Kraft Music Hall (TV series)
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''Kraft Music Hall'' is an umbrella title for several
television series A television show – or simply TV show – is any content produced for viewing on a television set which can be broadcast via over-the-air, satellite, or cable, excluding breaking news, advertisements, or trailers that are typically placed be ...
aired by
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
in the United States from the 1950s to the 1970s in the musical variety genre, sponsored by
Kraft Foods The second incarnation of Kraft Foods is an American food manufacturing and processing conglomerate, split from Kraft Foods Inc. in 2012 and headquartered in Chicago, Illinois. It became part of Kraft Heinz in 2015. A merger with Heinz, arran ...
, the producers of a well-known line of
cheese Cheese is a dairy product produced in wide ranges of flavors, textures, and forms by coagulation of the milk protein casein. It comprises proteins and fat from milk, usually the milk of cows, buffalo, goats, or sheep. During productio ...
s and related dairy products. Their commercials were usually announced by "The Voice of Kraft",
Ed Herlihy Edward Joseph Herlihy (August 14, 1909 – January 30, 1999)Cox, Jim (2008). ''This Day in Network Radio: A Daily Calendar of Births, Debuts, Cancellations and Other Events in Broadcasting History''. McFarland & Company, Inc. . was an Ameri ...
.


Original

The original ''
Kraft Music Hall ''The Kraft Music Hall'' was a popular old-time radio variety program, featuring top show business entertainers, which aired first on NBC radio from 1933 to 1949. Radio ''The Kraft Program'' debuted June 26, 1933, as a musical-variety program ...
'' was a
radio Radio is the technology of signaling and communicating using radio waves. Radio waves are electromagnetic waves of frequency between 30  hertz (Hz) and 300  gigahertz (GHz). They are generated by an electronic device called a tr ...
series that aired from 1933 to 1949. It was one of the most popular programs of its type, particularly during the period (1936–1946) when it was hosted by
Bing Crosby Harry Lillis "Bing" Crosby Jr. (May 3, 1903 – October 14, 1977) was an American singer, musician and actor. The first multimedia star, he was one of the most popular and influential musical artists of the 20th century worldwide. He was a ...
, then by Al Jolson (1947-1949). However, unlike similar programs, it did not make the transition directly to network television; Kraft's early ventures into that field entailed the sponsorship of a famed series of dramas, initially broadcast live, under the title ''
Kraft Television Theatre ''Kraft Television Theatre'' is an American anthology drama television series running from 1947 to 1958. It began May 7, 1947 on NBC, airing at 7:30pm on Wednesday evenings until December of that year. It first promoted MacLaren's Imperial Chees ...
''.


1950s

By 1958, Kraft was prepared to revive the ''Music Hall'' for television. The first host was "Mr. Television",
Milton Berle Milton Berle (born Mendel Berlinger; ; July 12, 1908 – March 27, 2002) was an American actor and comedian. His career as an entertainer spanned over 80 years, first in silent films and on stage as a child actor, then in radio, movies and tel ...
, who had become television's first superstar by hosting earlier NBC programs, the ''
Texaco Star Theater ''Texaco Star Theater'' was an American comedy-variety show, broadcast on radio from 1938 to 1949 and telecast from 1948 to 1956. It was one of the first successful examples of American television broadcasting, remembered as the show that gave M ...
and The Buick-Berle Show''. An alternate summer host in the program's early period was the English comedian and singer Dave King. The program achieved its greatest success hosted by
Perry Como Pierino Ronald "Perry" Como (; May 18, 1912 – May 12, 2001) was an Italian-American singer, actor and television personality. During a career spanning more than half a century, he recorded exclusively for RCA Victor for 44 years, after signin ...
between 1959 and 1967.


