Nebraska Furniture Mart
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Nebraska Furniture Mart (NFM) is a home furnishing store in North America that sells furniture, flooring, appliances and electronics. It is the largest of its kind in North America. NFM was founded in 1937 by
Belarus Belarus,, , ; alternatively and formerly known as Byelorussia (from Russian ). officially the Republic of Belarus,; rus, Республика Беларусь, Respublika Belarus. is a landlocked country in Eastern Europe. It is bordered by ...
-born Rose Blumkin, who was known as Mrs. B., in
Omaha, Nebraska Omaha ( ) is the largest city in the U.S. state of Nebraska and the county seat of Douglas County. Omaha is in the Midwestern United States on the Missouri River, about north of the mouth of the Platte River. The nation's 39th-largest cit ...
,
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territori ...
. Under the motto "sell cheap and tell the truth," she worked in the business until age 103. In 1983, Mrs. B. sold a majority interest to
Berkshire Hathaway Berkshire Hathaway Inc. () is an American multinational conglomerate holding company headquartered in Omaha, Nebraska, United States. Its main business and source of capital is insurance, from which it invests the float (the retained premiu ...
on of a handshake deal with
Warren Buffett Warren Edward Buffett ( ; born August 30, 1930) is an American business magnate, investor, and philanthropist. He is currently the chairman and CEO of Berkshire Hathaway. He is one of the most successful investors in the world and has a net ...
for $60 million.


History

Nebraska Furniture Mart was founded in 1937 by Rose Blumkin in
Omaha, Nebraska Omaha ( ) is the largest city in the U.S. state of Nebraska and the county seat of Douglas County. Omaha is in the Midwestern United States on the Missouri River, about north of the mouth of the Platte River. The nation's 39th-largest cit ...
. Blumkin borrowed the initial $500 investment from her brother while her husband Isadore continued to run their second hand clothing store. At one point early on, the Blumkins had to sell their own home furnishings to pay off a debt. Mrs. B set the Mart apart by selling products cheaper than the other furniture store around. The bigger competitors were able to successfully get the furniture suppliers to stop selling to the Mart because of the prices. Rather than give up and raise prices, Mrs. B went to other suppliers around the country while still underselling her competitors. In 1983, at age 89, Mrs. B sold 80% of Nebraska Furniture Mart to
Warren Buffett Warren Edward Buffett ( ; born August 30, 1930) is an American business magnate, investor, and philanthropist. He is currently the chairman and CEO of Berkshire Hathaway. He is one of the most successful investors in the world and has a net ...
in a one-page handshake deal. Buffett bought the company without auditing her inventory or books, instead basing the deal on his own shopping experience at the Mart and his respect for the Blumkin family. Mrs. B sold the business due to her belief that if she sold before her death, her children wouldn't fight over the company. She continued to work at the store, putting in her normal 70-hour work week, using an electric scooter to get around. Soon after the sale, Buffett would say, “Put her up against the top graduates of the top business schools or chief executives of the Fortune 500 and, assuming an even start with the same resources, she’d run rings around them.” In 1989, at age 95, Mrs. B's family forced her into retirement. Unhappy with this and realizing that Buffett had not made her sign a
non-compete agreement In contract law, a non-compete clause (often NCC), restrictive covenant, or covenant not to compete (CNC), is a clause under which one party (usually an employee) agrees not to enter into or start a similar profession or trade in competition again ...
, Mrs. B started "Mrs. B’s Clearance and Factory Outlet" across the street from Nebraska Furniture Mart three months later. Two years later, "Mrs. B’s Clearance and Factory Outlet" was profitable and the third largest carpet outlet in Omaha. The following year, Buffett purchased the new store and merged it with the Mart. In 1994, the Mart added an electronics and appliance store. In 1998, at age 104, Mrs. B died, leaving behind the nation's largest home furnishings store. In 2000, Nebraska Furniture Mart bought Homemakers Furniture and opened the Mart's second location in Clive, Iowa. In 2003, the Mart opened its third store in Kansas City, Kansas' Village West complex. The opening of the Kansas City store was initially plagued with problems for nearly two years. The store was overwhelmed by the number of customers, which also caused deliveries to lag by more than 30 days. The problems multiplied, because the initial rush of customers never let up. Because of the initial difficulty in getting the large store up and running, NFM president Ron Blumkin initially told Warren Buffett that he never had plans to open another store. By 2011, this attitude had changed, and Nebraska Furniture Mart announced their fourth and largest location, in
The Colony, Texas The Colony is a city in Denton County, Texas, United States, and a suburb of Dallas. The population was 44,534 at the 2020 census. History The Colony derives its name from the original Peters Colony. The Peters Colony headquarters was located ...
, which is a far north suburb of
Dallas Dallas () is the List of municipalities in Texas, third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the List of metropolitan statistical areas, fourth-largest metropolitan area in the United States at 7.5 ...
. The problems with the Kansas City location opening would lead to much more long-term planning in the eventual development and opening of the Texas location. The store, called the "Nebraska Furniture Mart of Texas", opened in 2015.


