Purpose (Justin Bieber album)
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''Purpose'' is the fourth
studio album An album is a collection of audio recordings issued on compact disc (CD), vinyl, audio tape, or another medium such as digital distribution. Albums of recorded sound were developed in the early 20th century as individual 78 rpm records c ...
by Canadian singer
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
. It was released through
Def Jam Recordings Def Jam Recordings (also simply known as Def Jam) is an American multinational record label owned by Universal Music Group. It is based in Manhattan, New York City, specializing predominantly in hip hop, contemporary R&B, soul and pop. The l ...
and
School Boy Records Schoolboy Records is an American record label established in 2007 by Scooter Braun through his Schoolboy Entertainment, part of SB Projects (now a subsidiary of Hybe America), a full-service entertainment and marketing company encompassing a wid ...
on November 13, 2015, as the follow-up to his 2012 album ''
Believe Believe may refer to: *Belief, a psychological state in which an individual holds a proposition or premise to be true, with or without proof for such proposition *Faith, a belief in something which has not been proven Arts, entertainment, and me ...
''. The album features guest appearances from
Big Sean Sean Michael Leonard Anderson (born March 25, 1988), known professionally as Big Sean, is an American rapper. Anderson began his music career in 2007 and gained popularity in 2010 with his third mixtape '' Finally Famous Vol. 3: Big''. He then s ...
, Travis Scott, Halsey,
Skrillex Sonny John Moore (born January 15, 1988), known professionally as Skrillex, is an American DJ and music producer. Growing up in Northeast Los Angeles and Northern California, he joined the post-hardcore band From First to Last as the lead si ...
,
Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD wit ...
, and
Ariana Grande Ariana Grande-Butera ( ; born June 26, 1993) is an American singer, songwriter, and actress. Her four-octave vocal range has received critical acclaim, and her personal life has been the subject of widespread media attention. She has received ...
. The deluxe version was released simultaneously on the same day. It features an extra guest appearance from
Nas Nas (born 1973) is the stage name of American rapper Nasir Jones. Nas, NaS, or NAS may also refer to: Aviation * Nasair, a low-cost airline carrier and subsidiary based in Eritrea * National Air Services, an airline in Saudi Arabia ** Nas Air ...
. Production was handled by Bieber himself,
Skrillex Sonny John Moore (born January 15, 1988), known professionally as Skrillex, is an American DJ and music producer. Growing up in Northeast Los Angeles and Northern California, he joined the post-hardcore band From First to Last as the lead si ...
and
Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD wit ...
from
Jack Ü Jack Ü was an American DJ duo consisting of electronic music producers Skrillex and Diplo, formed in 2013. They released their first official single, " Take Ü There", featuring vocals from Kiesza, on September 17, 2014. On February 3, 2015, the ...
, BloodPop,
Benny Blanco Benjamin Joseph Levin (born March 8, 1988), known professionally as Benny Blanco (stylized in all lowercase), is an American record producer. He is the recipient of the 2013 Hal David Starlight Award from the Songwriters Hall of Fame. He is als ...
, the Audibles,
Soundz Kenneth C. Coby (born August 1, 1983), better known as his stage name Soundz is an American record producer and rapper from Milwaukee, Wisconsin signed to US Records and EMI Publishing. He was born to Charles and Lolita Coby, both former sin ...
, Mike Dean,
Ian Kirkpatrick Ian Andrew Kirkpatrick (born 24 May 1946) is a former New Zealand rugby union player. Described as "supremely athletic, fast, fearless and with an uncanny sense of anticipation", Kirkpatrick is widely regarded as one of the greatest flankers t ...
, and Andre Harris, among others. In early 2015, Bieber collaborated with Skrillex and Diplo on the US top-ten single, " Where Are Ü Now", from their debut studio album as Jack Ü, ''
Skrillex and Diplo Present Jack Ü ''Skrillex and Diplo Present Jack Ü'' is the only studio album by American DJ duo Jack Ü, individually known as Skrillex and Diplo. It was released on February 27, 2015, by Owsla and Mad Decent, Skrillex and Diplo's respective labels. The album ...
''; the song also appears on ''Purpose''. Bieber then found what would be the record's sonic direction and worked with Skrillex on a handful of the album's songs. ''Purpose'' was described as a mix of EDM and
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
, with influences of
tropical house Tropical house, also known as trop house, is a subgenre of house music, and a derivation of tropical music, with elements of dancehall and Balearic house. Artists of the genre are often featured at various summer festivals such as Tomorrowland. ...
in some tracks and live instruments such as acoustic guitars in some others, with the help of his friend and frequent musical collaborator,
Poo Bear Jason Paul Douglas Boyd, better known by his stage name Poo Bear, is an American songwriter, singer, and music producer. He is best known for being one of Justin Bieber's main collaborators, having co-written many of Bieber's hits (including " ...
. ''Purpose'' debuted at number one on the US ''Billboard'' 200, earning 649,000 album-equivalent units in its first week of release, giving Bieber the largest first-week sales of his career and his sixth number-one album in the United States. Elsewhere, it reached the top of the charts in another eleven countries. The album was supported by four singles: " What Do You Mean?", " Sorry", " Love Yourself", and "
Company A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared ...
". The former three singles all reached number one on the
Canadian Hot 100 The Canadian Hot 100 is a music industry record chart in Canada for songs, published weekly by ''Billboard (magazine), Billboard'' magazine. The Canadian Hot 100 was launched on the issue dated March 31, 2007, and is currently the standard record ...
, US ''Billboard'' Hot 100 and the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
. The album was among the best-selling albums of both 2015 and 2016. ''Purpose'' is a
pop Pop or POP may refer to: Arts, entertainment, and media Music * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop!, a UK pop group * Pop! featuring Angie Hart, an Australian band Albums * ''Pop'' ( ...
, R&B,
soul In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being". Etymology The Modern English noun '' soul'' is derived from Old English ''sāwol, sāwel''. The earliest att ...
, and EDM album. The album was developed after the release of his compilation album, '' Journals'' (2013), which saw him move musically in a more R&B direction. ''Purpose'' was nominated for
Album of the Year Album of the Year, often abbreviated to AOTY, may refer to: Awards * ARIA Award for Album of the Year, Australia * Brit Award for British Album of the Year, UK * Grammy Award for Album of the Year, US * Juno Award for Album of the Year, CA * Lati ...
and Best Pop Vocal Album at the
2017 Grammy Awards The 59th Annual Grammy Awards ceremony was held on February 12, 2017. The CBS network broadcast the show live from the Staples Center in Los Angeles. The ceremony recognized the best recordings, compositions, and artists of the eligibility year, ...
. "Love Yourself" was nominated for Song of the Year and Best Pop Solo Performance. The album won the
American Music Award The American Music Awards (AMAs) is an annual American music awards show, generally held in the fall, created by Dick Clark in 1973 for ABC when the network's contract to air the Grammy Awards expired, and currently produced by Dick Clark Produ ...
for Favorite Pop/Rock Album. To promote the album, Bieber gave several televised interviews and performances, as well as releasing "dance videos" for all of the album's tracks in a project called ''Purpose: The Movement''. Furthermore, Bieber embarked on his
Purpose World Tour The Purpose World Tour was the third concert tour by Canadian singer Justin Bieber, in support of his fourth studio album ''Purpose'' (2015). The tour started on March 9, 2016, in Seattle, Washington, and concluded on July 2, 2017, in London, Un ...
in 2016, which was his first concert tour to perform in major stadiums worldwide. The album has since been certified 5× platinum by the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/ ...
(RIAA).


