Olympic Tower
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Olympic Tower is a 51-story, building at 641 and 645 Fifth Avenue, between 51st and 52nd Streets, in the Midtown Manhattan neighborhood of
New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...
. Designed by Skidmore, Owings & Merrill (SOM), the mixed-use development contains condominium apartments, office space, and retail shops. The tower is named after
Olympic Airlines Olympic Airlines ( el, Ολυμπιακές Αερογραμμές, ''Olympiakés Aerogrammés'' – OA), formerly named Olympic Airways for at least four decades, was the flag carrier airline of Greece. The airline's head office was located ...
, whose president
Aristotle Onassis Aristotle Socrates Onassis (, ; el, Αριστοτέλης Ωνάσης, Aristotélis Onásis, ; 20 January 1906 – 15 March 1975), was a Greek-Argentinian shipping magnate who amassed the world's largest privately-owned shipping fleet and wa ...
jointly developed the tower with the
Arlen Realty and Development Corporation Arlen Realty & Development Corporation, also known as Arlen, was a real estate investment trust founded in 1959 by Arthur G. Cohen and Arthur N. Levien. In the early 1970s, it was one of the largest publicly traded real estate investment trusts. ...
between 1971 and 1974. It was the first skyscraper to be constructed within a special
zoning Zoning is a method of urban planning in which a municipality or other tier of government divides land into areas called zones, each of which has a set of regulations for new development that differs from other zones. Zones may be defined for a si ...
district to encourage retail and mixed-use development along Fifth Avenue. The building's glass facade is designed to reflect St. Patrick's Cathedral immediately to the south. The superstructure is made of steel on the lower stories and cast concrete on the upper stories. The first two stories contain a public atrium, Olympic Place, which connects the 51st and 52nd Street facades. The next 19 stories contain office space while the top 30 stories contain 230 condominium apartments. Upon Olympic Tower's completion, architectural writers such as Ada Louise Huxtable and
Christopher Gray Christopher Stewart Gray (April 24, 1950 – March 10, 2017) was an American journalist and architectural historian,Schneider, Daniel B (August 27, 2000)"F.Y.I. Hell's Kitchen in the Raw" ''The New York Times''. March 4, 2010. noted for his week ...
criticized its design. Construction of Olympic Tower dates to the late 1960s, when Best & Co. sought to build an office tower above their store at Fifth Avenue and 51st Street.
Morris Lapidus Morris Lapidus (November 25, 1902 – January 18, 2001) was an architect, primarily known for his Neo-baroque "Miami Modern" hotels constructed in the 1950s and 60s, which have since come to define that era's resort-hotel style, synonymous w ...
was initially hired for the project, but the plans were changed after the zoning district was created. When the building was completed, wealthy non-American buyers purchased most of its residential units. Crown Acquisitions bought Olympic Tower from its original owners in the 2010s.


Site

Olympic Tower is in the Midtown Manhattan neighborhood of
New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...
. It is along the northeast corner of Fifth Avenue to the west and 51st Street to the south, with an arm extending north to
52nd Street 52nd Street is a -long one-way street traveling west to east across Midtown Manhattan, New York City. A short section of it was known as the city's center of jazz performance from the 1930s to the 1950s. Jazz center Following the repeal of ...
. The building carries the addresses 641 Fifth Avenue for its residential units; 645 Fifth Avenue for its office units; and 10 East 52nd Street for its entrance on 52nd Street. The land lot is "L"-shaped and covers around , with a frontage of on Fifth Avenue and a depth of . The building wraps around
Cartier Building The Cartier Building, also 653 Fifth Avenue, is a commercial building on the southeast corner of 52nd Street and Fifth Avenue in the Midtown Manhattan neighborhood of New York City. The building serves as the flagship store of Cartier in Ne ...
and
647 Fifth Avenue 647 Fifth Avenue, originally known as the George W. Vanderbilt Residence, is a commercial building in the Midtown Manhattan neighborhood of New York City. It is along the east side of Fifth Avenue between 51st Street and 52nd Street. The build ...
to the northwest and is on the same block as
11 East 51st Street Eleven or 11 may refer to: *11 (number), the natural number following 10 and preceding 12 * one of the years 11 BC, AD 11, 1911, 2011, or any year ending in 11 Literature * ''Eleven'' (novel), a 2006 novel by British author David Llewellyn *''E ...
and
488 Madison Avenue 488 Madison Avenue, also known as the Look Building, is a 25-story office building in the Midtown Manhattan neighborhood of New York City. It is along Madison Avenue's western sidewalk between 51st and 52nd Streets, near St. Patrick's Cathe ...
to the east. Other nearby buildings include
650 Fifth Avenue 650 Fifth Avenue (earlier known as the Piaget Building and the Pahlavi Foundation Building) is a 36-story building on the edge of Rockefeller Center on 52nd Street in New York City. The building was designed by John Carl Warnecke & Associate ...
to the west,
660 Fifth Avenue 660 Fifth Avenue (formerly 666 Fifth Avenue and the Tishman Building) is a 41-story office building on the west side of Fifth Avenue between 52nd and 53rd Streets in the Midtown Manhattan neighborhood of New York City. The office tower was d ...
to the northwest,
Austrian Cultural Forum New York The Austrian Cultural Forum New York (ACFNY) is one of Austria's two cultural representation offices in the United States; the other is in Washington, D.C. It is part of the worldwide network of Austrian Cultural Forums overseen by the Austri ...
to the north,
12 East 53rd Street 12 East 53rd Street, also the Fisk–Harkness House, is a building in the Midtown Manhattan neighborhood of New York City. It is along the south side of 53rd Street between Madison Avenue and Fifth Avenue. The six-story building was designed ...
and
Omni Berkshire Place The Omni Berkshire Place hotel is located at 21 East 52nd Street, near Madison Avenue, in Midtown Manhattan in New York City. It is owned and operated by Omni Hotels & Resorts. The hotel was also inducted into Historic Hotels of America, the o ...
to the northeast, St. Patrick's Cathedral to the south, and the International Building of
Rockefeller Center Rockefeller Center is a large complex consisting of 19 commercial buildings covering between 48th Street and 51st Street in Midtown Manhattan, New York City. The 14 original Art Deco buildings, commissioned by the Rockefeller family, span th ...
to the southwest. Prior to the mid-1940s, a portion of the site was formerly occupied by the Union Club and two residences at 3 East 51st Street and 645 Fifth Avenue. These buildings were demolished by 1944 when a 12-story department store for Best & Co. was announced for the site. The Best & Co. store opened in 1947.
Olympic Airways Olympic Airlines ( el, Ολυμπιακές Αερογραμμές, ''Olympiakés Aerogrammés'' – OA), formerly named Olympic Airways for at least four decades, was the flag carrier airline of Greece. The airline's head office was located ...
, the national airline of Greece, subleased 647 Fifth Avenue immediately north of the store in 1965 and opened a sales office there the next year.


