Plot
Kelly Olsson is an aspiring writer, but ''Girl-Lure'' magazine keeps rejecting her racy submissions. Kelly decides to show the magazine boys what they are missing. She creates a fake identity for herself, pretending that a story about a young woman's wild ways is actually about herself. ''Girl-Lure''s lecherous editor, Sir Hubert, and his suave editor, Ric Colby, like the concept but aren't sure they trust the facts. Kelly tries to fool them by staging an orgy in her apartment building, asking friendly tenants to go along with her scheme. Sgt. Hooker of the vice squad does not feel she is fooling, however, and places Kelly under arrest. Ric comes to her rescue. But when her hoax is revealed, he decides to get revenge by insisting that Kelly pose for a provocative layout for the magazine to prove she is as wild as she claims. By the time his car and her motorcycle meet head-on in the end, they're in love.Cast
Production
George Sidney had previously made ''Bye Bye Birdie'' and ''Viva Las Vegas'' with Ann Margret. Sidney says the script for ''Viva Las Vegas'' had been written in eleven days in order to meet a commitment and ''The Swinger'' was similar. "We did the script in ten days," he said. "The studio had a commitment and needed to fulfil it... We devised a script that would give Ann-Margret an opportunity to show her facets. And boom, boom - off we went." Filming started 13 December 1965 and finished by March 1966 after which Ann-Margret went to Vietnam to entertain the troops. Sidney called the film "a wild, outrageous 'in', what's-happening-in-the-world-today kind of picture."Reception
''Filmink'' called it "s a hopelessly confused comedy" which "feels like it was written by someone while drunk and Tony Franciosa is yet another male lead not worthy of the star" arguing "this film, a vehicle geared entirely around Ann-Margret’s talents, came close to killing her Hollywood career more than any other by virtue of its sheer incompetence."References
External links
* * * * {{DEFAULTSORT:Swinger 1966 films 1966 comedy films 1960s English-language films 1960s sex comedy films American sex comedy films Films about writers Films directed by George Sidney Films scored by Marty Paich Films shot in Los Angeles Paramount Pictures films 1960s American films