Background

While promoting his third studio album, ''
Believe Believe may refer to: *Belief, a psychological state in which an individual holds a proposition or premise to be true, with or without proof for such proposition *Faith, a belief in something which has not been proven Arts, entertainment, and me ...
'' (2012), with the album's Believe Tour throughout 2012 and 2013, Bieber started recording songs on the tour and confirmed in January 2013 that he was writing for a new album. Five months later he confirmed a new album for 2013, with his manager announcing they were going to think outside the box and release a different type of album. In October 2013, Bieber started the "Music Mondays" project, a ten-week digital download campaign in which one new song was released every Monday night. After the completion of the project, in December 2013, Bieber released the ten songs from the campaign along with new tracks in a limited-edition collection called '' Journals''. Quickly afterwards in January 2014, record producer Douglas Romanow announced that Bieber was recording new music with him. In the same month, Jason "Poo Bear" Boyd, who previously worked on the majority of songs on ''Journals'', started recording heavily with the singer as well. The next month, the singer confirmed he was recording new music. In March 2014, he posted on his
Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
a preview of a song called "Life Is Worth Living", while in April, he promised on his
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
about his new music and that it would be the "best" he had ever made, while working in the recording studio on the album.


Writing and recording

For over a few months in 2014, he continued to teased these snippets of new songs on his social media, – none of them were released, though some were later leaked online – as well as possible collaborators, such as
Ariana Grande Ariana Grande-Butera ( ; born June 26, 1993) is an American singer, songwriter, and actress. Her four-octave vocal range has received critical acclaim, and her personal life has been the subject of widespread media attention. She has received ...
, T-Pain, Cody Simpson and others. With Simpson, he planned to release an acoustic collaboration album, but decided to cancel; instead they released a single called " Home to Mama" in November 2014. His label also organized writing camps with a handful of songwriters to write songs for the singer, however he didn't feel connected with the songs. In November 2014, it was reported that American DJs and producers
Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD wit ...
and
Skrillex Sonny John Moore (born January 15, 1988), known professionally as Skrillex, is an American DJ and music producer. Growing up in Northeast Los Angeles and Northern California, he joined the post-hardcore band From First to Last as the lead si ...
were working with Bieber on the album. Eventually, he promised a new album for 2015, declaring that it was going to be "a great new chapter for me." In January 2015, his manager Scooter Braun shared on his Instagram a picture of Bieber with record producer
Rick Rubin Frederick Jay Rubin (; born March 10, 1963) is an American record producer. He is the co-founder (alongside Russell Simmons) of Def Jam Recordings, founder of American Recordings, and former co-president of Columbia Records. Rubin helped popula ...
, while in March 2015, in an interview for ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
'', Bieber announced he was working with
Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer, songwriter, record producer, and fashion designer. Born in Atlanta and raised in Chicago, West gained recognition as a producer for Roc-A-Fella Records in the ea ...
. During the interview, he also revealed that he had to redo the whole album since "it didn't match up to where I am now and where my head's at." According to himself, "What you are thinking about all the time is what you write, and now that I'm thinking about more positive things, it completely changes my music. In a July interview, he talked about working with Skrillex, saying: "Skrillex is a genius. He's super futuristic and I just love his sounds. I think being able to incorporate that sound with what I’m doing has been super cool because it's like new and fresh, and I feel like no one's done it before." Skrillex also commented about working with Bieber, explaining: "I heard some well-written songs that were really good that they wanted me to do production on and from there, we wrote some new songs. It was an opportunity to try some stuff that I had never done before and we ended up making something really unique." Bieber also commented about West, declaring: "I've been in the studio with him for the past month or so. I think that he just pushes you. He definitely wants it to be my way and my direction and he doesn't want to steal what I want...that's why artists love to go to him, because he pulls something out of you that other people don't." In August 2015, ''Billboard'' reported that Bieber was also working with Mason "MdL" Levy and
Semi Precious Weapons Semi Precious Weapons was an American rock band from New York City, New York, United States, consisting of Justin Tranter on vocals, Stevy Pyne on guitar, Cole Whittle on bass and Dan Crean on drums. Pyne replaced former guitarist, Aaron Lee Tasj ...
' Justin Tranter. In October 2015, his manager teased a possible collaboration with American singer Halsey, while Bieber confirmed that British singer-songwriter
Ed Sheeran Edward Christopher Sheeran (; born 17 February 1991) is an English singer-songwriter. Born in Halifax, West Yorkshire and raised in Framlingham, Suffolk, he began writing songs around the age of eleven. In early 2011, Sheeran independently re ...
wrote a song for the album.


