Raw Tea is a line of alcoholic malt

beverage A drink or beverage is a liquid intended for human consumption. In addition to their basic function of satisfying thirst, drinks play important roles in human culture. Common types of drinks include plain drinking water, milk, juice, smoo ...

s under Diageo's

Smirnoff Smirnoff (; ) is a brand of vodka owned and produced by the British company Diageo. The Smirnoff brand began with a vodka distillery founded in Moscow by Pyotr Arsenievich Smirnov (1831–1898). It is distributed in 130 countries. Smirnoff prod ...

brand, available since 2006 and sold mostly on the US market. It contains tea, and originally came in

Lemon The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China. The tree's ellipsoidal yellow fruit is used for culin ...

Peach The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in Zhejiang province of Eastern China. It bears edible juicy fruits with various characteristics, most called peaches and others (the glossy-skinned, non-f ...

and Raspberry flavors. Green Tea was also recently added, in concert with a new promotion of an "

East East or Orient is one of the four cardinal directions or points of the compass. It is the opposite direction from west and is the direction from which the Sun rises on the Earth. Etymology As in other languages, the word is formed from the fac ...

vs.

West West or Occident is one of the four cardinal directions or points of the compass. It is the opposite direction from east and is the direction in which the Sun sets on the Earth. Etymology The word "west" is a Germanic word passed into some ...

" competition, along with a new rap video.

"Tea Partay"

The release of Raw Tea line was backed up by a viral advertising campaign, based around an online music video titled "Tea Partay" (available on major video hosting sites beginning in August 2006). The ending of the video promoted the TeaPartay.com website, which initially contained little beyond the video itself. The video humorously features actors and dancers appearing as wealthy preppy young adults singing rap music, ostensibly performed by a band named ''Prep-Unit'' (''P-Unit''). The song contains references to the

WASP A wasp is any insect of the narrow-waisted suborder Apocrita of the order Hymenoptera which is neither a bee nor an ant; this excludes the broad-waisted sawflies (Symphyta), which look somewhat like wasps, but are in a separate suborder. ...

lifestyle. The video was popular on the Internet, garnering more than 5.8 million hits by June 2011 on

YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...

alone, virtually all of them in the United States where the product is sold. A sequel was created to promote Smirnoff's new Raw Green Tea. This new Tea Rap, known as Green Tea Partay, features a West Side Beverly Hills rap group known as the ''Boyz N The Hillz'' featuring white

nouveau riche ''Nouveau riche'' (; ) is a term used, usually in a derogatory way, to describe those whose wealth has been acquired within their own generation, rather than by familial inheritance. The equivalent English term is the "new rich" or "new money" ( ...

stereotypes rather than their '' East Side'' old money counterparts.

References

External links

Green Tea Partay rap video

TeaPartay.com site

on Diageo site. {{Diageo plc Raw Tea Internet memes