Kendall Jenner
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Kendall Nicole Jenner (born November 3, 1995) is an American model, media personality, and
socialite A socialite is a person from a wealthy and (possibly) aristocratic background, who is prominent in high society. A socialite generally spends a significant amount of time attending various fashionable social gatherings, instead of having tradit ...
. She is a daughter of Kris Jenner and
Caitlyn Jenner Caitlyn Marie Jenner (born William Bruce Jenner; October 28, 1949) is an American media personality and retired Olympic gold medal-winning decathlete. Jenner played college football for the Graceland Yellowjackets before incurring a knee ...
, and rose to fame in the reality television show '' Keeping Up with the Kardashians.'' Jenner began modelling at the age of 14. After working in commercial print ad campaigns and photoshoots, she had breakout seasons in 2014 and 2015, walking the runways for high-fashion designers during the New York,
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, and
Paris Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. Si ...
fashion weeks. Jenner has appeared in campaigns, editorials, and cover shoots for ''
LOVE Love encompasses a range of strong and positive emotional and mental states, from the most sublime virtue or good habit, the deepest Interpersonal relationship, interpersonal affection, to the simplest pleasure. An example of this range of ...
'' and various international ''
Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** ''Vogue Arabia'', an Arab fashion magazine ** ''Vogue Australia'', an Australian fashion magazine ** ''Vogue China'', ...
'' editions, and is a brand ambassador for Estée Lauder. Jenner made her debut at No. 16 on ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'' magazine's 2015 list of top-earning models, with an estimated annual income of . In 2017 Jenner was named the world's highest-paid model by ''Forbes'', ousting model
Gisele Bündchen Gisele Caroline Bündchen (, , born 20 July 1980) is a Brazilian fashion model. Since 2001, she has been one of the highest-paid models in the world. In 2007, Bündchen was the 16th-richest woman in the entertainment industry and earned th ...
who had been leading the list since 2002.


Early life

Kendall Nicole Jenner was born on November 3, 1995, in Los Angeles, California to former
Olympic Olympic or Olympics may refer to Sports Competitions * Olympic Games, international multi-sport event held since 1896 ** Summer Olympic Games ** Winter Olympic Games * Ancient Olympic Games, ancient multi-sport event held in Olympia, Greece bet ...
decathlete The decathlon is a combined event in athletics consisting of ten track and field events. The word "decathlon" was formed, in analogy to the word " pentathlon", from Greek δέκα (''déka'', meaning "ten") and ἄθλος (''áthlos'', or ...
champion
Caitlyn Jenner Caitlyn Marie Jenner (born William Bruce Jenner; October 28, 1949) is an American media personality and retired Olympic gold medal-winning decathlete. Jenner played college football for the Graceland Yellowjackets before incurring a knee ...
(then known as Bruce Jenner) and television personality and businesswoman Kris Jenner (née Houghton). Jenner's middle name was a tribute to Kris' best friend
Nicole Brown Simpson Nicole Brown Simpson (née Brown; May 19, 1959 – June 12, 1994) was the ex-wife of the former professional American football player, O. J. Simpson, to whom she was married from 1985 to 1992. She was the mother of their two children, Sydney an ...
, who was murdered just before Jenner was conceived. Jenner has a younger sister, Kylie, and eight older half-siblings. From Caitlyn's side of the family, she has three older half-brothers― Burt, Brandon, and Brody Jenner―and one older half-sister Casey Marino. From Kris' side of the family, Jenner has three older half-sisters― Kourtney, Kim, Khloé―and one older half-brother Rob Kardashian. Jenner was raised with her sister and the Kardashians in Calabasas, an upscale suburb west of Los Angeles. Jenner attended Sierra Canyon School before switching to
homeschooling Homeschooling or home schooling, also known as home education or elective home education (EHE), is the education of school-aged children at home or a variety of places other than a school. Usually conducted by a parent, tutor, or an onlin ...
in order to pursue modeling. She graduated in 2014. In May 2014, Jenner purchased a two-bedroom, 2.5-bath condominium in Los Angeles for .


Rise to fame

In 2007, Jenner, along with her parents and siblings, Kylie, Kourtney, Kim, Khloé, and Rob, began appearing in the reality television series '' Keeping Up with the Kardashians'', which chronicles the personal and professional lives of their family members. The series was successful for its network, E!, and has resulted in the creation of numerous spin-offs including ''
Kourtney and Kim Take Miami ''Kourtney and Kim Take Miami'' (previously titled ''Kourtney and Khloé Take Miami'') is an American reality television series. It premiered on E! on August 16, 2009, as the first '' Keeping Up with the Kardashians'' spin-off. The series origi ...
'', '' Khloé & Lamar'', '' Kourtney and Kim Take New York'', and '' Kourtney and Khloé Take The Hamptons'', in which Jenner has made multiple guest appearances.