Composition

In August 2015, Jason Lipshut of ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
'' reported that the album was "apparently oing to bea mix of EDM-
pop Pop or POP may refer to: Arts, entertainment, and media Music * Pop music, a musical genre Artists * POP, a Japanese idol group now known as Gang Parade * Pop!, a UK pop group * Pop! featuring Angie Hart, an Australian band Albums * ''Pop'' ( ...
,
soul In many religious and philosophical traditions, there is a belief that a soul is "the immaterial aspect or essence of a human being". Etymology The Modern English noun '' soul'' is derived from Old English ''sāwol, sāwel''. The earliest att ...
following the downbeat acoustic-R&B of his 2013 project ''Journals''." Lipshut also noted that "sources say that the new album will include multiple
piano ballad A ballade (from French '' ballade'', , and German ''Ballade'', , both being words for "ballad"), in classical music since the late 18th century, refers to a setting of a literary ballad, a narrative poem, in the musical tradition of the , or to a o ...
s in which Bieber reflects upon his personal missteps, as well as spoken-word outros where he directly addresses his fans." According to ''SoulBounce'', the album's sound is "reminiscent of
Chris Brown Christopher Maurice Brown (born May 5, 1989) is an American singer, songwriter, dancer, and actor. According to ''Billboard'', Brown is one of the most successful R&B singers of his generation, having often been referred to by many contempor ...
’s pop side". In an interview during the Wango Tango festival, Bieber talked about the album's direction, saying: "Overall, I'm just happy with the place I'm at creatively. I feel like this is probably the best I've been. There's not really a direction. It's like, uplifting music that people can dance to...it's a little different, it's really uplifting and people are going to smile when they listen to it." When asked if the song " Where Are Ü Now", previously released as a single from
Jack Ü Jack Ü was an American DJ duo consisting of electronic music producers Skrillex and Diplo, formed in 2013. They released their first official single, " Take Ü There", featuring vocals from Kiesza, on September 17, 2014. On February 3, 2015, the ...
(a duo between DJs and the album's collaborators
Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD wit ...
and
Skrillex Sonny John Moore (born January 15, 1988), known professionally as Skrillex, is an American DJ and music producer. Growing up in Northeast Los Angeles and Northern California, he joined the post-hardcore band From First to Last as the lead si ...
) which features Bieber, would be indicative of the sound on the album, he responded that the album would have "'snippets of that type of stuff' (presumably EDM) but that that would be 'really musical itha lot of real instrumentation'." He also commented that he was "trying to have a consistent sound and I get kind of depressed cause I’m so... like, I want it to work so badly. You know I want people to love it, and inspire people and sometimes I feel like, is this good enough? Is this the direction I want to go?." ''Purpose'' blends dance beats, EDM vibes with stripped-down R&B ballads. The album also makes use of atmospheric instruments as well as
hi-hat A hi-hat (hihat, high-hat, etc.) is a combination of two cymbals and a pedal, all mounted on a metal stand. It is a part of the standard drum kit used by drummers in many styles of music including rock, pop, jazz, and blues. Hi-hats consist o ...
s,
bass Bass or Basses may refer to: Fish * Bass (fish), various saltwater and freshwater species Music * Bass (sound), describing low-frequency sound or one of several instruments in the bass range: ** Bass (instrument), including: ** Acoustic bass gui ...
and
synth A synthesizer (also spelled synthesiser) is an electronic musical instrument that generates audio signals. Synthesizers typically create sounds by generating waveforms through methods including subtractive synthesis, additive synthesis and ...
s. The
downtempo Downtempo (or downbeat) is a broad label for electronic music that features an atmospheric sound and slower beats than would typically be found in dance music. Closely related to ambient music but with greater emphasis on rhythm, the style may b ...
intro track "Mark My Words" was considered a prelude into the album's overall sound: a "mix of both up-beat and mellow tracks with striking production and songwriting," with Bieber using his
falsetto ''Falsetto'' (, ; Italian diminutive of , "false") is the vocal register occupying the frequency range just above the modal voice register and overlapping with it by approximately one octave. It is produced by the vibration of the ligamentou ...
. "I'll Show You" was considered a "chilled-out EDM ballad," having atmospheric synthesizers, fat bass, snapping trap percussion, and sheets of cascading synths. "What Do You Mean" and "Sorry" were both considered
tropical house Tropical house, also known as trop house, is a subgenre of house music, and a derivation of tropical music, with elements of dancehall and Balearic house. Artists of the genre are often featured at various summer festivals such as Tomorrowland. ...
songs, with the former using "
pan flute A pan flute (also known as panpipes or syrinx) is a musical instrument based on the principle of the closed tube, consisting of multiple pipes of gradually increasing length (and occasionally girth). Multiple varieties of pan flutes have been ...
and
piano The piano is a stringed keyboard instrument in which the strings are struck by wooden hammers that are coated with a softer material (modern hammers are covered with dense wool felt; some early pianos used leather). It is played using a keyboa ...
" while having "hints of dark
electropop Electropop is a hybrid music genre combining elements of electronic and pop genres. Writer Hollin Jones has described it as a variant of synth-pop with heavy emphasis on its electronic sound. The genre was developed in the 1980s and saw a r ...
"
dance-pop Dance-pop is a popular music subgenre that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit radio. Developing from a ...
and the latter having
dancehall Dancehall is a genre of Jamaican popular music that originated in the late 1970s. Initially, dancehall was a more sparse version of reggae than the roots style, which had dominated much of the 1970s.Barrow, Steve & Dalton, Peter (2004) "The R ...
influences. The album also features the
Euro disco Eurodisco (also spelled as Euro disco) is the variety of European forms of electronic dance music that evolved from disco in the late 1970s, incorporating elements of pop and rock into a disco-like continuous dance atmosphere. Many Eurodisco ...
,
synth-pop Synth-pop (short for synthesizer pop; also called techno-pop; ) is a subgenre of new wave music that first became prominent in the late 1970s and features the synthesizer as the dominant musical instrument. It was prefigured in the 1960s a ...
and EDM track "Children", the funky disco pop "Been You" and "Get Used to It", the "airy,
dubstep Dubstep is a genre of electronic dance music that originated in South London in the early 2000s. The style emerged as a UK garage offshoot that blended 2-step rhythms and sparse dub production, as well as incorporating elements of broken be ...
py" and dark pop "The Feeling"—which ''Complex'' described as a "retread of the sad
indie pop Indie pop (also typeset as indie-pop or indiepop) is a music genre and subculture that combines guitar pop with DIY ethic in opposition to the style and tone of mainstream pop music. It originated from British post-punk in the late 1970s and s ...
popularized by artists like
Ellie Goulding Elena Jane Goulding ( ; born 30 December 1986) is an English singer and songwriter. Her career began when she met record producers Starsmith and Frankmusik, and she was later spotted by Jamie Lillywhite, who became her manager and Artists and ...
and Tove Lo"—, as well as "Where Are Ü Now", which initially was a slow
piano ballad A ballade (from French '' ballade'', , and German ''Ballade'', , both being words for "ballad"), in classical music since the late 18th century, refers to a setting of a literary ballad, a narrative poem, in the musical tradition of the , or to a o ...
named "The Most", which is available in its original format on some editions of the album, and was transformed in an EDM track that both Skrillex and Diplo "took a lot of his vocals and ..added natural harmonies," as well as "taking Justin's vocals as he's singing 'I need you the most' and distorting it," which made people believe it was a "
dolphin A dolphin is an aquatic mammal within the infraorder Cetacea. Dolphin species belong to the families Delphinidae (the oceanic dolphins), Platanistidae (the Indian river dolphins), Iniidae (the New World river dolphins), Pontoporiidae (the b ...
sound." In contrast to the dance-oriented songs present on the album, ''Purpose'' also features an
acoustic pop Acoustic music is music that solely or primarily uses instruments that produce sound through acoustic means, as opposed to electric or electronic means. While all music was once acoustic, the retronym "acoustic music" appeared after the ad ...
song, "Love Yourself", which has minimal arrangement, using a
guitar The guitar is a fretted musical instrument that typically has six strings. It is usually held flat against the player's body and played by strumming or plucking the strings with the dominant hand, while simultaneously pressing selected string ...
and a "brief flurry of
trumpet The trumpet is a brass instrument commonly used in classical and jazz ensembles. The trumpet group ranges from the piccolo trumpet—with the highest register in the brass family—to the bass trumpet, pitched one octave below the standard ...
s" and folk influence, as well as the piano ballads "Life Is Worth Living" and the title track, "Purpose". Meanwhile, "Company" blends
electropop Electropop is a hybrid music genre combining elements of electronic and pop genres. Writer Hollin Jones has described it as a variant of synth-pop with heavy emphasis on its electronic sound. The genre was developed in the 1980s and saw a r ...
and R&B, and it was compared to Bieber's previous release, ''Journals'' (2013). "No Pressure" is a "dreamy" and dark R&B track which features rapper
Big Sean Sean Michael Leonard Anderson (born March 25, 1988), known professionally as Big Sean, is an American rapper. Anderson began his music career in 2007 and gained popularity in 2010 with his third mixtape '' Finally Famous Vol. 3: Big''. He then s ...
, who previously worked with Bieber on ''
Believe Believe may refer to: *Belief, a psychological state in which an individual holds a proposition or premise to be true, with or without proof for such proposition *Faith, a belief in something which has not been proven Arts, entertainment, and me ...
'' " As Long As You Love Me" and ''Journals'' "Memphis", and has an "elastic guitar riff" and "shimmering, processed acoustic guitar." "No Sense" is a hip-hop tinged track, with bass-riddled synthesizers and influences of
trap music Trap is a subgenre of hip hop music that originated in the Southern United States during the 1990s. The genre gets its name from the Atlanta slang word "trap", a house used exclusively to sell drugs. Trap music uses synthesized drums and is ch ...
, mostly due to Travis Scott's appearance. His rap was noted for being using
auto-tune Auto-Tune (or autotune) is an audio processor introduced in 1996 by American company Antares Audio Technologies. Auto-Tune uses a proprietary device to measure and alter pitch in vocal and instrumental music recording and performances. Auto-T ...
in excess, while Bieber's vocals were compared to those of
Justin Timberlake Justin Randall Timberlake (born January 31, 1981) is an American singer, songwriter, and actor. He is one of the world's best-selling music artists, with sales of over 88 million records. Timberlake is the recipient of numerous awards and ac ...
. "We Are" and "Trust" also rely on hip-hop, with the first featuring a "heavy background looping" and the last "sharp production sounds and switches in flow," with a
Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name ...
-influence. "Hit the Ground", included on the
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and Japanese editions, features "organic shifts in tempo" and "Skrillex's imaginative drop," which was compared to "chip-tune bagpipes."


