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WPEP ( AM) was an AM
radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radi ...
licensed to
Taunton, Massachusetts Taunton is a city in Bristol County, Massachusetts, United States. It is the seat of Bristol County. Taunton is situated on the Taunton River which winds its way through the city on its way to Mount Hope Bay, to the south. At the 2020 cen ...
. WPEP's format had been full-service, offering local news and talk programming, as well as music and nationally syndicated talk. The station was last owned by the Anastos Media Group.


History


1940s

In late , Silver City Broadcasting Corp., owned by businessman John McGregor, applied for and was granted a construction permit for an AM broadcast station in Taunton. The station's callsign was originally to be WTRN, however the callsign was changed to WPEP before the station officially signed on the air December 22, 1949. When WPEP signed on, its studio was located atop the Roseland Ballroom, north of downtown Taunton. The original format is believed to have been all local programming. WPEP was a daytime-only station from to . This meant that WPEP was required to cease transmitting from sunset to sunrise. WPEP's transmitter site was 760 County Street in Taunton, Massachusetts.


1970s

On November 27, 1970, WPEP received pre-sunrise authority, allowing it to sign on at with a power of , which could be upped to the full kilowatt at sunrise (during months when sunrise occurs later than ). News Director at the time was John P. Shaw.


1980s

Daytime-only status lasted until September 1, 1986 when WPEP was granted nighttime authorization, which allowed WPEP to transmit of power.


1990s

WPEP was sold in by Silver City Broadcasting to J. Keating Willcox's Willow Farm Broadcasting.


2000s

This would be the final calendar decade of WPEP's existence. WPEP was sold to Anastos Media Group in . Paul Giammarco was named general manager in until he left for
WSAR WSAR is a commercial AM radio station licensed to Fall River, Massachusetts. Its studios and transmitter site are located in Somerset, Massachusetts. Broadcasting on 1480 kHz, its transmitter power output is 5,000 watts unlimited hours, usi ...
in . After Giammarco left, staffer A.J. Nicholson was promoted to general manager. In , WPEP added the
Boston Red Sox Radio Network The Boston Red Sox Radio Network is an American radio network composed of 54 radio stations which carry English language coverage of the Boston Red Sox, a professional baseball team in Major League Baseball (MLB). Lawrence, Massachusetts statio ...
and carried the team's first
World Series The World Series is the annual championship series of Major League Baseball (MLB) in the United States and Canada, contested since 1903 between the champion teams of the American League (AL) and the National League (NL). The winner of the World ...
victory heard on radio. It was an affiliate in as well but station management had changed that March and didn't air games. A May 5, 2005 article in the ''
Taunton Daily Gazette The ''Taunton Daily Gazette'' (and ''Taunton Sunday Gazette'') is a daily newspaper founded in 1848. Based in Taunton, Massachusetts, its coverage area also includes Berkley, Rehoboth, Dighton, Lakeville, Norton, and Raynham. On December 1, ...
'' said that the station was in jeopardy because WNSH in Beverly, Massachusetts got approval from the
Federal Communications Commission The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdicti ...
(FCC) to increase their daytime power. WNSH was owned by former WPEP owner J. Keating Wilcox. When Wilcox sold WPEP to Anastos Media, there was an informal agreement that Anastos Media would turn in the station's license to allow WNSH (on the same frequency) to up their power, contingent on the power increase being granted by the FCC. The city's mayor and U.S. Representative filed objections; however, the station's general manager at the time publicly dismissed the possibility the station may go dark. On December 5, 2005, Anastos Media filed a renewal of the WPEP license. The renewal was granted by the FCC on March 28, 2006. WPEP's license was turned in to the FCC on October 18, 2007.


Auxiliary licenses

*KRN297: a
Remote pickup unit A remote pickup unit or RPU is a radio system using special radio frequencies set aside for electronic news-gathering (ENG) and remote broadcasting. It can also be used for other types of point-to-point radio links. An RPU is used to send program ...
(RPU) on /. *WLI832: a
Studio-transmitter link A studio transmitter link (or STL) sends a radio station's or television station's audio and video from the broadcast studio or origination facility to a radio transmitter, television transmitter or uplink facility in another location. This is ...
(STL) on .


Status

Station license deleted.


See also

*
Taunton, Massachusetts Taunton is a city in Bristol County, Massachusetts, United States. It is the seat of Bristol County. Taunton is situated on the Taunton River which winds its way through the city on its way to Mount Hope Bay, to the south. At the 2020 cen ...


References


External links


FCC Station Search Details: DWPEP
(Facility ID: 61601)
FCC History Cards for WPEP
(covering 1948-1980 as WTRN / WPEP) * (via
Internet Archive The Internet Archive is an American digital library with the stated mission of "universal access to all knowledge". It provides free public access to collections of digitized materials, including websites, software applications/games, music, ...
) {{New Bedford-Fall River Radio Mass media in Bristol County, Massachusetts Greater Taunton Area
PEP Pep is energy or high spirits; it may refer to: * Pep band, an ensemble of instrumentalists * Pep, the dog in ''Putt-Putt'' (series) * Neilson Dairy confectionery brand * Pep, New Mexico * Pep, Texas * Pep Cereal, by Kellogg * Pep Comics, by MLJ ...
Taunton, Massachusetts Defunct radio stations in the United States Radio stations established in 1949 Radio stations disestablished in 2007 Defunct companies based in Massachusetts
PEP Pep is energy or high spirits; it may refer to: * Pep band, an ensemble of instrumentalists * Pep, the dog in ''Putt-Putt'' (series) * Neilson Dairy confectionery brand * Pep, New Mexico * Pep, Texas * Pep Cereal, by Kellogg * Pep Comics, by MLJ ...
1949 establishments in Massachusetts 2007 disestablishments in Massachusetts