Modeling


2009–2014: Debut and breakthrough

Jenner began modeling at age 13 when Wilhelmina Models signed her on July 12, 2009. Cinematographer Nick Saglimbeni directed the photoshoot for Jenner's Wilhelmina portfolio. Jenner's first modeling job was the ''Rocker Babes with a Twist'' campaign for
Forever 21 Forever 21 is a multinational fast fashion retailer headquartered in Los Angeles, California, United States. Originally founded as the store Fashion 21 in Highland Park, Los Angeles in 1984,Forever 21History & Facts, n.d. Retrieved 27 April 2014 ...
in December 2009 and January 2010. Jenner featured in a '' Teen Vogue'' Snapshot on April 19, 2010. In September 2011, Jenner walked for Sherri Hill during
Mercedes-Benz Fashion Week Mercedes-Benz Fashion Week is a series of international fashion weeks sponsored by Mercedes-Benz, a brand of Daimler AG. Designers featured during Mercedes-Benz Fashion Weeks include notable designers such as Rosenthal Tee, Mary Katrantzou and Da ...
. By the end of 2012, Jenner had covers on ''
American Cheerleader ''American Cheerleader'' is the first and largest national teen magazine dedicated to covering sideline and competitive cheerleading. It was founded in 1995 and is currently based in Memphis, Tennessee. Staff includes Editor-in-Chief Jackie Martin ...
'', ''Teen Prom'', ''Looks'', ''Raine'', ''GenLux'', ''Lovecat'', and ''Flavour Magazine''. and booked campaigns for White Sands Australia, Leah Madden, and
Agua Bendita ''Agua Bendita'' () is a 2010 Philippine romantic fantasy religious-drama television series based on the Liwayway Komiks comic book series of the same name created by Rod Santiago and directed by Malu L. Sevilla, Claudio "Tots" Sanchez-Mariscal ...
. In November 2012, Jenner teamed with Victoria's Secret photographer Russell James for editorial work and joint projects. Over the course of 2013 and 2014, their work together surfaced in ''Kurv'', ''Miss Vogue Australia'', and ''Harper's Bazaar Arabia.'' Jenner featured in James' ''Nomad Two Worlds: Australia'' book launches in
Sydney Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mounta ...
and
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. Jenner's editorial work signaled a change of direction to high fashion, and Jenner signed with
The Society Management The Society Management is a model management company based in New York City, and is the official U.S. division of the Elite World network. It is also the U.S. branch of the Elite Model Look contest. Models The following models & talent are cur ...
on November 21, 2013. Jenner walked her first Society Management bookings for
Marc Jacobs Marc Jacobs (born April 9, 1963) is an American fashion designer. He is the head designer for his own fashion label, Marc Jacobs, and formerly Marc by Marc Jacobs, a diffusion line, which was produced for approximately 15 years, before it was ...
, Giles Deacon, Givenchy,
Chanel Chanel ( , ) is a French high-end luxury fashion house founded in 1910 by Coco Chanel in Paris. Chanel specializes in women's ready-to-wear, luxury goods, and accessories and licenses its name and branding to Luxottica for eyewear. Chane ...
, Donna Karan,
Diane von Fürstenberg Diane von Fürstenberg (born Diane Simone Michele Halfin, 31 December 1946) is a Belgians, Belgian fashion designer best known for her wrap dress. She initially rose to prominence in 1969 when she married into the German princely House of Fürst ...
,
Tommy Hilfiger Thomas Jacob Hilfiger ( /hɪlˈfɪgər/; born March 24, 1951) is an American fashion designer and the founder of Tommy Hilfiger Corporation. After starting his career by co-founding a chain of jeans/fashion stores called People's Place in upst ...
, Fendi,
Ports 1961 A port is a maritime facility comprising one or more wharves or loading areas, where ships load and discharge cargo and passengers. Although usually situated on a sea coast or estuary, ports can also be found far inland, such as Ha ...
,
Bottega Veneta Bottega Veneta () is an Italian luxury fashion house based in Milan, Italy. Its product lines include ready-to-wear, handbags, shoes, accessories, and jewelry; and it licenses its name and branding to Coty, Inc. for fragrances. History Foun ...
, Pucci,
Dolce & Gabbana Dolce & Gabbana (), also known by initials D&G, is an Italian luxury fashion house founded in 1985 in Legnano by Italian designers Domenico Dolce and Stefano Gabbana. The house specializes in ready-to-wear, handbags, accessories, and cos ...
; Sonia Rykiel, and Balmain. Jenner participated in two Chanel public relations events in 2014: one, a feminist rally-themed Chanel event; and two, the company's Metiers D'Art in Salzburg. Jenner shot covers and editorials for ''
Interview An interview is a structured conversation where one participant asks questions, and the other provides answers.Merriam Webster DictionaryInterview Dictionary definition, Retrieved February 16, 2016 In common parlance, the word "interview" ...
'' ''LOVE'', and ''Teen Vogue''. Jenner was cast in campaigns for Givenchy and a December-themed ''LOVE'' advent calendar promotion with Doug Inglish. In November 2014, Jenner became an official Estée Lauder representative. Jenner was hailed as "the 'It Girl' of the season" by ''LOVE'' editor Katie Grand.


