An Intergenerational shared site is a program in which
children
A child ( : children) is a human being between the stages of birth and puberty, or between the developmental period of infancy and puberty. The legal definition of ''child'' generally refers to a minor, otherwise known as a person younger ...
,
youth and
older adults participate in ongoing services and/or programming concurrently at the same site, and where participants interact during regularly scheduled planned
intergenerational activities, as well as through informal encounters.
Benefits of shared sites include that they enhance
quality of life for all participants, improve attitudes about different
age groups, provide needed services to the community, increase cost savings and create opportunities to share resources, and attract additional funding sources and acts as positive
public relations/
marketing tool
Marketing strategy allows organizations to focus limited resources on best opportunities to increase sales and achieve a competitive advantage in the market.
Strategic marketing emerged in the 1970s/80s as a distinct field of study, further build ...
s. Intergenerational shared sites serve and provide care to children, youth and older adults and also act as a mechanism to address of the social implications of an increasingly
age-segregated society.
[ Generations United. (2005)]
Fact sheet: Intergenerational Shared sites
References
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Community building