Yellow Pages Limited (formerly Yellow Pages Income Fund and Yellow Media) is a Canadian publication and internet services company that owns and operates Canadian properties and publications including ''Yellow Pages'' directories, YellowPages.ca, and Canada411.ca. Its online destinations reach approximately 9 million of unique visitors monthly and its mobile applications for finding local citizens, downloaded over 3 million times. The company was founded following the buyout of
Bell Canada's directory business and subsequently acquired SuperPages Canada, the directory publisher for
Telus
Telus Communications Inc. (TCI) is the wholly owned principal subsidiary of Telus Corporation, a Telecommunications in Canada, Canadian national telecommunications company that provides a wide range of telecommunications products and services ...
.
In October 2008, Yellow Pages was named one of "
Canada's Top 100 Employers
Canada's Top 100 Employers is an annual editorial competition that recognizes the best places in Canada to work. First held in 1999, the project aims to single out the employers that lead their industries in offering exceptional working conditions ...
" by Mediacorp Canada Inc. and was featured in ''
Maclean's
''Maclean's'', founded in 1905, is a Canadian news magazine reporting on Canadian issues such as politics, pop culture, and current events. Its founder, publisher John Bayne Maclean, established the magazine to provide a uniquely Canadian persp ...
'' newsmagazine, the only directory publisher to receive this honour.
In March 2011, Yellow Pages sold
Trader Corporation
Trader Corporation is a Canadian technology company based in Toronto specializing in automotive retail solutions and classified automotive advertising. The company's flagship product is AutoTrader, an online marketplace for buying and selling new ...
to funds advised by
Apax Partners
Apax Partners LLP is a British private equity firm, headquartered in London, England. The company also operates out of six other offices in New York, Hong Kong, Mumbai, Tel Aviv, Munich and Shanghai. As of December 2017, the firm, including its ...
for $745 million. Its ticker symbol changed from YLO to Y in 2012.
On January 16, 2018, it was announced that Yellow Pages would cut 18% otherwise, one fifth of its workforce. That very same day, approximately 500 employees were laid off nation-wide. According to its new CEO David Eckert, such measures were essential to ensure short-term financial health of the company, whose stock price took a significant nosedive over the year 2016–2017.
Its headquarters is located at 1751 Richardson Street in
Montreal
Montreal ( ; officially Montréal, ) is the second-most populous city in Canada and most populous city in the Canadian province of Quebec. Founded in 1642 as '' Ville-Marie'', or "City of Mary", it is named after Mount Royal, the triple ...
, Québec.
Dividend controversy
Yellow Media is considered by some Canadian financial writers to be a prime example of why investors should be skeptical of high dividend yields. In 2011, the company maintained a high dividend yield despite close scrutiny, before finally cutting dividends and taking a stock price hit.
[John Shmuel.]
Yellow Media shares plummet after dividend cut
. ''Financial Post'', August 4, 2011.
References
{{reflist, http://www.journaldemontreal.com/2018/01/16/pages-jaunes-supprime-500-emplois-1
External links
Yellow Pages GroupYellowPages.caPagesJaunes.caCanadaplus.ca
Companies listed on the Toronto Stock Exchange
Companies based in Montreal
Telephone directory publishing companies
Private equity portfolio companies
Yellow pages