2015–2017: Rise to success

In 2015, Jenner walked for Chanel, Alexander Wang, Diane von Fürstenberg, Donna Karan, Vera Wang,
Michael Kors Michael David Kors (born Karl Anderson Jr. August 9, 1959) is an American fashion designer. He is the chief creative officer of his brand, Michael Kors, which sells men's and women's ready-to-wear, accessories, watches, jewelry, footwear, and f ...
, Marc Jacobs, Oscar de la Renta, Giles Deacon, Fendi, N°21, H&M, Balmain, the annual Dosso Dossi Fashion Show in
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, Turkey, Givenchy,
Elie Saab Elie Saab ( ar, إيلي صعب; born 4 July 1964) is a Lebanese fashion designer. His main workshop is in Lebanon, with additional workshops in Milan and Paris. He started his business in the early 1980s and specialized in bridal couture (ex ...
, and Ports 1961. Jenner took part in publicity campaigns for Balmain x H&M and walked in the 2015
Victoria's Secret Fashion Show The Victoria's Secret Fashion Show was an annual promotional event sponsored by and featuring Victoria's Secret, a brand of lingerie. From 1995 to 2018, Victoria's Secret used the show to market its goods in high-profile settings. Models unde ...
. Jenner shot covers and editorials with '' Marie Claire Indonesia'', ''Harper's Bazaar'', '' GQ'', '' Vogue China'', ''LOVE'', and ''Vogue'' issues in Japan, France and America. Jenner featured in campaigns for Marc Jacobs, Karl Lagerfeld, Fendi, Balmain, Estée Lauder, a political campaign for Rock The Vote/
Independent Journal Review The ''Independent Journal Review'' (IJR) is a conservative American news and opinion website based in Alexandria, Virginia. The publication was founded in 2012 by Alex Skatell. Skatell serves as its CEO, with Camden Stuebe as President and Shus ...
voter registration, and a second ''LOVE'' advent calendar. Jenner signed contracts with Calvin Klein Jeans in March and Penshoppe in May. In 2016, Jenner and Cara Delevingne were recreated as wax figures for
Madame Tussaud's Madame Tussauds (, ) is a wax museum founded in 1835 by French wax sculptor Marie Tussaud in London, spawning similar museums in major cities around the world. While it used to be spelled as "Madame Tussaud's"; the apostrophe is no longer us ...
London Fashion Week Experience event. Jenner walked for Chanel, Diane Von Fürstenberg, Vera Wang, Michael Kors, Marc Jacobs, Fendi, Versace, Bottega Veneta, Balmain,
Dior Christian Dior SE (), commonly known as Dior (stylized DIOR), is a French luxury fashion house controlled and chaired by French businessman Bernard Arnault, who also heads LVMH, the world's largest luxury group. Dior itself holds 42.36% shar ...
, Elie Saab, and Miu Miu. Jenner shot covers and editorials in ''Vogue Brazil'', '' W Korea'', ''LOVE'', ''
Vanity Fair Vanity Fair may refer to: Arts, entertainment and media Literature * Vanity Fair, a location in '' The Pilgrim's Progress'' (1678), by John Bunyan * ''Vanity Fair'' (novel), 1848, by William Makepeace Thackeray * ''Vanity Fair'' (magazines), the ...
'', ''V'', ''Self Service Magazine'', and ''Harper's Bazaar''. Vogue's editors devoted a special edition editorial supplement to Jenner in April.. Jenner had campaign features for
Mango A mango is an edible stone fruit produced by the tropical tree '' Mangifera indica''. It is believed to have originated in the region between northwestern Myanmar, Bangladesh, and northeastern India. ''M. indica'' has been cultivated in Sout ...
, CPS Chaps, Calvin Klein, Rock The Vote/Independent Journal Review, and Denimlab. Jenner announced her signing to Chilean retail chain
París Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. ...
in April. Jenner's 2017 campaign for La Perla caused some controversy when she had to cancel a previously scheduled appearance as a
Victoria's Secret Victoria's Secret is an American lingerie, clothing, and beauty retailer known for high visibility marketing and branding, starting with a popular catalog and followed by an annual fashion show with supermodels dubbed Angels. As the largest ...
model due to her new affiliation with La Perla.


