KQBU-FM (93.3

MHz The hertz (symbol: Hz) is the unit of frequency in the International System of Units (SI), equivalent to one event (or cycle) per second. The hertz is an SI derived unit whose expression in terms of SI base units is s−1, meaning that one he ...

"TUDN Radio Houston") is a

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broadcasting a

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radio format A radio format or programming format (not to be confused with broadcast programming) describes the overall content broadcast on a radio station. The radio format emerged mainly in the United States in the 1950s, at a time when radio was compelle ...

simulcast Simulcast (a portmanteau of simultaneous broadcast) is the broadcasting of programmes/programs or events across more than one resolution, bitrate or medium, or more than one service on the same medium, at exactly the same time (that is, simulta ...

KLAT KLAT (1010 AM "TUDN Radio Houston") is a commercial radio station in Houston, Texas. It is owned by the Uforia Audio Network and airs a Spanish-language sports radio format from the co-owned TUDN Radio Network. The station serves as the Sp ...

Houston Houston (; ) is the most populous city in Texas, the most populous city in the Southern United States, the fourth-most populous city in the United States, and the sixth-most populous city in North America, with a population of 2,304,580 i ...

. KQBU-FM is

licensed A license (or licence) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another party (licensee) as an element of an agreeme ...

to Port Arthur, Texas, and primarily serves the Houston-

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-Port Arthur area. It is owned by the

Uforia Audio Network Uforia Audio Network () is the radio broadcasting and music events division of TelevisaUnivision USA. Formerly known as Hispanic Broadcasting Corporation and Univision Radio, it is the eighth-largest radio broadcaster in the United States, and ...

(DBA Univison Houston Local Media) and carries programming from the co-owned

TUDN Radio TUDN Radio (formerly Univision Deportes Radio) is a U.S. Spanish-language sports radio network operated by Uforia Audio Network, a division of TelevisaUnivision. It launched on March 15, 2017 on ten AM and FM radio stations, most of which previ ...

Network. The station airs Spanish-language broadcasts of the Houston Astros

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team, the Houston Rockets

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team, and the

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MLS soccer team. The radio studios are in the Univision Building at 5100 Southwest Freeway in

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and the

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is in

Devers, Texas Devers is a city in Liberty County, Texas, United States. The population was 447 at the 2010 census. Geography Devers is located at (30.026379, –94.591642). According to the United States Census Bureau, the city has a total area of , all lan ...

. KQBU-FM has an

effective radiated power Effective radiated power (ERP), synonymous with equivalent radiated power, is an IEEE standardized definition of directional radio frequency (RF) power, such as that emitted by a radio transmitter. It is the total power in watts that would h ...

(ERP) of 100,000

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s, currently the maximum for FM stations.

Station history

KFMP, KYKR, KLTN

KQBU-FM first began broadcasting on September 11, 1959, under the

call sign In broadcasting and radio communications, a call sign (also known as a call name or call letters—and historically as a call signal—or abbreviated as a call) is a unique identifier for a transmitter station. A call sign can be formally assign ...

KFMP-FM, and originally owned by Henry Diehl, under the licensed business name of Triangle Broadcasting Company. It was sold to Felix and James Joynt (d.b.a. KWEN Broadcasting Company) on June 18, 1969, becoming the FM sister to 1510 KCAW Port Arthur, and having its own callsign to changed to KCAW-FM. The call sign was changed to KYKR-FM on October 1, 1974, rebranding as "Kicker 93" and beginning the legacy of KYKR on the FM dial in the Triangle. Steve Hicks purchased the AM & FM facilities in 1980. In 1989, Hicks proposed to move the FM signal off of the AM's tower in

Vidor, Texas Vidor ( ) is a city in western Orange County, Texas, United States. A city of Southeast Texas, it lies at the intersection of Interstate 10 and Farm to Market Road 105, east of Beaumont. The town is mainly a bedroom community for the nearby ref ...

, and relocate it further west to

in order to rimshot Houston with its signal. A Construction Permit for the move was granted on October 10, 1989, and was licensed for operation at the new site on October 23, 1991. On July 2, 1992, the call sign was changed to KLTN, after the move from Port Arthur to Devers, as "Estereo Latino 93.3". On June 25, 1998, the station was then changed to "K-Love 93.3 y 104.9", the first simulcast with 104.9 FM (now KAMA-FM) in Houston, and assigned the new calls of KOVE-FM. On July 30, 2001, the call sign was changed to KQBU-FM with the moniker "La Que Buena 93.3" for the first run of the Regional Mexican format on this frequency.

Party 93.3

On December 4, 2007, KQBU Que Buena 93.3, a Regional Mexican outlet, became the new home of the "Party", which relocated from 104.9 to make room for the newly launched KAMA "Amor 104.9". After that switch was made, "Party 93.3" added the syndicated Big Boy's Neighborhood, with Big Boy, Luscious Liz, and Tattoo. The KPTY call sign was officially moved to 93.3 FM on December 11, 2007. On July 5, 2008, the station stopped targeting the Greater Houston area. Everything that the station had that referenced Houston were immediately dropped, including its slogan, and moved its broadcasting studios from Southwest Houston to Beaumont. The move was noticed in the ratings, as KPTY, which had good numbers in the Houston Arbitrons, began to dip after the frequency switch. In the process, it lost a fraction of listeners due to the 93.3 signal not covering all of the Houston metro.

Return to "Que Buena 93.3"

On February 27, 2009, Univision's Houston cluster announced that it was letting go most of its employees. KPTY would unfortunately be the biggest casualty of this move as the entire airstaff was pink-slipped and the station went jockless. At 10 P.M. on February 28, the station went live for a nightclub broadcast as scheduled. Many of the personalities that saw the format through its run from its early days at 100.7 and then later on 104.9, were on hand to send off "Houston's Party Station." At the end of the live broadcast at 2 A.M., the station returned to Regional Mexican and its former Que Buena 93.3 moniker on March 1. The call sign was officially changed back to KQBU-FM on March 10, 2009.

Latino Mix 104.9 y 93.3

On December 1, 2017, KQBU-FM changed the format from Regional Mexican to a simulcast of Spanish CHR-formatted KAMA-FM 104.9 FM Deer Park. KQBU-FM's change provided a Spanish CHR format to the Golden Triangle as well as serving the northern, eastern, and southeastern areas from Houston, which the 104.9 signal cannot reach.

TUDN Radio Houston

On September 27, 2021, KQBU-FM changed the format from a simulcast of Spanish CHR-formatted KAMA-FM to a simulcast of Spanish sports-formatted

1010 AM Houston, branded as "Your Station Of Champions".TUDN Radio Adds FM Simulcast In Houston
Radioinsight - September 24, 2021

Callsign & moniker history

*KYKR-FM - April 1, 1980 icker 93serving Beaumont *KLTN - July 2, 1992 stereo Latino 93.3*KOVE-FM - June 25, 1998 -Love 93.3 y 104.9*KQBU-FM - July 30, 2001 a Que Buena 93.3*KPTY FM - 2007-2009 arty 93.3*KQBU-FM - 2009–2017 a Que Buena 93.3*KQBU-FM - 2017–2021 atino Mix 104.9 y 93.3*KQBU-FM - 2021–Present UDN Radio Houston

Former logos

References

External links

* {{Univision Communications Hispanic and Latino American culture in Houston QBU-FM Sports radio stations in the United States QBU-FM Univision Radio Network stations Radio stations established in 1959 1959 establishments in Texas