1960s

Beginning in 1963, ''Kraft Music Hall'' specials hosted by Como were presented about once a month, through 1967. During the 1963-64 and 1964-65 television seasons, '' Kraft Suspense Theatre'' (co-produced by Como's "Roncom Films") was broadcast in the same time slot during the remaining weeks. In 1966, the program was a summer replacement for ''
The Andy Williams Show ''The Andy Williams Show'' was an American television variety show that ran from 1962 to 1971 (alternating during the summer of 1970 with ''Andy Williams Presents Ray Stevens'')Tim Brooks and Earle Marsh, ''The Complete Directory to Prime Time N ...
'', known as the ''Kraft Summer Music Hall'', with singer John Davidson as the host. Comedian
George Carlin George Denis Patrick Carlin (May 12, 1937 – June 22, 2008) was an American comedian, actor, author, and social critic. Regarded as one of the most important and influential stand-up comedians of all time, he was dubbed "the dean of countercul ...
was a featured regular. In the fall of 1967, the ''Kraft Music Hall'' returned as a weekly series, but without Perry Como who abruptly ended his association with Kraft Foods after the 1966-67 season. A format of rotating guest hosts was implemented, employing some of the leading figures in the U.S. entertainment industry at the time, including
Rock Hudson Rock Hudson (born Roy Harold Scherer Jr.; November 17, 1925 – October 2, 1985) was an American actor. One of the most popular movie stars of his time, he had a screen career spanning more than three decades. A prominent heartthrob in the Gold ...
,
Lorne Greene Lorne Hyman Greene (born Lyon Himan Green; 12 February 1915 – 11 September 1987) was a Canadian actor, musician, singer and radio personality. His notable television roles include Ben Cartwright on the Western ''Bonanza'' and Commander Ad ...
,
George Burns George Burns (born Nathan Birnbaum; January 20, 1896March 9, 1996) was an American comedian, actor, writer, and singer, and one of the few entertainers whose career successfully spanned vaudeville, radio, film and television. His arched eyebr ...
,
Dinah Shore Dinah Shore (born Frances Rose Shore; February 29, 1916 – February 24, 1994) was an American singer, actress, and television personality, and the top-charting female vocalist of the 1940s. She rose to prominence as a recording artist during ...
and
Woody Allen Heywood "Woody" Allen (born Allan Stewart Konigsberg; November 30, 1935) is an American film director, writer, actor, and comedian whose career spans more than six decades and multiple Academy Award-winning films. He began his career writing ...
. In 1968, the practice of regular hosts was reinstated, with programs starring, in succession,
country A country is a distinct part of the world, such as a state, nation, or other political entity. It may be a sovereign state or make up one part of a larger state. For example, the country of Japan is an independent, sovereign state, whi ...
singer
Eddy Arnold Richard Edward Arnold (May 15, 1918 – May 8, 2008) was an American country music singer who performed for six decades. He was a Nashville sound (country/popular music) innovator of the late 1950s, and scored 147 songs on the ''Billboard'' cou ...
, John Davidson (again) and
Ed McMahon Edward Leo Peter McMahon Jr. (March 6, 1923 – June 23, 2009) was an American announcer, game show host, comedian, actor, singer, and combat aviator. McMahon and Johnny Carson began their association in their first TV series, the ABC game sh ...
. Arnold's programs all featured an appearance by comedian/impressionist John Byner, and Mark Andrews. Other leading performers who appeared on the ''Kraft Music Hall'' on a reasonably frequent basis were
Don Rickles Donald Jay Rickles (May 8, 1926 – April 6, 2017) was an American stand-up comedian and actor. He became known primarily for his insult comedy. His film roles include ''Run Silent, Run Deep'' (1958) with Clark Gable, Carl Reiner's ''Enter La ...
,
Alan King Alan King (born Irwin Alan Kniberg; December 26, 1927 – May 9, 2004) was an American actor and comedian known for his biting wit and often angry humorous rants. King became well known as a Jewish comedian and satirist. He was also a serious a ...
,
Steve Lawrence Steve Lawrence (born Sidney Liebowitz; July 8, 1935) is an American singer, comedian and actor, best known as a member of a duo with his wife Eydie Gormé, billed as " Steve and Eydie", and for his performance as Maury Sline, the manager and f ...
and
Eydie Gorme Eydie may refer to: * Eydie Gormé (1928–2013), American singer. * Steve and Eydie, an American pop vocal duet, * Eydie Whittington, a Democratic politician in Washington, D.C. * The World Of Steve & Eydie, a 1972 album released by Steve Law ...
,
Mitzi Gaynor Mitzi Gaynor (born Francesca Marlene de Czanyi von Gerber; September 4, 1931) is an American actress, singer, and dancer. Her notable films include '' We're Not Married!'' (1952), '' There's No Business Like Show Business'' (1954), '' The Birds ...
,
Bobby Darin Bobby Darin (born Walden Robert Cassotto; May 14, 1936 – December 20, 1973) was an American musician and actor. He performed jazz, pop, rock and roll, folk, swing, and country music. He started his career as a songwriter for Connie ...
,
Pierre Olaf Pierre Olaf (14 July 1928 – 16 September 1995) was a French actor, cabaret artist, and clown. He first achieved success as a stage actor in Paris in the musical revues of Robert Dhéry. He achieved particular acclaim in Dhéry's ''Jupon Volé'' ...
,
Roy Rogers Roy Rogers (born Leonard Franklin Slye; November 5, 1911 – July 6, 1998) was an American singer, actor, and television host. Following early work under his given name, first as co-founder of the Sons of the Pioneers and then acting, the rebra ...
and
Dale Evans Dale Evans Rogers (born Frances Octavia Smith; October 31, 1912 – February 7, 2001) was an American actress, singer, and songwriter. She was the third wife of singing cowboy Roy Rogers. Early life Evans was born Frances Octavia Smith on ...
,
Wayne Newton Carson Wayne Newton (born April 3, 1942) is an American singer and actor. One of the most popular singers in the nation from the mid-to-late 20th-century, Newton remains one of the best-known entertainers in Las Vegas. He is known by the nicknam ...
,
Johnny Cash John R. Cash (born J. R. Cash; February 26, 1932 – September 12, 2003) was an American country singer-songwriter. Much of Cash's music contained themes of sorrow, moral tribulation, and redemption, especially in the later stages of his c ...
and
Simon & Garfunkel Simon & Garfunkel were an American folk rock duo consisting of the singer-songwriter Paul Simon and the singer Art Garfunkel. They were one of the best-selling music groups of the 1960s, and their biggest hits—including the electric remix of ...
.