2018–present: Supermodel status

Jenner made her debut at No. 16 on ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'' magazine's 2015 list of top-earning models, with an estimated annual income of . In 2017, Jenner was named the world's highest-paid model by ''Forbes'', ousting model
Gisele Bündchen Gisele Caroline Bündchen (, , born 20 July 1980) is a Brazilian fashion model. Since 2001, she has been one of the highest-paid models in the world. In 2007, Bündchen was the 16th-richest woman in the entertainment industry and earned th ...
, who had been leading the list for more than 14 years since 2002.


Business career

Jenner created two signature nail lacquers for the 2011 Nicole by OPI Kardashian Kolors nail polish line, for which the Jenner sisters eventually earned a combined in endorsement profit. On March 16, 2012, the Jenner sisters were named Creative Directors of the ''Gillette Venus Gets Ready with Kendall & Kylie Jenner'' webisode series, which was originally aired on Gillette's
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dust ...
page. In July 2013, the Jenner sisters formed a partnership with Pascal Mouawad's Glamhouse to create the ''Metal Haven by Kendall & Kylie'' jewelry collection. In February 2014, the Jenner sisters launched a shoe and handbag line under Steve Madden's ''Madden Girl'' line for Nordstrom. The Jenner sisters previewed ''The Kendall & Kylie Collection'' with PacSun on November 15, 2012; the collection launched in February 2013. On February 3, 2015, the Jenner sisters confirmed ''Kendall + Kylie'' collaboration with Topshop, which they unveiled in November 2015 at the Chadstone Shopping Centre in Melbourne, Australia. The collection launched in New York on February 8, 2016. On April 27, 2016, the Jenner sisters previewed a summer swimwear collection. In September 2015, each of the Jenner and Kardashian sisters released paid subscription
mobile app A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on d ...
websites in collaboration with Whalerock Industries. Jenner's website was nominated for an International Academy of Digital Arts and Sciences 2016 Webby Award in April of that year. The Jenner sisters partnered with Glu Mobile to develop an app spinoff of '' Kim Kardashian: Hollywood''; the ''Kendall and Kylie'' app launched February 17, 2016. In June 2017, Kendall and Kylie, launched a line of "vintage" T-shirts on their website for their lifestyle brand, Kendall + Kylie. The shirts retailed at $125 and featured logos or images of famous musicians or bands (
Tupac Shakur Tupac Amaru Shakur ( ; born Lesane Parish Crooks, June 16, 1971 – September 13, 1996), also known as 2Pac and Makaveli, was an American rapper. He is widely considered one of the most influential rappers of all time. Shakur is among the b ...
,
The Doors The Doors were an American rock band formed in Los Angeles in 1965, with vocalist Jim Morrison, keyboardist Ray Manzarek, guitarist Robby Krieger, and drummer John Densmore. They were among the most controversial and influential rock acts ...
,
Metallica Metallica is an American heavy metal band. The band was formed in 1981 in Los Angeles by vocalist/guitarist James Hetfield and drummer Lars Ulrich, and has been based in San Francisco for most of its career. The band's fast tempos, instrume ...
,
Pink Floyd Pink Floyd are an English rock band formed in London in 1965. Gaining an early following as one of the first British psychedelic groups, they were distinguished by their extended compositions, sonic experimentation, philosophical lyrics an ...
, and
The Notorious B.I.G. Christopher George Latore Wallace (May 21, 1972 – March 9, 1997), better known by his stage names the Notorious B.I.G., Biggie Smalls, or simply Biggie, was an American rapper. Rooted in East Coast hip hop and particularly gangsta ...
) with bright images or logos associated with the Jenners superimposed over them. The shirts were met with criticism from the public, as well as several
cease and desist A cease and desist letter is a document sent to an individual or business to stop alleged illegal activity. The phrase "cease and desist" is a legal doublet, made up of two near-synonyms. The letter may warn that, if the recipient does not disc ...
letters from the estates of the musicians and artists that were featured without permission. The photographer whose portrait of Tupac Shakur was used has since sued the Jenner sisters for
copyright infringement Copyright infringement (at times referred to as piracy) is the use of works protected by copyright without permission for a usage where such permission is required, thereby infringing certain exclusive rights granted to the copyright holder, ...
. The sisters pulled the shirts from their website and issued a joint apology, "to anyone that has been upset and/or offended, especially to the families of the artists." In June 2020, the Jenners sisters addressed reports that their fashion brand Kendall + Kylie has failed to pay factory workers in
Bangladesh Bangladesh (}, ), officially the People's Republic of Bangladesh, is a country in South Asia. It is the eighth-most populous country in the world, with a population exceeding 165 million people in an area of . Bangladesh is among the mo ...
as a result of the coronavirus pandemic. It was reported that Global Brands Group (GBG) previously listed the Kendall + Kylie brand on its website. As a result, the Jenners stated that their company is owned by a separate entity known as 3072541 Canada Inc. even though they say that their brand "has worked with CAA-GBG in the past, in a sales and business development capacity only" and that they "do not currently have any relationship at all with GBG". Jenner has partnered with Moon, an oral-care brand created by Shaun Neff of Neff Headwear. Jenner helped create one product for the brand, the Kendall Jenner Teeth Whitening Pen in April 2019., In 2019, Jenner made a partnership with the skin-care company
Proactiv Proactiv is an American brand of skin-care products developed by two American dermatologists, Katie Rodan and Kathy A. Fields, and launched in 1995 by Guthy-Renker, a California-based direct marketing company, that is endorsed by famous celeb ...
. In January 2020, she confirmed that a cosmetics line in collaboration with Kylie Cosmetics was in the process. Kylie Cosmetics launched Kendall Jenner x Kylie Cosmetics on June 26, 2020. In October 2020, she launched a stain-removal toothpaste in collaboration with Moon and designer Heron Preston on a limited edition orange stain-removal toothpaste, with just 350 units available on online marketplace StockX. This collaboration simultaneously marking StockX's debut into the personal care/beauty realm.