Architecture

Olympic Tower was designed in the International Style by the architectural firm of
Skidmore, Owings and Merrill Skidmore, Owings & Merrill (SOM) is an American architectural, urban planning and engineering firm. It was founded in 1936 by Louis Skidmore and Nathaniel Owings in Chicago, Illinois. In 1939, they were joined by engineer John Merrill. The fir ...
(SOM). It is tall, with 51 stories. Whitson Overcash of SOM was the partner in charge and Paul Baren was the project manager. Other firms involved in Olympic Tower's construction included general contractor
Tishman Realty & Construction Tishman Realty & Construction Co., Inc. is an American corporation founded in 1898 that owns and develops real estate. The company is known for being the contractor that built the original World Trade Center in New York City. Tishman Constructio ...
, mechanical engineer W. A. DiGiacomo & Associates, structural engineer James Ruderman, and zoning and code engineer Max Siegel.


Form and facade

The building was the first to take advantage of a special Fifth Avenue
zoning Zoning is a method of urban planning in which a municipality or other tier of government divides land into areas called zones, each of which has a set of regulations for new development that differs from other zones. Zones may be defined for a si ...
district, with retail on the first two floors, followed by offices on the center stories and condominiums on the highest stories. The presence of the zoning district enabled the Fifth Avenue facade of the tower to rise straight up without any setbacks, but setbacks were still required on the 51st and 52nd Street facades. The tower's developers, Arlen Realty and Olympic Airways president
Aristotle Onassis Aristotle Socrates Onassis (, ; el, Αριστοτέλης Ωνάσης, Aristotélis Onásis, ; 20 January 1906 – 15 March 1975), was a Greek-Argentinian shipping magnate who amassed the world's largest privately-owned shipping fleet and wa ...
, received a zoning variance that exempted them from having to construct a setback on 51st Street. The only setbacks on the tower are on the northern side, facing 52nd Street, where there is a 22-story "bustle". At the time of Olympic Tower's completion, it was the tallest building that faced Fifth Avenue without a setback there. Olympic Tower has a
floor area ratio Floor area ratio (FAR) is the ratio of a building's total floor area (gross floor area) to the size of the piece of land upon which it is built. It is often used as one of the regulations in city planning along with the building-to-land ratio. The ...
of 21.6, the maximum permitted in the city when it was completed. The tower received development bonuses in exchange for including a public atrium and for including more than the minimum of retail space that was required for new buildings in the zoning district. In addition to its land lot, the building uses approximately of air development rights above neighboring buildings, giving it a total lot area of approximately . When Olympic Tower was developed, buildings in the densest commercial districts could have a FAR of up to 18, but the tower's development bonuses collectively enabled a 20 percent increase in the maximum FAR. The facade is clad with glass that is tinted brown. The curtain wall is made of black anodized aluminum. According to Whitson Overcash, the glass facade was meant to reflect St. Patrick's Cathedral to the south.


Features

Olympic Tower's facade contains two stories of retail space, 19 stories of office space, and 30 stories of apartments. Olympic Tower has several mechanical systems, including steam heating and cooling, secondary water, ventilation, and domestic hot water systems. In total, it was built with of usable space. According to floor plans, Olympic Tower has a single mechanical core at the center of each floor, which contains the elevators, stairs, restrooms, and utility rooms. The 21-story retail and office base measures along Fifth Avenue and along the northern side. The southern side of the base is long on 51st Street; the retail space in the lowest stories extends another eastward along that street. The upper stories are rectangular in form, measuring on Fifth Avenue by about 177.5 feet on 51st Street. The pedestrian atrium on the lowest stories measures about wide and long between 51st and 52nd Streets.


