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Netto was a
discount supermarket A discount store or discounter offers a retail format in which products are sold at prices that are in principle lower than an actual or supposed "full retail price". Discounters rely on bulk purchasing and efficient distribution to keep down cos ...
chain in the United Kingdom. Netto arrived in the United Kingdom in December 1990, as part of an internationalisation process by its Danish owner, Salling Group. By May 2010, it operated 193 stores, before it was sold to
Asda Asda Stores Ltd. () (often styled as ASDA) is a British supermarket chain. It is headquartered in Leeds, England. The company was founded in 1949 when the Asquith family merged their retail business with the Associated Dairies company of Yorks ...
. In June 2014, Salling Group returned Netto to the United Kingdom, as a 50:50 joint venture with
Sainsbury's J Sainsbury plc, trading as Sainsbury's, is the second largest chain of supermarkets in the United Kingdom, with a 14.6% share of UK supermarket sales. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company ...
. In July 2016, the two companies announced they would end the joint venture, and close all its stores, after Sainsbury's chose to focus on its main business ahead of any further investment.


History


Foundation

Netto began operating in England in
Leeds Leeds () is a city and the administrative centre of the City of Leeds district in West Yorkshire, England. It is built around the River Aire and is in the eastern foothills of the Pennines. It is also the third-largest settlement (by popul ...
, on 13 December 1990, with the company's United Kingdom headquarters being in the former mining village of
South Elmsall South Elmsall ( ) is a town and civil parish in the City of Wakefield in West Yorkshire, England. South Elmsall lies to the east of Hemsworth The town had a population in 2001 of 6,107, increasing to 6,519 at the 2011 Census. History The tow ...
,
West Yorkshire West Yorkshire is a metropolitan and ceremonial county in the Yorkshire and Humber Region of England. It is an inland and upland county having eastward-draining valleys while taking in the moors of the Pennines. West Yorkshire came into exi ...
.


Expansion

Netto primarily expanded in central England, before moving into
Southern England Southern England, or the South of England, also known as the South, is an area of England consisting of its southernmost part, with cultural, economic and political differences from the Midlands and the North. Officially, the area includes ...
, namely
London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...
. In January 2005, plans for a £200 million investment in
South Wales South Wales ( cy, De Cymru) is a loosely defined region of Wales bordered by England to the east and mid Wales to the north. Generally considered to include the historic counties of Glamorgan and Monmouthshire, south Wales extends westwards ...
were announced, but were cancelled for logistical issues, resulting in the sale of stores in
Barry Barry may refer to: People and fictional characters * Barry (name), including lists of people with the given name, nickname or surname, as well as fictional characters with the given name * Dancing Barry, stage name of Barry Richards (born c. 195 ...
and
Caerphilly Caerphilly (, ; cy, Caerffili, ) is a town and community in Wales. It is situated at the southern end of the Rhymney Valley. It is north of Cardiff and northwest of Newport. It is the largest town in Caerphilly County Borough, and lies wi ...
. 1,700 jobs were promised in the expansion, but only a few were created. By May 2010, there were 193 stores in the United Kingdom, all in England and Wales.


Sale to Asda

In May 2010, Netto UK was bought by
Asda Asda Stores Ltd. () (often styled as ASDA) is a British supermarket chain. It is headquartered in Leeds, England. The company was founded in 1949 when the Asquith family merged their retail business with the Associated Dairies company of Yorks ...
for £778 million, to increase its smaller store portfolio. The rebranding of 147 former Netto stores, under the Asda brand was complete by 29 November 2011. Competition laws required Asda to sell the remaining forty seven stores to other companies, such as
Morrisons Wm Morrison Supermarkets, trading as Morrisons, is the fifth largest supermarket chain in the United Kingdom. As of 2021, the company had 497 supermarkets across England, Wales and Scotland, as well as one in Gibraltar. The company is headq ...
, the convenience store
Ugo Ugo is the Italian form of Hugh, a widely used name of Germanic origin. Its diminutive form is Ugolino. It is also a Nigerian Igbo first name. It may refer to: People * Vgo (stonemason), medieval stonemason * Ugo Bassi, a Roman Catholic pri ...
, and other retailers.


Re establishment with Sainsbury's

In June 2014, Salling Group announced a 50:50 joint venture, to operate supermarkets with
Sainsbury's J Sainsbury plc, trading as Sainsbury's, is the second largest chain of supermarkets in the United Kingdom, with a 14.6% share of UK supermarket sales. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company ...
. The stores were to be between 10,000 sq ft, and 15,000 sq ft in size. Netto opened the first new store in
Moor Allerton Moor Allerton is an area of Leeds, West Yorkshire, England. The area is situated in North Leeds, near to King Lane and the Leeds Outer Ring Road. Description The majority of Moor Allerton is situated in the Alwoodley ward of Leeds City Counci ...
,
Leeds Leeds () is a city and the administrative centre of the City of Leeds district in West Yorkshire, England. It is built around the River Aire and is in the eastern foothills of the Pennines. It is also the third-largest settlement (by popul ...
, on 6 November 2014, followed by stores in
Sheffield Sheffield is a city in South Yorkshire, England, whose name derives from the River Sheaf which runs through it. The city serves as the administrative centre of the City of Sheffield. It is historically part of the West Riding of Yorkshire ...
''Kilner Way Retail Park'',
Manchester Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of Salford to the west. The ...
''Heaton Park'',
Doncaster Doncaster (, ) is a city in South Yorkshire, England. Named after the River Don, it is the administrative centre of the larger City of Doncaster. It is the second largest settlement in South Yorkshire after Sheffield. Doncaster is situated in ...
''Edenthorpe'' and
Ormskirk Ormskirk is a market town in the West Lancashire district of Lancashire, England, north of Liverpool, northwest of St Helens, southeast of Southport and southwest of Preston. Ormskirk is known for its gingerbread. Geography and administ ...
''The Hattersley Centre''. On 13 April 2015, it was announced that The Co-operative Food store in
Hedon Hedon is a town and civil parish in Holderness in the East Riding of Yorkshire, England. It is situated approximately east of Hull city centre. It lies to the north of the A1033 road at the crossroads of the B1240 and B1362 roads. It is ...
, East Yorkshire, would become the sixth Netto store to launch, following the sale of the existing store. By December 2015, the company planned to have around 15 Netto stores in
Northern England Northern England, also known as the North of England, the North Country, or simply the North, is the northern area of England. It broadly corresponds to the former borders of Angles, Angle Northumbria, the Anglo-Scandinavian Scandinavian York, K ...
. By 25 January 2016, however, the business operated thirteen stores.https://www.netto.co.uk/stores/ On 4 July 2016, it was announced that following a strategic review of the joint partnership, that all stores would be closed during August 2016.


