William Asher
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William Milton Asher (August 8, 1921 – July 16, 2012) was an American
television Television, sometimes shortened to TV, is a telecommunication medium for transmitting moving images and sound. The term can refer to a television set, or the medium of television transmission. Television is a mass medium for advertising, ...
and
film producer A film producer is a person who oversees film production. Either employed by a production company or working independently, producers plan and coordinate various aspects of film production, such as selecting the script, coordinating writing, di ...
,
film director A film director controls a film's artistic and dramatic aspects and visualizes the screenplay (or script) while guiding the film crew and actors in the fulfilment of that vision. The director has a key role in choosing the cast members, pr ...
, and
screenwriter A screenplay writer (also called screenwriter, scriptwriter, scribe or scenarist) is a writer who practices the craft of screenwriting, writing screenplays on which mass media, such as films, television programs and video games, are based. ...
. He was one of the most prolific early television directors, producing or directing over two dozen series. With television in its infancy, Asher introduced the sitcom '' Our Miss Brooks'', which was adapted from a radio show. He began directing '' I Love Lucy'' by 1952. As a result of his early success, Asher was considered an "early wunderkind of TV-land," and was hyperbolically credited in one magazine article with "inventing" the
sitcom A sitcom, a portmanteau of situation comedy, or situational comedy, is a genre of comedy centered on a fixed set of characters who mostly carry over from episode to episode. Sitcoms can be contrasted with sketch comedy, where a troupe may use ...
. In 1964, he began to direct episodes of ''
Bewitched ''Bewitched'' is an American fantasy sitcom television series that originally aired for eight seasons on ABC from September 17, 1964, to March 25, 1972. It is about a witch who marries an ordinary mortal man and vows to lead the life of a typ ...
'', which starred his wife Elizabeth Montgomery.Boom, B.W. (January 6, 2006
"William Asher – The Man Who Invented the Sitcom"
''Palm Springs Life''
He produced the series from the fourth season. Asher was nominated for an
Emmy Award The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the American and international television industry. A number of annual Emmy Award ceremonies are held throughout the calendar year, each with the ...
four times, winning once for directing ''Bewitched'' in 1966. He was also nominated for the DGA Award in 1951 for ''I Love Lucy''.


Early life

Asher was born in New York City to stage actress Lillian Bonner and producer Ephraim M. Asher (1887–1937), whose movie credits were mostly as an associate producer. His sister, Betty Asher, was an MGM publicist for
Judy Garland Judy Garland (born Frances Ethel Gumm; June 10, 1922June 22, 1969) was an American actress and singer. While critically acclaimed for many different roles throughout her career, she is widely known for playing the part of Dorothy Gale in '' The ...
. His father was
Jewish Jews ( he, יְהוּדִים, , ) or Jewish people are an ethnoreligious group and nation originating from the Israelites Israelite origins and kingdom: "The first act in the long drama of Jewish history is the age of the Israelites""The ...
and his mother was
Catholic The Catholic Church, also known as the Roman Catholic Church, is the largest Christian church, with 1.3 billion baptized Catholics worldwide . It is among the world's oldest and largest international institutions, and has played a ...
. Asher's family moved to Los Angeles when he was around 3, where he often accompanied his father to the movie studio.Dixon, Wheeler W. (2005) ''Lost in the Fifties: Recovering Phantom Hollywood'', Carbondale, Illinois: Southern Illinois Press pp.169-76 Asher's parents
divorce Divorce (also known as dissolution of marriage) is the process of terminating a marriage or marital union. Divorce usually entails the canceling or reorganizing of the legal duties and responsibilities of marriage, thus dissolving th ...
d when he was 11, resulting in a return to New York with his mother. He later recalled that this period of his life was filled with turmoil, because his mother was an abusive alcoholic. As a result of having to live in New York with his mother, he dropped out of school and, after working in the mailroom at
Universal Studios Universal Pictures (legally Universal City Studios LLC, also known as Universal Studios, or simply Universal; common metonym: Uni, and formerly named Universal Film Manufacturing Company and Universal-International Pictures Inc.) is an Americ ...
in Los Angeles, he joined the Army in 1941. He served in the Army Signal Corps for four years, stationed in
Astoria, Queens Astoria is a neighborhood in the western portion of the New York City borough of Queens. Astoria is bounded by the East River and is adjacent to three other Queens neighborhoods: Long Island City to the southwest, Sunnyside to the southeas ...
New York City as a unit photographer.Grady, Denise (July 17, 2012
"William Asher, Director of Classic TV Comedies, Dies at 90"
''
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''


