KKMY (104.5 FM, "104.5 Kiss FM"), is a

Rhythmic Top 40 The Rhythmic chart (also called Rhythmic Airplay, and previously named Rhythmic Songs, Rhythmic Top 40 and CHR/Rhythmic) is an airplay chart published weekly by ''Billboard'' magazine. The chart tracks and measures the airplay of songs played on ...

formatted

radio station Radio broadcasting is transmission of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based radio ...

Orange, Texas Orange is a city and the county seat of Orange County, Texas, United States. As of the 2020 census, the city population was 19,324. It is the easternmost city in Texas, located on the Sabine River at the border with Louisiana, and is from Hous ...

. It serves the entire

Golden Triangle Golden Triangle may refer to: Places Asia * Golden Triangle (Southeast Asia), named for its opium production * Golden Triangle (Yangtze), China, named for its rapid economic development * Golden Triangle (India), comprising the popular tourist ...

(Beaumont, Port Arthur and Orange) and is owned by

iHeartMedia iHeartMedia, Inc., formerly CC Media Holdings, Inc., is an American mass media corporation headquartered in San Antonio, Texas. It is the holding company of iHeartCommunications, Inc. (formerly Clear Channel Communications, Inc.), a company fou ...

. Its studios are located southeast of the

I-10 Interstate 10 (I-10) is the southernmost cross-country highway in the American Interstate Highway System. I-10 is the fourth-longest Interstate in the United States at , following I-90, I-80, and I-40. This freeway is part of the originally p ...

US 69 U.S. Route 69 (US 69) is a major north–south United States highway. When it was first created, it was only long, but it has since been expanded into a Minnesota to Texas cross-country route. The highway's southern terminus (as well as ...

interchange in Beaumont, and its transmitter is located in

Vidor, Texas Vidor ( ) is a city in western Orange County, Texas, United States. A city of Southeast Texas, it lies at the intersection of Interstate 10 and Farm to Market Road 105, east of Beaumont. The town is mainly a bedroom community for the nearby ref ...

History

KOBS signed on the air July 14, 1972, with an ERP of 55 kilowatts, at a height of 215

meters The metre (British spelling) or meter (American spelling; see spelling differences) (from the French unit , from the Greek noun , "measure"), symbol m, is the primary unit of length in the International System of Units (SI), though its pr ...

, from a transmission site on Moss Lane in Orange County, 7 miles northwest of Orange, Texas. The facility was originally owned by Charles Hubert Kobs, who requested the original KOBS call sign for the facility. The station became Album Oriented Rock "Zoom 104 & 1/2" as KZOM-FM on March 13, 1974. The -FM suffix was dropped from the KZOM call set on April 1, 1980. On February 1, 1984, by this point branded as "Zoom 104", the station changed formats from Rock to Adult Contemporary "My 104.5", accompanied by a call change to the current KKMY. In the 2000s, KKMY tweaked its format from Adult Contemporary to Hot Adult Contemporary as "Mix 104.5". The station flipped formats to the current Rhythmic Top 40 playlist in 2011. KKMY plays hit music from

Premium Choice The majority of programming syndicated by iHeartMedia is distributed through its subsidiary, Premiere Networks, owned by the company since 1999 and purchased by antecedent Jacor in 1997. However, several music and talk shows originated on iHeartM ...

's "Wild" Rhythmic format feed, targeted towards a younger audience. The station's main competition is

Cumulus Media Cumulus Media, Inc. is an American broadcasting company and is the third largest owner and operator of AM and FM radio stations in the United States behind Audacy and iHeartMedia. As of June 2019, Cumulus lists ownership of 428 stations in 8 ...

's Top 40/CHR

KQXY KQXY-FM (94.1 FM, "Q94") is a radio station broadcasting a Top 40 (CHR) format. Licensed to Beaumont, Texas, it serves the Beaumont/ Port Arthur metropolitan area. It first began broadcasting under the call sign KLVI-FM in 1967. The station is ...

KKMY-HD2; "103.3 The Beat"

On August 1, 2014, KKMY's HD2 subchannel and FM translator K277AG, which had aired a comedy format, was launched with a R&B/Hip-Hop format as "103.3 The Beat," which is also using programming from the Premium Choice feed. Patterned after its sister station in Houston,

KQBT KQBT (93.7 FM) is an urban contemporary radio station in Houston, Texas. It is owned by iHeartMedia. The station's studios are located along the West Loop Freeway in the city's Uptown district, and the transmitter site is near Missouri City, T ...

, the translator/HD2 combo is targeting younger listeners as it takes on Cumulus Urban

KTCX KTCX is an urban contemporary formatted radio station in Beaumont, Texas. It serves the entire Golden Triangle and is owned by Cumulus Media. The station's studios are located on South Eleventh Street in Beaumont, and its transmitter is located b ...

, who, like sister station KQXY, caters to adult listeners with a conservative playlist."Beat Launches In Beaumont"
from Radio Insight (August 1, 2014)

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References

External links

* * * Rhythmic contemporary radio stations in the United States KMY Radio stations established in 1992 1992 establishments in Texas IHeartMedia radio stations {{Texas-radio-station-stub