Vivo (technology company)
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vivo Communication Technology Co. Ltd. (styled as vivo) is a Chinese multinational
technology company A technology company (or tech company) is an electronics-based technological company, including, for example, business relating to digital electronics, software, and internet-related services, such as e-commerce services. Details According to '' ...
headquartered in Dongguan,
Guangdong Guangdong (, ), alternatively romanized as Canton or Kwangtung, is a coastal province in South China on the north shore of the South China Sea. The capital of the province is Guangzhou. With a population of 126.01 million (as of 2020 ...
that designs and develops smartphones, smartphone accessories, software and online services. The company develops software for its phones, distributed through its V-Appstore, with iManager included in their proprietary, Android-based operating system, Origin OS in Mainland China, and Funtouch OS elsewhere. vivo is an independent company and develops its own products. It has 10,000 employees, with 10 R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai, Xi’an, Taipei, Tokyo, and San Diego.


History

Since its founding in 2011, vivo has expanded its global market, serving over 400 million users with its mobile products and services, to over 60 countries and regions.” In 2017, vivo entered the smartphone market in
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the no ...
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Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a List of cities in China, city and Special administrative regions of China, special ...
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Russia Russia (, , ), or the Russian Federation, is a transcontinental country spanning Eastern Europe and Northern Asia. It is the largest country in the world, with its internationally recognised territory covering , and encompassing one-ei ...
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Brunei Brunei ( , ), formally Brunei Darussalam ( ms, Negara Brunei Darussalam, Jawi: , ), is a country located on the north coast of the island of Borneo in Southeast Asia. Apart from its South China Sea coast, it is completely surrounded by th ...
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Cambodia Cambodia (; also Kampuchea ; km, កម្ពុជា, UNGEGN: ), officially the Kingdom of Cambodia, is a country located in the southern portion of the Indochinese Peninsula in Southeast Asia, spanning an area of , bordered by Thailand ...
,
Laos Laos (, ''Lāo'' )), officially the Lao People's Democratic Republic ( Lao: ສາທາລະນະລັດ ປະຊາທິປະໄຕ ປະຊາຊົນລາວ, French: République démocratique populaire lao), is a socialist s ...
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Sri Lanka Sri Lanka (, ; si, ශ්‍රී ලංකා, Śrī Laṅkā, translit-std=ISO (); ta, இலங்கை, Ilaṅkai, translit-std=ISO ()), formerly known as Ceylon and officially the Democratic Socialist Republic of Sri Lanka, is an ...
,
Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mo ...
, and
Nepal Nepal (; ne, नेपाल ), formerly the Federal Democratic Republic of Nepal ( ne, सङ्घीय लोकतान्त्रिक गणतन्त्र नेपाल ), is a landlocked country in South Asia. It is ma ...
.Meet vivo X5 Max – the world's slimmest smartphone at 4.75mm
Neotryx.com (2015-01-02). Retrieved on 2017-01-03.
In June 2017, it entered the Pakistan smartphone market and the vivo brand is currently experiencing rapid growth and popularity in the country. In October 2020, vivo announced that it would begin to sell its products also in Europe. On 17 December 2020, vivo and
Zeiss Zeiss or Zeiß may refer to: People *Carl Zeiss (1816–1888), German optician and entrepreneur *Emil Zeiß (1833–1910), German Protestant minister and painter Companies *Carl Zeiss AG, German manufacturer of optics, industrial measurem ...
announced a long-term strategic partnership to jointly promote and develop breakthrough innovations in mobile imaging technology. The first "vivo Zeiss co-engineered imaging system" will be featured in the
vivo X60 Vivo X60 is a line of Android-based smartphones developed and manufactured by Vivo, it featured the Zeiss Zeiss or Zeiß may refer to: People *Carl Zeiss (1816–1888), German optician and entrepreneur *Emil Zeiß (1833–1910), Germ ...
series. As part of the collaboration agreement, vivo and Zeiss will establish the vivo Zeiss Imaging Lab, a joint R&D program to innovate mobile imaging technology for vivo's flagship smartphones. In 2021, vivo was ranked among the top 5 smartphone makers, achieving a global market share of 8%.” In April 2021, three pallets of vivo phones caught fire at Hong Kong International Airport, prompting a ban on air freight of vivo phones through Hong Kong. In June 2022, vivo entered the world-famous '' Guinness Book of Records''. It achieved the record for the "Longest Video" in which its flagship device vivo X Fold happened to be folded over 300,000 times for a total length of 270 hours or 11 days and 6 hours.


