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MEGA shopping centres are managed and operated by IKEA Centres Russia, part of the
IKEA IKEA (; ) is a Dutch multinational conglomerate based in the Netherlands that designs and sells , kitchen appliances, decoration, home accessories, and various other goods and home services. Started in 1943 by Ingvar Kamprad, IKEA has been ...
Group. MEGA provides about 1.735 million sqm of retail space, and more than half of its tenants are represented by international retailers. There are a total of 14 MEGA centres, which are located in Russia's 11 largest cities with more than 250 million visitors annually.Российская IKEA подводит итоги 2015 финансового года


IKEA Centres Russia

IKEA Centre Russia is part of IKEA Centres, which is
IKEA IKEA (; ) is a Dutch multinational conglomerate based in the Netherlands that designs and sells , kitchen appliances, decoration, home accessories, and various other goods and home services. Started in 1943 by Ingvar Kamprad, IKEA has been ...
Group's global shopping centre company. Present in
China China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's List of countries and dependencies by population, most populous country, with a Population of China, population exceeding 1.4 billion, slig ...
,
Europe Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a Continent#Subcontinents, subcontinent of Eurasia ...
– including Nordic countries – and
Russia Russia (, , ), or the Russian Federation, is a transcontinental country spanning Eastern Europe and Northern Asia. It is the largest country in the world, with its internationally recognised territory covering , and encompassing one-ei ...
, IKEA Centres owns and operates 41 shopping centre and 25 retail parks in 14 countries. The global annual footfall to the company's shopping centres is 400 million visitors. IKEA Centres Russia is the largest developer on the Russian market. 14 MEGA branded shopping centres are located in Russia's 11 largest cities with more than 250 million visitors annually. Each centre comprises circa 124,000 sq m with approximately 200 stores each.Brochure "Unfolding your potential"
/ref> IKEA Centres in Russia : * 14 MEGA shopping centersMEGA: About us
/ref> * 11 Russian cities * RUB 98 billion investment * 2,2 million sq.m overall retail space * 250 million visitors per year * 2,1 billion visitors since the first MEGA opening * over 1000 co-workers * 123.960 sqm average GLA of each MEGA shopping center (1.735.000 sqm total) * 97% brand awareness level in the cities of presence


Development in Russia

* 2002 — the first shopping centre, MEGA Teply Stan, opening in
Moscow Moscow ( , US chiefly ; rus, links=no, Москва, r=Moskva, p=mɐskˈva, a=Москва.ogg) is the capital and largest city of Russia. The city stands on the Moskva River in Central Russia, with a population estimated at 13.0 million ...
. * 2004 — MEGA Khimki shopping centre opening in Moscow; includes the first Russian IKEA store opened in 2000. * 2005 — MEGA shopping centre opening in
Kazan Kazan ( ; rus, Казань, p=kɐˈzanʲ; tt-Cyrl, Казан, ''Qazan'', IPA: Help:IPA/Tatar, ɑzan is the capital city, capital and largest city of the Republic of Tatarstan in Russia. The city lies at the confluence of the Volga and t ...
. * 2006 — MEGA shopping centres opening in
Yekaterinburg Yekaterinburg ( ; rus, Екатеринбург, p=jɪkətʲɪrʲɪnˈburk), alternatively romanized as Ekaterinburg and formerly known as Sverdlovsk ( rus, Свердло́вск, , svʲɪrˈdlofsk, 1924–1991), is a city and the administra ...
,
Nizhniy Novgorod Nizhny Novgorod ( ; rus, links=no, Нижний Новгород, a=Ru-Nizhny Novgorod.ogg, p=ˈnʲiʐnʲɪj ˈnovɡərət ), colloquially shortened to Nizhny, from the 13th to the 17th century Novgorod of the Lower Land, formerly known as Gork ...
and Vsevolozhsk district, Leningrad region (MEGA Dybenko and MEGA Parnas). * 2006 — First phase’ opening of MEGA Belaya Dacha in Kotelniki (
Moscow Region Moscow Oblast ( rus, Моско́вская о́бласть, r=Moskovskaya oblast', p=mɐˈskofskəjə ˈobləsʲtʲ), or Podmoskovye ( rus, Подмоско́вье, p=pədmɐˈskovʲjə, literally " under Moscow"), is a federal subject of Ru ...
). * 2007 — MEGA opening in
Rostov-on-Don Rostov-on-Don ( rus, Ростов-на-Дону, r=Rostov-na-Donu, p=rɐˈstof nə dɐˈnu) is a port city and the administrative centre of Rostov Oblast and the Southern Federal District of Russia. It lies in the southeastern part of the Eas ...
and
Novosibirsk Novosibirsk (, also ; rus, Новосиби́рск, p=nəvəsʲɪˈbʲirsk, a=ru-Новосибирск.ogg) is the largest city and administrative centre of Novosibirsk Oblast and Siberian Federal District in Russia. As of the 2021 Censu ...
. * 2007 — Second phase’ opening of MEGA Belaya Dacha. * 2008 — MEGA opening in Adygea Republic. * 2009 — MEGA shopping centre opening in
Omsk Omsk (; rus, Омск, p=omsk) is the administrative center and largest city of Omsk Oblast, Russia. It is situated in southwestern Siberia, and has a population of over 1.1 million. Omsk is the third largest city in Siberia after Novosibirsk a ...
. * 2011 — MEGA shopping centres opening in
Ufa Ufa ( ba, Өфө , Öfö; russian: Уфа́, r=Ufá, p=ʊˈfa) is the largest city and capital city, capital of Bashkortostan, Russia. The city lies at the confluence of the Belaya River (Kama), Belaya and Ufa River, Ufa rivers, in the centre-n ...
and
Samara Samara ( rus, Сама́ра, p=sɐˈmarə), known from 1935 to 1991 as Kuybyshev (; ), is the largest city and administrative centre of Samara Oblast. The city is located at the confluence of the Volga and the Samara rivers, with a population ...
. * 2014 — Russia investment plans announced, the investment amount exceeds RUB 100 billion. The money will be spent on the commercial upgrade in the existing shopping centres and new shopping centres development. * 2022 — In a response to the 2022 full-scale Russian invasion of Ukraine, IKEA closed on a temporary basis but stated that it kept the MEGA shopping centres open to "ensure that ... people ... adaccess to ... food, groceries and pharmacies."


