Intersport GmbH is a French sporting goods retailer based in

Bern german: Berner(in)french: Bernois(e) it, bernese , neighboring_municipalities = Bremgarten bei Bern, Frauenkappelen, Ittigen, Kirchlindach, Köniz, Mühleberg, Muri bei Bern, Neuenegg, Ostermundigen, Wohlen bei Bern, Zollikofen , website ...

, Switzerland. Its purchasing division is IIC-Intersport International Corporation. It has a presence in 5800 locations and in 65 countries.

History

In 1924, La Hutte company,

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equipment specialist and future Intersport, was born. Very quickly, this small company develops, spreads and opens its types of equipment to the public. At the end of the 1950s, to resist the competition, four national groups (from

Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwee ...

, the

Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...

Belgium Belgium, ; french: Belgique ; german: Belgien officially the Kingdom of Belgium, is a country in Northwestern Europe. The country is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeast, France to ...

and

France France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of Overseas France, overseas regions and territories in the Americas and the Atlantic Ocean, Atlantic, Pacific Ocean, Pac ...

) created the first European sporting goods association under the Intersport label. Founded in 1968 and based on the Intersport label, Intersport International Corporation (IIC) grew out of the alliance of ten national purchasing centers to create an international organization around the sporting goods. From 1983, IIC has developed some international sporting brands: McKinley, Etirel, and TecnoPro. In 1989, it was Nakamura's turn to be created. These brands were joined by ProTouch and Energetics in 1992 and FireFly in 1998. The international slogan of Intersport is "The heart of sport".

Activity

Between 2010 and 2018, the group's turnover rose by one billion euros. In 2016, the Intersport cooperative group recorded a turnover of 1.8 billion euros. In 2017, the group recorded a total growth of 10% and its turnover reached the symbolic mark of 2 billion euros. This increase allows the brand to conquer 3% of market share (22% in 2017 vs 19% in 2016). In 2018, the group posted a comfortable growth of 9.1% to 2.2 billion euros of turnover. An additional 200 million euros per year for the second year in a row. The Intersport network had 660 stores and 9,500 employees at the end of 2018.

Stores

References

Sporting goods retailers Retail companies established in 1968 1968 establishments in France Companies based in Bern Multinational companies headquartered in Switzerland Swiss brands Retail companies of Switzerland {{retail-company-stub

History

Activity

Stores

See also

References