Other ventures

Beginning 2015, Jenner featured in a series of commercial ads for various products including Jenner's signature Pure Color Envy Matte Sculpting Lipstick. In February 2016, Jenner and beauty blogger Irene Kim became guest editors for the Estée Edit, accompanied by a signature Eyeshadow Palette. In 2016, Jenner began a career as a photographer, her first published work was photographing and styling Kaia Gerber, daughter of supermodel Cindy Crawford, for the sixteenth anniversary issue of ''
LOVE Love encompasses a range of strong and positive emotional and mental states, from the most sublime virtue or good habit, the deepest Interpersonal relationship, interpersonal affection, to the simplest pleasure. An example of this range of ...
''. In 2010, Jenner was cast in boy band
One Call One Call was a boy band featuring Justin "JJ" Thorne, Anthony "AG" Gamlieli, Chris Moy, and Jose Bordonada. Johnny Wright—a music executive who has managed successful groups such as Backstreet Boys, 'NSync, and the Jonas Brothers—brought th ...
's ''Blacklight'' video along with
Ashley Benson Ashley Victoria Benson (born December 18, 1989) is an American actress, model, and singer. She is known for her role as Hanna Marin in the teen mystery-drama series ''Pretty Little Liars'' (2010–2017). Benson has starred in films, including ' ...
and Kevin McHale. In 2012, Jenner appeared as AJ on the '' Hawaii Five-0'' episode "I Ka Wa Mamua". Jenner did voiceover for the character Strawberry in '' The High Fructose Adventures of Annoying Orange'' episode "Shakesparagus Speare", which aired on January 20, 2014. In August 2014, Jenner appeared in singer PartyNextDoor's video "Recognize" with sister Kylie Jenner and rapper
Drake Drake may refer to: Animals * A male duck People and fictional characters * Drake (surname), a list of people and fictional characters with the family name * Drake (given name), a list of people and fictional characters with the given name ...
. Jenner made a cameo appearance in the heist film '' Ocean's 8'', which was released on June 8, 2018. '' Seventeen'' magazine featured Kendall and Kylie Jenner as Style Stars of 2011 and selected them as "Style Ambassadors" for the magazine. In 2014, the Jenner sisters co-authored novel '' Rebels: City of Indra'' with ghostwriter Maya Sloan. On May 24, 2016, the Regan Arts division of
Phaidon Press Phaidon Press is a global publisher of books on art, architecture, design, fashion, photography, and popular culture, as well as cookbooks, children's books, and travel books. The company is based in London and New York City, with additional o ...
announced that the Jenner sisters, Elizabeth Killmond-Roman, and Katherine Killmond created ''Time Of The Twins'' as a sequel to ''Rebels: City Of Indra''.


