The Deal (Seinfeld episode)
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"The Deal" is the ninth episode of the second season of
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
's '' Seinfeld'', and the show's 14th episode overall. The episode centers on protagonists Jerry ( Jerry Seinfeld) and
Elaine Benes Elaine Marie Benes () is a fictional character on the American television sitcom ''Seinfeld'', played by Julia Louis-Dreyfus. Elaine's best friend in the sitcom is her ex-boyfriend Jerry Seinfeld, and she is also good friends with George Costanz ...
(
Julia Louis-Dreyfus Julia Scarlett Elizabeth Louis-Dreyfus ( ; born January 13, 1961) is an American actress, comedian, and producer who worked on the comedy television series ''Saturday Night Live'' (1982–1985), ''Seinfeld'' (1989–1998), ''The New Adventures ...
) who decide to have a sexual relationship, with a set of ground rules. However, as their "relationship" progresses, they experience difficulties maintaining their original friendship. Series co-creator
Larry David Lawrence Gene David (born July 2, 1947) is an American comedian, writer, actor, and television producer. He and Jerry Seinfeld created the television sitcom ''Seinfeld'', on which David was head writer and executive producer for the first seve ...
wrote the episode in a response to NBC's continued efforts to get the two characters back together. The main inspiration behind the episode was a similar agreement David once made with a woman. The episode, which introduced the character of Tina, Elaine's roommate, first aired on May 2, 1991 and was watched by approximately 22.6 million viewers. Critics reacted positively to the episode, and David received a Primetime Emmy Award nomination for Outstanding Writing for a Comedy Series.


Plot

As they are watching TV in Jerry's apartment, Jerry and Elaine flip through the channels, stumbling upon a soft-core pornography channel. Upon the realization that neither of them has had sexual relations in a while, they start toying with the idea of sleeping together while, at the same time, preserving their normal close friendship. However, as they do not wish to ruin that friendship they establish a set of ground rules. Happy with their agreement, referred to within the conversation as "this" (the friendship) and "that" (the sexual intimacy), they make their way to the bedroom. The next day Jerry has lunch with his friend
George Costanza George Louis Costanza is a fictional character in the American television sitcom ''Seinfeld'' (1989–1998), played by Jason Alexander. He is a short, stocky, balding man who struggles with numerous insecurities, often dooming his romantic rela ...
( Jason Alexander), and tells him of his situation with Elaine. George remains skeptical, even after Jerry explains the rules system to him. Jerry and Elaine get into an argument over the second rule: "Spending the night is optional". Jerry eventually does not spend the night at Elaine's apartment, leaving their agreement on shaky terms. With Elaine's birthday coming up Jerry has to decide on what to get her. Since they are friends but they are still having sex he feels that the symbolism of the gift needs to be carefully thought out. He looks for a gift with George but is unable to think of anything, though he remembers her saying "something about a bench". Elaine is unhappy with the eventual gift ($182 cash) and outright insulted by the platonic gift card. When Jerry's neighbor Kramer ( Michael Richards) gives Elaine the bench she was looking for, for which she is very grateful, she and Jerry talk over their agreement. Jerry proposes that they go back to simply being friends, but Elaine is so upset by the birthday debacle that she feels unable to go on with either a friendly or sexual relationship with Jerry, stating that what she wanted all along was "this ... that ... and the other." While eating at the coffee shop the next day Jerry tells George that the future of any sustained contact with Elaine, either relationship or friendship, is in serious jeopardy. Together they imagine the possibility of a chance meeting with Elaine, then married to someone else, five years in the future; they then humorously declare they'd have to kill the hypothetical husband, only to weigh the terrifying penal repercussions of committing such a crime. At that point, Jerry acknowledges that his next phone call with Elaine will be a make-it-or-break-it conversation. When Kramer sees them again, however, Jerry and Elaine have made up and are a couple.


