The Problem with Apu
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''The Problem with Apu'' is a 2017 documentary film written by and starring comedian
Hari Kondabolu Hari Karthikeya Kondabolu (born October 21, 1982)Beem, p. 38 is an American stand-up comic. His comedy covers subjects such as race, inequity, and Indian stereotypes. He was a writer for '' Totally Biased with W. Kamau Bell'' and the creator of ...
and produced and directed by Michael Melamedoff. It focuses on the character
Apu Nahasapeemapetilon Apu Nahasapeemapetilon is a recurring character in the American animated television series ''The Simpsons''. He is an Indian immigrant proprietor who runs the Kwik-E-Mart, a popular convenience store in Springfield, and is known for his catchphra ...
, an Indian immigrant in the animated sitcom ''
The Simpsons ''The Simpsons'' is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical depiction of American life, epitomized by the Simpson family, which consists of Homer Simpson, Homer, Marge ...
'' who, for a period, was the only figure of
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
n heritage to appear regularly on mainstream U.S. television. The film explores encounters with negative stereotypes, minstrelsy, racial microaggressions, and slurs against people of Indian and South Asian heritage.


Background

Kondabolu grew up watching ''
The Simpsons ''The Simpsons'' is an American animated sitcom created by Matt Groening for the Fox Broadcasting Company. The series is a satirical depiction of American life, epitomized by the Simpson family, which consists of Homer Simpson, Homer, Marge ...
'' and cites it as a major influence on his comedy and cultural savvy. Initially, he liked the character Apu because the character was the only representation of his family's culture regularly aired on television in the United States. Kondabolu told the
BBC #REDIRECT BBC #REDIRECT BBC Here i going to introduce about the best teacher of my life b BALAJI sir. He is the precious gift that I got befor 2yrs . How has helped and thought all the concept and made my success in the 10th board exam. ...
...
, "Apu was the only Indian we had on TV at all so I was happy for any representation as a kid." As he grew older, Kondabolu became more critical of Apu, saying, "he's funny, but that doesn't mean this representation is accurate or right or righteous. It gets to the insidiousness of racism, though, because you don't even notice it when it's right in front of you." According to Kondabolu, his mother taught him that "you can criticize something you love because you expect more from it." His first public critique of ''The Simpsons'' character came at the insistence of
W. Kamau Bell Walter Kamau Bell (born January 26, 1973) is an American stand-up comic and television host. He has hosted the CNN series ''United Shades of America'' since 2016, and hosted FXX television series '' Totally Biased with W. Kamau Bell'' from 2012 ...
during the first season of his FX television show '' Totally Biased''. In 2012 Kondabolu worked as a writer on the show, and Bell heard him railing against Apu for fomenting
racial stereotype An ethnic stereotype, racial stereotype or cultural stereotype involves part of a system of beliefs about typical characteristics of members of a given ethnic group, their social status , status, societal and cultural norms. A national stereot ...
s about Indians. Bell then told Kondabolu that if he did not write it into a
stand up comedy Stand-up comedy is a comedic performance to a live audience in which the performer addresses the audience directly from the stage. The performer is known as a comedian, a comic or a stand-up. Stand-up comedy consists of one-liners, stories, ...
routine and perform it on the show, Bell would fire him. In his bit, Kondabolu criticizes voice actor
Hank Azaria Henry Albert Azaria ( ; born April 25, 1964) is an American actor, comedian, and writer. He is known for voicing many characters in the animated sitcom ''The Simpsons'' (1989–present), most notably Moe Szyslak, Chief Wiggum, Comic Book Guy, ...
(who is of Sephardic Jewish descent), calling him "a white guy doing an impression of a white guy making fun of my father". Kondabolu went on to cite other portrayals of South Asians in mainstream television and film—such as a man eating monkey brains in '' Indiana Jones and the Temple of Doom'' and an actor petting a stuffed
mongoose A mongoose is a small terrestrial carnivorous mammal belonging to the family Herpestidae. This family is currently split into two subfamilies, the Herpestinae and the Mungotinae. The Herpestinae comprises 23 living species that are native to so ...
in a
metroPCS Metro by T-Mobile (formerly known as MetroPCS and also known simply as Metro) is an American prepaid wireless service provider and brand owned by T-Mobile US. It previously operated the fifth largest mobile telecommunications network in the U ...
commercial—as racist. Kondabolu eventually decided to expand the one-minute segment about Apu into an hour-long documentary. In a 2015 interview Azaria acknowledged the character's impact as fodder for widespread racially motivated bullying that targets children with South Asian heritage. Kondabolu reached out to Azaria to be interviewed for the film, but Azaria declined for fear that his words would be manipulated by the film's editing process. He agreed to have a discussion facilitated either by
Terry Gross Terry Gross (born February 14, 1951) is an American journalist who is the host and co-executive producer of '' Fresh Air'', an interview-based radio show produced by WHYY-FM in Philadelphia and distributed nationally by NPR. Since joining N ...
on the public radio program ''
Fresh Air ''Fresh Air'' is an American radio talk show broadcast on National Public Radio stations across the United States since 1985. It is produced by WHYY-FM in Philadelphia, Pennsylvania. The show's host is Terry Gross. , the show was syndicated to ...
'' or on
Marc Maron Marcus David Maron (born September 27, 1963) is an American stand-up comedian, podcaster, writer, actor, and musician. In the 1990s and 2000s, Maron was a frequent guest on the '' Late Show with David Letterman'' and has appeared more than forty ...
's podcast '' WTF'', but according to Kondabolu, Azaria rescinded the offer once it was accepted.