Personal life

Jenner started dating NBA player Blake Griffin in summer 2017. The two broke up in April 2018. Jenner was in an on-again-off-again relationship with NBA player Ben Simmons from June 2018 to February 2020. From June 2020 to October 2022, Jenner was in a relationship with NBA player Devin Booker. In November 2020, Jenner faced large public criticism after having a birthday party with a hundred plus attendance during the coronavirus pandemic. The party was attended by many celebrities, including Justin and Hailey Bieber, the Weeknd, and Winnie Harlow, despite
Los Angeles County Los Angeles County, officially the County of Los Angeles, and sometimes abbreviated as L.A. County, is the List of the most populous counties in the United States, most populous county in the United States and in the U.S. state of California, ...
having a Safer-at-Home order in effect. Jenner's mother responded to the criticism, telling Andy Cohen, "we are really responsible, and we make sure that everyone in our family and our closest friends are tested religiously. So, you know, we do what we can, we, we try to follow the rules."


Public image

Jenner was named as one of ''
People A person ( : people) is a being that has certain capacities or attributes such as reason, morality, consciousness or self-consciousness, and being a part of a culturally established form of social relations such as kinship, ownership of prope ...
'' magazine's 50 most beautiful people in the world on April 9, 2014. ''
Time Time is the continued sequence of existence and event (philosophy), events that occurs in an apparently irreversible process, irreversible succession from the past, through the present, into the future. It is a component quantity of various me ...
'' magazine named the Jenner sisters as two of the 30 Most Influential Teens 2014 and 2015. On December 16, 2014,
Google Google LLC () is an American Multinational corporation, multinational technology company focusing on Search Engine, search engine technology, online advertising, cloud computing, software, computer software, quantum computing, e-commerce, ar ...
named Jenner as the second most Googled model in the world. Jenner debuted at No. 2 on '' FHMs annual
100 Sexiest Women in the World ''FHM'' (For Him Magazine) is a British multinational men's lifestyle magazine that was published in several countries. Its master edition contained features such as the ''FHM'' 100 Sexiest Women in the World, which has featured models, actres ...
list at the end of April 2015.
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named Jenner as its most reblogged model for 2015. In November 2017, ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...
'' listed Jenner as the No.1 highest-paid model in the world.


Impact of viral promotion on fashion e-commerce

Jenner's rapid career ascent led '' Dazed'' magazine's editors to rank her "top creative to watch out for" in 2015 on their annual Dazed 100 list, Jenner collaborated with the editors of ''Dazed'' on a '' Mean Girls''-inspired "Burn Book" parody, responding to her online critics and industry detractors. The video was later shortlisted in September 2015 for the International Academy of Digital Arts and Sciences' annual Lovie Awards in the Internet Viral Video category. The rapid rise of the "Instagirls" has accelerated a decade-long reassessment of the interaction between fashion and social media. Jenner's adeptness at connecting with
Millennials Millennials, also known as Generation Y or Gen Y, are the Western demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 20 ...
online has given her access to a large demographic market, with the ability to further segment her fan base and find ideal clients. Designer Sally LaPorte claimed Jenner's approval of her line helped the designer identify the characteristics of her ideal buyers. Former
Calvin Klein Calvin Richard Klein (born November 19, 1942) is an American fashion designer who launched the company that would later become Calvin Klein Inc., in 1968. In addition to clothing, he also has given his name to a range of perfumes, watches, an ...
women's creative director Francisco Costa praised Jenner's social cachet: "Her social media reach is just incredible As a house, you become part of the culture by embracing someone like her." Jenner's ongoing participation in Calvin Klein promotions has proven to be profitable, as parent company the Phillips-Van Heusen Corporation announced a 13% increase in net sales over the previous year's first quarter in May 2016, with the financials also indicating a 10.5% increase in revenue. According to CEO Emanuel Chirico, increased earnings resulted from the restructuring of the company's global creative strategy for Calvin Klein and its associated ''#MyCalvins'' ad campaigns. Consequently, other brands have adapted to the potential impact of high-profile influencers on promotional strategies. Dear Frances footwear brand creative Jane Frances engineered an open-door branding strategy in such a way that her brand is able to successfully do promotional work either with or without influencer input. European ice cream company Magnum moved aggressively into online branding initiatives by featuring Suki Waterhouse and Jenner as company spokesmodels. Even without a sponsorship deal, Jenner's fashion choices can have an impact, as seen by fashion brand Rat & Boa, who had a boost to sales when Jenner wore a pair of their shorts at the Coachella festival. In the midst of these changes, tech entrepreneur Frank Spadafora designed his company's D'Marie app as a fashion industry-specific Q Score alternative in order to effectively measure the monetary imprint fashion influencers and brand ambassadors are able to attain. The app's deployment worked to Jenner's advantage; she ranked as D'Marie's #1 fashion influencer across all categories as of February 19, 2016, with the ability to earn between and for a single update to her social media platforms.


