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VisitBritain is the name used by the British Tourist Authority, the
tourist Tourism is travel for pleasure or business; also the theory and practice of touring, the business of attracting, accommodating, and entertaining tourists, and the business of operating tours. The World Tourism Organization defines tourism ...
board of
Great Britain Great Britain is an island in the North Atlantic Ocean off the northwest coast of continental Europe. With an area of , it is the largest of the British Isles, the largest European island and the ninth-largest island in the world. It ...
incorporated under the Development of Tourism Act 1969. Under memoranda of understanding with the
Northern Ireland Tourist Board Tourism Northern Ireland, also known as Tourism NI, is a non-departmental public body of the Department for the Economy. Its primary objective is to promote Northern Ireland as a tourist destination to domestic tourists, from within Northern Ire ...
and the offshore islands of
Guernsey Guernsey (; Guernésiais: ''Guernési''; french: Guernesey) is an island in the English Channel off the coast of Normandy that is part of the Bailiwick of Guernsey, a British Crown Dependency. It is the second largest of the Channel Islands ...
,
Jersey Jersey ( , ; nrf, Jèrri, label= Jèrriais ), officially the Bailiwick of Jersey (french: Bailliage de Jersey, links=no; Jèrriais: ), is an island country and self-governing Crown Dependency near the coast of north-west France. It is the ...
and the
Isle of Man ) , anthem = " O Land of Our Birth" , image = Isle of Man by Sentinel-2.jpg , image_map = Europe-Isle_of_Man.svg , mapsize = , map_alt = Location of the Isle of Man in Europe , map_caption = Location of the Isle of Man (green) in Europ ...
, VisitBritain also hosts information on those territories on its website. However, under the 1969 Act, the remit of the organisation extends only to
Great Britain Great Britain is an island in the North Atlantic Ocean off the northwest coast of continental Europe. With an area of , it is the largest of the British Isles, the largest European island and the ninth-largest island in the world. It ...
rather than the whole of the
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and ...
. VisitBritain was created in April 2003 to market Britain to the rest of the world and to promote and develop the visitor economy of
England England is a country that is part of the United Kingdom. It shares land borders with Wales to its west and Scotland to its north. The Irish Sea lies northwest and the Celtic Sea to the southwest. It is separated from continental Europe ...
. It was formed out of a merger between the
British Tourist Authority VisitBritain is the name used by the British Tourist Authority, the tourist board of Great Britain incorporated under the Development of Tourism Act 1969. Under memoranda of understanding with the Northern Ireland Tourist Board and the offshore ...
and the English Tourism Council, and is a
non-departmental public body In the United Kingdom, non-departmental public body (NDPB) is a classification applied by the Cabinet Office, Treasury, the Scottish Government and the Northern Ireland Executive to public sector organisations that have a role in the process o ...
responsible to the
Department for Culture, Media and Sport , type = Department , logo = Department for Digital, Culture, Media and Sport logo.svg , logo_width = , logo_caption = , seal = , seal_width = , seal_caption = , picture = Gove ...
. In April 2009, VisitEngland became more of a stand-alone body from VisitBritain, more on a par with the devolved entities,
VisitScotland VisitScotland, formerly the Scottish Tourist Board, is a national tourism organisation for Scotland. It is an executive non-departmental public body of the Scottish Government, with offices in Edinburgh, Glasgow, Aberdeen, Inverness, and othe ...
and VisitWales. In 2005, it was voted the world's leading Tourist and Convention Bureau in the World Travel Awards. In the Webby Awards it has been an Official Honoree in the 10th and 12th Webby Awards in the Tourism Category. In 2008 it was also awarded the Travelmole Best Tourist Board Website award.Travelmole
Award VisitBritain is a founding partner of
ENAT Einat ( he, עֵינַת) is a kibbutz in central Israel. Located near Petah Tikva and south of Rosh HaAyin, it falls under the jurisdiction of Drom HaSharon Regional Council. In it had a population of . History The kibbutz was founded in 1 ...
, the European Network for Accessible Tourism, an international organisation based in Europe, set up in 2006 to promote
accessible tourism Accessible tourism is the ongoing endeavor to ensure tourist destinations, products, and services are accessible to all people, regardless of their physical or intellectual limitations, disabilities or age. It encompasses publicly and privately ...
.


See also

* Enjoy England *
Northern Ireland Tourist Board Tourism Northern Ireland, also known as Tourism NI, is a non-departmental public body of the Department for the Economy. Its primary objective is to promote Northern Ireland as a tourist destination to domestic tourists, from within Northern Ire ...
*
VisitScotland VisitScotland, formerly the Scottish Tourist Board, is a national tourism organisation for Scotland. It is an executive non-departmental public body of the Scottish Government, with offices in Edinburgh, Glasgow, Aberdeen, Inverness, and othe ...
* Visit Wales


References


External links

*
Corporate website
{{DEFAULTSORT:Visitbritain 2003 establishments in the United Kingdom Tourism organisations in the United Kingdom Non-departmental public bodies of the United Kingdom government Department for Digital, Culture, Media and Sport Tourism agencies Organizations established in 2003