Production

Series co-creator
Larry David Lawrence Gene David (born July 2, 1947) is an American comedian, writer, actor, and television producer. He and Jerry Seinfeld created the television sitcom ''Seinfeld'', on which David was head writer and executive producer for the first seve ...
wrote the episode, which was directed by
Tom Cherones Tom or TOM may refer to: * Tom (given name), a diminutive of Thomas or Tomás or an independent Aramaic given name (and a list of people with the name) Characters * Tom Anderson, a character in ''Beavis and Butt-Head'' * Tom Beck, a character ...
. Since the start of the show, NBC executives, especially
Warren Littlefield Warren W. Littlefield (born May 11, 1952) is an American television executive. Born in Montclair, New Jersey, Littlefield attended Montclair High School and graduated from Hobart and William Smith Colleges in Geneva, New York, where he was award ...
, had been pressuring the writing staff to get Jerry and Elaine back together. Larry David had been against this idea from the start. However, brainstorming for an episode idea, he remembered he had once made a deal with a woman to have a purely physical relationship, which he thought "would make a really funny show, even if they had never old us to get Jerry and Elaine back together. Though Jerry and Elaine are still in a relationship at the end of the episode, they are no longer together by the end of the season. This was because "The Deal" was the last episode filmed for the season, but like most of the episodes in the second season, it was aired out of order. Jerry and Elaine are not together, however, by the start of the third season. Seinfeld and David decided that they had satisfied the NBC executives and went back to the original format. Seinfeld and David have also noted that "The Deal" is the only ''Seinfeld'' episode ever to contain sincere emotions, during the scene in which Jerry and Elaine discuss the ending of their physical relationship. On February 25, 1991, the table-read of the episode was held, subsequent filming occurred at CBS Studio Center in Studio City, Los Angeles, California three days later. "The Deal" is the first episode in which Elaine's apartment is shown. During rehearsals controversy arose over how Jerry and Elaine would sit during their "this and that" conversation. Several producers believed that, as the scene was intimate, the two should sit close together. David, however, believed the discussion was more of a transaction than an intimate scene and felt that Jerry and Elaine should sit farther apart. On audio commentary recorded for the '' Seinfeld: Volume 1'' DVD set, David commented that when he showed his idea of the scene, "I remember everybody saying 'there's no heat, there's no heat', and I said, that's the point, there's not supposed to be any". David and producer
Andrew Scheinman Andrew Scheinman is an American film and television producer, as well as a film director and screenwriter. Before he got his start in entertainment, he worked as a professional tennis player, as well as earning a JD from the University of Virg ...
got into a big argument over the issue, which David eventually won. Aside from showing Elaine's apartment for the first time, "The Deal" also marks the first appearance of Elaine's roommate Tina, who had been mentioned in earlier episodes. Siobhan Fallon was cast in the role; she would reprise the character two more times, in
season three A season is a division of the year based on changes in weather, ecology, and the number of daylight hours in a given region. On Earth, seasons are the result of the axial parallelism of Earth's tilted orbit around the Sun. In temperate and pol ...
's "
The Truth The Truth may refer to: Film * ''The Truth'' (1920 film) starring Madge Kennedy * ''The Truth'' (1960 film) or ''La Vérité'', a French film by Henri-Georges Clouzot starring Brigitte Bardot * ''The Truth'' (1988 film), a Hong Kong trial crim ...
" and in the season five finale " The Opposite". Norman Brenner, who worked as Richards' stand-in on the show for all its nine seasons, appears as an
extra Extra or Xtra may refer to: Arts, entertainment and media Film * ''The Extra'' (1962 film), a Mexican film * ''The Extra'' (2005 film), an Australian film Literature * ''Extra'' (newspaper), a Brazilian newspaper * ''Extra!'', an American me ...
, working in the store George and Jerry visit to look for a gift for Elaine.


Reception

"The Deal" was first broadcast on May 2, 1991 on NBC and received a
Nielsen rating Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rati ...
of 15.5 and an audience share of 25, indicating that 15.5 percent of American households watched the episode, and that 25 percent of all televisions in use at the time were tuned into it. With averagely 22.6 million homes watching the episode, the series was the eleventh most-watched show in the week it was broadcast, tied with NBC's '' The Golden Girls''. David received a Primetime Emmy Award nomination for Outstanding Writing in a Comedy Series, but lost the award to
Gary Dontzig Gary Dontzig is an American television producer, screenwriter, and actor. He worked as a writer/producer for television programs including ''Murphy Brown'', '' Suddenly Susan'' and '' Becker''. He and his writing partner Steven Peterman wrote f ...
and
Steven Peterman Steven Peterman is an American television producer, screenwriter, and actor. His credits include '' Benson'', ''Square Pegs'', ''Family Ties'', ''Murphy Brown'', ''Suddenly Susan'', '' Becker'', the second season of ''W.I.T.C.H.'' and ''Hannah ...
, writers of the '' Murphy Brown'' episode "Jingle Hell, Jingle Hell, Jingle All the Way". Critics reacted positively to the episode. Eric Kohanik of ''
The Hamilton Spectator ''The Hamilton Spectator'', founded in 1846, is a newspaper published weekdays and Saturdays in Hamilton, Ontario, Canada. One of the largest Canadian newspapers by circulation,''The Hamilton Spectator'' is owned by Torstar. History ''The Ham ...
'' called "The Deal" an "hilarious episode". ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cu ...
'' critics Mike Flaherty and Mary Kaye Schilling commented "Jerry and Elaine's circuitous verbal dance pondering the relative worth of ''that exversus this he friendship' is sublime. The show's ability to be both explicit and vague will become a hallmark."


References


External links

* {{DEFAULTSORT:Deal Seinfeld (season 2) episodes 1991 American television episodes Television episodes written by Larry David