The principals of primarily analog systems are summarized as they are typically more complex than digital transmitters due to the multiplexing of VSB and FM modulation stages.
There are many types of transmitters depending on
An international plan by ITU (International Telecommunication Union) on broadcast standards which is usually known as Stockholm plan (1961) defines standards used in broadcasting. In this plan, most important figures for transmitters are radio frequency, frequency separation between aural and visual carriers and band width. 
The audio (AF) input (or inputs in case of stereophonic broadcasting) is usually a signal with 15 kHz maximum bandwidth and 0 dBm maximum level. Preemphasis time constant is 50 µs. The signal after passing buffer stages is applied to a modulator, where it modulates an intermediate frequency carrier (IF). The modulation technique is usually frequency modulation (FM) with a typical maximum deviation of 50 kHz (for 1 kHz. input at 0 dBm level).
The video (VF) input is a composite video signal (video information with sync) of maximum 1 volt on 75 Ω impedance. (1 V limit is for luminance signal. Some operators may accept superimposed color signals slightly over 1 V.) After buffer and 1 V clipping circuits, the signal is applied to the modulator where it modulates an intermediate frequency signal (which is different from the one used for aural signal.) The modulator is an amplitude modulator which modulates the IF signal in a manner where 1 V VF corresponds to low level IF and 0 volt VF corresponds to high level IF. AM modulator produces two symmetrical side bands in the modulated signals. Thus, IF band width is two times the video band width. (i.e. if the VF bandwidth is 4.2 MHz, the IF bandwidth is 8.4 MHz.) However, the modulator is followed by a special filter known as Vestigal sideband (VSB) filter. This filter is used to suppress a portion of one side band, thus bandwidth is reduced. (Since both side bands contain identical information, this suppression doesn't cause a loss in information.) Although the suppression causes phase delay problems the VSB stage also includes correction circuits to equalise the phase.
The modulated signal is applied to a mixer (also known as frequency converter). Another input to the mixer which is usually produced in a crystal oven oscillator is known as subcarrier. The two outputs of the mixer are the sum and difference of two signals. Unwanted signal (usually the sum) is filtered out and the remaining signal is the radio frequency (RF) signal. Then the signal is applied to the amplifier stages. The number of series amplifiers depends on the required output power. The final stage is usually an amplifier consisting of many parallel power transistors. But in older transmitters tetrodes or klystrons are also utilized.
In modern solid-state VHF and UHF transmitters, LDMOS power transistors are the device of choice for the output stage, with the latest products employing 50V LDMOS devices for higher efficiency and power density. Even higher energy efficiency is possible using Envelope Tracking, which in the broadcast industry is often referred to as 'drain modulation'.
There are two methods:
The output power of the transmitter is defined as the power during sync pulse. (Real output power is variable depending on the content.) But the output power of the transmitting equipment and the output power of the antenna are two different quantities. The output power of the antenna is known as ERP which is actually the transmitter power times the antenna gain.