Superstructure

The superstructure is unconventional in that the lower stories are made of steel while the upper stories are made of cast concrete. Though the superstructure uses conventional methods of steel and concrete construction, the combination of both types of construction is less common. The superstructure for the first 21 stories is composed of structural steel columns and girders, and the floor slabs are covered with reinforced concrete. On the upper 30 stories, the columns and floor slabs are made of reinforced concrete. Concrete had better acoustics, the apartments did not require as deep a floor slab compared to the steel frame, and the apartments did not require flexible partitions like the office stories did. The developer,
Tishman Speyer Tishman Speyer Properties is an American company that invests in real estate. History The firm was founded in 1978 by Robert Tishman and Jerry Speyer. In March 1988, the company announced its first project in Europe, the construction of a 70-s ...
, decided not to use a mixture of steel and concrete superstructures for later projects because it was time-consuming and expensive. Steel frames topped by concrete frames have since been used in structures such as the
Bloomberg Tower 731 Lexington Avenue is a mixed-use glass skyscraper on Lexington Avenue, on the East Side of Midtown Manhattan, New York City. Opened in 2004, it houses the headquarters of Bloomberg L.P. and as a result, is sometimes referred to informally a ...
. The steel structure for the office and retail stories divides the floor area into bays of . A steel vertical
truss A truss is an assembly of ''members'' such as beams, connected by ''nodes'', that creates a rigid structure. In engineering, a truss is a structure that "consists of two-force members only, where the members are organized so that the assembl ...
rises through the first 21 stories of the building. The 22nd floor is designed as a transitional floor where vertical and lateral loads from the upper stories are transferred onto the steel truss. The concrete columns of the upper stories and the steel columns of the lower stories are not perfectly aligned, so the 22nd floor acts as a truss with transfer girders connecting the columns on the upper and lower stories. Steel
billet A billet is a living-quarters to which a soldier is assigned to sleep. Historically, a billet was a private dwelling that was required to accept the soldier. Soldiers are generally billeted in barracks or garrisons when not on combat duty, alth ...
plates, with thicknesses of between , are welded to the girders' top
flanges A flange is a protruded ridge, lip or rim (wheel), rim, either external or internal, that serves to increase shear strength, strength (as the flange of an iron beam (structure), beam such as an I-beam or a T-beam); for easy attachment/transfer of ...
. Above the billet plates are steel base plates with dowels on their top sides, to which the cast concrete columns' rebar cages are connected. A concrete
shear wall In structural engineering, a shear wall is a vertical element of a system that is designed to resist in- plane lateral forces, typically wind and seismic loads. In many jurisdictions, the International Building Code and International Residential Co ...
rises above the 22nd floor. The concrete floor slabs are about thick for the 23rd through 34th floors and are about thick for the 35th through 51st floors.


Atrium

A midblock pedestrian atrium, originally known as Olympic Place, is included in Olympic Tower's design. The atrium, connecting 51st and 52nd Streets, covers and is designed as the office lobby. The atrium contains two stories and is high on average. The upper tier of the atrium contains retail space, and the atrium also contains a three-tiered waterfall. The waterfall is built above a driveway for garbage trucks. The atrium is enclosed at either end with revolving doors and, as designed, had minimal exterior signage advertising its presence. When Olympic Tower was being developed, the city allowed developers to enclose their public spaces as long as these spaces had heating and cooling systems. The city also incentivized developers to build enclosed spaces by awarding higher development bonuses for public spaces that were heated and cooled; this legislation was changed after Olympic Tower was constructed. Additionally, the atrium was originally sparsely outfitted and had few chairs and tables. Under city laws regulating
privately owned public space Privately owned public space (POPS), or alternatively, privately owned public open spaces (POPOS), are terms used to describe a type of public space that, although privately owned, is legally required to be open to the public under a city's zoni ...
s, Olympic Tower's owners were obligated to provide a minimum number of trees, light fixtures, benches, movable chairs, and planters. A writer for ''
The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large nati ...
'' stated in 1992 that the atrium's "white chairs discourage lingering". Moed de Armas and Shannon renovated the atrium in 2019. As part of the renovation, ''Triangulated Passage Work,'' a set of sculptural artworks by
Liam Gillick Liam Gillick (born 1964, Aylesbury, Buckinghamshire) is a British artist who lives and works in New York City.
, was installed in the atrium. The works consist of five sculptured panels mounted on the walls. The atrium's lighting system was designed to be active 24 hours a day, but the intensity of the light throughout the day was adjusted to align with the circadian rhythms. A new cafe was installed in the atrium as well. As part of the renovation, a green wall with five types of plants was installed on parts of the atrium's walls.


Office space

The office component of the building consists of the third through 21st floors. The office space covers approximately . The office stories cover on average. Initially, the eighth floor was leased as short-term executive offices and the ninth floor was marketed to small tenants. The developers included numerous amenities to entice large companies. These included a
Telex The telex network is a station-to-station switched network of teleprinters similar to a telephone network, using telegraph-grade connecting circuits for two-way text-based messages. Telex was a major method of sending written messages electroni ...
service, stock quotation machines, and a
news ticker A news ticker (sometimes called a "crawler", "crawl", "slide", "zipper", or "ticker tape") is a horizontal or vertical (depending on a language's writing system) text-based display either in the form of a graphic that typically resides in the lo ...
.