Taping

The series in the late 1960s and early 1970s was recorded at the NBC studio in Midwood, Brooklyn, New York, at Avenue M and East 14th Street. A show with Rickles was partly taped on Avenue M and the Avenue M station of the BMT subway line, less than two blocks away.


Country Music Association Awards and Friars Club' roasts

The 1968 telecast of the
Country Music Association Awards The Country Music Association Awards, also known as the CMA Awards or CMAs, are presented to country music artists and broadcasters to recognize outstanding achievement in the country music industry. The televised annual presentation ceremony ...
(the first installment of the CMA Awards to be televised) was presented as an episode of the ''Kraft Music Hall'', as were the earliest telecasts of the Friars' Club roasts, which later became a regular feature of ''
The Dean Martin Show ''The Dean Martin Show'', not to be confused with the ''Dean Martin Variety Show'' (1959–1960), is a TV variety-comedy series that ran from 1965 to 1974 for 264 episodes. It was broadcast by NBC and hosted by Dean Martin. The theme song to the ...
''.


Summer hosts

Summer hosts during this late period of the show included
Britons British people or Britons, also known colloquially as Brits, are the citizens of the United Kingdom of Great Britain and Northern Ireland, the British Overseas Territories, and the Crown dependencies.: British nationality law governs mod ...
. In the summer of 1969 - from May 14 till Aug 13th -
Tony Sandler Tony Sandler (born Lucien Joseph Santelé, 18 August 1933) is a Belgian singer who was half the vocal duo Sandler and Young, which was popular from the 1960s to the 1980s. Europe 1954–1963 Sandler began performing as a boy with the Belgian cho ...
and Ralph Young, a.k.a.
Sandler and Young Sandler and Young were an American musical duo from the 1960s through the 1980s, composed of Belgian singer Tony Sandler and native New Yorker Ralph Young. First success Sandler and Young appeared with Polly Bergen in her show at the Las Vegas ...
hosted the NBC show for 13 weeks from London. Some other programs that summer were hosted by
Don Ho Donald Tai Loy Ho (August 13, 1930 – April 14, 2007) was a Hawaiian traditional pop musician, singer and entertainer. He is best known for the song "Tiny Bubbles" from the album of the same name. Life and career Ho was a singer of Native ...
and Des O'Connor in 1970 and 1971; the Des O'Connor shows were originally broadcast in the United Kingdom on ITV as the seventh series (seventh season) of '' The Des O'Connor Show'', which ran from 1963 to 1973.


Constants

Despite the variety of casts and formats employed by the program over the years, there were some constants as well. Longtime Kraft announcer Herlihy voiced all but the summer programs, and the Peter Matz orchestra provided most of the music and, again with the exception of the summer shows, Peter Gennaro was the
choreographer Choreography is the art or practice of designing sequences of movements of physical bodies (or their depictions) in which motion or form or both are specified. ''Choreography'' may also refer to the design itself. A choreographer is one who c ...
.


References

*Brooks, Tim and Marsh, Earle, ''
The Complete Directory to Prime Time Network and Cable TV Shows ''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the ...
''


External links

* * {{DEFAULTSORT:Kraft Music Hall (Tv Series) 1958 American television series debuts 1971 American television series endings 1950s American music television series 1960s American music television series 1970s American music television series 1950s American variety television series 1960s American variety television series 1970s American variety television series English-language television shows NBC original programming Roast (comedy) Kraft Foods Television shows filmed in New York (state)