Themes and lyrical content

While being asked about the themes on the album in an interview for ''
The Fader ''The Fader'' (stylized as ''FADER'') is a magazine based in New York City that was launched in 1999 by Rob Stone and Jon Cohen. The magazine covers music, style and culture. It was the first print publication to be released on iTunes. It is o ...
'', Jason "Poo Bear" Boyd, one of the album's main songwriters, claimed: "It's about keeping in mind and in tune with what's going on with Justin. Just being honest. We really set up for this project to be inspirational. If we talked about a girl, it was something that just happened. Overall, we touch on his personal life like his relationship issues, but at the same time, it's a healthy balance of inspirational music. We're just thinking about making sure that it's not negative, but uplifting. Even the music that talks about his relationships, it's feel-good music. It's nothing that will make you depressed." In an interview for ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
'', Bieber himself declared that the song on the album are "bout growing, being in touch with yourself. What can I say, it's life experiences, and knowing that you can and get back up and keep going. Hope and faith, that's what's gotten me through this too, my faith. What I believe in. You're around some people sometimes and it might taint what you believe. I think that's what happened with me, I lowered my beliefs." When asked about inspirations for the album and if his former girlfriend
Selena Gomez Selena Marie Gomez ( ; born July 22, 1992) is an American singer, actress and producer. Gomez began her acting career on the children's television series ''Barney & Friends'' (2002–2004). As a teenager, she rose to prominence for starring a ...
inspired him, he admitted: "A lot of my inspiration comes from her. It was a long relationship and a relationship that created heartbreak and created happiness, and a lot of different emotions that I wanted to write about. So there's a lot of that on this album."


Songs

''Purpose'' was considered by ''The Guardian''s Caroline Sullivan as an album with the songs serving as "a regretful look back and a fresh start." The album's themes were also seen as a "giant apology – to his ex,
Selena Gomez Selena Marie Gomez ( ; born July 22, 1992) is an American singer, actress and producer. Gomez began her acting career on the children's television series ''Barney & Friends'' (2002–2004). As a teenager, she rose to prominence for starring a ...
, and to his public, for various well-documented misdemeanours." As described by '' Complex'' Sheldon Pearce, "''Purpose'' is, at its core, a formal request for a pardon through music." The album's opening track, "Mark My Words", is a solemn
plea In legal terms, a plea is simply an answer to a claim made by someone in a criminal case under common law using the adversarial system. Colloquially, a plea has come to mean the assertion by a defendant at arraignment, or otherwise in response ...
, where he promises to "give you all I got," and "let his actions speak louder than his words." In " I'll Show You", an open letter to fans, offers "an autobiographical glimpse into the difficulty of growing up in the public eye." " What Do You Mean?" was described as "self-professed men's anthem for not being able to figure out the opposite sex," while " Sorry" asks "a sincere apology directed to what can be presumed is a former love" in attempt at a course correction. " Love Yourself" was noted for being a "deadpan kiss-off to a snobby ex," with some critics noting that the real meaning "hidden under the deceptive title 'Love Yourself' is "fuck yourself". "Company", the album's sixth track, "looks forward to getting to know someone attractive, but also sets some healthy boundaries for doing so," while "No Pressure" "invites an ex back into relationship, but insists, 'I don't wanna add to your pain at all', while Big Sean references
Yoko Ono Yoko Ono ( ; ja, 小野 洋子, Ono Yōko, usually spelled in katakana ; born February 18, 1933) is a Japanese multimedia artist, singer, songwriter, and peace activist. Her work also encompasses performance art and filmmaking. Ono grew up i ...
, ''
Street Fighter , commonly abbreviated as ''SF'' or スト (''Suto''), is a Japanese media franchise centered on a series of fighting video and arcade games developed and published by Capcom. The first game in the series was released in 1987, followed by six ...
'' and
TV series A television show – or simply TV show – is any content produced for viewing on a television set which can be broadcast via over-the-air, satellite, or cable, excluding breaking news, advertisements, or trailers that are typically placed b ...
''
Empire An empire is a "political unit" made up of several territories and peoples, "usually created by conquest, and divided between a dominant center and subordinate peripheries". The center of the empire (sometimes referred to as the metropole) ex ...
''. The eighth track "No Sense" "talks about sharing a bed with a woman", with Travis Scott rapping "lines about how he misses being 'boo'ed up'." The ninth track "The Feeling" "touches on questioning the overwhelming and emotional rush of falling in love," with Bieber and Halsey asking themselves: "Am I in love or am I in love with the feeling?." "Life Is Worth Living" finds Bieber "mull ng redemption and
forgiveness Forgiveness, in a psychological sense, is the intentional and voluntary process by which one who may initially feel victimized or wronged, goes through a change in feelings and attitude regarding a given offender, and overcomes the impact of t ...
..saying that you can crucify him but 'only God can judge me'." According to one of its songwriters, Jason Boyd, " t's apositive record that says life is worth living, we're supposed to live. We're supposed to be here. ..People making mistakes, learning from them, and not letting that be it, but say, 'You know what? I'm not gonna do that again. Life is worth living, I'm not just gonna give up just because I fell. I'm gonna try harder because my life is worth it.' It just has such a positive meaning, I feel like it's gonna save a lot of lives." " Where Are Ü Now" "talks about caring and praying for an ex who didn't return the favor," "Children" has a social consciousness message and "advocates for making the world a better place for its youngest residents" and was unfavorably compared to
Michael Jackson Michael Joseph Jackson (August 29, 1958 – June 25, 2009) was an American singer, songwriter, dancer, and philanthropist. Dubbed the " King of Pop", he is regarded as one of the most significant cultural figures of the 20th century. Over ...
's tracks "
Man In the Mirror "Man in the Mirror" is a song by the American singer-songwriter Michael Jackson. It was written by Glen Ballard and Siedah Garrett and produced by Jackson and Quincy Jones. It was released on February 6, 1988, as the fourth single from Jackso ...
and " Earth Song". The title track, "Purpose", "recounts a time that he was at the end of his rope, but God blessed him with purpose.", and is his second CCM song after " Pray". It ends with a "lengthy voiceover" thoughts about
God In monotheistic thought, God is usually viewed as the supreme being, creator, and principal object of faith. Swinburne, R.G. "God" in Honderich, Ted. (ed)''The Oxford Companion to Philosophy'', Oxford University Press, 1995. God is typically ...
. "Get Used To It" has "euphemisms about blooming flowers and exploding fireworks," "We Are" features Nas in lines about serendipity and doing yoga," "Trust" talks about "still believing in love", and "All In It" "reflects on trusting God to fill him up inside" and has a spoken outro where he declares that "God is perfect and he never disappoints, so I just get my recognition from Him and give Him my recognition." Justin revealed on ''The Ellen DeGeneres Show'' that there are three songs on the album about Gomez—"Mark My Words", "What Do You Mean?" and "Sorry".


Titling and artwork

According to Bieber, he chose the album's title because he felt like he lost his purpose and felt that he finally got his purpose back. He continued: "'The word purpose'is so important in life... My purpose is to inspire people and use my platform to help people'." As noted by
MTV News MTV News is the news production division of MTV. The service is available in the US with localized versions on MTV's global network. In February 2016, MTV Networks confirmed it would refresh the MTV News brand in 2016, to compete with the likes ...
' Patrick Hosken, in the album's cover, "Bieber is shirtless and assuming a very dignified stance, hands meeting in a prayer-like pose, head looking down at what lies at his torso: the word 'Purpose,' written in the same script we first saw heweek when he unveiled the title." The cover also has a symbol, which "resembl san asymmetrical cross with a small circle attached covering the entire background and painted on his torso." The deluxe edition uses the same cover, only the background & crosses are tinted in black. ''Purpose'' was initially banned in various Middle Eastern countries and Indonesia due to the cover art's heavy Christian references, most prominently Bieber's cross tattoo and his praying stance, which were deemed "too provocative". An alternate cover was issued for these countries, depicting Bieber atop of a cliff, looking out over a shore.