Khimki fire

On 9 December 2022, a major fire started in the MEGA shopping centre in Khimki, burning of the centre, with one death. Local authorities stated that the fire was not the result of arson. A criminal investigation based on safety violations was opened into the incident.


List of MEGA malls


Products and services


Anchor tenants

Having
IKEA IKEA (; ) is a Dutch multinational conglomerate based in the Netherlands that designs and sells , kitchen appliances, decoration, home accessories, and various other goods and home services. Started in 1943 by Ingvar Kamprad, IKEA has been ...
as an anchor, MEGA centres are supported by other anchors such as
Auchan Auchan () is a French multinational retail group headquartered in Croix, France. It was founded in 1961 by Gérard Mulliez and is owned by the Mulliez family, who has 95% stake in the company. With 354,851 employees, of which 261,000 have 5% ...
, OBI,
Leroy Merlin Leroy Merlin () is a French-headquartered home improvement and gardening retailer serving several countries in Europe, Asia, South America, and Africa. Leroy Merlin is owned by the Mulliez family, which also owns Auchan. History In 1923, A ...
, M.Video, MediaMarkt and Decathlon.


Brands

Typically MEGA shopping centre has more than 70% foreign retailers including western brands such as GAP,
Banana Republic In political science, the term banana republic describes a politically unstable country with an economy dependent upon the export of natural resources. In 1904, the American author O. Henry coined the term to describe Honduras and neighboring c ...
,
Tommy Hilfiger Thomas Jacob Hilfiger ( /hɪlˈfɪgər/; born March 24, 1951) is an American fashion designer and the founder of Tommy Hilfiger Corporation. After starting his career by co-founding a chain of jeans/fashion stores called People's Place in upst ...
,
Starbucks Starbucks Corporation is an American multinational chain of coffeehouses and roastery reserves headquartered in Seattle, Washington. It is the world's largest coffeehouse chain. As of November 2021, the company had 33,833 stores in 80 cou ...
, Victoria's Secret Beauty & Accessories,
Steve Madden Steven Madden (born March 23, 1958) is an American fashion designer and businessman. He is the founder and former CEO of Steve Madden, Ltd., a publicly traded company. Life and career Madden was born in Far Rockaway, Queens, the son of a Jewi ...
, Zara, H&M,
Marks & Spencer Marks and Spencer Group plc (commonly abbreviated to M&S and colloquially known as Marks's or Marks & Sparks) is a major British multinational retailer with headquarters in Paddington, London that specialises in selling clothing, beauty, home ...
,
Next Next may refer to: Arts and entertainment Film * ''Next'' (1990 film), an animated short about William Shakespeare * ''Next'' (2007 film), a sci-fi film starring Nicolas Cage * '' Next: A Primer on Urban Painting'', a 2005 documentary film Lit ...
,
Karen Millen Karen Millen is a British online women's clothing retailer specialising in tailoring, coats and evening wear. Formerly a high street chain with stores throughout the United Kingdom, United States, Indonesia, Austria, Denmark, Russia, the Republ ...
,
Accessorize Monsoon Accessorize is a British private limited company. It operates two international retail clothing chains – Monsoon and Accessorize.Gloria Jeans, TVOE, Carlo Pazolini etc. In 2015, 90 brands chose MEGA as a partner to launch and develop business in Russia including DeFacto,
Pimkie Pimkie is a French fast fashion label and chain store for young women. Its headquarters is in Villeneuve-d'Ascq, France. They have offices in Germany and Spain. The first shop was opened in 1971 in Lille. After a long expansion period, Pimki ...