Condominiums

, Olympic Tower has 229 condominium units. When the building was constructed, it had 230 apartments on the top 30 stories. The condominium entrance was on 51st Street, just west of the entrance to the atrium on that side. The residential stories start at floor 22 and cover on average. They are arranged with up to eight apartments to a floor, most with one or two bedrooms. The apartments contain full-height windows and ceilings. The designs of the rooms are relatively simple and, because the full-height windows did not allow mechanical systems to be embedded in the facade, each apartment has central ventilation. Many of the apartments are oriented so their living rooms faced the
Hudson River The Hudson River is a river that flows from north to south primarily through eastern New York. It originates in the Adirondack Mountains of Upstate New York and flows southward through the Hudson Valley to the New York Harbor between N ...
to the west as well as the
East River The East River is a saltwater tidal estuary in New York City. The waterway, which is actually not a river despite its name, connects Upper New York Bay on its south end to Long Island Sound on its north end. It separates the borough of Quee ...
to the east. When Olympic Tower opened, its condominiums were described by an
Associated Press The Associated Press (AP) is an American non-profit news agency headquartered in New York City. Founded in 1846, it operates as a cooperative, unincorporated association. It produces news reports that are distributed to its members, U.S. ne ...
writer as "very European in concept", as most bathrooms had
bidet A bidet ( or ) is a bowl or receptacle designed to be sat on in order to wash one's genitalia, perineum, inner buttocks, and anus. The modern variety has a plumbed-in water supply and a drainage opening, and is thus a plumbing fixture subjec ...
s and a hallman delivered mail directly to each apartment. The top two floors contain four duplexes with the only fireplaces in the entire building. One of the duplexes was occupied by
Adnan Khashoggi Adnan Khashoggi ( ar, عدنان خاشقجي, ‘Adnān Khāshuqjī; 25 July 1935 – 6 June 2017) was a Saudi businessman and arms dealer known for his lavish business deals and lifestyle. He was estimated to have had a peak net worth of ...
and was built with its own swimming pool, as well as five bedrooms, six bathrooms, indoor gardens, a 300-seat catering kitchen, a ballroom, and a sauna. Another duplex contains a living room facing north and west, a dining room, a butler's pantry, a kitchen, a private elevator, four bedrooms, and a sauna. The penthouse apartments were the highest in the world when Olympic Tower was completed, although the uninhabited domes of the
Waldorf Astoria New York The Waldorf Astoria New York is a luxury hotel and condominium residence in Midtown Manhattan in New York City. The structure, at 301 Park Avenue between 49th and 50th Streets, is a 47-story Art Deco landmark designed by architects Schult ...
were slightly taller. Amenities for the residential portion of the building included a health club, newsstand, sauna, and wine cellar. The residential section also has a fitness center and bicycle parking. When it opened, Olympic Tower had security guards at every entrance, as well as intrusion alarms connected to a computer. The tower also had a high number of service staff, including a doorman, hallman, elevator operators, maids, and three concierges, as well as
24/7 In commerce and industry, 24/7 or 24-7 service (usually pronounced "twenty-four seven") is service that is available at any time and usually, every day. An alternate orthography for the numerical part includes 24×7 (usually pronounced "twenty ...
dry cleaning and room service. One of the first managers of Olympic Tower said of the concierge service: "We run this more like a hotel than a residence."


History


Planning and construction

By the late 1960s, Best & Co. was struggling financially despite a program of investment from its owner, the McCrory Corporation. At the time, Best's was considering adding a tower over their Fifth Avenue flagship. The company hired Arlen Realty to manage the development. Best's developers acquired the air rights over 647 Fifth Avenue and the Cartier Building, which allowed them to build a taller building than would have been ordinarily permitted. The developers also considered obtaining the air rights over St. Patrick's Cathedral. Arlen originally hired
Norval White Norval Crawford White (June 12, 1926 – December 26, 2009) was an American architect, architectural historian and professor. He designed buildings throughout the U.S., but he is best known for his writing, particularly the '' AIA Guide to New Y ...
and Elliot Willensky to design a building above the Best's store itself.


