Sonicare
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Sonicare is the brand name of an electric toothbrush produced by
Philips Koninklijke Philips N.V. (), commonly shortened to Philips, is a Dutch multinational conglomerate corporation that was founded in Eindhoven in 1891. Since 1997, it has been mostly headquartered in Amsterdam, though the Benelux headquarters i ...
.


Product and technology

The brush head vibrates at hundreds of times per second, with the latest models at 31,000 strokes per minute or 62,000 movements per minute (517 Hz). Rather than connecting to its charger with conductors, it uses inductive charging—the charger includes the primary winding of the voltage-reducing transformer and the fat handle of the brush includes the secondary winding. The replaceable head is also driven magnetically. Currently, there are multiple types of Sonicare brushes to appeal to every consumer. Typically, the sonicare costs over $100 but new models are available for the price conscious consumer. Also, there is a Sonicare for kids that has 2 different heads that works with a wide variety of ages.


Clinical research

Individual clinical research has shown Sonicare toothbrushes to be more effective than comparable
Oral-B Oral-B is an American brand of oral hygiene products, including toothpastes, toothbrushes, electric toothbrushes, and mouthwashes. The brand has been in business since the invention of the Hutson toothbrush in 1950 and in Redwood City, Califo ...
electric toothbrushes in reduction of
gingival inflammation Gingivitis is a non-destructive disease that causes inflammation of the gums. The most common form of gingivitis, and the most common form of periodontal disease overall, is in response to bacterial biofilms (also called plaque) that is attache ...
and therefore improvement in periodontal health. However a 2004 review of 29 studies concluded that only electric toothbrushes with rotational/oscillation movement removed more plaque than other brushes when correctly used. A second review found no clinical evidence for the dynamic fluid activity of the Sonicare toothbrush being more effective in plaque removal than an Oral-B oscillating/rotating electric toothbrush. A 2007 study comparing the two found the rotation/oscillation brush to be more effective in single-use plaque reduction. An additional study showed that while both Sonicare and Oral B electric toothbrushes do better than manual toothbrushes in removing plaque, reducing gingival inflammation, and reducing probing depths, the Sonicare showed significantly more improvement than Oral B. The percentage reduction in inflammation from baseline at 6 months was 31.9% for Sonicare and 18.1% for Oral B. In regards to probing depth, Sonicare showed a mean reduction of 0.84 mm from baseline at 6 months, while Oral B showed an average reduction of 0.39 mm. Individual studies have shown that Sonicare toothbrushes are more effective at removing plaque and reducing gingivitis than manual toothbrushes.


History

In 1987, David Giuliani, an entrepreneur with a background in electrical engineering, met with University of Washington professors Drs. David Engel and Roy Martin. They formed a new company named GEMTech to promote a dental hygiene device using a
piezoelectric Piezoelectricity (, ) is the electric charge that accumulates in certain solid materials—such as crystals, certain ceramics, and biological matter such as bone, DNA, and various proteins—in response to applied mechanical stress. The word '' ...
multimorph
transducer A transducer is a device that converts energy from one form to another. Usually a transducer converts a signal in one form of energy to a signal in another. Transducers are often employed at the boundaries of automation, measurement, and cont ...
. After several years of research and creating prototypes, the Sonicare toothbrush was introduced in November 1992 at a periodontal convention. In 1995, GEMTech changed its name to Optiva Corporation. In October 2000, Philips Domestic Appliances and Personal Care, a division of
Philips Koninklijke Philips N.V. (), commonly shortened to Philips, is a Dutch multinational conglomerate corporation that was founded in Eindhoven in 1891. Since 1997, it has been mostly headquartered in Amsterdam, though the Benelux headquarters i ...
, acquired the company. A few months later Optiva Corporation changed its name to Philips Oral Healthcare, Inc. By the end of 2001, Sonicare had become the number-one selling rechargeable power toothbrush in the United States. In 2003, to improve Philips brand recognition in the US, Philips rebranded the Sonicare toothbrush as "Philips Sonicare".


See also

* Electric toothbrush


References

{{Philips Philips products Personal care brands Oral hygiene Dental equipment Products introduced in 1992