Release and promotion

In 2015, it was announced that Bieber was going to take his time to announce the album's release, since he was not going to rush an album just to rush an album. During a May 9 Wango Tango interview he revealed: "We're just wrapping it up now so it's in the final-touch stage...it's soon." In a September 2015 interview with
Jimmy Fallon James Thomas Fallon (born September 19, 1974) is an American comedian, television host, actor, and writer. He is known for his work in television as a cast member on '' Saturday Night Live'' and as the host of the late-night talk show ''The To ...
, the singer announced the album was going to be released on November 13, 2015. On October 2, 2015, Bieber revealed the album's title, ''Purpose'', on his
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
account, while on October 9, 2015, he revealed through his
Instagram Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
account its cover art made by the street artist Retna. On October 16, 2015, ''Purpose'' was made available to pre-order. A remixed version of "What Do You Mean?" with additional vocals from
Ariana Grande Ariana Grande-Butera ( ; born June 26, 1993) is an American singer, songwriter, and actress. Her four-octave vocal range has received critical acclaim, and her personal life has been the subject of widespread media attention. She has received ...
was made available to those who pre-ordered the album on
iTunes iTunes () is a software program that acts as a media player, media library, mobile device management utility, and the client app for the iTunes Store. Developed by Apple Inc., it is used to purchase, play, download, and organize digital mu ...
. On October 28, 2015, Bieber announced the album track listing through a series of tweets that displayed each title graffitied on a wall in various countries. To promote the album, Bieber appeared on many magazines, such as ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
'', '' Complex'', ''
Interview Magazine ''Interview'' is an American magazine founded in late 1969 by artist Andy Warhol and British journalist John Wilcock. The magazine, nicknamed "The Crystal Ball of Pop", features interviews with celebrities, artists, musicians, and creative thin ...
'', ''
i-D ''i-D'' is a British bimonthly magazine published by Vice Media, dedicated to fashion, music, art and youth culture. ''i-D'' was founded by designer and former '' Vogue'' art director Terry Jones in 1980. The first issue was published in the fo ...
'', and '' NME''. Bieber debuted the track " What Do You Mean?" in a medley with " Where Are Ü Now" during the
MTV Video Music Awards The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honour the best in the music video medium. Originally conceived as an alternative to the Grammy Awards (in the video category) ...
on August 30, 2015. This was followed by a number of other televised performances, where he also performed the song during ''
The X Factor Australia ''The X Factor'' is an Australian television reality music competition, based on the original UK series, to find new singing talent. The first season of the show premiered on Network Ten on 6 February 2005. Ten dropped ''The X Factor'' after ...
'' ''World Famous Rooftop'', where he also sang ' Hold Tight', " All That Matters", "
Boyfriend A boyfriend is a male friend or acquaintance, often specifying a regular male companion with whom a person is romantically or sexually involved. A boyfriend can also be called an admirer, beau, suitor and sweetheart. The analogous female ...
" and " As Long As You Love Me", ''
The Today Show ''Today'' (also called ''The Today Show'' or informally, ''NBC News Today'') is an American news and talk morning television show that airs weekdays from 7:00 a.m. to 11:00 a.m. on NBC. The program debuted on January 14, 1952. It ...
'', where he also performed "Where Are Ü Now", "Boyfriend" "As Long As You Love Me" and " Baby", ''
The Tonight Show Starring Jimmy Fallon ''The Tonight Show Starring Jimmy Fallon'' is an American late-night talk show hosted by Jimmy Fallon that airs on NBC. The show premiered on February 17, 2014, and is produced by Broadway Video and Universal Television. It is the seventh incar ...
'', the 2015 ''Think It Up'' telecast, the
2015 MTV Europe Music Awards The 2015 MTV EMAs (also known as the MTV Europe Music Awards) were held at the Mediolanum Forum in Assago, near Milan, Italy, on 25 October 2015. This was the third time the awards have taken place in Italy, second time Milan has been the host ...
,
NRJ Music Awards An NRJ Music Award (commonly abbreviated as an NMA) is an award presented by the French radio station NRJ to honor the best in the French and worldwide music industry. The awards ceremony, created in 2000 by NRJ in partnership with the televisi ...
and
BBC Radio 1's Teen Awards BBC Radio 1 is a British national radio station owned and operated by the BBC. It specialises in modern popular music and current chart hits throughout the day. The station provides alternative genres at night, including electronica, dance, ...
, where he also performed "Where Are Ü Now" and "Boyfriend". From November 9, 2015, to November 13, 2015, ''
The Ellen DeGeneres Show ''The Ellen DeGeneres Show'' (often shortened to ''Ellen'' or ''The Ellen Show'') is an American daytime television variety comedy talk show that was created and hosted by its namesake Ellen DeGeneres. Debuting on September 8, 2003, it was pro ...
'' hosted a #BieberWeek, where the singer gave interviews, participated of games, pranks, and performed "What Do You Mean?", "Sorry" and " Love Yourself". On November 17, 2015, he returned to the Tonight Show to perform "Sorry", while the next day he returned to ''Today Show'' and performed "What Do You Mean?", "Sorry", "Love Yourself", as well as new songs "Company", "The Feeling" with Halsey and "No Pressure" with Big Sean. Bieber also performed a medley of "What Do You Mean?", "Where Are Ü Now" and "Sorry" during the 2015 American Music Awards. Bieber also made a set during Capital FM's Jingle Bell Ball 2015.


''Purpose: The Movement''

On November 14, 2015, Bieber released
music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing devic ...
s for each track of the standard edition of the album on his
Vevo Vevo ( , an abbreviation for "Video Evolution", stylized as VEVO until 2013) is an American multinational video hosting service, best known for providing music videos to YouTube. The service is also available as an app on selected smart TVs, ...
account. The project was considered "a series of video vignettes to accompany the songs from the album" and "when they are played in sequence they form a 30-minute dance film." Mostly videos do not feature Bieber, however they feature several appearances from the album's guests, such as
Big Sean Sean Michael Leonard Anderson (born March 25, 1988), known professionally as Big Sean, is an American rapper. Anderson began his music career in 2007 and gained popularity in 2010 with his third mixtape '' Finally Famous Vol. 3: Big''. He then s ...
, Halsey, Travis Scott,
Skrillex Sonny John Moore (born January 15, 1988), known professionally as Skrillex, is an American DJ and music producer. Growing up in Northeast Los Angeles and Northern California, he joined the post-hardcore band From First to Last as the lead si ...
and
Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD wit ...
. The videos were choreographed by Bieber's longtime choreographer Parris Goebel.


Tour

On November 11, 2015, Bieber announced that he will embark on the
Purpose World Tour The Purpose World Tour was the third concert tour by Canadian singer Justin Bieber, in support of his fourth studio album ''Purpose'' (2015). The tour started on March 9, 2016, in Seattle, Washington, and concluded on July 2, 2017, in London, Un ...
in support of the album. The tour started in Seattle, Washington on March 9, 2016, and concluded in London, United Kingdom on July 2, 2017.


