Sporade is a Peruvian brand of

sports drink Sports drinks, also known as electrolyte drinks, are functional beverages whose stated purpose is to help athletes replace water, electrolytes, and energy before, during and especially after training or competition. There are many perceived bene ...

owned by

Ajegroup Ajegroup, commonly known as AJE, is a Peruvian multinational company dedicated to the manufacture, distribution and sale of alcoholic and non-alcoholic beverages. The company was founded by the Añaños-Jerí Family in 1988 in Ayacucho, Peru. ...

. Launched in 2004, it has successfully wrestled market share from Gatorade thanks to its lower price. La República
''Rehidratante nacional destrona a gigante internacional de bebidas''
March 21, 2005. Retrieved February 7, 2008.

See also