Themes

In the film Kondabolu speaks with other South Asian-American entertainers about the impact of Apu on their lives. Actors
Aziz Ansari Aziz Ismail Ansari (; born February 23, 1983) is an American actor and stand-up comedian. He is known for his role as Tom Haverford on the NBC series '' Parks and Recreation'' (2009–2015) and as creator and star of the Netflix series '' Mas ...
,
Kal Penn Kalpen Suresh Modi (born April 23, 1977), known professionally as Kal Penn, is an American actor, author, academic lecturer, and former White House staff member in the Barack Obama administration. As an actor, he is known for his role portrayin ...
,
Maulik Pancholy Maulik Navin Pancholy (, born January 18, 1974) is an American actor and author who is best known for his roles as Jonathan on '' 30 Rock'', Baljeet Tjinder in ''Phineas and Ferb'', Neal in the first season of ''Whitney'', and as a character nam ...
,
Utkarsh Ambudkar Utkarsh Ambudkar ( ; born December 8, 1983), also known by his stage name UTK the INC, is an American actor, rapper, and singer. He is known for his film roles including '' Pitch Perfect'' (2012), ''Game Over, Man!'' (2018), ''Blindspotting'' (20 ...
,
Samrat Chakrabarti Samrat Chakrabarti (born 22 August 1975) is a British-American film actor and musician of Indian descent. Early life Born in London to Indian Hindu Bengali immigrant parents from Kolkata. He performed in Indian community functions in Boston, ...
,
Sakina Jaffrey Sakina Jaffrey (born February 14, 1962) is an American actress. Early life Jaffrey was born in New York City, the youngest daughter of Indian-born parents, actress and food and travel writer Madhur Jaffrey, and actor Saeed Jaffrey. Her parent ...
,
Aasif Mandvi Aasif Hakim Mandviwala (born March 5, 1966), known professionally as Aasif Mandvi (, ), is a British-American actor, comedian and author. He was a correspondent on ''The Daily Show'' from 2006 to 2017. Mandvi's other television work includes the ...
, and
Hasan Minhaj Hasan Minhaj ( ; born September 23, 1985) is an American comedian, writer, producer, political commentator, actor, and television host of Indian descent. His Netflix show ''Patriot Act with Hasan Minhaj'' won two Peabody Awards and two Webby Aw ...
relate childhood anecdotes of being called "Apu" by other children or having the character's catchphrases from the show said to them by strangers because of their perceived heritage. They also relate stories of becoming trained professional actors and being asked to deliver lines in the style and accent of Apu. Kondabolu compares this instance of Azaria portraying a caricature of an Indian shopkeeper to blackface and interviews African-American actress
Whoopi Goldberg Caryn Elaine Johnson (born November 13, 1955), known professionally as Whoopi Goldberg (), is an American actor, comedian, author, and television personality.Kuchwara, Michael (AP Drama Writer)"Whoopi Goldberg: A One-Woman Character Parade". ' ...
, who is a longtime collector of racist ephemera from the 20th and 21st centuries. Goldberg agrees with the interpretation of Apu as a form of
brownface Brownface is a social phenomenon in which a white or light-skinned person attempts to portray themselves as a "brown" person of color, but less overtly and with a lighter complexion than traditional blackface. This may include mimicry of Midd ...
. Kondabolu traces the origins of ''The Simpsons'' character to a legacy of brownface performance by actors such as
Peter Sellers Peter Sellers (born Richard Henry Sellers; 8 September 1925 – 24 July 1980) was an English actor and comedian. He first came to prominence performing in the BBC Radio comedy series ''The Goon Show'', featured on a number of hit comic songs ...
in '' The Party''. In parts of the documentary, Kondabolu expresses his appreciation for ''The Simpsons'' as a subversive and culturally astute institution on the landscape of mainstream North American media. Additionally, he draws out a range of opinions from his peers; for instance, while Kondabolu said that despite Apu he still loved ''The Simpsons'', Kal Penn said the character ruined the show for him. Kondabolu said, "I made this film to not only talk about the origin of Apu and highlight the impact of such images in media, but also to celebrate the diversity and complexity of my community."


