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WPHR-FM (94.7 MHz "B-94.7") is a
commercial Commercial may refer to: * a dose of advertising conveyed through media (such as - for example - radio or television) ** Radio advertisement ** Television advertisement * (adjective for:) commerce, a system of voluntary exchange of products and s ...
FM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...
licensed to Gifford, Florida, and serving the
Treasure Coast The Treasure Coast is a region of the U.S. state of Florida. It is located on Florida's East Coast, bordering the Atlantic Ocean and comprising Indian River, Martin, and St. Lucie counties. The region, whose name refers to the Spanish Treasure ...
including
Vero Beach Vero Beach is a city in and the seat of Indian River County, Florida, United States. Vero Beach is the second most populous city in Indian River County. Abundant in beaches and wildlife, Vero Beach is located on Florida's Treasure Coast. It is thi ...
and
Fort Pierce Fort Pierce is a city in and the county seat of St. Lucie County, Florida, United States. The city is part of the Treasure Coast region of Atlantic Coast Florida. It is also known as the Sunrise City, sister to San Francisco, California, the Su ...
. The station has a
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...
and is owned and operated by Mitchell Rubenstein and Laurie Silvers' R&S Radio, LLC. WPHR-FM has an
effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...
(ERP) of 50,000
watt The watt (symbol: W) is the unit of power or radiant flux in the International System of Units (SI), equal to 1 joule per second or 1 kg⋅m2⋅s−3. It is used to quantify the rate of energy transfer. The watt is named after James ...
s. The
transmitter In electronics and telecommunications, a radio transmitter or just transmitter is an electronic device which produces radio waves with an antenna. The transmitter itself generates a radio frequency alternating current, which is applied to the ...
is on Old Dixie Highway in
Lakewood Park, Florida Lakewood Park is a Census-designated place in St. Lucie County, Florida, United States. The population was 11,323 at the 2010 census. It is part of the Port St. Lucie Metropolitan Statistical Area. Geography Lakewood Park is located at (27.542 ...
, near U.S. Route 1.


History

In 1994, the station
signed on Signing may refer to: * Using sign language * Signature, placing one's name on a document * Signature (disambiguation) * Manual communication, signing as a form of communication using the hands in place of the voice * Digital signature A digi ...
the air as WBBE. It was later acquired by
Clear Channel Communications iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...
, the forerunner to today's iHeartMedia. On January 25, 2008, it was announced that the station, then licensed as WSYR-FM, was one of several Clear Channel Communications radio stations to be sold, in order to remain under the ownership caps following the sale of Clear Channel to private investors. Until it was sold, WSYR-FM and other stations were placed into the
Aloha Station Trust Aloha Station Trust, LLC was a privately owned trust company that owned radio and television stations previously owned by Clear Channel Communications, forerunner of the modern iHeartMedia. After Clear Channel was acquired by private equity inter ...
.

In December 2010, Clear Channel and Aloha filed to switch the station's
call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally ass ...
to WPHR-FM in order to make the WSYR-FM call letters available to WPHR-FM in
Solvay, New York Solvay is a village located in the town of Geddes, Onondaga County, New York, United States, and a suburb of the city of Syracuse. According to the 2010 census, the village had a total population of 6,584. The village is named after the Solvay br ...
(a suburb of
Syracuse Syracuse may refer to: Places Italy * Syracuse, Sicily, or spelled as ''Siracusa'' * Province of Syracuse United States *Syracuse, New York **East Syracuse, New York ** North Syracuse, New York * Syracuse, Indiana *Syracuse, Kansas *Syracuse, M ...
) as part of its conversion to an FM simulcast of WSYR 570 AM. On April 25, 2011, the station switched from
Hot Adult Contemporary Adult contemporary music (AC) is a form of radio-played popular music, ranging from 1960s vocal and 1970s soft rock music to predominantly ballad-heavy music of the present day, with varying degrees of easy listening, pop, soul, R&B, quiet ...
to a
talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. Most shows are regularly hosted by a single individual, and often featu ...
format. Programming was primarily from the co-owned
Premiere Networks Premiere Networks (formerly Premiere Radio Networks, shortened as PRN) is an American media company, a wholly owned subsidiary of iHeartMedia, for which it currently serves as its main original radio content distribution and production arm. ...
, including a simulcast the morning show on WJNO 1290 AM in
West Palm Beach West or Occident is one of the four cardinal directions or points of the compass. It is the opposite direction from east and is the direction in which the Sun sets on the Earth. Etymology The word "west" is a Germanic word passed into some R ...
, followed by ''The Glenn Beck Program'', ''
The Rush Limbaugh Show ''The Rush Limbaugh Show'' is an American conservative talk radio show hosted by Rush Limbaugh. Since its nationally syndicated premiere in 1988, ''The Rush Limbaugh Show'' became the highest-rated talk radio show in the United States. At its ...
'', '' The Sean Hannity Show'', ''
The Mark Levin Show ''The Mark Levin Show'' is a conservative talk radio show hosted by Mark Levin. The program is broadcast nationwide on Westwood One and reaches an estimated seven million weekly listeners, according to an estimate from ''Talkers Magazine''. The ...
'', ''The Jason Lewis Show'', and ''
Coast to Coast AM ''Coast to Coast AM'' is an American late-night radio talk show that deals with a variety of topics. Most frequently the topics relate to either the paranormal or conspiracy theories. It was hosted by creator Art Bell from its inception in 1 ...
with
George Noory George Ralph Noory (born June 4, 1950) is an American radio talk show host. Since January 2003, Noory has been the weekday host of the late-night radio talk show ''Coast to Coast AM''. The program is syndicated to hundreds of radio stations in ...
''. At the time, WPHR used the "Rush Radio" brand. On December 26, 2013, WPHR changed format to
country music Country (also called country and western) is a genre of popular music that originated in the Southern and Southwestern United States in the early 1920s. It primarily derives from blues, church music such as Southern gospel and spirituals, ...
, branded as "Hot Country 94.7", under new owners R&S Radio. On September 9, 2016, WPHR rebranded as "Fresh Country, B94.7".


References


External links

* * PHR-FM Country radio stations in the United States Radio stations established in 1966 1966 establishments in Florida Indian River County, Florida {{Florida-radio-station-stub