Locations

As of 2020, Nebraska Furniture Mart has five store locations: two in Omaha (including a
factory outlet An outlet store, factory outlet or factory shop is a brick and mortar or online store in which manufacturers sell their stock directly to the public. Traditionally, a factory outlet was a store attached to a factory or warehouse, sometimes allowin ...
store called "Mrs. B's Clearance Center & Factory Outlet); as well as locations in Iowa, Kansas, and Texas.


Omaha, Nebraska

The Omaha, Nebraska store is over of retail space and is on of land. The store is located on a single collective campus on South 72nd street in West Omaha, Nebraska. The location is accessible for people with disabilities. In 1994, the store added a massive electronics and appliance store selling computers, software, music, movies and personal electronic items as well as TVs and appliances. The campus also includes Mrs. B's Clearance Center and Factory Outlet. Both the Omaha and Kansas City locations house over 85,000 furniture items, 185,000 appliance and electronics items and over of carpet.


Clive, Iowa

In 2001, a second store was opened in
Clive, Iowa Clive is a city in Dallas and Polk counties in the U.S. state of Iowa. As of the 2020 Census, the population was 18,601. It is part of the Des Moines–West Des Moines Metropolitan Statistical Area. Clive is known for its Greenbelt Park and ...
, a suburb of Des Moines. The business occupied this location until March 2019 when they moved into a space, formerly occupied by the defunct Dahl's Foods. Because parent company
Berkshire Hathaway Berkshire Hathaway Inc. () is an American multinational conglomerate holding company headquartered in Omaha, Nebraska, United States. Its main business and source of capital is insurance, from which it invests the float (the retained premiu ...
also owns nearby Homemakers Furniture, the new location does not stock home furnishings. It instead focuses on electronics, appliances, as well as bathroom and lawn products.


Kansas City, Kansas

The Kansas City store opened in 2003 in the Village West development on the far western edge of
Kansas City, Kansas Kansas City, abbreviated as "KCK", is the third-largest city in the U.S. state of Kansas, and the county seat of Wyandotte County. It is an inner suburb of the older and more populous Kansas City, Missouri, after which it is named. As of ...
, 12 miles (18 km) west of downtown Kansas City, Missouri. The store is located across from the
Kansas Speedway Kansas Speedway is a tri-oval race track in the Village West area near Kansas City, Kansas, United States. It was built in 2001 and it currently hosts two annual NASCAR race weekends. The IndyCar Series also held races at the venue until 20 ...
and
Children's Mercy Park Children's Mercy Park is a soccer-specific stadium in Kansas City, Kansas, United States, and is the home of Sporting Kansas City. The stadium is located near Kansas Speedway, on the far west side of Wyandotte County, Kansas. It opened during th ...
. It encompasses a total of of retail and warehouse space and is on of land. It was the first location outside of Omaha to offer the full range of products. It draws visitors from all over the United States and has become a popular tourist attraction.


The Colony, Texas

On November 9, 2011, Nebraska Furniture Mart announced a plan to expand its retail operation to
North Texas North Texas (also commonly called North Central Texas) is a term used primarily by residents of Dallas, Fort Worth, and surrounding areas to describe much of the north central portion of the U.S. state of Texas. Residents of the Dallas–Fort Wo ...
. Construction of the new store started in September 2012 in The Colony, which is a far northern suburb of
Dallas Dallas () is the List of municipalities in Texas, third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the List of metropolitan statistical areas, fourth-largest metropolitan area in the United States at 7.5 ...
. The new location had an unadvertised
soft opening A soft launch, also known as a soft opening, is a preview release of a product or service to a limited audience prior to the general public. Soft-launching a product is sometimes used to gather data or customer feedback, prior to making it widely ...
on March 4, 2015 for friends and family. After training more than 2,000 employees during the two months that followed, the grand opening and ribbon-cutting festivities took place on May 7, 2015. The Colony location is the largest of the four locations, boasting of retail space and of warehouse/distribution space.


Cedar Park, Texas

On December 9, 2021, NFM announced it will open a new store in
Cedar Park, Texas Cedar Park is a city and a major suburb of Austin in the state of Texas, approximately to the north-west of the center of Austin. According to the 2020 U.S. Census, the city's population was 77,595. History Before the arrival of European sett ...
with an estimated opening date in the year 2025.


See also

* Rose Blumkin Performing Arts Center


References

* Lowenstein, Roger. ''Buffett: The Making of an American Capitalist''. Random House, 1995, (pp. 246–256),


External links

*
Mrs. B's Story at Nebraska Furniture Mart website
{{Berkshire Hathaway Companies based in Omaha, Nebraska Furniture retailers of the United States Berkshire Hathaway Consumer electronics retailers in the United States Online retailers of the United States American companies established in 1937 Retail companies established in 1937 1937 establishments in Nebraska