Initial plans

Aristotle Onassis established a family trust called Victory Development in March 1970. Victory formed a
joint venture A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and economic risk, risks, and shared governance. Companies typically pursue joint ventures for one of four rea ...
with Arlen to acquire Best's Fifth Avenue flagship, 647 Fifth Avenue, and the Cartier Building. Architect
Morris Lapidus Morris Lapidus (November 25, 1902 – January 18, 2001) was an architect, primarily known for his Neo-baroque "Miami Modern" hotels constructed in the 1950s and 60s, which have since come to define that era's resort-hotel style, synonymous w ...
was hired for the initial iteration of the project. Lapidus recalled that he had begged Arthur Levien and
Arthur G. Cohen Arthur George Cohen (April 23, 1930 – August 9, 2014) was an American businessman and real estate developer in New York City. Early life and education Cohen was born to a Jewish family in Brooklyn, New York, the son of Frances (née Kostic ...
, the presidents of Arlen Realty, "for two long years" to be hired for Arlen and Best's development. Because of his relatively small amount of experience in office design, Arlen had initially been hesitant to hire Lapidus, who specialized in residential buildings. However, after Arlen rejected proposals from six other firms, the company allowed Lapidus one week to create a design. Lapidus proposed an "L"-shaped 40-story building, the bottom half of which would have been a granite slab.
Meshulam Riklis Meshulam Riklis ( he, משולם ריקליס; 2 December 1923 – 25 January 2019) was an Israeli financier and businessman. Early years Born in Istanbul to a Russian-Jewish family, Riklis grew up in Tel Aviv, and attended the Herzliya Hebrew ...
, chairman of McCrory's parent corporation Rapid America, recalled that the slab would be topped by a glass "cube" with a
sky plaza Sky Plaza (also known as The Plaza Tower) is a 34-storey, residential skyscraper, in Arena Quarter, Leeds, West Yorkshire, England. Description The building is the second phase of a development in Leeds city centre, consisting of 572 student a ...
, a full-story art gallery, offices, and executive apartments. 647 Fifth Avenue would have been demolished, but the Cartier and Best's buildings would have remained in place. The building would have included an atrium between 51st and 52nd Streets as well as a plaza running to Fifth Avenue. Onassis and Riklis approved of Lapidus's plan and hired him to create designs for the Olympic/Arlen project. In October 1970, McCrory executives decided to liquidate Best's and close all its stores, including the flagship location at Fifth Avenue and 51st Street. McCrory's president Samuel Neaman said at the time that the site of Best's Fifth Avenue flagship was worth more as a potential real estate development than as a retail location. By then, the joint venture planned to tear down the Best's store and erect a skyscraper called Olympic Tower on the site. Cohen was negotiating with several department store chains to open a store in the base, which, along with a public atrium, would allow a greater development bonus for the skyscraper. Shortly after the closure of Best's was announced, an editorial appeared in ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid d ...
'', specifically naming Lapidus's involvement in Olympic Tower as an example of Fifth Avenue's decline. According to Lapidus, the editorial created difficulties with his involvement in the project. Lapidus's exhibit that year at the Architectural League of New York also influenced opinions against his Olympic Tower proposal.


Modified plans

Around the same time as planning for Olympic Tower was taking place, a special
zoning Zoning is a method of urban planning in which a municipality or other tier of government divides land into areas called zones, each of which has a set of regulations for new development that differs from other zones. Zones may be defined for a si ...
district was created along Fifth Avenue. In February 1971, New York City mayor
John Lindsay John Vliet Lindsay (; November 24, 1921 – December 19, 2000) was an American politician and lawyer. During his political career, Lindsay was a U.S. congressman, mayor of New York City, and candidate for U.S. president. He was also a regular ...
proposed the district as a means to preserve the retail character of Fifth Avenue's midtown section. The legislation provided development "bonuses" like additional floor area in exchange for the inclusion of ground-story retail, and it encouraged the construction of Fifth Avenue skyscrapers with retail, offices, and apartments. The legislation went into effect in April 1971. After the zoning district was created, the mayoral Office of Midtown Planning, led by Jaquelin Robertson, collaborated with Olympic and Arlen to add mixed uses to Olympic Tower. Robertson's office perceived Lapidus's design as excessively unconventional and influenced Olympic and Arlen to reconsider the design. Lapidus was subsequently fired and replaced with
Kahn & Jacobs Ely Jacques Kahn (June 1, 1884September 5, 1972) was an American commercial architect who designed numerous skyscrapers in New York City in the twentieth century. In addition to buildings intended for commercial use, Kahn's designs ranged throu ...
, which was also dismissed. In September 1971, Lindsay announced that SOM would design Olympic Tower. The 50-story building would include retail on the lower floors, offices on the middle floors, and apartments on the upper floors. A two-story atrium would run through the building, connecting with St. Patrick's Cathedral to the south and another atrium and
Paley Park Paley Park is a pocket park located at 3 East 53rd Street between Madison and Fifth Avenues in Midtown Manhattan, New York City, on the former site of the Stork Club. Designed by the landscape architectural firm of Zion Breen Richardson Associat ...
to the north. Cohen said
Terence Cooke Terence James Cooke (March 1, 1921 – October 6, 1983) was an American cardinal of the Roman Catholic Church. He served as Archbishop of New York from 1968 until his death, quietly battling leukemia throughout his tenure. He was named a cardin ...
, the
Archbishop of New York The Archbishop of New York is the head of the Roman Catholic Archdiocese of New York, who is responsible for looking after its spiritual and administrative needs. As the archdiocese is the metropolitan see of the ecclesiastical province encompass ...
and the cardinal of St. Patrick's, was "very pleased" with the plans. The building would be the first to be developed within the Fifth Avenue zoning district. Olympic Airways initially intended to renovate 647 Fifth Avenue with a glass facade similar to that of the tower. After architectural critics Ada Louise Huxtable,
Paul Goldberger Paul Goldberger (born in 1950) is an American author, architecture critic and lecturer. He is known for his "Sky Line" column in ''The New Yorker''. Biography Shortly after starting as a reporter at ''The New York Times'' in 1972, he was assign ...
, and other people in the architectural community objected, SOM decided to retain the original facade on 647 Fifth Avenue, which had been designed by
Hunt & Hunt Richard Howland Hunt (March 14, 1862 – July 12, 1931) was an American architect and member of the Hunt family of Vermont who worked with his brother Joseph Howland Hunt in New York City at Hunt & Hunt. The brothers were sons of Richard Mor ...
. Olympic Tower's developers hired a graphics design firm to create a sign with propellers that spelled the building's name three times. The sign was mounted on the building's scaffolding, and the propellers would spin every time wind blew. By June 1973, the steel framework had passed the twelfth story. The first retail lease in the building was signed in October 1973 to confectionery
Perugina Perugina is an Italian chocolate confectionery company based in Perugia, Italy that was founded in 1907. The company also operates a chocolate-making school at its factory in Perugia, which commenced in 2007. Perugina was purchased by the Nestl ...
, a subsidiary of Italian manufacturer
Buitoni Buitoni () is an Italian food company based in Sansepolcro. It was founded in 1827. They are known for their factory-produced products of pasta and sauces. In 1985, the Buitoni family sold the company to Carlo De Benedetti; in 1988, it was acqu ...
. Olympic Tower Associates released an offering plan for its 230 condominiums in May 1974. The offering valued the condominiums at $46.9 million (equivalent to $ million in ), the most expensive offering for a building in New York City.


