Pingo Doce Rua Alves Redol Albufeira 9 September 2015 (1)

Pingo Doce (Sweet Drop in English) is one of the largest supermarket operators in

Portugal Portugal, officially the Portuguese Republic ( pt, República Portuguesa, links=yes ), is a country whose mainland is located on the Iberian Peninsula of Southwestern Europe, and whose territory also includes the Atlantic archipelagos of ...

, with almost 400 stores (

Continente Continente is a retail chain that belongs to Sonae Distribuição, the largest retailer in Portugal. The hypermarket Continente chain is in spread all over continental Portugal as well on Madeira and in the Azores. The supermarket chain Continen ...

is the largest food retailer, operating over 550 stores, while Minipreço has more than 500). It belongs to the Portuguese company

Jerónimo Martins Jerónimo Martins SGPS, SA (JM) is a Portuguese corporate group that operates in food distribution and specialised retail. It operates more than 4,900 stores in Portugal, Poland, and Colombia. The group is the majority owner of Jerónimo Mart ...

and the Dutch-based

Ahold Delhaize Koninklijke Ahold Delhaize N.V. (in Dutch literally "Royal Ahold Delhaize"), commonly known as Ahold Delhaize, is a Dutch multinational retail and wholesaling company. Its name comes from a merger between Ahold (Dutch) and Delhaize Group (Belgi ...

. Since 1992, Pingo Doce has been operated as a joint venture by Jerónimo Martins, in which it holds 51% and the Dutch retail chain Ahold Delhaize 49%. In the 1990s, Jerónimo Martins acquired

Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...

ian supermarket chain ''Sé Supermercados'', which became the Brazilian equivalent to Pingo Doce. In

Poland Poland, officially the Republic of Poland, is a country in Central Europe. It is divided into 16 administrative provinces called voivodeships, covering an area of . Poland has a population of over 38 million and is the fifth-most populou ...

, since 1997 the group has established Biedronka, the country's largest food retail chain. In the early 2000s,

Companhia Brasileira de Distribuição Companhia Brasileira de Distribuição, doing business as GPA (formerly as Grupo Pão de Açúcar), is the biggest Brazilian company engaged in business retailing of food, general merchandise, electronic goods, home appliances and other products f ...

/ Grupo Pão de Açúcar, bought out Sé, rebranding its stores as Pão de Açúcar and CompreBem. Since 2008, the chain uses its current logo, repositioned itself in the market, merged the Feira Nova supermarkets and hypermarkets into the Pingo Doce brand and has done aggressive marketing and advertising campaigns in order to maintain its position. The Jerónimo Martins Group began establishing local businesses in Colombia in March 2013 through Ara. From 2008 to 2010, Pingo Doce took over the Feira Nova brand. In 2021, Pingo Doce popularized the slogan "Quem trouxe, quem trouxe? Foi o Pingo Doce!" (Who brought? Who brought? It was Sweet Drop!) with a catchy Christmas jingle.

References

https://www.nit.pt/cultura/quem-trouxe-quem-trouxe-a-historia-da-criacao-da-musica-sensacao-do-pingo-doce Ahold Delhaize Supermarkets of Portugal Companies of Portugal Department stores of Portugal Distribution companies of Portugal Retail companies of Portugal Companies established in 1980 Supermarkets of Italy Retail companies of Italy Supermarkets of Spain Retail companies of Spain Food retailers 1980 establishments Supermarkets Distribution (marketing) {{retail-company-stub

See also

References