Career

Asher returned to California to direct '' Leather Gloves'' (1948), a low-budget film. He eventually gravitated to television (then a new medium),"Ashmont"
''Bob's Bewitching Daughter''
and gained a job writing short story "fillers" for various programs, which evolved into a series which was titled ''Little Theatre.'' From this work, he gained a contract with
Columbia Pictures Columbia Pictures Industries, Inc. is an American film production studio that is a member of the Sony Pictures Motion Picture Group, a division of Sony Pictures Entertainment, which is one of the Big Five studios and a subsidiary of the mu ...
to work on a film musical for
Harry Cohn Harry Cohn (July 23, 1891 – February 27, 1958) was a co-founder, president, and production director of Columbia Pictures Corporation. Life and career Cohn was born to a working-class Jewish family in New York City. His father, Joseph Cohn, w ...
. From
CBS Studios CBS Studios, Inc. is an American television production company which is a subsidiary of CBS Entertainment Group unit of Paramount Global. It was formed on January 17, 2006, by CBS Corporation as CBS Paramount Television, as a renaming of the ...
, Asher received an offer to direct '' Our Miss Brooks'', starring
Eve Arden Eve Arden (born Eunice Mary Quedens, April 30, 1908 – November 12, 1990) was an American film, radio, stage and television actress. She performed in leading and supporting roles for nearly six decades. Beginning her film career in 1929 ...
, a television version of the radio show. In 1952, Desi Arnaz asked Asher to direct an episode of his series '' I Love Lucy''; by that show's end in 1957, Asher had directed 110 of the series' 179 episodes, Asher later commented that even though the creators knew the show was good, they did not believe it would become an American icon. "When we did the show, we thought, 'That's it, we're done with it.' We never dreamed it would last this long.
Lucille Ball Lucille Désirée Ball (August 6, 1911 – April 26, 1989) was an American actress, comedienne and producer. She was nominated for 13 Primetime Emmy Awards, winning five times, and was the recipient of several other accolades, such as the Gold ...
, obviously, was one of TV's true pioneers." Asher was considered an "early wunderkind of TV-land, blazing a path in the new medium" of television. Writer and producer William Froug described Asher as a "hyphenate of a different stripe, a director-producer", commenting that he was one of many "restless Hollywood professionals who, like nomads, drifted from job to job, always delivering competent, if not inspired work". In addition to ''Our Miss Brooks'' and ''I Love Lucy'', Asher directed episodes of '' The Colgate Comedy Hour'', '' Make Room for Daddy'', ''
The Twilight Zone ''The Twilight Zone'' is an American media franchise based on the anthology television series created by Rod Serling. The episodes are in various genres, including fantasy, science fiction, absurdism, dystopian fiction, suspense, horror, sup ...
'' (1959 TV series), ''
The Patty Duke Show ''The Patty Duke Show'' is an American television sitcom created by Sidney Sheldon and William Asher. The series ran on ABC from September 18, 1963, to April 27, 1966. The series was developed as a vehicle for teenage star Patty Duke, who h ...
'', '' Gidget'', '' The Dukes of Hazzard'', and ''
Alice Alice may refer to: * Alice (name), most often a feminine given name, but also used as a surname Literature * Alice (''Alice's Adventures in Wonderland''), a character in books by Lewis Carroll * ''Alice'' series, children's and teen books by ...
''. Asher and Montgomery befriended President John F. Kennedy, and, together with
Frank Sinatra Francis Albert Sinatra (; December 12, 1915 – May 14, 1998) was an American singer and actor. Nicknamed the " Chairman of the Board" and later called "Ol' Blue Eyes", Sinatra was one of the most popular entertainers of the 1940s, 1950s, and ...
, planned Kennedy's 1961 inaugural ceremony. Asher's best-known work was ''
Bewitched ''Bewitched'' is an American fantasy sitcom television series that originally aired for eight seasons on ABC from September 17, 1964, to March 25, 1972. It is about a witch who marries an ordinary mortal man and vows to lead the life of a typ ...
'', which he directed regularly over its entire eight-year run, although he was only credited as producer for its last five seasons. At that time, he was married to the show's star Elizabeth Montgomery. They divorced soon after the series' cancellation in 1972. In 1986, he attempted to return to television, this time, with Fred Whitehead,
Orion Television Orion () may refer to: Common meanings * Orion (constellation), named after the mythical hunter * Orion (mythology), a hunter in Greek mythology * Orion (spacecraft), NASA crew vehicle first launched in 2022 Arts and media Fictional en ...
executive to set up Asher/Whitehead Productions, and the only TV project to came out was '' Kay O'Brien'', which was canned after only one season on the air. Asher also directed a number of theatrical release films, including '' Beach Party'', ''
Muscle Beach Party ''Muscle Beach Party'' is the second of seven beach party films produced by American International Pictures. It stars Frankie Avalon and Annette Funicello and was directed by William Asher, who also directed four other films in this series. D ...
'', '' Bikini Beach'', ''
Beach Blanket Bingo ''Beach Blanket Bingo'' is a 1965 American beach party film directed by William Asher. It is the fifth film in the Beach Party film series. The film stars Frankie Avalon, Annette Funicello, Linda Evans, Deborah Walley, Paul Lynde, and Don Rickl ...
'', and '' How to Stuff a Wild Bikini'', for all of which he was also a co-writer. Critic Wheeler Winston Dixon later suggested that the Beach Party films were not only "visions of paradise" for the audience, but also for Asher, who used them "to create a fantasy world to replace his own troubled childhood". Asher also directed movies made for TV. He later recalled his directorial years: Asher received a star on the Palm Springs Walk of Stars in November 2003.


