The National Brewery Centre (formerly the Bass Museum of Brewing and later the Coors Visitor Center) is a museum and tourist attraction adjacent to the

Bass Brewery The Bass Brewery () was founded in 1777 by William Bass in Burton-upon-Trent, Staffordshire, England. The main brand was Bass Pale Ale, once the highest-selling beer in the UK. By 1877, Bass had become the largest brewery in the world, with ...

Burton upon Trent Burton upon Trent, also known as Burton-on-Trent or simply Burton, is a market town in the borough of East Staffordshire in the county of Staffordshire, England, close to the border with Derbyshire. In 2011, it had a population of 72,299. The ...

, Staffordshire, England. The centre celebrates the brewing heritage of Burton and features exhibits showcasing the history of brewing techniques. The centre also houses a bar and cafe, a history of the town, a collection of historic vehicles, a micro brewery and a

shire horse The Shire is a British breed of draught horse. It is usually black, bay, or grey. It is a tall breed, and Shires have at various times held world records both for the largest horse and for the tallest horse. The Shire has a great capacity for ...

collection.

Closure, reopening and second closure

On 18 March 2008, Coors announced that it was to close the Visitor Centre which the company was subsidising at a cost of £1 million a year. The museum closed on 30 June 2008 but the attractions were mothballed in the hope that the museum could be reopened at a later date. A steering group was established to investigate reopening the museum. The museum reopened as the National Brewery Centre on 1 May 2010 and was officially reopened by The Princess Royal on 21 September 2010. The Centre is due to close on 31 October 2022 after Coors decided to move its UK headquarters to the site. The exhibits are due to be moved to Bass House in Burton.

References

External links

The National Brewery Centre website
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