Singles

" What Do You Mean?" was released as the album's lead single on August 28, 2015. It was preceded by a social media campaign, which started on July 29, 2015, where Bieber "commissioned at least one celebrity per day to hold up a sign teasing the new track and counting down the days to its release." Upon release, the song became Bieber's first number one single on the ''Billboard'' Hot 100 chart in the United States, debuting at number one on the week listed on September 19, 2015, replacing
The Weeknd Abel Makkonen Tesfaye (born February 16, 1990), known professionally as the Weeknd, is a Canadian singer, songwriter, record producer, and actor. Known for his sonic versatility and dark lyricism, his music explores escapism, romance, and ...
's " Can't Feel My Face" for one week. It was also his first number-one single in Australia and the United Kingdom, where he also broke a streaming record, while also topping the charts of other eleven countries.All citations concerning the chart position of the singles from ''Purpose'': * * * * * The song's music video features "shirtless Bieber in bed with a young woman" and "getting kidnapped and punching around some masked men", as well as appearance from actor
John Leguizamo John Alberto Leguizamo Peláez (; ; born July 22, 196013:04) is an American actor, comedian, and film producer. He has appeared in over 100 films, produced over 20 films and documentaries, made over 30 television appearances, and has produced ...
. " Sorry" was announced as the album's second single on October 16, 2015. It was released on October 23, 2015. A day before, a music video for the song was released, showing a group of women dancing to the song. The song reached the top of the charts in the United States, remaining at the top for three weeks, as well as the Canadian and the UK charts. Moreover, the single has peaked within the top five in almost every other market, including number one in other six countries. " Love Yourself" was first premiered on Zane Lowe's Beats 1 radio show and released digitally on November 9, 2015, in advance of the album's release and later announced as the third official single on December 7, 2015. It entered several national charts after the release of ''Purpose'', and topped the charts in eight countries, including Australia, where it remained for seven weeks at the top, Ireland and New Zealand, spending eight weeks at number-one in Ireland and ten weeks at the summit of New Zealand the United Kingdom, where the song spent six weeks at the top, and the United States, becoming his third consecutive number-one single of the album. "
Company A company, abbreviated as co., is a legal entity representing an association of people, whether natural, legal or a mixture of both, with a specific objective. Company members share a common purpose and unite to achieve specific, declared ...
" was announced as the album's fourth and final single on February 19, 2016. It was serviced to CHR/Pop stations on March 8, 2016, and was issued to Urban radio on March 29, 2016. The official music video was released on June 8, 2016.


Promotional singles and other songs

" I'll Show You" was released as the first promotional single on November 1, 2015, accompanied by a music video. It shows Bieber "running through a lush green landscape in
Iceland Iceland ( is, Ísland; ) is a Nordic island country in the North Atlantic Ocean and in the Arctic Ocean. Iceland is the most sparsely populated country in Europe. Iceland's capital and largest city is Reykjavík, which (along with its ...
, as well as "tumbling down hills," "skateboarding on top of an abandoned plane" and " ravingice water in just his nderwear" It reached the top-ten in four countries, including Canada, and the top-twenty in six others, including Australia, the United States and the United Kingdom. The album also features Bieber's collaboration with
Jack Ü Jack Ü was an American DJ duo consisting of electronic music producers Skrillex and Diplo, formed in 2013. They released their first official single, " Take Ü There", featuring vocals from Kiesza, on September 17, 2014. On February 3, 2015, the ...
, " Where Are Ü Now", originally released as a single from the latter's album, ''
Skrillex and Diplo Present Jack Ü ''Skrillex and Diplo Present Jack Ü'' is the only studio album by American DJ duo Jack Ü, individually known as Skrillex and Diplo. It was released on February 27, 2015, by Owsla and Mad Decent, Skrillex and Diplo's respective labels. The album ...
''. It became a top-ten single in more than ten countries, including the United States. Eight songs from the album charted in the top 40 of the UK Singles Chart the same week that the album was released. They were, in order of chart appearance, "Sorry", "Love Yourself", "What Do You Mean?", "I'll Show You", "Company", "Where Are Ü Now", "Mark My Words" and "The Feeling". Bieber set a record for having the most simultaneous top 40 entries from a living artist. In addition to this, every song from ''Purpose'' (standard edition and deluxe edition bonus tracks included) charted within the top 100, also within the same week.


Critical reception

''Purpose'' received generally positive reviews from
music critics Music journalism (or music criticism) is media criticism and reporting about music topics, including popular music, classical music, and traditional music. Journalists began writing about music in the eighteenth century, providing commentary on w ...
. At
Metacritic Metacritic is a website that aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created by Jason Dietz, Marc ...
, which assigns a normalized rating out of 100 to reviews from mainstream critics, the album received an
average In ordinary language, an average is a single number taken as representative of a list of numbers, usually the sum of the numbers divided by how many numbers are in the list (the arithmetic mean). For example, the average of the numbers 2, 3, 4, 7 ...
score of 63, based on 20 reviews. Kenneth Partridge of ''
Billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large adverti ...
'' magazine gave the album four out of five stars, praising it for " oastinga consistent palette of lush, low-key electro-dance sounds", also commending the use of "sun-warped synths, chipmunk accent vocals, rattling trap hi-hats, and loads of bass." Leah Greenblatt of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular ...
'' also complimented ''Purpose'' for featuring "a skittering, metallic synthesis of dance music and modern R&B", arguing that this new musical direction "probably owes a lot to new-school collaborators Diplo and Skrillex, as well as the lesser-known production wizard Poo Bear." Similarly, Neil McCormick of ''
The Daily Telegraph ''The Daily Telegraph'', known online and elsewhere as ''The Telegraph'', is a national British daily broadsheet newspaper published in London by Telegraph Media Group and distributed across the United Kingdom and internationally. It was f ...
'' complimented the album for being "less of a mainstream crowd pleaser" but more of a "quirky, atmospheric electro R'n'B concoction with sci-fi sounds and offbeat vocal samples." He argued that this sound " ocusesattention on the star's soft, supple and seductive singing" and concluded that "despite the presence of EDM star Skrillex amongst the production credits, surprising restraint is exercised throughout, with tracks rarely developing into full tilt techno anthems." ''
Spin Spin or spinning most often refers to: * Spinning (textiles), the creation of yarn or thread by twisting fibers together, traditionally by hand spinning * Spin, the rotation of an object around a central axis * Spin (propaganda), an intentionally ...
'' Andrew Unterberger praised the album, stating: " giving us the best album of his career, and subsequently re-ascending to Top 40's mountaintop, Bieber's answered his own question: In pop music, it's never too late to say you’re sorry." Bianca Gracie of '' Idolator'' agreed, claiming that the album "is no doubt Justin's best collective LP thus far and shows that he is finally confident in revealing his true artistry. And that is nothing to be sorry about, so keep your needy apologies to yourselves." Patrick Ryan of ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
'' praised the "collaborative muscle and confidence" on the album, noting that they show "an artist who is completely unafraid to reinvent himself and create the very definition of a comeback album ..With Purpose, he proves himself as one of today's most forward-thinking pop stars, and because of that, we're newly converted Beliebers." Al Horner of '' NME'' magazine gave the album three out of five stars commenting that ''Purpose'' " scertainly a start at reinvention" and that "plenty of good choices have been made here." In her review for ''
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers '' The Observer'' and '' The Guardian Weekly'', ''The Guardian'' is part of the ...
'', Caroline Sullivan noted that "the musical direction owes much to co-producer Skrillex, whose unexpectedly subtle electronic palette complements Bieber's affectedly breathy voice," arguing that "the voice soon palls, but the songs are often interesting." While analysing Bieber's ''Purpose'' and
One Direction One Direction, often shortened to 1D, are an English-Irish pop boy band formed in London in 2010. The group are composed of Niall Horan, Liam Payne, Harry Styles, Louis Tomlinson, and previously Zayn Malik until his departure from the g ...
's ''
Made in the A.M. ''Made In the A.M.'' is the fifth studio album by English-Irish boy band One Direction, released on 13 November 2015, by Columbia Records and Syco Music. This album is also the group's first album following the departure of Zayn Malik, who left th ...
'', Jon Caramanica of ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' argued that "even though Mr. Bieber is younger than all of the men of One Direction, he sounds exponentially more experienced, and exponentially more fatigued on ''Purpose''," complimenting the album for showing that it proves that Bieber is "the best singer of the bunch, and the one with a clear vision for his sound, even if he's being largely denied it here." For '' The National'', the album "functions as a
coming of age Coming of age is a young person's transition from being a child to being an adult. The specific age at which this transition takes place varies between societies, as does the nature of the change. It can be a simple legal convention or can ...
album in the worst way: learn how to emotionally abuse women, and then you’ll be a man," adding "Bieber's strategy is a Janus-faced one. He simultaneously apologises for and doubles down on his dislikeability – but cunningly, now manifests the latter in more socially acceptable ways." In his
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Music ...
review, Andy Kellman gave the album 3 out of 5 stars, and while calling it "a bumpy, oddly compelling restart," he observed that "'Purpose' should hook open-minded pop fans who previously paid him no mind, and it could even win back some of those who wrote Bieber off years ago." While providing a generally favorable comment on the album, Brad Nelson of ''
Pitchfork A pitchfork (also a hay fork) is an agricultural tool with a long handle and two to five tines used to lift and pitch or throw loose material, such as hay, straw, manure, or leaves. The term is also applied colloquially, but inaccurately, to ...
'' found out that the album "doesn't particularly follow up on the advances suggested by his previous release, the 2013 R&B experiment 'Journals'," while also noting that " e songs on Purpose have a similarly inanimate feeling; they seem to radiate more than they move."
Annie Zaleski Annie Zaleski is an American music journalist and author. Career Zaleski is a regular writer for mainstream media outlets such as The A.V. Club and NPR Music, and a columnist at ''Salon''. She is based in Cleveland, Ohio where she has won fir ...
of '' The A.V. Club'' felt that the album "takes itself so seriously that too often it inadvertently suppresses exactly what made Bieber so appealing in the first place." Sam C. Mac of ''
Slant Magazine ''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New Yo ...
'' was more mixed, opining that " Bieber wants to sell us on forgiveness and the self-improvement angle that lyrics like 'be a better me' seem to promote, maybe having the conviction to follow through on his intended musical reinvention would've been the best possible good faith gesture." For ''
Consequence of Sound ''Consequence'' (previously ''Consequence of Sound'') is an independently owned New York-based online magazine featuring news, editorials, and reviews of music, movies, and television. In addition, the website also features the Festival Outlook ...
'' editor Janine Schaults, "Purpose reaches some of the highest highs and lowest lows in Bieber's career. Skrillex and Diplo successfully serve up twitchy beats ready to incite anything with a pulse, but the sentiment at the album's core leans toward insufferable. Even when Bieber hits mediocre, he reaches it by stumbling headfirst down a cliff."


