, is the second-largest in the Midwestern United States, Midwest after the Chicago metropolitan area and the 14th-largest in the United States. The county seat, seat of Wayne County, Michigan, Wayne County, Detroit is a significant cultural center known for its contributions to music, art, architecture and design, in addition to its historical automotive and industrial background. In 1701, Kingdom of France, Royal French explorers Antoine de la Mothe Cadillac and Alphonse de Tonty founded Fort Pontc ...
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Intercultural Communication
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication. It describes the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds. In this sense, it seeks to understand how people from different countries and cultures act, communicate, and perceive the world around them. Intercultural communication focuses on the recognition and respect of those with cultural differences. The goal is mutual adaptation between two or more distinct cultures which leads to biculturalism/multiculturalism rather than complete assimilation. It promotes the development of cultural sensitivity and allows for empathic understanding across different cultures. Description Intercultural communication is the idea of knowing how to communicate in different parts of t ...
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Construct Validity
Construct validity concerns how well a set of indicators represent or reflect a concept that is not directly measurable. ''Construct validation'' is the accumulation of evidence to support the interpretation of what a measure reflects.Polit DF Beck CT (2012). Nursing Research: Generating and Assessing Evidence for Nursing Practice, 9th ed. Philadelphia, USA: Wolters Klower Health, Lippincott Williams & Wilkins Modern validity theory defines construct validity as the overarching concern of validity research, subsuming all other types of validity evidence such as content validity and criterion validity. Construct validity is the appropriateness of inferences made on the basis of observations or measurements (often test scores), specifically whether a test can reasonably be considered to reflect the intended construct. Constructs are abstractions that are deliberately created by researchers in order to conceptualize the latent variable, which is correlated with scores on a given me ...
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