Personal life

In 1951, Asher married
Danny Sue Nolan Danny Sue Nolan (February 28, 1923 – August 3, 2002) was an American film actress. She made approximately 35 film and television appearances between 1949 and 1988 and had a starring role in a 1949 film, '' Flame of Youth''. She was somet ...
, with whom he had two children; the couple divorced in 1961. Asher then married Elizabeth Montgomery in 1963, just before ''Bewitched'' began its run. They had three children and divorced in 1973. His third marriage was to
Joyce Bulifant Joyce Collins Bulifant (born December 16, 1937) is an American actress and author. In addition to recurring roles on television, including '' The Mary Tyler Moore Show'' as Marie Slaughter, Bulifant is recognized for film roles in '' The Happies ...
and it lasted from 1976 to 1993. He adopted her son, actor John Mallory Asher. This marriage also ended in divorce. In his later years, Asher lived in Palm Desert, California, with Meredith Coffin Asher, his fourth and final wife. Asher counted
Frank Sinatra Francis Albert Sinatra (; December 12, 1915 – May 14, 1998) was an American singer and actor. Nicknamed the " Chairman of the Board" and later called "Ol' Blue Eyes", Sinatra was one of the most popular entertainers of the 1940s, 1950s, and ...
, Peter Lawford and Sammy Davis Jr. as his friends, and sometimes, he caroused with them in Las Vegas, flying there from Hollywood in Sinatra's plane, and then flying back in order to be at work at the studio at 5 AM.


Death

Asher died from complications of
Alzheimer's disease Alzheimer's disease (AD) is a neurodegenerative disease that usually starts slowly and progressively worsens. It is the cause of 60–70% of cases of dementia. The most common early symptom is difficulty in remembering recent events. As ...
at age 90 on July 16, 2012.


Television filmography


Cinema filmography

*Source:"William Asher"
at
AFI Catalog The ''AFI Catalog of Feature Films'', also known as the ''AFI Catalog'', is an ongoing project by the American Film Institute (AFI) to catalog all commercially-made and theatrically exhibited American motion pictures from the birth of cinema in ...


References


External links

* * (March–April 2000) * {{DEFAULTSORT:Asher, William 1921 births 2012 deaths United States Army personnel of World War II American male screenwriters American television directors Television producers from California American television writers Deaths from Alzheimer's disease Deaths from dementia in California Emmy Award winners Film directors from New York City People from Palm Desert, California American male television writers Bewitched Film directors from California Screenwriters from California Screenwriters from New York (state) Television producers from New York City Burials at Desert Memorial Park