Urban Fare
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Urban Fare is a supermarket chain located in
British Columbia British Columbia (commonly abbreviated as BC) is the westernmost province of Canada, situated between the Pacific Ocean and the Rocky Mountains. It has a diverse geography, with rugged landscapes that include rocky coastlines, sandy beaches, ...
. It is a subsidiary of the
Overwaitea Food Group The Overwaitea Food Group is an operator of supermarkets, based in Langley, British Columbia. It is owned by the Jim Pattison Group. Most stores are under the Save-On-Foods banner, which it launched in 1982. On March 8, 1915, Robert C. Kidd pu ...
, which, in turn, is owned by the
Vancouver Vancouver ( ) is a major city in western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the ...
-based Jim Pattison Group. The chain has six locations, four located in
downtown Vancouver Downtown Vancouver is the central business district and the city centre neighbourhood of Vancouver, Canada, on the northwestern shore of the Burrard Peninsula in the Lower Mainland region of British Columbia. It occupies most of the north shor ...
and one each in Calgary and Kelowna. It is part of the 'More Rewards' rewards card program as also featured at other stores in the chain such as
Save-On-Foods Save-On-Foods is a chain of supermarkets located across Western Canada, owned by the Pattison Food Group. Stores carry both standard brands and private label brands, such as Western Family. Many stores have a pharmacy, and some locations prov ...
. Urban Fare is primarily upmarket, with a focus on
high-end In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast t ...
,
gourmet Gourmet (, ) is a cultural idea associated with the culinary arts of fine food and drink, or haute cuisine, which is characterized by refined, even elaborate preparations and presentations of aesthetically balanced meals of several contrasting, of ...
, organic and
imported An import is the receiving country in an export from the sending country. Importation and exportation are the defining financial transactions of international trade. In international trade, the importation and exportation of goods are limited ...
foods. In addition to selling food, most locations also have an in-store restaurant and coffee bar. Most of the stores also feature a florist, pharmacy and wide selection of prepackaged "grab and go" meals.


History

The first Urban Fare opened in 1999 in Vancouver's trendy
Yaletown Yaletown is an area of Downtown Vancouver, Canada, bordered by False Creek and Robson and Homer Streets. Formerly a heavy industrial area dominated by warehouses and rail yards, since the 1986 World's Fair it has been transformed into one of the ...
neighborhood, at the base of a new luxury condominium development. An
Edmonton, Alberta Edmonton ( ) is the capital city of the Canadian province of Alberta. Edmonton is situated on the North Saskatchewan River and is the centre of the Edmonton Metropolitan Region, which is surrounded by Alberta's central region. The city anch ...
store in the city's historic Crestwood neighborhood opened shortly after but closed after its lease expired. A second Vancouver location in the
Coal Harbour Coal Harbour is the name for a section of Burrard Inlet lying between Vancouver's Downtown Peninsula and the Brockton Point of Stanley Park. It has also now become the name of the neighbourhood adjacent to its southern shoreline. Neighbourhoo ...
neighbourhood opened in 2007, and a third opened in 2008 in the Living Shangri-La tower in downtown Vancouver. In 2012 the chain added a new location in Vancouver's
Olympic Village An Olympic Village is an accommodation center built for the Olympic Games, usually within an Olympic Park or elsewhere in a host city. Olympic Villages are built to house all participating athletes, as well as officials and athletic trainers. Afte ...
complex, billed as an "Express Urban Fare", being half the size of most other locations. A fifth location, the first outside Vancouver, was opened in a converted Cooper's Foods store in Kelowna also in 2012. A sixth location was opened in uptown Calgary in 2019. Early in its history, the store made news for the price and luxury of some of its goods, notably an imported loaf of Poilane bread which it sold for $100.


Locations

* Calgary * Kelowna *
Vancouver Vancouver ( ) is a major city in western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the ...
(4)


See also

*
List of supermarket chains in Canada This is a list of supermarket chains in Canada. For supermarkets operating in other countries, see ''List of supermarket chains.'' Major chains *Georgia Main Food Group operates: **Fresh St. Market **IGA (supermarkets), IGA / MarketPlace IGA in B ...


References


External links


Official Site
Food and drink companies based in Vancouver Supermarkets of Canada Jim Pattison Group Retail companies established in 1999 1999 establishments in British Columbia {{retail-company-stub