Luxgen Motor Co., Ltd. is a Taiwanese automotive manufacturer headquartered in Miaoli County,

Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the nort ...

, and a wholly owned subsidiary of

Yulon Motor Yulon Motor Co., Ltd. () is a Taiwanese automaker and importer. Taiwan's biggest automaker as of 2010, Yulon is known for building Nissan models under license. The original romanization of the company's name is Yue Loong, but in 1992 the company ...

. Luxgen was founded in 2009, and the company's motto is "Think Ahead." From 2010 to 2020, Luxgen vehicles were manufactured and marketed in China by

Dongfeng Yulon Dongfeng Yulon Motor Co., Ltd. (Dongfeng Yulon) was an automobile manufacturing company headquartered in Hangzhou, China and a 50:50 joint venture between the mainland Chinese automaker Dongfeng Motor Corporation and the Taiwanese automaker Yulo ...

. Currently, Luxgen products are primarily manufactured and marketed in Taiwan.

History

Luxgen made its first overseas sale in Oman in 2010, as part of a plan to focus on the Middle East, Latin America, Central America and South America, Russia, China and Southeast Asia car markets. Further sales were made in the Dominican Republic. In 2011, Luxgen topped the J.D. Power Customer Service Index (CSI) in Taiwan among locally produced car brands. Luxgen entered the Russian market in 2013 followed by the Iranian market in 2017. Luxgen ranks highest among Mass Market Brands according to the J.D. Power 2018 Taiwan Customer Satisfaction Index (CSI) Study. In 2020, the company announced it would exit from China due to sluggish sales.

Current products

URX

The

Luxgen URX The Luxgen URX is a 7-seater compact crossover(CUV) produced by the Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, w ...

debut in 2019. The URX is a compact crossover based on the U6's platform.

U6

The

Luxgen U6 The Luxgen U6 is a compact crossover (CUV) produced by the Taiwanese car company Luxgen. The compact crossover was also produced and sold in China by the Dongfeng-Yulon Luxgen joint venture. Overview The vehicle was developed under Yulon's R&D ce ...

debut in 2013 and facelift in 2017 being U6 GT and U6 GT225 models. The U6 is a compact crossover.

Discontinued products

M7

Luxgen's first production model was the

Luxgen M7 The Luxgen M7, previously the Luxgen7 MPV is a 7-passenger Taiwanese automobile produced by Luxgen beginning from 2009. Overview The vehicle was developed under Yulon's R&D center, HAITEC. It was officially shown to the public on 19 August 2009 ...

minivan Minivan (sometimes called simply as van) is a North American car classification for vehicles designed to transport passengers in the rear seating row(s), with reconfigurable seats in two or three rows. The equivalent classification in Europe is ...

, which was launched as the Luxgen 7 MPV before the facelift in 2014. It was officially shown to the public for the first time on August 19, 2009, and went on sale in Taiwan on September 19, 2009.

Luxgen7 MPV The Luxgen M7, previously the Luxgen7 MPV is a 7-passenger Taiwanese automobile produced by Luxgen beginning from 2009. Overview The vehicle was developed under Yulon's R&D center, HAITEC. It was officially shown to the public on 19 August 2009, ...

was being developed in collaboration with

AC Propulsion AC Propulsion is a San Dimas, California, USA company founded in 1992 by Alan Cocconi, Wally Rippel, and Paul Carosa, that specializes in alternating current-based drivetrain systems for electric vehicles. It offers AC-induction traction motors ...

. In 2010, the EV+ model was introduced, which is an electric vehicle.

V7

The Luxgen V7 is basically a wheelchair accessible version of the M7 which has a lower extended tailgate and extended roof. The V7 was later revealed in production version during the 2016 Taipei Auto Show.

S3

Luxgen S3 is a sub-compact sedan which was released in 2016. Luxgen S3 was discontinued in 2020.

S5

Originally launched as the Luxgen 5 Sedan, Luxgen S5 is a compact sedan which was unveiled in November 2011 at the Taipei Auto Show and then officially launched in the second quarter of 2012. It was the first wholly self-developed Taiwanese car. The design of the S5 was first seen in the Neora concept car. Luxgen S5 was discontinued in 2020.

U5

The Luxgen U5 debuted in Q3, 2017. The U5 is a subcompact crossover based on the S3's platform. Luxgen U5 was discontinued in 2020.

U7

The Luxgen U7 is Luxgen's second product. It was revealed on June 4, 2010. The U7 was initially named the Luxgen 7 SUV, with the name changing to U7 during the facelift. Both the M7 and U7 are powered by a 2.2 L turbocharged 4-cylinder petrol engine. Luxgen U7 was discontinued in 2020.

MBU

The Luxgen MBU debuted in 2019. The MBU is a performance crossover aimed to replace the U7.

Product Gallery

File:Luxgen M7 Turbo EcoHyper facelift.jpg, Luxgen M7 EcoHyper File:Luxgen V7 EcoHyper.jpg, Luxgen V7 EcoHyper File:Luxgen S5 GT 001.jpg, Luxgen S5 GT File:2016 Luxgen S3 (front).jpg , Luxgen S3 File:LUXGEN U7 TURBO 2014 01.JPG, Luxgen U7 File:Luxgen U6 GT 009.jpg, Luxgen U6 GT File:2018 Luxgen U5 (front).jpg , Luxgen U5 File:Luxgen URX 001.jpg , Luxgen URX

References

External links

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Luxgen Latin America
{{Automotive industry in Taiwan 2009 establishments in Taiwan Electric vehicle manufacturers of China Car manufacturers of Taiwan Taiwanese brands Car brands Vehicle manufacturing companies established in 2009