Cutera lawsuit

On February 10, 2016, lawyers representing Jenner Inc. filed a $10 million lawsuit against esthetic medical company Cutera at the United States District Court for the Central District of California. Jenner's legal team objected to the company using her brand without authorization. Cutera had featured Jenner in ad campaigns for its Laser Genesis acne treatment. In May 2016, Jenner's attorneys dropped the charges.


Fyre Festival

In 2017, Kendall Jenner was paid $275,000 for an Instagram post announcing that some members of the
G.O.O.D. Music GOOD Music (also known simply as GOOD, stylized as G.O.O.D. Music; a backronym for Getting Out Our Dreams) is an American record label founded by rapper Kanye West in 2004. The label signed an exclusive long-term worldwide label agreement with t ...
record label would be performing at
Fyre Festival Fyre Festival was a fraudulent luxury music festival founded by con artist Billy McFarland and rapper Ja Rule. It was created with the intent of promoting the company's Fyre app for booking music talent. The festival was scheduled to take plac ...
, and that her followers could buy tickets using a discount code she provided. The post, which has since been deleted, was not tagged as an #ad despite Jenner's compensation and the
Federal Trade Commission The Federal Trade Commission (FTC) is an independent agency of the United States government whose principal mission is the enforcement of civil (non-criminal) antitrust law and the promotion of consumer protection. The FTC shares jurisdiction o ...
law which requires paid posts on social media to be disclosed transparently. Fyre Festival was a fraudulent "luxury music festival" founded by Billy McFarland, CEO of Fyre Media Inc, and rapper Ja Rule. Three months after Netflix and Hulu released incriminating documentaries revealing the corrupt and unorganized preparations behind Fyre Festival, Jenner apologized for her involvement during an interview with the New York Times. Jenner said, "You get reached out to by people to, whether it be to promote or help or whatever, and you never know how these things are going to turn out, sometimes it's a risk, I definitely do as much research as I can, but sometimes there isn't much research you can do because it's a starting brand and you kind of have to have faith in it and hope it will work out the way people say it will. You never really know what's going to happen." The trustee for the Fyre Festival bankruptcy sued Jenner, along with other artists and influencers associated with the festival, alleging that payments to influencers were part of the scheme to defraud investors. Jenner settled for $90,000.


Pepsi advertisement

In April 2017
Pepsi Pepsi is a carbonated soft drink manufactured by PepsiCo. Originally created and developed in 1893 by Caleb Bradham and introduced as Brad's Drink, it was renamed as Pepsi-Cola in 1898, and then shortened to Pepsi in 1961. History Pepsi wa ...
cast Jenner as the star for the commercial advertisement in a role in which she used the beverage to make peace between police officers and protesters. This ad was criticized for trivializing the protests against
police brutality Police brutality is the excessive and unwarranted use of force by law enforcement against an individual or a group. It is an extreme form of police misconduct and is a civil rights violation. Police brutality includes, but is not limited to ...
, particularly as it affects African Americans. Pepsi pulled the ad within a day, and apologized to Jenner for putting her in this position. She was reportedly "devastated" by the ad, although she "had the right to approve the ad before it was released". According to the same source, Jenner's contract with Pepsi prohibited her from commenting on the fallout.


818 tequila campaign

In May 2021 Jenner was criticised for culturally appropriating Mexican culture after sharing the campaign shoot for her tequila company, 818 Tequila, on Instagram. The advertisement featured scenes of Jenner on a horse in an agave field where native farmers were harvesting the agave, before raising a glass with them. Jenner shortly disabled comments on the post following complaints and her representatives declined to comment when contacted.


Liu Jo lawsuit

In August 2021 Jenner was sued for $1.8 million by Italian fashion company Liu Jo for allegedly breaching her contract. The suit claimed that Jenner had caused "great expense" for the company by only completing one of two photoshoots for which she had already been paid $1.35 million of the total $1.5 million, in addition to 20% service fees she had been offered. The brand claimed that Jenner had completed the photoshoot for the Spring/Summer 2020 campaign but, due to the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identi ...
, could not complete the one intended for the Fall/Winter 2020 campaign. The company states that they offered to postpone the shoot but Jenner "repeatedly failed to provide hemwith definitive responses to
heir Inheritance is the practice of receiving private property, titles, debts, entitlements, privileges, rights, and obligations upon the death of an individual. The rules of inheritance differ among societies and have changed over time. Offic ...
proposals, proposed no reasonable alternatives, and ultimately turned down all of their "good-faith offers of compromise". The suit claims that Jenner cited health concerns and told the brand she could not travel to Italy for the shoot but then did so for another designer, whilst also travelling for numerous "non-essential trips and hosting large parties with her friends". Jenner herself did not comment, but a representative for her stated that the suit was meritless and that Jenner had offered the fashion company alternative dates for the second photoshoot and "willingly offered to complete services honouring her commitments".


