Jóga
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"Jóga" is a song recorded by Icelandic singer, songwriter and actress
Björk Björk Guðmundsdóttir ( , ; born 21 November 1965), known mononymously as Björk, is an Icelandic singer, songwriter, composer, record producer, and actress. Noted for her distinct three-octave vocal range and eccentric persona, she has de ...
for her third studio album, ''
Homogenic ''Homogenic'' is the third studio album by Icelandic recording artist Björk. It was released on 20 September 1997 by One Little Indian Records. Produced by Björk, Mark Bell, Guy Sigsworth, Howie B, and Markus Dravs, the album marked a styli ...
'' (1997). An electronic song, "Jóga" fuses these elements with
baroque The Baroque (, ; ) is a style of architecture, music, dance, painting, sculpture, poetry, and other arts that flourished in Europe from the early 17th century until the 1750s. In the territories of the Spanish and Portuguese empires including ...
and classical styles. The track's sound was partially inspired by Icelandic music, containing what have been described as "volcanic beats". Lyrically, the piece is an ode to Björk's native land and her best friend, while containing subtexts relating to the
state of emergency A state of emergency is a situation in which a government is empowered to be able to put through policies that it would normally not be permitted to do, for the safety and protection of its citizens. A government can declare such a state du ...
. "Jóga" was released as the
lead single A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. Release s ...
from ''Homogenic'' on 15 September 1997 to critical acclaim, with reviewers praising her powerful vocal performance, as well as the track's composition and overall production. Commercially, the song was a moderate success, but peaked at number one in Björk's native Iceland.


Recording and production

Like most of ''
Homogenic ''Homogenic'' is the third studio album by Icelandic recording artist Björk. It was released on 20 September 1997 by One Little Indian Records. Produced by Björk, Mark Bell, Guy Sigsworth, Howie B, and Markus Dravs, the album marked a styli ...
'', "Jóga" was recorded and produced at El Cortijo in
Málaga Málaga (, ) is a municipality of Spain, capital of the Province of Málaga, in the autonomous community of Andalusia. With a population of 578,460 in 2020, it is the second-most populous city in Andalusia after Seville and the sixth most po ...
, Spain. Björk wrote the song while walking and admiring the landscape, a common way for her to write songs since childhood. She explained "an overall picture" of it to engineer Markus Dravs, who then came out with a rhythm that she felt was "too abstract". Availabl
here
/ref> Mark Bell, the producer of the track, then came and "took 99 percent of what edid and came up with some noises", giving Dravs new ideas. Björk wrote the string arrangements, which were provided late in the production process by the Icelandic String Octet.


Music and lyrics

"Jóga" is dedicated to—and named after—Björk's best friend, Jóhanna "Jóga" Johannsdóttir (the wife of former
Mayor of Reykjavík The post of Mayor of Reykjavík ( is, Borgarstjóri Reykjavíkur) was created in 1907 and advertised in 1908. Páll Einarsson and Knud Zimsen applied for the job and Páll got the position for a period of six years, at the end of which he did not w ...
Jón Gnarr Jón Gnarr (; born 2 January 1967)This is an Icelandic name. ''Kristinsson'' is the patronymic, but he is properly referred to as ''Jón Gnarr'' as he had it legally removed. is an Icelandic actor, comedian, and politician who served as the Ma ...
), whom Björk would usually thank in her album credits. The song is also a dedication to her native Iceland, an example of Björk's desire to have a conceptual focus on the country for ''Homogenic''. Referring to this concept, she told ''
OOR ''OOR'' is the oldest currently published music magazine in the Netherlands. ''Oor'' is the Dutch word for ear. Until 1984 it was published as ''Muziekkrant Oor''. History The magazine was first published on 1 April 1971, being founded by Bar ...
'': "The electronic beats are the rhythm, the heartbeat. The violins create the old fashioned atmosphere, the colouring." "Jóga" has been described as "the real conceptual heart of the record" and "a sonic picture of the geographical beauty of her homeland". The track showcases these hybrid elements of strings and electronic backing beats through the album, thus being described as "
baroque The Baroque (, ; ) is a style of architecture, music, dance, painting, sculpture, poetry, and other arts that flourished in Europe from the early 17th century until the 1750s. In the territories of the Spanish and Portuguese empires including ...
electronica Electronica is both a broad group of electronic-based music styles intended for listening rather than strictly for dancing and a music scene that started in the early 1990s in the United Kingdom. In the United States, the term is mostly used to ...
" by ''
Slant Magazine ''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New Yo ...
s Sal Cinquemani. The strong beats—referred to as "volcanic"—reflect Iceland's primal and chaotic nature. Due to its harsh beats and halfway drop, some modern critics have described the track as "proto
dubstep Dubstep is a genre of electronic dance music that originated in South London in the early 2000s. The style emerged as a UK garage offshoot that blended 2-step rhythms and sparse dub production, as well as incorporating elements of broken be ...
". "Jóga" is a love song; its lyrics were written by poet
Sjón 260px, Sjón at LiteratureXchange Festival ín Aarhus (Denmark 2019) Sigurjón Birgir Sigurðsson (born 27 August 1962), known as Sjón ( ; ; meaning "sight" and being an abbreviation of his first name), is an Icelandic poet, novelist, lyricis ...
, Björk's friend and collaborator. Björk explained her inability to write the song's lyrics in an interview with
MuchMusic Much (an abbreviation for its full name MuchMusic) is a Canadian English language specialty channel owned by BCE Inc. through its Bell Media subsidiary that airs programming aimed at teenagers and young adults. MuchMusic launched on August 31, ...
: "I tried to write that tune but, I mean, I just wanted mainly to write lyrics. It was just pathetic. I was like 'her... her...' it was like 'love... love...' I couldn't even put it into words. So, you know, it's—yeah, it's probably the—I think it's the fiercest love song I have written, I think." She sings about the beauty of being in a "
state of emergency A state of emergency is a situation in which a government is empowered to be able to put through policies that it would normally not be permitted to do, for the safety and protection of its citizens. A government can declare such a state du ...
", and thanks someone for pushing her into it.


