Thomy is a Swiss food brand owned by

Nestlé Nestlé S.A. (; ; ) is a Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Vaud, Switzerland. It is the largest publicly held food company in the world, measured by revenue and other metrics, since ...

. It produces condiments such as mayonnaise,

mustard Mustard may refer to: Food and plants * Mustard (condiment), a paste or sauce made from mustard seeds used as a condiment * Mustard plant, one of several plants, having seeds that are used for the condiment ** Mustard seed, seeds of the mustard p ...

salad dressings A salad dressing is a sauce for salads. Used on virtually all '' leafy salads'', dressings may also be used in making salads of beans (such as three bean salad), noodle or pasta salads and antipasti, and forms of potato salad. Salad dressings ...

tomato puree The tomato is the edible berry of the plant ''Solanum lycopersicum'', commonly known as the tomato plant. The species originated in western South America, Mexico, and Central America. The Mexican Nahuatl word gave rise to the Spanish word ...

and cooking oil.

Background

In 1907, Helvetia became the first company to produce mustard on an industrial scale in Switzerland. Its mustard was sold in bulk in large stoneware pots under the Langenthaler Senf brand. Subsequently renamed Thomi’s Langenthaler Senf, the brand was eventually registered under the name Thomy’s Senf in 1930, with the ‘i’ being replaced with a ‘y’ in Thomy to make it a more internationally marketable name. Hans Thomi, the founder of Thomi & Franck SA also decided to sell his

in a

tube Tube or tubes may refer to: * ''Tube'' (2003 film), a 2003 Korean film * ''The Tube'' (TV series), a music related TV series by Channel 4 in the United Kingdom * "Tubes" (Peter Dale), performer on the Soccer AM television show * Tube (band), a ...

to set it apart from that of his competitors. In 1951 Thomy began mayonnaise production as well, while in 1976 they expanded to introduce bottled salad dressings. Thomy was acquired by

in 1971. The Thomy man character, or “Thomymännli”, was the product of a competition held in 1931 in which the company asked its consumers for submissions. The competition received 20,000 responses, and the name Senf-Thomy was chosen along with the famous tube shaped character. The character has been the main icon for Thomy since the early 1990s. Thomy is currently only produced in Switzerland, Serbia and

Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...

, where production begun in 1956, although it is exported throughout

Europe Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a subcontinent of Eurasia and it is located entirel ...

. Thomy currently runs operating plants in

Karlsruhe Karlsruhe ( , , ; South Franconian: ''Kallsruh'') is the third-largest city of the German state (''Land'') of Baden-Württemberg after its capital of Stuttgart and Mannheim, and the 22nd-largest city in the nation, with 308,436 inhabitants. ...

and

Neuss Neuss (; spelled ''Neuß'' until 1968; li, Nüss ; la, Novaesium) is a city in North Rhine-Westphalia, Germany. It is located on the west bank of the Rhine opposite Düsseldorf. Neuss is the largest city within the Rhein-Kreis Neuss district. It ...

in Germany, and in

Basel , french: link=no, Bâlois(e), it, Basilese , neighboring_municipalities= Allschwil (BL), Hégenheim (FR-68), Binningen (BL), Birsfelden (BL), Bottmingen (BL), Huningue (FR-68), Münchenstein (BL), Muttenz (BL), Reinach (BL), Riehen (BS ...

, Switzerland.

Popularity in Switzerland

Thomy has been voted among the twenty most popular Swiss brands for the last ten years, demonstrating its popularity in Switzerland. It also enjoys a 99% recognition rate in Swiss households, and is consumed in over 2.3 million households. An average Swiss household consumes about five Thomy mayonnaise tubes a year as well as three Thomy mustard tubes. The per capita consumption of mayonnaise and mustard in Switzerland is 1 kg and 500g respectively.

Products

In 2008 Thomy launched a new Tartare Light mayonnaise, containing 50% less fat and mayonnaise made from

rapeseed Rapeseed (''Brassica napus ''subsp.'' napus''), also known as rape, or oilseed rape, is a bright-yellow flowering member of the family Brassicaceae (mustard or cabbage family), cultivated mainly for its oil-rich seed, which naturally contains a ...

oil. Thomy has recently partnered with Coop Naturaplan and now produces certified organic mustard, mayonnaise, and salad dressings.

References

{{portal bar, Food Food and drink companies of Switzerland 1907 establishments in Switzerland Nestlé brands

Background

Popularity in Switzerland

Products

See also

References