Loro Piana
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Loro Piana is an Italian company specialized in clothing and textile products. It is considered the largest cashmere manufacturer and the world's leading artisan company processing luxury fibers.Miles Socha and Luisa Zargani (28 October 2021)
Loro Piana Enters New Era With New CEO
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Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion". Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides inf ...
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The company has three divisions, namely the textile division – producing high quality textiles using noble fibers such as cashmere and baby cashmere,
vicuña wool Vicuña wool refers to the hair of the South American vicuña, an animal of the family of ''camelidae''. The wool has, after shahtoosh, the second smallest fiber diameter of all animal hair and is the most expensive legal wool. Properties The ...
, linen, and the merino
wool Wool is the textile fibre obtained from sheep and other mammals, especially goats, rabbits, and camelids. The term may also refer to inorganic materials, such as mineral wool and glass wool, that have properties similar to animal wool. ...
- the fashion luxury goods division – producing and distributing menswear, womenswear, shoes and accessories -, and the interior division – producing and distributing interior products.  


History

Originally from Trivero, the Loro Piana family started as merchants of
wool Wool is the textile fibre obtained from sheep and other mammals, especially goats, rabbits, and camelids. The term may also refer to inorganic materials, such as mineral wool and glass wool, that have properties similar to animal wool. ...
at the beginning of the 19th century. In the second half of this century, the family moved its activity to Valsesia and founded the wool spinning mill Fratelli Lora e Compagnia, followed by the wool spinning mill Zignone & C. in Quarona at the beginning of the 20th century.   In 1924, the engineer Pietro Loro Piana founded the company Loro Piana & C. in Quarona.   After taking the lead of the company in the 1960’s, Franco Loro Piana, grandson of Pietro, started to export high quality fabrics in Europe, America and Japan.Laura May Todd (14 April 2022)
Loro Piana Gets a New Headquarters and Store
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In the 1970s, the company was directed by Francos’ sons, Sergio and Pier Luigi Loro Piana, whose focus was on top quality fabrics development, including cashmere and extra fine wools. Sergio and Pier research gave birth to the Tasmanian fabric.   In 1980s Sergio and Pier Luigi Loro Piana started to diversify the business, therefore launching their first ready to wear collection and creating the luxury good division. The interior division was then launched in 2006. In 2013,
LVMH LVMH Moët Hennessy Louis Vuitton (), commonly known as LVMH, is a French holding multinational corporation and conglomerate specializing in luxury goods, headquartered in Paris. The company was formed in 1987 through the merger of fashion house ...
Group acquired an 80% stake in Loro Piana, becoming the major shareholder. Sergio Loro Piana died the same year. In 2017, LVMH acquired another 5% stake in the company. In November 2021, Damien Bertrand was appointed as CEO of the brand.   Since 2022, Loro Piana has established its headquarters at Cortile della Seta in Milan's Brera district.


Stores

A Loro Piana store in Madrid, 190px As July 2022, Loro Piana distributes its products in Europe, North America, Middle East, China, South Korea and Japan and has a total of which 136 are directly operated.


Operations

Loro Piana is
vertically integrated In microeconomics, management and international political economy, vertical integration is a term that describes the arrangement in which the supply chain of a company is integrated and owned by that company. Usually each member of the supply ...
, and it handles all stages of production according to exacting standards, from the harvesting of natural fibers to the delivery of the finished product to stores. In 2012, turnover reached €700 million and
net income In business and accounting, net income (also total comprehensive income, net earnings, net profit, bottom line, sales profit, or credit sales) is an entity's income minus cost of goods sold, expenses, depreciation and amortization, interest ...
represented 20% of sales. In December 2013,
LVMH LVMH Moët Hennessy Louis Vuitton (), commonly known as LVMH, is a French holding multinational corporation and conglomerate specializing in luxury goods, headquartered in Paris. The company was formed in 1987 through the merger of fashion house ...
announced that
Antoine Arnault Antoine Arnault (born 4 June 1977) is a French businessman; the vice-chairman and former CEO of Christian Dior SE. He is the son of Billionaire and CEO of Louis Vuitton, Bernard Arnault. Early life and education Arnault was born in Roubaix, the ...
would become chairperson of Loro Piana. The company reached the 1 billion euro sales mark in 2019.


See also

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Ermenegildo Zegna Ermenegildo Zegna (; born 30 September 1955), often simply known and referred to as Gildo Zegna, is an Italian entrepreneur and manager. He is Chairman and CEO of Ermenegildo Zegna Group. Early life and education Gildo is a grandson of Ermeneg ...
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Vitale Barberis Canonico Vitale Barberis Canonico is an Italian fabric mill established in 1663, in Pratrivero, located about 50 miles north of Turin in the northern Biella region. Francesco Vitale Barberis is the current creative director. The company's largest cus ...
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Holland & Sherry Holland & Sherry is a fabric mill founded in London in 1836 by Stephen George Holland and Frederick Sherry. It is owned by Individualized Apparel Group as of March 2003. History Holland & Sherry began as merchants at 10 Old Bond Street, London ...
*
Dormeuil Dormeuil is a French textile company founded in 1842 by 22-year-old Jules Dormeuil. Dormeuil is a French family business founded in 1842, specializing in the manufacture of high-end clothing fabrics and owning its own brand of men's ready-to-we ...
*
Brunello Cucinelli Brunello Cucinelli (; born 3 September 1953 in Castel Rigone) is an Italian luxury creative director and the chief executive of his eponymous made in Italy brand, Brunello Cucinelli. He donates 20% of his profits through the Brunello Cucine ...


References


External links


Fashionwelike.com – Interview with Sergio and Pier Luigi Loro Piana
{{Commons category-inline Italian companies established in 1924 Clothing brands of Italy Clothing companies of Italy Clothing companies established in 1924 Companies based in Piedmont Fashion accessory brands High fashion brands Luxury brands