Roman Mars
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Roman Mars is an American radio producer. He is the host and producer of '' 99% Invisible'', a
KALW KALW (91.7 MHz) is an educational FM public radio station, licensed to the San Francisco Unified School District (SFUSD), which serves the San Francisco Bay Area. Its studios are located at Phillip and Sala Burton Academic High School off ...
radio show and
podcast A podcast is a program made available in digital format for download over the Internet. For example, an episodic series of digital audio or video files that a user can download to a personal device to listen to at a time of their choosin ...
, and a founder of the podcast collective Radiotopia, which he describes as efforts "to broaden the radio landscape ndmake shows that aren't bound by conventions" of public radio in the United States. He has also contributed to radio programs ''
Radiolab ''Radiolab'' is a radio program produced by WNYC, a public radio station in New York City, and broadcast on public radio stations in the United States. The show is nationally syndicated and is available as a podcast. Live shows were first off ...
'' and ''
Planet Money ''Planet Money'' is an American podcast and blog produced by NPR. Using "creative and entertaining" dialogue and narrative, ''Planet Money'' claims to be "The Economy Explained." History The podcast was created by Alex Blumberg and Adam David ...
''. ''Fast Company'' identified him as one of the hundred most creative people of 2013. In 2004, he produced a program called ''Invisible Ink'' on KALW. In June 2017, Mars launched the podcast ''What Trump Can Teach Us About Con Law'' with Elizabeth Joh, a professor of constitutional law at
University of California, Davis The University of California, Davis (UC Davis, UCD, or Davis) is a public land-grant research university near Davis, California. Named a Public Ivy, it is the northernmost of the ten campuses of the University of California system. The inst ...
, School of Law.


Early life

Mars left a PhD program in genetics to undertake an
unpaid internship An internship is a period of work experience offered by an organization for a limited period of time. Once confined to medical graduates, internship is used practice for a wide range of placements in businesses, non-profit organizations and gover ...
at public radio station
KALW KALW (91.7 MHz) is an educational FM public radio station, licensed to the San Francisco Unified School District (SFUSD), which serves the San Francisco Bay Area. Its studios are located at Phillip and Sala Burton Academic High School off ...
in San Francisco.


''99% Invisible''

Mars and his radio show, ''99% Invisible'', have been credited in the mainstream press as an innovative form of radio production, defining a new movement of independent radio and podcast creators. In 2016, Mars and Justin McElroy used asynchronous podcasting, a method where each person recorded their portions separately and later combined them to create a podcast episode. This new technique was used to create the first episode of ''Smart Stuff'', which started with ''My Brother, My Brother and Me'' episode 316 and was completed in ''99% Invisible'' episode 225. 99% Invisible Inc., the company that produces ''99% Invisible'', was sold to
Sirius XM Sirius XM Holdings Inc. is an American broadcasting company headquartered in Midtown Manhattan, New York City that provides satellite radio and online radio services operating in the United States. It was formed by the 2008 merger of Sirius Sat ...
's
Stitcher Radio Stitcher is a media company that specializes in the creation, distribution, and monetization of podcasts. Stitcher creates original shows through networks such as Earwolf and Witness Docs. Stitcher provides ad sales and distribution services to ...
in April 2021. Mars donated $1 million from the sale to Radiotopia.


Radiotopia

In partnership with the
Knight Foundation The John S. and James L. Knight Foundation, also known as the Knight Foundation, is an American non-profit foundation that provides grants for journalism, communities, and the arts. The organization was founded as the Knight Memorial Education ...
and the
Public Radio Exchange The Public Radio Exchange (PRX) is a non-profit web-based platform for digital distribution, review, and licensing of radio programs. The organization is the largest on-demand catalogue of public radio programs available for broadcast and internet ...
(PRX), Mars also created the podcast collective Radiotopia. The Public Radio Exchange has hired Mars to curate a radio program called ''Remix'', which is syndicated by at least 14 public radio stations across the US.


Use of crowdfunding

Mars notably used the
Kickstarter Kickstarter is an American public benefit corporation based in Brooklyn, New York, that maintains a global crowdfunding platform focused on creativity. The company's stated mission is to "help bring creative projects to life". As of July 2021, ...
crowdfunding platform to support ''99% Invisible, ''raising over $170,000, making it the highest-funded journalism project ever, and the second highest-funded project across the platform's entire publishing category. In November 2013, ''99% Invisible''s season four Kickstarter campaign received 11,693 backers raising over $375,000. The original goal of $150,000 was raised in 92 hours. Following this success, Mars introduced another campaign to build season two of Radiotopia, a collection of seven storytelling podcasts: ''99% Invisible'', ''Fugitive Waves'', ''Love and Radio'', ''Radio Diaries'', ''Strangers'', ''Theory of Everything'', and ''The Truth''. Its original goal of $250,000 was funded within six days. By the time the campaign closed on November 15, 2014, it had more than doubled its original target, achieving $620,412 from 21,808 backers, making it the most-funded Kickstarter project in the publishing and radio and podcast categories. Meeting its 'stretch goals' allowed Radiotopia to add three podcasts hosted by women (''Criminal'', ''The Heart'', and ''The Allusionist''), host a series of events, provide more content, wage increases and paid internships, and create a pilot development fund to find new, talented producers and hosts not covered by traditional radio. Ultimately, the fundraising allowed for a fourth podcast, ''Mortified'', to be added to the collective.


Publications

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References


External links

* * * at
Public Radio Exchange The Public Radio Exchange (PRX) is a non-profit web-based platform for digital distribution, review, and licensing of radio programs. The organization is the largest on-demand catalogue of public radio programs available for broadcast and internet ...
{{DEFAULTSORT:Mars, Roman American podcasters American radio journalists Oberlin College alumni University of Georgia alumni Living people People from Newark, Ohio Radiotopia Year of birth missing (living people)