Critical reception

"Jóga" has received acclaim from
music critic '' The Oxford Companion to Music'' defines music criticism as "the intellectual activity of formulating judgments on the value and degree of excellence of individual works of music, or whole groups or genres". In this sense, it is a branch of mu ...
s ever since its release. Heather Phares of
AllMusic AllMusic (previously known as All Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Music ...
wrote that "Björk lets a little light shine through "Jóga"" and described it as a "moving song", listing it as one of the album highlights. Furthermore, Sal Cinquemani of ''
Slant Magazine ''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New Yo ...
'' labelled the track "adrenaline". David Browne of ''
Entertainment Weekly ''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular ...
'' also commented on "Jóga", writing that it was more "somber" than another single from ''Homogenic'', "Bachelorette", and Björk sings the lyrics with "the strings swelling luxuriantly".
Robert Christgau Robert Thomas Christgau ( ; born April 18, 1942) is an American music journalist and essayist. Among the most well-known and influential music critics, he began his career in the late 1960s as one of the earliest professional rock critics and ...
, in his review for the album, placed it as one of the recommended tracks alongside "Bachelorette". British magazine ''
Music Week ''Music Week'' is a trade publication for the UK record industry distributed via a website and a monthly print magazine. It is published by Future. History Founded in 1959 as '' Record Retailer'', it relaunched on 18 March 1972 as ''Music W ...
'' rated it five out of five, picking it as Single of the Week. They described it as "a real beauty, with Björk's voice allowed to shine above spooky beats and lush strings." In ''
Slant Magazine ''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New Yo ...
''s list "The 100 Best Singles of the 1990s", "Jóga" was placed at number 35; alongside the ranking, the track was praised, said to contain "one of the Icelandic singer-songwriter's fiercest vocal performances to date", as well as that the "sweeping string arrangement is its true star".


Commercial performance

"Jóga" was a commercial success in Björk's native Iceland, peaking atop the Íslenski Listinn Top 40 the week of 23–30 October 1997. Elsewhere, the song was moderately successful, peaking within the top 20 in Finland and the top 40 in Sweden. While all of Björk's first 11 singles reached the top 40 of the
UK Singles Chart The UK Singles Chart (currently titled Official Singles Chart, with the upper section more commonly known as the Official UK Top 40) is compiled by the Official Charts Company (OCC), on behalf of the British record industry, listing the top-s ...
, including three top-ten singles from ''Post'' (1995), "Jóga" was ruled ineligible to chart since it was released solely as a three- CD and VHS
box set A box set or (its original name) boxed set is a set of items (for example, a compilation of books, musical recordings, films or television programs) traditionally packaged in a box and offered for sale as a single unit. Music Artists and bands ...
(as well as individual releases of the formats). Despite Björk's record label
One Little Indian One Little Independent Records (formerly One Little Indian Records) is an English independent record label. It was set up in 1985 by members of various anarcho-punk bands, and managed by former Flux of Pink Indians bassist Derek Birkett. In ...
attempting to convince the
Official Charts Company The Official Charts (legal name: The Official UK Charts Company Limited) is a British inter-professional organization that compiles various "official" record charts in the United Kingdom, Ireland and France. In the United Kingdom, its charts inc ...
(OCC) that the VHS was bundled for free, "Jóga" remained barred from the chart as its release exceeded the chart's three-format limit. However, the song managed to enter the chart months after its release, peaking at number 191 on the chart dated 28 February 1998.


Music video

The music video was directed by Michel Gondry and filmed in Iceland. The video for "Jóga" is a departure from her other videos as it features a simple concept of focusing primarily on different Icelandic terrains and landscapes with Björk's presence only in the beginning and towards the end. With the aid of computer animation, earthquakes begin to separate and shift the chunks of land along fault lines. The video ends with a computerised image of an island floating inside Björk's chest.


Track listing


Charts


Release history


Notes


References


External links


List of "Jóga" releases
{{DEFAULTSORT:Joga 1997 singles 1997 songs Björk songs Electronica songs Music videos directed by Michel Gondry One Little Indian Records singles Song recordings produced by Björk Songs with lyrics by Sjón Songs written by Björk Patriotic songs Baroque pop songs Number-one singles in Iceland Songs about friendship Music videos shot in Iceland