TV3 Sport is a

Danish Danish may refer to: * Something of, from, or related to the country of Denmark People * A national or citizen of Denmark, also called a "Dane," see Demographics of Denmark * Culture of Denmark * Danish people or Danes, people with a Danish a ...

sports television channel, owned by

Viaplay Group Viaplay Group AB, formerly known as Nordic Entertainment Group AB (NENT Group), is a Swedish media and entertainment company headquartered in Stockholm. The company operates the namesake video streaming services Viaplay and Viafree, advertising ...

and operated by TV3 SPORT. The channel originally broadcast as TV 2 SPORT and was a

joint-venture A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance. Companies typically pursue joint ventures for one of four reasons: to acce ...

between TV 2 and Modern Times Group. MTG launched a dedicated Danish version of its

Viasat Sport V Sport is the common brand of several sports channels targeting the Nordic countries, owned by Nordic Entertainment Group. The brand has been introduced in June 2020, replacing the former brands Viasat Sport and Viasport (Norway only). Its main c ...

channel in January 2002. In December 2006, TV 2 and MTG announced that they would enter a partnership to launch TV 2 SPORT and its sister channel TV 2 SPORT Xtra (later renamed TV 2 SPORT HD). This channel would replace the Danish version of Viasat Sport 1 (as it was then called). It would also mean that

Viasat Sport 2 Viasat Sport 2 was a Scandinavian soccer channel. The channel started February 1, 2004 together with Viasat Sport 3. Viasat Sport 2 has the rights to Manchester United TV and Chelsea TV. Viasat Sport 2 also shows the UEFA Champions League, the D ...

and 3 would disappear from cable television and TV 2's second channel

TV 2 Zulu TV 2 Zulu is a Danish television station and a sister channel to TV 2 Denmark. It is primarily aimed at viewers between 15 and 30 years of age. TV2 Zulu has been noted for Danish comedy shows and programmes such as '' Langt fra Las Vegas'', '' ...

would broadcast less sport. The original launch of TV 2 SPORT was set to 1 March 2007, but the launch had to be postponed since an investigation by the

Danish Competition Authority Danish may refer to: * Something of, from, or related to the country of Denmark People * A national or citizen of Denmark, also called a "Dane," see Demographics of Denmark * Culture of Denmark * Danish people or Danes, people with a Danish ance ...

caused a delay. The Competition Authority gave its permission to the establishment of TV 2 SPORT on 11 April 2007, and later that day the channel began broadcasting. On 8 October 2012, it was announced that MTG would buy TV 2's share of TV 2 SPORT, however the deal did not go through until 19 December 2012 when the Competition Authority approved the deal, on the condition that MTG would abide by certain rules until major football TV rights (

Danish Superliga The Danish Superliga ( da, Superligaen, ) is the current Danish football championship tournament, and administered by the Danish Football Association. It is the highest football league in Denmark and is currently contested by 12 teams each ye ...

UEFA Champions League The UEFA Champions League (abbreviated as UCL, or sometimes, UEFA CL) is an annual club football competition organised by the Union of European Football Associations (UEFA) and contested by top-division European clubs, deciding the competi ...

) are renegotiated in 2015. On 7 January 2013, TV3 SPORT 1 began broadcasting and it was announced that an additional channel, TV3 SPORT 2, would be launched on 5 February 2013. On 31 October 2017, the sister channel TV3 Sport 2 renamed as

TV3 Max TV3 MAX is a Danish TV channel dedicated to male viewers. The channel launched on 31 October 2017 and replaced TV3 Sport 2. The channel is owned by Viaplay Group. Programming TV3 MAX broadcasts sports like the Danish Superliga, Premier League, La ...

, and the first channel removed the number 1.

References

External links

Official website
{{DEFAULTSORT:Tv3 Sport 1 Television stations in Denmark Television channels and stations established in 2007 2007 establishments in Denmark Sports television in Denmark Modern Times Group