, Wrangler and Popbar. Also in 2015, a number of Russian and international brands grew their presence in MEGA shopping centers such as L’Etoile, TVOE, Carlo Pazolini, Mango, Colins, Finn Flare,
Adidas Adidas AG (; stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacture ...
, KFC,
McDonald's McDonald's Corporation is an American multinational fast food chain, founded in 1940 as a restaurant operated by Richard and Maurice McDonald, in San Bernardino, California, United States. They rechristened their business as a hambur ...
.
Detsky Mir Children's World (russian: «Де́тский мир») or Detsky Mir is a Russian children's retailer. Founded in June 1957, as of March 2022, the company had 1125 stores. It is the largest children's goods retailer in Russia and the CIS, with ...
, Econika, Calvin Klein Jeans,
Triumph The Roman triumph (Latin triumphus) was a celebration for a victorious military commander in ancient Rome. For later imitations, in life or in art, see Trionfo. Numerous later uses of the term, up to the present, are derived directly or indirectl ...
,
Karen Millen Karen Millen is a British online women's clothing retailer specialising in tailoring, coats and evening wear. Formerly a high street chain with stores throughout the United Kingdom, United States, Indonesia, Austria, Denmark, Russia, the Republ ...
and other brands presented renewed store concepts.


Food courts

In 2014, the company announced plans for the
food courts A food court (in Asia-Pacific also called food hall or hawker centre) is generally an indoor plaza or common area within a facility that is contiguous with the counters of multiple food vendors and provides a common area for self-serve dinner. ...
renovations and a new concept launch for cafes and restaurants in MEGAs. The project was part of the global modernisation programme in MEGA shopping centers. Within the renewed format, cafes and restaurants are united in one space with a sitting area and leisure and entertainment zones. In December 2015, MEGA Teply Stan finished a massive reconstruction of the food court.В «МЕГЕ Теплый Стан» открылся новый фудкорт
Within the commercial upgrade programme in the shopping centers and food courts reconstruction, in 2016 MEGA shopping centers opened new cafes and restaurants: Correa's, ObedBufet (Ginza Project), Kitchennete,
Krispy Kreme Krispy Kreme, Inc. (previously Krispy Kreme Doughnuts, Inc.) is an American multinational doughnut company and coffeehouse chain. Krispy Kreme was founded by Vernon Rudolph (1915–1973), who bought a yeast-raised recipe from a New Orleans c ...
, Menza, Zotman Pizza Pie and others. MEGA Khimki opened the largest culinary studio by
Julia Vysotskaya Julia Aleksandrovna Vysotskaya (russian: Юлия Александровна Высоцкая; born 16 August 1973) is a Russian actress and television presenter. Biography Julia Vysotskaya was born in Novocherkassk, Rostov Oblast, Russian ...
and a unique farmer market MEGA FARM LavkaLavka. MEGA Teply Stan opened a US Magnolia Bakery.


Financial results

In 2015 financial year, the footfall to MEGA shopping centers was 275 million visitors. On average, MEGA shopping centers in
Moscow Moscow ( , US chiefly ; rus, links=no, Москва, r=Moskva, p=mɐskˈva, a=Москва.ogg) is the capital and largest city of Russia. The city stands on the Moskva River in Central Russia, with a population estimated at 13.0 million ...
are visited by 35 million customers per year. The overall tenant sales in 2015 financial year were RUB 362 billion. Based on the results of the 2015 financial year, the share of free space (on average in all MEGA centers) is 1.4 %.


References


External links


Official site

Official site
{{Authority control Shopping malls in Russia IKEA