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Beef. It's What's For Dinner
"Beef. It's What's for Dinner" is an American advertising slogan and advertising campaign, campaign aimed at promoting the consumption of beef. The ad campaign was launched in 1992 by the National Livestock and Meat Board and is funded by the commodity checkoff program, Beef Checkoff Program with the creative guidance of VMLY&R. History The campaign was launched the week of May 18, 1992 by the Chicago-based National Livestock and Meat Board through a promotional arm, "The Beef Industry Council", by the advertising firm of Leo Burnett Worldwide, Leo Burnett Company. The "Beef. It's What's For Dinner" campaign was established through television and radio advertisements that featured actor Robert Mitchum as its first narrator, and scenarios and music (Rodeo (ballet)#Hoe-Down, "Hoe-Down") from the Rodeo (ballet), ''Rodeo'' suite by Aaron Copland, followed by a large magazine campaign that was rolled out in late July and early August. The initial campaign ran for 17 months at a cost of ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Slogan
Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be used to attract attention to a distinctive product feature or reinforce a company's brand. Etymology and nomenclature According to the 1913 ''Webster's Dictionary'', a slogan derives from the Scottish Gaelic "", a battle cry. Its contemporary definition denotes a distinctive advertising motto or advertising phrase used by any entity to convey a purpose or ideal. This is also known as a catchphrase. Taglines, or tags, are American terms describing brief public communications to promote certain products and services. In the UK, they are called ''end lines'' or ''straplines.'' In Japan, advertising slogans are called or . Format Most corporate advertisements are short, memorable phrases, often between three and five words. Slogans adopt different tones to convey different meanings. For example, funny slogans can enliven conversat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Coronary Artery Bypass Surgery
Coronary artery bypass surgery, also known as coronary artery bypass graft (CABG, pronounced "cabbage"), is a surgical procedure to treat coronary artery disease (CAD), the buildup of plaques in the arteries of the heart. It can relieve chest pain caused by CAD, slow the progression of CAD, and increase life expectancy. It aims to bypass narrowings in heart arteries by using arteries or veins harvested from other parts of the body, thus restoring adequate blood supply to the previously ischemic (deprived of blood) heart. There are two main approaches. The first uses a cardiopulmonary bypass machine, a machine which takes over the functions of the heart and lungs during surgery by circulating blood and oxygen. With the heart in cardioplegic arrest, harvested arteries and veins are used to connect across problematic regions—a construction known as surgical anastomosis. In the second approach, called the off-pump coronary artery bypass (OPCAB), these anastomoses are cons ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Dairy Management Inc
Dairy Management Inc. is an American trade association funded primarily by the U.S. Dairy Promotion Program, itself funded by government-mandated checkoff fees on dairy products and federal tax dollars and dedicated to promoting the sale of American-made dairy products. It also operates under the names Innovation Center for U.S. Dairy, ''National Dairy Council'' and American Dairy Association as well as ''U.S. Dairy Export Council''. The USDA regulates DMI's promotion of milk in the domestic market, but does not fund it directly. History The forerunner of Dairy Management Inc. was the ''National Dairy Council'' founded in 1915 by dairy farmers and processors when a foot-and-mouth disease outbreak threatened their image. In 1940, farmers had founded the ''American Dairy Association'' (forerunner: the Dairymen’s Union of California, founded in 1891) to promote U.S. milk products to consumers through advertising. They merged it with the National Dairy Council in 1970. In ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The State Journal-Register
''The State Journal-Register'' is the only local daily newspaper for Springfield, Illinois, and its surrounding area. History The newspaper was founded in 1831 as the ''Sangamo Journal'' by William Bailhache and Edward Baker, and describes itself as "the oldest newspaper in Illinois". As such, it and its editor, Edward L. Baker, supported the political career of the Springfield-based Abraham Lincoln in the years before the American Civil War; in fact, it was in the ''Journal''s office that Lincoln and his friends waited for the telegraphic news from Chicago to find out who would be the Republican presidential nominee in 1860. Later in publication, the name was changed to ''Illinois State Journal''. The cover-price is $2 daily, $4.50 on Sunday. Copley Press bought the ''State Journal'' in 1927. In 1942, it bought Springfield's afternoon paper, the ''Illinois State Register''. For years, the two papers maintained separate editorial stances, with the ''State Journal'' tilting R ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1994 Winter Olympics
The 1994 Winter Olympics, officially known as the XVII Olympic Winter Games (; ) and commonly known as Lillehammer '94, were an international winter multi-sport event held from 12 to 27 February 1994 in and around Lillehammer, Norway. Having lost the bid for the 1992 Winter Olympics to Albertville in France, Lillehammer was awarded the 1994 Winter Games on 15 September 1988, two days before the 1988 Summer Olympics 1988 Summer Olympics opening ceremony, opening ceremonies at the 94th IOC Session in Seoul, South Korea. Due to the calendar changes made in 1986, this was the only time that the Winter Olympic Games, Winter Olympics took place two years after the previous Winter Games, and the first to be held in a different year from the Summer Olympic Games, Summer Olympics. This was the first Winter Olympics that took place in a year with the Asian Games, Commonwealth Games, and FIFA World Cup. This was the second Olympic Games of any type hosted in Norway — the first ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Norway
Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of the Kingdom of Norway. Bouvet Island, located in the Subantarctic, is a Dependencies of Norway, dependency, and not a part of the Kingdom; Norway also Territorial claims in Antarctica, claims the Antarctic territories of Peter I Island and Queen Maud Land. Norway has a population of 5.6 million. Its capital and largest city is Oslo. The country has a total area of . The country shares a long eastern border with Sweden, and is bordered by Finland and Russia to the northeast. Norway has an extensive coastline facing the Skagerrak strait, the North Atlantic Ocean, and the Barents Sea. The unified kingdom of Norway was established in 872 as a merger of Petty kingdoms of Norway, petty kingdoms and has existed continuously for years. From 1537 to 1814, Norway ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Lillehammer
Lillehammer () is a municipality in Innlandet county, Norway. It is located in the traditional district of Gudbrandsdal. The administrative centre of the municipality is the town of Lillehammer. Some of the more notable villages in the municipality include Fåberg, Hunderfossen, Jørstadmoen, Vingnes, and Vingrom. The municipality is the 211th largest by area out of the 356 municipalities in Norway. Lillehammer is the 39th most populous municipality in Norway with a population of 28,560. The municipality's population density is and its population has increased by 6.4% over the previous 10-year period. The town of Lillehammer is the largest urban centre in the municipality. It lies in the central part of the municipality and it is surrounded by more rural areas. The town centre is a late nineteenth-century concentration of wooden houses, which enjoys a picturesque location overlooking the northern part of lake Mjøsa and the river Lågen, surrounded by mountains. Lil ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Wichita Eagle
''The Wichita Eagle'' is a daily newspaper published in Wichita, Kansas, United States. Originating in the early 1870s, shortly after the city's founding, it is owned by The McClatchy Company and is the largest newspaper in Wichita and the surrounding area. In September, 1960, ''The Wichita Eagle'' purchased the assets of its longtime chief rival, the ''Wichita Beacon,'' it became ''The Wichita Eagle and Beacon'' or ''The Wichita Eagle-Beacon'', until the Beacon moniker was dropped in 1989. History Origins In 1870, ''The Vidette'' was the first newspaper established in Wichita by Fred A. Sowers and W. B. Hutchinson. It operated briefly. On April 12, 1872, ''The Wichita Eagle'' was founded and edited by Marshall M. Murdock, and it became a daily paper in May 1884. His son, Victor Murdock, was a reporter for the paper during his teens, the managing editor from 1894 to 1903, an editor from the mid-1920s until his death in 1945. In October 1872, ''The Wichita Daily Beacon'' ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Spain
Spain, or the Kingdom of Spain, is a country in Southern Europe, Southern and Western Europe with territories in North Africa. Featuring the Punta de Tarifa, southernmost point of continental Europe, it is the largest country in Southern Europe and the fourth-most populous European Union member state. Spanning across the majority of the Iberian Peninsula, its territory also includes the Canary Islands, in the Eastern Atlantic Ocean, the Balearic Islands, in the Western Mediterranean Sea, and the Autonomous communities of Spain#Autonomous cities, autonomous cities of Ceuta and Melilla, in mainland Africa. Peninsular Spain is bordered to the north by France, Andorra, and the Bay of Biscay; to the east and south by the Mediterranean Sea and Gibraltar; and to the west by Portugal and the Atlantic Ocean. Spain's capital and List of largest cities in Spain, largest city is Madrid, and other major List of metropolitan areas in Spain, urban areas include Barcelona, Valencia, Seville, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Barcelona
Barcelona ( ; ; ) is a city on the northeastern coast of Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second-most populous municipality of Spain. With a population of 1.6 million within city limits,Barcelona: Población por municipios y sexo – Instituto Nacional de Estadística. (National Statistics Institute) its urban area extends to numerous neighbouring municipalities within the province of Barcelona and is home to around 5.3 million people, making it the fifth most populous ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
1992 Summer Olympics
The 1992 Summer Olympics (, ), officially the Games of the XXV Olympiad (, ) and officially branded as Barcelona '92, were an international multi-sport event held from 25 July to 9 August 1992 in Barcelona, Catalonia, Spain. Beginning in 1994, the International Olympic Committee decided to hold the Summer and Winter Olympics in alternating even-numbered years. The 1992 Summer and Winter Olympics were the last games to be staged in the same year. These games were the second and last two consecutive Olympic games to be held in Western Europe after the 1992 Winter Olympics in Albertville, France, held five months earlier. It is also the second Olympic Games to be held in the Spanish-speaking country, following the 1968 Summer Olympics in Mexico City. The 1992 Games received universal acclaim, with the organisation, volunteers, sportsmanship, and Spanish public being lauded in the international media. Some media describe the Barcelona Games as one of the best Olympics ever. The G ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