Opening and early years


Opening

Olympic Tower was formally dedicated on September 6, 1974. At the time, more than 70 percent of the commercial space had been leased and 24 of the apartments had been sold. The first residents were expected to move into the building in early 1975. The building cost $95 million in total (equivalent to $ million in ) and the residential units ranged from $40,000 for a studio ($ in ) to $650,000 for a duplex unit with nine rooms ($ million in ). Robertson, who had started working for Arlen, said of the tower's opening: "It would bring people back to midtown". The building had been planned with 230 apartments, but some of the units were subdivided after the most expensive units sold extremely quickly. By December 1974, three-quarters of the office space was leased and forty of the residences had been sold. Most of the residential units were sold to non-American owners, and the buyers included governments and corporations. Brochures were printed in French,
German German(s) may refer to: * Germany (of or related to) ** Germania (historical use) * Germans, citizens of Germany, people of German ancestry, or native speakers of the German language ** For citizens of Germany, see also German nationality law **Ge ...
,
Japanese Japanese may refer to: * Something from or related to Japan, an island country in East Asia * Japanese language, spoken mainly in Japan * Japanese people, the ethnic group that identifies with Japan through ancestry or culture ** Japanese diaspor ...
, and
Spanish Spanish might refer to: * Items from or related to Spain: **Spaniards are a nation and ethnic group indigenous to Spain **Spanish language, spoken in Spain and many Latin American countries **Spanish cuisine Other places * Spanish, Ontario, Can ...
, as well as English. Arlen advertised the building in Europe, South America, and Mexico. Arlen also hired four decorators to create model apartments. The company commissioned a photographer to take photos from a crane on the roof, which were then displayed in the sales office. The public areas and building documents were designed with a silver and brown color scheme; these colors were even used on the personalized hard hats that were given to prospective buyers. Arlen vice president Stanley Thea said the building had been advertised "to a select core of 80.000 people around the world", while Robertson said "Finally we are building in the 1970s what was shown in the movies of the 1940s—penthouses on the 50th floor." Most of these units were intended as pieds-à-terre and some wealthy owners bought multiple apartments. Olympic Tower's bylaws specified that the condominium board wait twenty days before approving any sale of a residential unit.


Late 20th century

By 1975, foreign residents had bought about 80 percent of the condominiums for between $122,000 and $650,000 apiece. Mexicans and Venezuelans made up a quarter of all buyers. Only 20 apartments remained unsold and the office space was 85 percent occupied. However, the retail mall did not yet have any restaurants. All the office space was occupied by 1978. Arlen sold its interest in Olympic Tower to Williston S.A., a Panamanian company that was owned by the Onassis family, in late 1979. At that time, Arlen was several hundred million dollars in debt and was selling off many of its properties. In its first five years of operation, none of Olympic Tower's retail space had been rented out, and the atrium was for the most part empty. As a result,
New York City Planning Commission The Department of City Planning (DCP) is the department of the government of New York City responsible for setting the framework of city's physical and socioeconomic planning. The department is responsible for land use and environmental review, p ...
head
Robert F. Wagner Jr. Robert Ferdinand Wagner II (April 20, 1910 – February 12, 1991) was an American politician who served three terms as the mayor of New York City from 1954 through 1965. When running for his third term, he broke with the Tammany Hall leadership ...
threatened to revoke Olympic Tower's certificate of occupancy in 1979, saying the building's owners had not upheld an agreement to add stores to the retail mall in exchange for zoning bonuses. Afterward, Olympic Tower's owners opened a newsstand, public restrooms, and restaurant space in the atrium. The restaurant La Cote Basque was operating at Olympic Tower by 1981. In addition, Delices operated a pastry shop, bar, and a terrace called Le Cafe at ground level, as well as a restaurant called La Cascade in the basement, overlooking the waterfall. The public atrium at Olympic Tower was completely rented by August 1982. The atrium was also used for events such as concerts. Other luxury residential towers such as
Trump Tower Trump Tower is a 58-story, mixed-use skyscraper at 721–725 Fifth Avenue in the Midtown Manhattan neighborhood of New York City, between East 56th and 57th Streets. The building contains the headquarters for the Trump Organization, as well ...
and 500 Park Tower were developed nearby in the 1980s. Afterward, prices of residential units at Olympic Tower started to decline in comparison to units in the newer buildings. By 1985, the average unit at Olympic Tower sold for $202,000 per room ($ million in ). Units at Trump Tower, which was also on Fifth Avenue, sold for an average of $263,910 per room ($ million in ). Olympic Tower's condominium units continued to see high demand from Europeans looking to live on Fifth Avenue, though critics said the residences were not well maintained. The midtown section of Fifth Avenue was again becoming a fashionable retail strip by the mid-1990s. Several large brands had offered to occupy some of Olympic Tower's retail space, but Olympic Tower Associates rejected these offers. One brokerage executive said the building's operators "want a tenant in keeping with H.Stern, Mark Cross and
Versace Gianni Versace S.r.l. (), usually referred to as Versace ( ), is an Italian luxury fashion company founded by Gianni Versace in 1978 known for flashy prints and bright colors. The company produces Italian-made ready-to-wear and accessories, as ...
", which already occupied retail space on the block.