Marketing

In October 2015, vivo became the
title sponsor Naming rights are a financial transaction and form of advertising or memorialization whereby a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event, typically for a defined period of t ...
of the Indian Premier League (IPL) under a two-year deal starting in the 2016 season. In July 2017, the deal was extended until 2022. However, in response to the 2020 border skirmishes between India and China, the
Board of Control for Cricket in India The Board of Control for Cricket in India (BCCI) is the national governing body for cricket in India. Its headquarters are situated at Cricket centre, Wankhede Stadium in Mumbai. The BCCI is the richest governing body of cricket in the worl ...
(BCCI) was criticised in India for allowing a Chinese company to be the title sponsor of the league. vivo and BCCI mutually agreed to suspend the deal for the 2020 season, with a clause to resume it next season. In June 2017, vivo reached a sponsorship deal with
FIFA FIFA (; stands for ''Fédération Internationale de Football Association'' (French), meaning International Association Football Federation ) is the international governing body of association football, beach football and futsal. It was found ...
to become the official smartphone brand of the
2018 File:2018 Events Collage.png, From top left, clockwise: The 2018 Winter Olympics opening ceremony in PyeongChang, South Korea; Protests erupt following the Assassination of Jamal Khashoggi; March for Our Lives protests take place across the United ...
and
2022 FIFA World Cup The 2022 FIFA World Cup is an international football tournament contested by the men's national teams of FIFA's member associations. The 22nd FIFA World Cup is taking place in Qatar from 20 November to 18 December 2022; it is the first Wor ...
s. The company also signed a deal with
UEFA Union of European Football Associations (UEFA ; french: Union des associations européennes de football; german: Union der europäischen Fußballverbände) is one of six continental bodies of governance in association football. It governs fo ...
as an official partner of the
UEFA Euro 2020 The 2020 UEFA European Football Championship, commonly referred to as UEFA Euro 2020 (stylised as UEFA EURO 2020) or simply Euro 2020, was the 16th UEFA European Championship, the quadrennial international men's football championship of Europ ...
and UEFA Euro 2024, and became a title sponsor of India's Pro Kabaddi. vivo has a sponsorship deal with the NBA in China, with
Golden State Warriors The Golden State Warriors are an American professional basketball team based in San Francisco. The Warriors compete in the National Basketball Association (NBA), as a member of the league's Western Conference Pacific Division. Founded in 194 ...
player Stephen Curry. He endorses the brand in China and the Philippines.


Controversy


IMEI and build number controversy in India

In June 2020, the cybercrime unit of Meerut Police revealed that more than 13,500 vivo smartphones used in India were running on the same
IMEI The International Mobile Equipment Identity (IMEI) is a numeric identifier, usually unique, for 3GPP and iDEN mobile phones, as well as some satellite phones. It is usually found printed inside the battery compartment of the phone but can als ...
number. The IMEI number is a 15-digit code meant to be unique to every mobile device communication administration , that may be used for tracking criminals or stolen mobile phones. By using the same IMEI number for multiple devices, vivo could have hampered police tracking of criminals or stolen devices. In 2017, the Telecom Regulatory Authority of India issued a statement that all mobile devices would be required to have a unique IMEI number. Failure to do so would be seen as tampering and could result in a fine or up to 3 years of imprisonment. The events led to the police filing a case against vivo and its service centre. The lapse reportedly came to light when a police officer gave his mobile phone to the staff at the cybercrime unit for examination, as the phone was not working properly despite being repaired at a vivo service centre in Meerut. The cybercrime unit found that the IMEI number of the device was different from the one printed on the box, and then forwarded the IMEI number to an unidentified telecommunications company providing telecommunications services for the handset and asked for the relevant data. The company informed that as of 24 September 2019, the same IMEI number had been running on 13,557 mobile phones in different states of the country. The Meerut police reportedly handed a notice to vivo India's nodal officer Harmanjit Singh under Section 91 of the CrPC, and also registered a case under Section 420 of the Indian Penal Code.


Tax evasion allegation in India

The Indian government raided the offices of vivo in July 2022 and accused the company of tax evasion. The company allegedly remitted almost half of its turnover out of India. The
Enforcement Directorate The Directorate of Enforcement (ED) is a law enforcement agency and economic intelligence agency responsible for enforcing economic laws and fighting economic crime in India. It is part of the Department of Revenue, Ministry of Finance, Gov ...
also blocked the bank accounts of the company to prevent further money laundering. The agency also found that some top executives of vivo who are Chinese had incorporated 23 shell companies in India, with the help of a Chartered Accountant, Nitin Grg. "These (23) companies are found to have transferred huge amounts of funds to
vivo India Vivo or VIVO may refer to: Companies * Vivo (technology company), a Chinese consumer electronics company * Vivo (telecommunications company), a Brazilian mobile phone company * Vivo Class, a British company that sells a web-based rewards system ...
. Further, out of the total sale proceeds of Rs 1,25,185 crore, vivo India remitted Rs 62,476 crore or almost 50 per cent of the turnover out of India, mainly to China", the ED said in a statement.


Notes


References


External links

* {{Major mobile device companies Mobile phone manufacturers Mobile phone companies of China Electronics companies of China Companies based in Dongguan Electronics companies established in 2011 Chinese brands Chinese companies established in 2011 Privately held companies of China