Year-end lists

''Purpose'' was featured on several year-end list of best albums. It was listed at number 15 on ''Spin'''s "25 Best Pop Albums of 2015" list, with James Grebey stating: "The 21-year-old's malleable voice (which never lost its halo despite some sinning) has rarely sounded better, especially surrounded by warm tropical beats and thrillingly new-sounding production flourishes."


Commercial performance

In the United States, the competition between Bieber and
One Direction One Direction, often shortened to 1D, are an English-Irish pop boy band formed in London in 2010. The group are composed of Niall Horan, Liam Payne, Harry Styles, Louis Tomlinson, and previously Zayn Malik until his departure from the g ...
began when the British boy band announced the release date of ''
Made in the A.M. ''Made In the A.M.'' is the fifth studio album by English-Irish boy band One Direction, released on 13 November 2015, by Columbia Records and Syco Music. This album is also the group's first album following the departure of Zayn Malik, who left th ...
'', set to be their last album before their hiatus in March 2016. Many compared the "war" between the two pop forces to
50 Cent Curtis James Jackson III (born July 6, 1975), known professionally as 50 Cent, is an American rapper, actor, and businessman. Born in the South Jamaica neighborhood of Queens, Jackson began pursuing a musical career in 2000, when he produced ...
and
Kanye West Ye ( ; born Kanye Omari West ; June 8, 1977) is an American rapper, singer, songwriter, record producer, and fashion designer. Born in Atlanta and raised in Chicago, West gained recognition as a producer for Roc-A-Fella Records in the ea ...
's 2007 battle for number one. However, Bieber's ''Purpose'' debuted at number one on the ''Billboard'' 200 chart for the week ending November 19, 2015, with 649,000
equivalent album units The album-equivalent unit, or album equivalent, is a measurement unit in music industry to define the consumption of music that equals the purchase of one album copy. This consumption includes streaming and song downloads in addition to traditio ...
, including 522,000 traditional album sales. It marked Bieber's sixth number-one album and largest sales week. It also surpassed his previous high, logged with ''Believe'', which sold 374,000 units in 2012. Additionally, ''Purpose''s debut marked the largest weekly unit total for an album since the ''Billboard'' 200 began tracking popularity based on overall equivalent units earned in 2014 and beat the debut week of
Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name ...
's '' If You're Reading This It's Too Late'' (which sold 535,000 equivalent units in 2015). Also, ''Purpose''s 522,000 mark the largest sales week since
Taylor Swift Taylor Alison Swift (born December 13, 1989) is an American singer-songwriter. Her discography spans multiple genres, and her vivid songwriting—often inspired by her personal life—has received critical praise and wide media coverage. Bo ...
's ''1989'' debuted with 1.29 million (November 2, 2014) and the largest sales for a male artist album since
Eminem Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing Hip hop music, hip hop in Middle America (United Sta ...
's '' The Marshall Mathers LP 2'' sold 792,000 (November 3, 2013). ''Purpose'' also broke the global and US streaming record for an album in its first week of release with 205 million global streams and 77 million in the United States. In its second week, ''Purpose'' earned 290,000 units (down 55%). It sold 184,000 in traditional album sales (down 65%) and was beaten to the top by
Adele Adele Laurie Blue Adkins (, ; born 5 May 1988), professionally known by the mononym Adele, is an English singer and songwriter. After graduating in arts from the BRIT School in 2006, Adele signed a rec ...
's '' 25'', which debuted at number one with a record-breaking 3.38 million. In December 2015, the album surpassed the 1 million mark in US sales, becoming Bieber's fifth million-selling album. Also, on this exact date, specifically December 5, 2015, every song on Purpose (even the deluxe version) had entered the Billboard Hot 100, except for "All In It". Eventually, the album was announced as the third best-selling album of 2015 in the US, with sales of 1,269,000 copies. As of December 2016, "Purpose" has sold 1.812 million copies in the nation. ''Purpose'' debuted at number 2 on the
UK Albums Chart The Official Albums Chart is a list of albums ranked by physical and digital sales and (from March 2015) audio streaming in the United Kingdom. It was published for the first time on 22 July 1956 and is compiled every week by the Official Charts ...
, selling 90,596 in its first week, marking the second highest first-week figures of 2015, at the time, behind One Direction's ''Made in the A.M.'' (2015), which debuted at number one the same week with 93,189 chart sales. In its second and third week on sale it stayed at number three. ''Purpose'' was the fifth best-selling album of 2015 in the UK with combined sales of 645,000 copies. As of June 2016, the album has accumulated 1,200,000 combined sales in the UK.


Track listing

Notes * signifies a co-producer. * "Get Used to It" was mislabeled as "Get Used to Me" on early CD pressings. * The remix version of "What Do You Mean" alongside
Ariana Grande Ariana Grande-Butera ( ; born June 26, 1993) is an American singer, songwriter, and actress. Her four-octave vocal range has received critical acclaim, and her personal life has been the subject of widespread media attention. She has received ...
was originally iTunes pre-order only then was later added back to the album.