Philanthropy

Jenner set up an
eBay eBay Inc. ( ) is an American multinational e-commerce company based in San Jose, California, that facilitates consumer-to-consumer and business-to-consumer sales through its website. eBay was founded by Pierre Omidyar in 1995 and became ...
account where she auctions old clothing to raise money for Children's Hospital Los Angeles. The Kardashian and Jenner sisters used eBay in this way to raise money for their charities in 2013. Jenner joined her family in a charity yard sale on November 10, 2013. Proceeds from the sale were donation-matched and sent to Share Our Strength: No Kid Hungry and the Greater Los Angeles Fisher House Foundation. Jenner and Kim Kardashian attended a Christmas Eve visit with the kids at Children's Hospital Los Angeles on Tuesday December 24, 2013. Jenner joined Khloe Kardashian, Lil Twist, and The Game at PINZ bowling alley in Studio City, California, for a charity bowling game on January 19, 2014. The event was held to raise money for The Robin Hood Foundation, a nonprofit for which The Game pledged to raise US$1 million in donations. Jenner. with her sister, Kylie, participated in singer
Chris Brown Christopher Maurice Brown (born May 5, 1989) is an American singer, songwriter, dancer, and actor. According to ''Billboard'', Brown is one of the most successful R&B singers of his generation, having often been referred to by many contempor ...
's two Kick'n It For Charity celebrity kickball games in Glendale, California, in 2014 and on August 16, 2014. Jenner,
Ansel Elgort Ansel Elgort (born March 14, 1994) is an American actor and singer. He began his acting career with a supporting role in the horror film '' Carrie'' (2013) and gained wider recognition for starring as a teenage cancer patient in the romantic d ...
,
Gigi Hadid Jelena Noura "Gigi" Hadid ( ; born April 23, 1995) is an American model and television personality. In November 2014, she made her debut in the Top 50 Models ranking at Models.com. In 2016, she was named International Model of the Year by the ...
, and Jenner's agent Ashleah Gonzales encountered unhoused model/actor John Economou in Venice Beach during a fashion shoot in 2015, a meeting which led to Economou being signed to a Two Management contract by company president Luc Brinker. On February 14, 2015, Jenner appeared at
Marc Jacobs Marc Jacobs (born April 9, 1963) is an American fashion designer. He is the head designer for his own fashion label, Marc Jacobs, and formerly Marc by Marc Jacobs, a diffusion line, which was produced for approximately 15 years, before it was ...
' Bookmarc store in New York City for the launch of ''
Love Love encompasses a range of strong and positive emotional and mental states, from the most sublime virtue or good habit, the deepest Interpersonal relationship, interpersonal affection, to the simplest pleasure. An example of this range of ...
'' issue 13. She posed in a limited-edition T-shirt sale to raise proceeds for Designers Against AIDS. On her birthday in 2017, Jenner launched a birthday campaign and invited fans to donate $22 in honor of her turning 22 to Charity: Water, a non-profit organization bringing clean and safe drinking water to people in developing countries. In 2020, Jenner, with her brand, Zaza World, launched merchandise to benefit
Coronavirus Coronaviruses are a group of related RNA viruses that cause diseases in mammals and birds. In humans and birds, they cause respiratory tract infections that can range from mild to lethal. Mild illnesses in humans include some cases of the co ...
relief efforts; net profits went to Feeding America, a nationwide network of food banks which supports shelters,
soup kitchen A soup kitchen, food kitchen, or meal center, is a place where food is offered to the hungry usually for free or sometimes at a below-market price (such as via coin donations upon visiting). Frequently located in lower-income neighborhoods, soup ...
s, and underserved communities.


Filmography


As herself


As actress


Music videos


Awards and nominations


Notes


References


External links

* * {{DEFAULTSORT:Jenner, Kendall Kendall Jenner 1995 births American child models Female models from California Kendall Kardashian family American people of Dutch descent American people of English descent American people of Irish descent American people of Scottish descent American people of German descent Living people Models from Los Angeles Participants in American reality television series American women bloggers American bloggers People from Hidden Hills, California People from Los Angeles American Christians Television producers from California American women television producers The Society Management models 21st-century American businesswomen 21st-century American businesspeople Sierra Canyon School alumni Elite Model Management models