Former operations


Stores

By 2011, 193 Netto stores were sold to Asda, who under
Competition Commission The Competition Commission was a non-departmental public body responsible for investigating mergers, markets and other enquiries related to regulated industries under competition law in the United Kingdom. It was a competition regulator under t ...
requirements then disposed of twenty seven stores to
Morrisons Wm Morrison Supermarkets, trading as Morrisons, is the fifth largest supermarket chain in the United Kingdom. As of 2021, the company had 497 supermarkets across England, Wales and Scotland, as well as one in Gibraltar. The company is headq ...
, and twenty stores to Haldanes (including
Ugo Ugo is the Italian form of Hugh, a widely used name of Germanic origin. Its diminutive form is Ugolino. It is also a Nigerian Igbo first name. It may refer to: People * Vgo (stonemason), medieval stonemason * Ugo Bassi, a Roman Catholic pri ...
). This venture failed, with Haldanes going into administration in February 2012, with the twenty stores being sold to
Poundstretcher Poundstretcher (previously styled as £-stretcher and also previously known as ...instore) is a chain of discount stores operating in the United Kingdom. It is based in Kirby Muxloe, England. History Poundstretcher was established in 1981 b ...
. The fate of the stores were as follows: * 165 stores rebranded to
Asda Asda Stores Ltd. () (often styled as ASDA) is a British supermarket chain. It is headquartered in Leeds, England. The company was founded in 1949 when the Asquith family merged their retail business with the Associated Dairies company of Yorks ...
. * 20 stores sold to Haldanes (
Ugo Ugo is the Italian form of Hugh, a widely used name of Germanic origin. Its diminutive form is Ugolino. It is also a Nigerian Igbo first name. It may refer to: People * Vgo (stonemason), medieval stonemason * Ugo Bassi, a Roman Catholic pri ...
). * 27 stores sold to
Morrisons Wm Morrison Supermarkets, trading as Morrisons, is the fifth largest supermarket chain in the United Kingdom. As of 2021, the company had 497 supermarkets across England, Wales and Scotland, as well as one in Gibraltar. The company is headq ...
. * Two stores demolished. The Netto store in
Halifax, West Yorkshire Halifax () is a minster and market town in the Metropolitan Borough of Calderdale in West Yorkshire, England. It is the commercial, cultural and administrative centre of the borough, and the headquarters of Calderdale Council. In the 15th cen ...
was demolished. There were proposals for the store to be turned into offices, whilst the car park was developed into ''Broad Street Plaza'', an entertainment complex. The store in Wolverhampton City Centre was also demolished in 2015 and developed into the new market area.


Store format

Netto stores carried a discount supermarket style store format. Many prices were very similar to
wholesale Wholesaling or distributing is the sale of goods or merchandise to retailers; to industrial, commercial, institutional or other professional business users; or to other wholesalers (wholesale businesses) and related subordinated services. I ...
prices, in a style and concept closest to the
Kwik Save Kwik Save is a British convenience store chain. Prior to 2007, it was also a discount supermarket chain that had shops across the United Kingdom. It went into administration in July 2007, but was brought back in April 2012. Its shops were sm ...
brand. To enforce fairness to all shoppers, many offers were limited to six per person. Netto sold
brand name A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
products, such as
Pepsi Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi wa ...
and
Walkers Crisps Walkers is a British snack food manufacturer mainly operating in the UK and Ireland. The company is best known for manufacturing potato crisps and other (non-potato-based) snack foods. In 2013, it held 56% of the British crisp market. Walkers ...
, which were often parallel imports.


See also

*
Netto (store) Netto () is a Danish discount supermarket operating in Denmark, Germany, Poland, and previously in Sweden and the United Kingdom both as a stand-alone venture, until its sale in May 2010 to Asda, and via a joint venture with Sainsbury's between ...
* Salling Group *
Sainsbury's J Sainsbury plc, trading as Sainsbury's, is the second largest chain of supermarkets in the United Kingdom, with a 14.6% share of UK supermarket sales. Founded in 1869 by John James Sainsbury with a shop in Drury Lane, London, the company ...


References


External links


Official website
{{DEFAULTSORT:Netto (Store) Supermarkets of the United Kingdom Discount shops of the United Kingdom Salling Group Sainsbury's Defunct retail companies of the United Kingdom