Production and release

Filming for ''The Problem with Apu'' began in April 2016. The film was given special screenings featuring live appearances and talkback with Hari Kondabolu in the fall of 2017, preceding its release on the
truTV TruTV (stylized as truTV) is an American basic cable channel owned by Warner Bros. Discovery. The channel primarily broadcasts comedy, docusoaps and reality shows. The channel was originally launched in 1991 as Court TV, a network that fo ...
network on November 19. 250,000 people watched the initial airing on its first-run. Kondabolu appeared on ''
The Daily Show with Trevor Noah ''The Daily Show'' is an American late-night talk and satirical news television program. It airs each Monday through Thursday on Comedy Central with release shortly after on Paramount+. ''The Daily Show'' draws its comedy and satire form fro ...
'' to promote the film. He argued that the Apu character had a serious and insidious effect, and that the use of humor in the portrayal is an artful way of making racism more appealing; this would hypothetically be relieved by the introduction of a range of brown characters.


Reception

The documentary received mostly positive reviews from critics.
Review aggregator A review aggregator is a system that collects reviews of products and services (such as films, books, video games, software, hardware, and cars). This system stores the reviews and uses them for purposes such as supporting a website where users ...
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gave the film an approval rating of 90% based on reviews from 21 critics, with an average critical score of 8.3/10,
Metacritic Metacritic is a website that aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created by Jason Dietz, Marc ...
gave it a score of 77 out of 100, based on four reviews. Daniel Fienberg, writing for ''
The Hollywood Reporter ''The Hollywood Reporter'' (''THR'') is an American digital and print magazine which focuses on the Hollywood film, television, and entertainment industries. It was founded in 1930 as a daily trade paper, and in 2010 switched to a weekly larg ...
'', praised the documentary for providing "its thesis against the character's acceptability ... with such clarity, it's hard to imagine it generating an adversarial response more cogent than that hoary classic 'It's a joke, stop taking it so seriously,' which is no response at all." Fienberg criticized it as being "half a documentary", saying "it becomes disingenuous when Kondabolu declares, 'I realize some of you think I'm some annoying PC social-justice warrior' and then calculatedly skips those voices, and disappointing when Kondabolu and friends wonder what can be done about Apu now and there's nobody around to make it into a real conversation." Scott Pierce of '' The Salt Lake Tribune'' found the documentary "thought-provoking and entertaining", and concluded that "Kondabolu raises some troubling questions. I’ll never be able to watch ''The Simpsons'' without thinking about this again." Meenasarani Linde Murugan, writing for the ''
Los Angeles Review of Books The ''Los Angeles Review of Books'' (''LARB'' is a literary review magazine covering the national and international book scenes. A preview version launched on Tumblr in April 2011, and the official website followed one year later in April 2012. ...
'', contrasted the documentary's progressive advocacy with the view of media diversity promulgated by
FCC The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdictio ...
Chairman
Ajit Pai Ajit Varadaraj Pai (; born January 10, 1973) is an American lawyer who served as chairman of the U.S. Federal Communications Commission (FCC) from 2017 to 2021. He has been a partner at the private-equity firm Searchlight Capital since April 20 ...
: "In celebrating how far we have come, we should not only remember how brownface and brown voice persist on contemporary television, but also call out those public South Asian figures who would use this same history of ridicule to leverage a vision of the future wholly run by corporations that would further racial and economic inequity." Justin Charity, writing for ''The Ringer'', agreed with the film's argument, but found the pursuit of Azaria to appear in the film "a prevailing distraction from more ambitious consideration of the ideal future of ''The Simpsons'' and the cultural shifts that have rendered Apu increasingly unpalatable." He also found the documentary lacked imagination in finding a solution to creating a more nuanced portrayal of Apu: "that lapse of Kondabolu's imagination is the documentary's real waste." Neal Justin of ''
Minneapolis Star Tribune The ''Star Tribune'' is the largest newspaper in Minnesota. It originated as the ''Minneapolis Tribune'' in 1867 and the competing ''Minneapolis Daily Star'' in 1920. During the 1930s and 1940s, Minneapolis's competing newspapers were consolida ...
'' noted "any criticism directed at the show's portrayal of the convenience-store owner in his documentary ... is drowned out by frustration that he can't land an interview with the character's voice actor." In October 2018, in the '' South Park'' episode " The Problem with a Poo", Mr. Hankey is expelled and sent to a land where "people don't care about bigotry and hate" – Springfield – where he is welcomed by Apu. The episode ended with a title card, ''#cancelthesimpsons'', similar to the promo for ''South Park'' which called for the cancellation of itself, leading many to assume that the episode was ''South Park'' siding with the documentary. On the DVD commentary, ''South Park'' creators
Trey Parker Randolph Severn "Trey" Parker III (born October 19, 1969) is an American actor, animator, filmmaker, and composer. He is known for co-creating ''South Park'' (since 1997) and '' The Book of Mormon'' (2011) with his creative partner Matt Stone. ...
and
Matt Stone Matthew Richard Stone (born May 26, 1971) is an American actor, animator, filmmaker, and composer. He is known for co-creating ''South Park'' (since 1997) and ''The Book of Mormon'' (2011) with his creative partner Trey Parker. Stone was interes ...
stated that the people on The Simpsons are their friends, and that the episode was not a jab at ''The Simpsons'' but at the documentary and the critique of Apu, and that they found it amusing how many misinterpreted the joke as an attack on ''The Simpsons''. In addition, a writer for ''The Simpsons'',
Al Jean Alfred Ernest Jean III (born January 9, 1961) is an American screenwriter and producer. Jean is well known for his work on ''The Simpsons''. He was raised near Detroit, Michigan, and graduated from Harvard University in 1981. Jean began his wri ...
, tweeted about the episode: "It's actually in favor of us saying people are too critical."