Early 21st century

In May 2012, the Alexander S. Onassis Public Benefit Foundation sold a 49.9 percent stake in the commercial portion of the tower and three neighboring structures to real estate investment firm Crown Acquisitions for $420 million. Olympic Tower and the structures at 647 Fifth Avenue, the Cartier Building, and 10 East 52nd Street were valued at about $1 billion. At the time, all the retail tenants were paying less than , significantly less than the market rent paid at similar structures. Crown Acquisitions purchased the remaining ownership interests in Olympic Tower and the three neighboring structures for $652 million in May 2015. In the same transaction,
Oxford Properties Oxford Properties is a Canadian multinational corporation, with operations in real estate investment, development and property management. Its portfolio includes office, retail, industrial, multi-residential, life sciences and hotel assets. Esta ...
acquired a majority interest. The owners received a $760 million
commercial mortgage-backed security Commercial mortgage-backed securities (CMBS) are a type of mortgage-backed security backed by commercial and multifamily mortgages rather than residential real estate. CMBS tend to be more complex and volatile than residential mortgage-backed ...
(CMBS)
interest-only loan An interest-only loan is a loan in which the borrower pays only the interest for some or all of the term, with the principal balance unchanged during the interest-only period. At the end of the interest-only term the borrower must renegotiate anothe ...
in May 2017 from
Deutsche Bank Deutsche Bank AG (), sometimes referred to simply as Deutsche, is a German multinational investment bank and financial services company headquartered in Frankfurt, Germany, and dual-listed on the Frankfurt Stock Exchange and the New York Sto ...
, Goldman Sachs, and
Morgan Stanley Morgan Stanley is an American multinational investment management and financial services company headquartered at 1585 Broadway in Midtown Manhattan, New York City. With offices in more than 41 countries and more than 75,000 employees, the fir ...
. Olympic Tower's owners used the tower itself to back the CMBS loan. The loan was broken into 11
pari passu ''Pari passu'' is a Latin phrase that literally means "with an equal step" or "on equal footing". It is sometimes translated as "ranking equally", "hand-in-hand", "with equal force", or "moving together", and by extension, "fairly", "without pa ...
senior notes totaling $611 million and 3 junior notes totaling $149 million. The banks also originated a $240 million mezzanine loan which was subsequently sold to
TIAA The Teachers Insurance and Annuity Association of America-College Retirement Equities Fund (TIAA, formerly TIAA-CREF), is a Fortune 100 financial services organization that is the leading provider of financial services in the academic, research ...
and
Mirae Asset Financial Group Mirae Asset Financial Group ( ko, 미래에셋금융그룹) is a financial services group headquartered in Seoul, South Korea. Mirae Asset provides comprehensive financial services including asset management, wealth management, investment banking ...
. Oxford Properties hired MdeAS Architects to renovate Olympic Tower's atrium. The refurbished space reopened in January 2019.


Tenants


Office and commercial tenants

When the building opened in 1975, Onassis's companies Olympic Airways and Victory Development respectively took the entire fifth and sixth floors. Law firm Golembock & Barrell took the 11th floor and part of the 12th floor, Bermudan marketing firm JOC took the 17th through 19th floors, and Riklis's conglomerate Rapid American took the 14th through 16th floors and the 20th and 21st floors. Since 1998, the
National Basketball Association The National Basketball Association (NBA) is a professional basketball league in North America. The league is composed of 30 teams (29 in the United States and 1 in Canada) and is one of the major professional sports leagues in the United St ...
has had its headquarters at the property. The organization occupies across floors 11 through 20 with a lease extending through 2035.
Richemont Compagnie Financière Richemont S.A., commonly known as Richemont, is a Switzerland-based luxury goods holding company founded in 1988 by South African businessman Johann Rupert. Through its various subsidiaries, Richemont produces and sells j ...
's North America subsidiary has also been headquartered at the property since 2001, with their current space covering on floors three through nine.
Michael Dell Michael Saul Dell (born February 23, 1965) is an American billionaire businessman and philanthropist. He is the founder, chairman, and CEO of Dell Technologies, one of the world's largest technology infrastructure companies. He is ranked the ...
's investment firm
MSD Capital MSD Capital is an American private Investment company, investment firm that manages the capital of Michael Saul Dell, Michael Dell and his family. The firm, which is based in New York City, New York and has offices in Santa Monica and West Palm B ...
occupies roughly on floors 10 and 21. The building's Fifth Avenue retail space is occupied by luxury retailers such as
Richemont Compagnie Financière Richemont S.A., commonly known as Richemont, is a Switzerland-based luxury goods holding company founded in 1988 by South African businessman Johann Rupert. Through its various subsidiaries, Richemont produces and sells j ...
, H.Stern,
Armani Exchange Giorgio Armani S.p.A. (), commonly known as Armani, is an Italian luxury fashion house founded in Milan by Giorgio Armani which designs, manufactures, distributes and retails haute couture, ready-to-wear, leather goods, shoes, accessories, and ...
, Longchamp,
Furla Furla is an Italian-inclusive luxury brand that defined the leather goods category since 1927. The brand is dedicated to creating luxury-standard accessories which are for a broad audience of consumers, both women and men. Furla stands for quality ...
, and
Jimmy Choo Ltd Jimmy Choo is a British high-end luxury fashion house specialising in shoes, handbags, accessories and fragrances. The company, J. Choo Limited, was founded in 1996 by Malaysian Chinese couture shoe designer Jimmy Choo and British ''Vogue'' ac ...
.