Personnel

Adapted from
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Music ...
and album's liner notes. * A.C. – co-producer (tracks 14, 15) * Korey Aaron – assistant engineer (tracks 8, 10) * Josh Abraham – producer (tracks 14, 15) * Henrique Andrade – assistant engineer (tracks 2–4, 9, 10, 12, 14, 15, 17, 18), additional engineering (tracks 4, 5), mixing assistant (tracks 3, 6) * Axidentproducer (track 6) * Jennifer Beal – package production * Philip Beaudreau – trumpet (track 5) *
Justin Bieber Justin Drew Bieber ( ; born March 1, 1994) is a Canadian singer. Bieber is recognized for his genre-melding musicianship and has played an influential role in modern-day popular music. He was discovered by American record executive Scooter ...
executive producer Executive producer (EP) is one of the top positions in the making of a commercial entertainment product. Depending on the medium, the executive producer may be concerned with management accounting or associated with legal issues (like copyrights ...
, lead vocals, co-producer (tracks 3, 10) *
Big Sean Sean Michael Leonard Anderson (born March 25, 1988), known professionally as Big Sean, is an American rapper. Anderson began his music career in 2007 and gained popularity in 2010 with his third mixtape '' Finally Famous Vol. 3: Big''. He then s ...
– featured artist (track 7) * Big Taste – producer (track 6) *
Benny Blanco Benjamin Joseph Levin (born March 8, 1988), known professionally as Benny Blanco (stylized in all lowercase), is an American record producer. He is the recipient of the 2013 Hal David Starlight Award from the Songwriters Hall of Fame. He is als ...
– producer, instrumentation, and programming (track 5) *
Blood Blood is a body fluid in the circulatory system of humans and other vertebrates that delivers necessary substances such as nutrients and oxygen to the cells, and transports metabolic waste products away from those same cells. Blood in the cir ...
– producer (tracks 1, 2, 4, 12) * Jason "Poo Bear" Boyd – producer (tracks 7, 13, 16), co-producer (track 6), backing vocals (track 18) * Scott "Scooter" Braun – executive producer, producer * Chris Burkard – photography * Maddox Chhim – mixing assistant (tracks 7, 17) * Leroy Clampitt – bass guitar (track 6) * Simon Cohen – engineer (track 5) * Josh Connolly – additional engineering (track 7) * Tom Coyne – mastering * Thomas Cullison – assistant engineer (track 16) * Mike Dean – co-producer (track 8) *
Diplo Thomas Wesley Pentz (born November 10, 1978), known professionally as Diplo, is an American DJ and music producer. He is the co-creator and lead member of the electronic dancehall music project Major Lazer, a member of the supergroup LSD wit ...
– featured artist, producer, and mixing (track 11) * DK the Punisher – co-producer (track 16) * Theron "Neff-U" Feemster – piano (tracks 10, 13) * Chris Galland – mixing assistant (tracks 10, 14, 15) * Jimmy Giannos – producer and keyboards (track 7) * Gladius – producer (track 6) * Mark "Exit" Goodchild – rap engineer (tracks 8, 16), additional rap engineering (track 7) * Nikos Goudinakis – assistant engineer (track 17) * Josh Gudwin – co-producer and guitar (track 18), engineer (tracks 1–10, 12–18), mixing (tracks 1–6, 12, 13, 16, 18), vocal engineer (track 11), vocal mixing (track 17) * Halsey – featured artist (track 9) * Brandon Harding – mixing assistant (tracks 2, 4, 6, 16, 18) * Andre Harris – producer (track 16) * Nico Hartikainen – producer (tracks 12, 15) * Seif "Mageef" Hussain – production coordination (track 5) * Mark "the Mogul" Jackson – producer (tracks 10, 17, 18), piano (track 10) * Samuel Jacquet – addiitonal engineering (track 7) * Steve James – producer (track 13) * DJ Tay James – co-producer (track 17) * Jaycen Joshua – mixing (tracks 7, 8, 17) * Dominic Jordan – producer and drums (track 7) * Ryan Kaul – mixing assistant (tracks 7, 17) *
Ian Kirkpatrick Ian Andrew Kirkpatrick (born 24 May 1946) is a former New Zealand rugby union player. Described as "supremely athletic, fast, fearless and with an uncanny sense of anticipation", Kirkpatrick is widely regarded as one of the greatest flankers t ...
– producer (track 9) * Mason "MdL" Levy – producer (track 3), co-producer (track 18) * Andrew Luftman – production coordination (track 5) *
Maejor Brandon Michael Green (born July 23, 1988), better known by his stage name Maejor (formerly Bei Maejor and later Maejor Ali), is an American record producer, singer, and songwriter from Detroit, Michigan. Green has written and produced songs f ...
– producer (track 12), co-producer (tracks 14, 15) *
Manny Marroquin Manny Marroquin (born September 21, 1971) is an American mixing engineer.Daley, Dan (May 2005).Manny Marroquin. ''Sound on Sound''. Retrieved February 10, 2007 He has received ten Grammy awards for his professional audio work. Life and career M ...
– mixing (tracks 10, 14, 15) *
Randy Merrill Randy Merrill is an American mastering engineer who has worked with international artists including DAY6, Lady Gaga, Katy Perry, Maroon 5, Harry Styles, One Direction, Adele, Imagine Dragons, Beck, Liam Gallagher, Jonas Brothers, Muse, Cage the ...
– mastering *
Julia Michaels Julia is usually a feminine given name. It is a Latinate feminine form of the name Julio and Julius. (For further details on etymology, see the Wiktionary entry "Julius".) The given name ''Julia'' had been in use throughout Late Antiquity (e.g ...
– background vocals (tracks 3, 9) * Zeke Mishanec – assistant engineer (tracks 1, 6), mixing assistant (tracks 1, 12) *
Nas Nas (born 1973) is the stage name of American rapper Nasir Jones. Nas, NaS, or NAS may also refer to: Aviation * Nasair, a low-cost airline carrier and subsidiary based in Eritrea * National Air Services, an airline in Saudi Arabia ** Nas Air ...
– featured artist (track 16) * Chris "Tek" O'Ryan – additional engineering (tracks 2–10, 13–15, 18), vocal engineer (track 11) * Oligee – producer (track 14) * Teddy Photo – background vocals (track 5) * Jimmy Powers – guitar (track 7) * Andy Proctor – package production * Johannes Raassina – engineer (tracks 3, 13, 18) * Usher Raymond IV – executive producer * Todd Robinson – assistant engineer (track 16) * David Rodríguez – assistant vocal engineer (track 9) * Gregg Rominiecki – rap engineer (track 7) * Jon Schacter – assistant engineer (tracks 3, 13), assistant rap engineer (track 8) * Bart Schoudel – additional engineering (track 9) * Andreas Schuller – percussion (track 6) * Ike Schultz – mixing assistant (tracks 10, 14, 15) * Chris Sclafani – engineer (track 5) * Travis Scott – featured artist (track 8) * Josh Sellers – assistant rap engineer (track 16) * Jessica Severn – graphic design, packaging * Sasha Sirota – bass (track 7) *
Skrillex Sonny John Moore (born January 15, 1988), known professionally as Skrillex, is an American DJ and music producer. Growing up in Northeast Los Angeles and Northern California, he joined the post-hardcore band From First to Last as the lead si ...
– featured artist (track 11), producer (tracks 2, 4, 9, 11, 12), mixing (tracks 9, 11) * Jeremy Snyder – co-producer (track 13) *
Soundz Kenneth C. Coby (born August 1, 1983), better known as his stage name Soundz is an American record producer and rapper from Milwaukee, Wisconsin signed to US Records and EMI Publishing. He was born to Charles and Lolita Coby, both former sin ...
– producer (track 8) * Derrick Stockwell – mixing assistant (track 5) * Trevon Trapper – background vocals (track 3) * Dylan William – vocal engineer (track 9) * James Wong – guitar (track 6) * Andrew Wuepper – mixing (tracks 2, 4, 6, 12, 16, 18)


Charts


Weekly charts


Monthly charts


Year-end charts


Decade-end charts


Certifications


Release history


Notes


References

{{Authority control 2015 albums Def Jam Recordings albums Island Records albums Justin Bieber albums Albums produced by Justin Bieber Albums produced by Andrew Watt (record producer) Albums produced by Maejor Albums produced by Benny Blanco Juno Award for Pop Album of the Year albums Albums produced by Poo Bear