NBG Radio Network
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NBG Radio Network (, OTCBB: NSDB) was an American
radio network There are two types of radio network currently in use around the world: the one-to-many (simplex communication) broadcast network commonly used for public information and mass media, mass-media entertainment, and the two-way radio (Duplex (telecomm ...
. The
Portland, Oregon Portland (, ) is a port city in the Pacific Northwest and the list of cities in Oregon, largest city in the U.S. state of Oregon. Situated at the confluence of the Willamette River, Willamette and Columbia River, Columbia rivers, Portland is ...
based company created, produced, distributed and marketed ad time for nationally syndicated radio programs. At its peak, the company offered 30 programs and over 1,800 radio station affiliates. The company went public in 1998. NBG Radio Network was incorporated in Nevada on March 4, 1996 under the name of Nostalgia Broadcasting Corp. The name was changed to NBG Radio Network Inc. on January 15, 1998. (To avoid a lawsuit from NBC). The company produced and syndicated many programs that reached approximately 1500 radio stations on a weekly basis. In the beginning they produced small vignette shows (lasting 1–2 minutes) including: ''Celebrity Talk'', ''color of success'', ''Dollars and cents'', ''The Flip Side'', ''Modern Rock Minute'', ''Teen Tips'', ''Travel Notes'', ''Fastbreak'', ''Outdoor Tips'', ''Sports memories'', ''Teein' it up'', and ''Flashback''. As well as a few longer shows like ''Dance Mix America'', ''Big Band Classics'', ''The country Oldies Show'', ''Trivia Coast-to-Coast'', and ''The Golden Age of Radio''. The network also carried personality shows like the Liz Wilde Show, one of the few female
shock jock A shock jock is a radio broadcaster or DJ who entertains listeners and attracts attention using humor and/or melodramatic exaggeration that may offend some portion of the listening audience. The term is used pejoratively to describe provocative o ...
s, ''The Rick Emerson Show'', Snoop Dogg and Shadoe Stevens as well as music programming such as ''
Nina Blackwood Nina Blackwood is an American disc jockey and music journalist, who was the first of the original five MTV VJs (along with Mark Goodman, J. J. Jackson, Alan Hunter, and Martha Quinn). She has been an actress and model. Early life and career Bl ...
s Absolutely 80's'', and ''World Atomic Rhythm Parties''. The company also produced programming for the Hispanic radio market. The company's principal source of revenue was selling radio time to advertisers. In a typical relationship for a one-hour show provided by the Company, a radio station agreed to provide them with one 60-second advertising spot each time a show was broadcast. Other revenue sources included subscription services, where customers would receive daily faxes and emails containing show prep sheets. Another alternative revenue source was the development and sale of preferred listener tracking software (PLP) to stations like
KSL (radio) KSL Newsradio is a pair of radio stations serving the Salt Lake City, Utah region, consisting of the original AM station, KSL, licensed to Salt Lake City on 1160 kHz, and FM station KSL-FM, licensed to Midvale on 102.7 MHz. Owned by Bonneville ...
. This eventually resulted in the creation of its wholly owned subsidiary NBG Solutions. On February 12, 2003, NBG Radio Network announced that its lenders had foreclosed on all its assets due to missed payments. The company had run up a large debt mostly due to its acquisition of Fischer Entertainment and its lineup of FM talk oriented programming in 2001. NBG's assets were transferred to the bank owned Crystal Media Network. Several of NBG's programs are still on the air on other networks. ''Golden Age of Radio'' is now on
USA Radio Network USA Radio Network is an American mass media company, specializing in long-form spoken word (talk radio) and radio newscasts, produced and distributed with a generally conservative focus. USA Radio Network produces and distributes 24-hour news, n ...
; Blackwood's programs are now at
United Stations Radio Networks United Stations Radio Networks (USRN) is a radio network that provides a variety of radio programs and programming services for radio stations throughout the United States and elsewhere. It is based in New York City. History The company was fou ...
. ''The Country Oldies Show'' continues to air as a self-syndicated program, mostly on rural stations. Its most listened-to show, ''The Bo Reynolds Show'' which broadcast for five hours on Saturday nights reached over 150 Stations Nationwide.


References

Defunct radio networks in the United States Companies based in Portland, Oregon 1996 establishments in Oregon {{US-media-company-stub 2003 disestablishments in Oregon Defunct radio stations in the United States