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Wet Planet Beverages, of Pittsford,
New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...
, was the company which produces
Jolt Cola Jolt Cola is a carbonated soft drink produced by The Jolt Company, Inc. (later known as Wet Planet Beverages). The cola drink was created in 1985 by C. J. Rapp as a highly caffeinated beverage. It was targeted towards students and young prof ...
,
Napa Valley Napa Valley is an American Viticultural Area (AVA) located in Napa County in California's Wine Country. It was established by the Bureau of Alcohol, Tobacco and Firearms (ATF) on January 27, 1981. Napa Valley is considered one of the premier ...
Soda, Thornwood Estates, Autumn Frost, and DNA. They are also a distributor for Martinelli's Sparkling Cider. On September 28, 2009, The Jolt Company, Inc. filed Chapter 11 proceedings in the United States Bankruptcy Court in Rochester, New York and simultaneously filed a motion to permit sale of the company's assets through a court-approved sale. It declared bankruptcy after failing to meet the demands from
Rexam Rexam plc was a British-based multinational consumer packaging company headquartered in London, England. After spending much of its life as a paper producer known as Bowater, it diversified and became a leading manufacturer of beverage cans. I ...
to fulfill an agreement over buying resealable cans. Eight years later, Jolt Cola returned to the market through an exclusive agreement with
Dollar General Dollar General Corporation is an American chain of variety stores headquartered in Goodlettsville, Tennessee. As of April 11, 2022, Dollar General operates 18,216 stores in the continental United States. The company began in 1939 as a family- ...
Stores. Wet Planet Beverages no longer owns the Jolt Cola name; the current revival is credited to
Manhattan Manhattan (), known regionally as the City, is the most densely populated and geographically smallest of the five boroughs of New York City. The borough is also coextensive with New York County, one of the original counties of the U.S. state ...
-based ECC Jolt, LLC.


References

{{colas Companies based in Monroe County, New York Drink companies of the United States Food and drink companies based in New York (state) Soft drinks manufacturers