''Simpsons'' response

''The Simpsons'' episode " No Good Read Goes Unpunished", first aired on April 8, 2018, was widely received as a response to Kondabolu's film. In it, Marge finds that a book she loved as a child contains elements that would now be considered offensive, and edits the book herself to remove these elements. In doing this she finds the book loses its "emotional journey". She and Lisa then look to a picture of Apu, and Lisa comments that "something that started decades ago and was applauded and inoffensive, is now
politically incorrect ''Political correctness'' (adjectivally: ''politically correct''; commonly abbreviated ''PC'') is a term used to describe language, policies, or measures that are intended to avoid offense or disadvantage to members of particular groups in socie ...
. What can you do?" Kondabolu wrote on Twitter that he was disappointed that the message of his film had been reduced to the concept of "politically incorrect". In an interview with ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgi ...
'', creator
Matt Groening Matthew Abram Groening ( ; born February 15, 1954) is an American cartoonist, writer, producer, and animator. He is the creator of the comic strip ''Life in Hell'' (1977–2012) and the television series ''The Simpsons'' (1989–present), ''Fut ...
dismissed the criticism of the Apu character, saying "I think it's a time in our culture where people love to pretend they're offended". ''Simpsons'' writer and producer
Mike Reiss Michael L. Reiss ( '; born ) is an American television comedy writer and author. He served as a show-runner, writer and producer for the animated series ''The Simpsons'' and co-created the animated series '' The Critic''. He created and wrote ...
wrote in his 2018 memoir '' Springfield Confidential'' that he believed that Kondabolu had made a "nasty little documentary" and that taunting Indian children about Apu was not racist but "kids eingdicks". During an appearance that same month on ''
The Late Show with Stephen Colbert ''The Late Show with Stephen Colbert'' is an American late-night news and liberal political satire talk show hosted by Stephen Colbert, which premiered on September 8, 2015. Produced by Spartina Productions and CBS Studios, it is the second ...
'', Azaria said that he would be "perfectly willing to step aside" from the role of voicing Apu, saying that he was increasingly worried about the character causing harm by reinforcing stereotypes and that "the most important thing is to listen to Indian people and their experience with it ... I really want to see Indian, South Asian writers in the writers' room, genuinely informing whichever direction this character takes." Kondabolu had a positive reaction to Azaria's comments. Azaria announced in January 2020 that he "won't be doing the voice anymore, unless there's some way to transition it or something." In June 2020, in response to the
George Floyd protests The George Floyd protests were a series of protests and civil unrest against police brutality and racism that began in Minneapolis on May 26, 2020, and largely took place during 2020. The civil unrest and protests began as part of internat ...
, the show's producers announced in a statement that ''The Simpsons'' will no longer have non-white characters voiced by white actors. In the April 12, 2021, episode of Dax Shepard's podcast ''Armchair Expert'', Azaria apologized for "racism, my participation in racism, or at least in a racist practice or in structural racism, as it relates to show business or ... all the above." One reaction to Azaria's apology came from actress and writer Mellini Kantayya, who in a ''
Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large na ...
'' opinion piece wrote about Azaria's concession:


References


External links

* * * {{DEFAULTSORT:Problem with Apu, The 2017 documentary films American documentary television films Documentary films about animation Documentary films about television Films about Indian Americans Works about The Simpsons