Residents

When the building opened, Aristotle Onassis took an apartment for himself. Another original occupant was fashion designer
Halston Roy Halston Frowick (April 23, 1932 – March 26, 1990), known mononymously as Halston, was an American fashion designer who rose to international fame in the 1970s. His minimalist, clean designs, often made of cashmere or ultrasuede, were ...
, who occupied the entire 21st floor for his showroom, workroom, and design rooms until 1984. Billionaire
Adnan Khashoggi Adnan Khashoggi ( ar, عدنان خاشقجي, ‘Adnān Khāshuqjī; 25 July 1935 – 6 June 2017) was a Saudi businessman and arms dealer known for his lavish business deals and lifestyle. He was estimated to have had a peak net worth of ...
owned a penthouse duplex from 1976 to 1993. The
Marcos family The Marcos family ( , , ) is a political family in the Philippines. They have established themselves in the country's politics, having established a political dynasty that traces its beginnings to the 1925 election of Mariano Marcos to the Phi ...
of the Philippines allegedly owned five condominiums at Olympic Tower, including a ten-room apartment on the 43rd floor. The administration of Philippine President Corazon Aquino seized the Marcos apartment in the late 1980s while recovering some
unexplained wealth of the Marcos family The Marcos family, a political family in the Philippines, owns various assets that Philippine courts have determined to have been acquired through ilicit means during the presidency of Ferdinand Marcos from 1965–1986.Tiongson-Mayrina, Karen and ...
. Later occupants included actress
Anne Hathaway Anne Jacqueline Hathaway (born November 12, 1982) is an American actress. The recipient of various accolades, including an Academy Award, a Golden Globe Award, and a Primetime Emmy Award, she was among the world's highest-paid actresses in 2 ...
and her then-partner Raffaello Follieri, who lived at Khashoggi's old residence until 2012. The choreographer, director, and dancer Ron Field also lived in the building. Alessandra and Allegra Gucci, the daughters of
Maurizio Gucci Maurizio Gucci (26 September 1948 – 27 March 1995) was an Italian businessman and the one-time head of the Gucci fashion house. He was the son of actor Rodolfo Gucci, and grandson of the company's founder Guccio Gucci. On 27 March 1995, he wa ...
, owned a penthouse, which they listed for sale in August 2015. According to court documents, Venezuelan kingpin
Alejandro Betancourt López Leopoldo Alejandro Betancourt López (born 1980) is a Venezuelan businessman who is Chairman and CEO of Derwick Associates, an engineering, procurement and construction company. He is the leader of the international investment group O'Hara Admin ...
also bought a penthouse in the building.


Critical reception

After SOM's plans for the building were announced, a writer for ''Newsday'' said Olympic Tower would provide "a clear test of strength between God and Mammon", being right across from St. Patrick's Cathedral. ''Progressive Architecture'' magazine characterized the new plans as having attracted attention from members of the public who wanted to see Fifth Avenue's revival. According to a writer for the website CityRealty, Olympic Tower's design was "more conservative, yet paradoxically also more cutting-edge" compared to the Galleria condominiums on 57th Street, which was built around the same time. When the building opened,
Paul Goldberger Paul Goldberger (born in 1950) is an American author, architecture critic and lecturer. He is known for his "Sky Line" column in ''The New Yorker''. Biography Shortly after starting as a reporter at ''The New York Times'' in 1972, he was assign ...
of ''The New York Times'' criticized the facade as being "not as refined as Skidmore Owings and Merrill's best work". Goldberger called the building's architecture "oppressively banal" and described it as "overwhelm ngFifth Avenue like an aircraft carrier beside a row of sailboats". Ada Louise Huxtable of the same newspaper said Olympic Tower was "about as nondescript as anything that size can be" and described the residential lobby as "mildly offensive in design and taste and quite disposable". Huxtable saw Olympic Place as a "cop-out" and said that, with the inclusion of the plaza, "Olympic Tower has given the city the back of its hand". Suzanne Stephens of ''Progressive Architecture'' said that the tower was "awkward in form, but slick in style, a solution that conveys signs of urbanity rather than creating a sense of urban place".


References


Notes


Citations


Sources

* * * *


External links


Residential website

Office website
{{Fifth Avenue 1974 establishments in New York City Apartment buildings in New York City Fifth Avenue Midtown Manhattan Office buildings completed in 1976 Residential buildings completed in 1976 Residential skyscrapers in Manhattan Skidmore, Owings & Merrill buildings Skyscraper office buildings in Manhattan Aristotle Onassis