Transmediale
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Transmediale, stylised as transmediale is an annual festival for art and
digital culture Internet culture is a culture based on the many way people have used computer networks and their use for communication, entertainment, business, and recreation. Some features of Internet culture include online communities, gaming, and social medi ...
in Berlin, usually held over five days at the end of January and the beginning of February. Transmediale takes the form of a conference (sometimes called a festival), an exhibition, and a film and video program that often contain or support performances and workshops. Throughout the year, transmediale is also involved in a number of long- and short-term cooperative projects via transmediale/resource. From its initial focus on video culture, it came to cultivate an artistic and critical dialogue with television and multimedia, emerging as the leading international platform for media art. The
CTM Festival The annual CTM Festival is a music and visual arts event held in Berlin, Germany. Founded in 1999, the festival originally focused on electronic music, but has since evolved to cover a wide range of genres under the banner "Festival for Adventurou ...
, which began as a part of transmediale, has since become an independent event.


History

Transmediale began in 1988 at
Berlinale The Berlin International Film Festival (german: Internationale Filmfestspiele Berlin), usually called the Berlinale (), is a major international film festival held annually in Berlin, Germany. Founded in 1951 and originally run in June, the festi ...
under the name VideoFilmFest by Hartmut Horst and video artist Micky Kwella. Horst and Kwella wanted to create a platform for electronic media productions, which were, at that time, excluded from classic film festivals such as
Berlinale The Berlin International Film Festival (german: Internationale Filmfestspiele Berlin), usually called the Berlinale (), is a major international film festival held annually in Berlin, Germany. Founded in 1951 and originally run in June, the festi ...
. In 1989, the program was repeated at Berlinale under the name VideoFest. In 1997, Horst and Kwella renamed VideoFest as transmedia, and then in 1998, transmediale. The change reflected the programmatic extension of the festival, which by then encompassed a broad spectrum of
multimedia Multimedia is a form of communication that uses a combination of different content forms such as text, audio, images, animations, or video into a single interactive presentation, in contrast to tradit ...
art forms such as
Internet The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a '' network of networks'' that consists of private, pub ...
and
software art Software art is a work of art where the creation of software, or concepts from software, play an important role; for example software applications which were created by artists and which were intended as artworks. As an artistic discipline software ...
. In 1999, club transmediale was founded as a side event. In 2001, art historian and curator Andreas Broeckmann took over the artistic direction of transmediale, adding events and a new venue, the Haus der Kulturen der Welt. These changes resulted in an increase in attendance and international audience. That same year, Broeckmann introduced the transmediale Award to honour visionary works and projects centering technology-led societies. In 2002, transmediale introduced an extensive media art exhibition. Shortly thereafter, in 2004, the Kulturstiftung des Bundes (German Federal Cultural Foundation) starting funding transmediale. In 2006, the festival's subheading changed from "international media art festival" to "festival for art and digital culture" in a marked shift to include art, technology, and everyday life as opposed to its previously narrower focus on media art alone. In 2007, media and arts researcher Stephen Kovats became the artistic director of transmediale and one year later, in 2008, he introduced the Vilém Flusser Theory Award, named after
Vilém Flusser Vilém Flusser (May 12, 1920 – November 27, 1991) was a Brazilian Czech-born philosopher, writer and journalist. He lived for a long period in São Paulo (where he became a Brazilian citizen) and later in France, and his works are written ...
, to promote "outstanding, media-theoretical and research-based artworks". In April 2011, curator and media researcher Kristoffer Gansing took over transmediale. In 2012, he replaced the existing awards with a residency program for artistic research. In an interview in ''Ocula Magazine'', Gansing commented on the changes in direction of transmediale under his leadership: "When I first came on board ... my idea was to bring a curatorial coherency to what I saw as a festival dissipating into a kind of 'creative crowd' without much focus, so I brought in more exhibitions." In 2021, Dr Nora O Murchú became the artistic director of transmediale,''Nora O Murchú new artistic director of transmediale starting from 2021''
2 May 2019
opening the festival's programme to include a notably more diverse programme in terms of scope, content, and curatorial teams.


Themes

Since 2001, transmediale has been developed and curated according to annual themes under the direction of the artistic director and the curatorial team: *transmediale.01 DIY o it yourself!*transmediale.02 go public! *transmediale.03 PLAY GLOBAL! *transmediale.04 FLY UTOPIA! *transmediale.05 BASICS *transmediale.06 REALITY ADDICTS *transmediale.07 unfinish! *transmediale.08 CONSPIRE... *transmediale.09 DEEP NORTH *transmediale.10 FUTURITY NOW! *transmediale.11 RESPONSE:ABILITY *transmediale 2k+12 in/compatible *transmediale 2013 BWPWAP *transmediale 2014 afterglow *transmediale 2015 CAPTURE ALL *transmediale/conversationpiece 2016 *transmediale 2017 ever elusive *transmediale 2018 face value *transmediale 2019 study circles *transmediale 2020 E2E *transmediale 2021-22 for refusal *transmediale 2023 scale


Organisation

The host organization of the festival is Kultur Projekte Berlin. In 2011, transmediale/resource was established as a framework for transmediale's year-round activities. Its aim is to provide a sustainable structure for feedback, research, and reflection beyond the timeframe of the festival. In addition to varying cooperative projects and network activities, Transmediale/resource includes the Vilém Flusser Residency Program for Artistic Research, online publication format transmediale/journal and pre-festival program Vorspiel, presented in collaboration with the CTM Festival and a network of organizations, galleries, independent project spaces, and venues all over Berlin.


Places

Until 1992, VideoFilmFest took place at MedienOperative as well as Deutsche Akademie der Künste in East Berlin. In 1993, it moved to Podewil, which is also where the transmediale offices have been located from 1997 to 2020. In 2020 the office moved to silent green Kulturquartier, where the festival also opened its own project space 'transmediale studio'. From 2002 to 2005, the Haus der Kulturen der Welt became the festival's main location. In 2006, transmediale relocated to Akademie der Künste, returning to the Haus der Kulturen der Welt in 2008. In addition to Haus der Kulturen der Welt, the festival edition 2021–22 took place in the transmediale studio, Kunstraum Kreuzberg/Bethanien and Betonhalle. In 2023, the festival (''a map, a model, a fiction'') and exhibition (''Out of Scale'') will take place in the Akademie der Künste, Berlin, and across the city.


External links

*
transmediale 2011: Interviews by and with Stephen Kovats (videos)

transmediale 2011: Kristoffer Gansing introduces himself (video)

CTM Festival
{{Authority control Art festivals in Germany Festivals in Berlin New media art festivals New media art Digital art Digital media organizations Festival organizations in Europe Political art Cultural organisations based in Germany Politics and technology 1988 establishments in West Germany Recurring events established in 1988 Annual events in Germany