Holy Land Experience
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The Holy Land Experience (HLE) was a
Christian A Christian () is a person who follows or adheres to Christianity, a Monotheism, monotheistic Abrahamic religion based on the life and teachings of Jesus in Christianity, Jesus Christ. Christians form the largest religious community in the wo ...
amusement park An amusement park is a park that features various attractions, such as rides and games, and events for entertainment purposes. A theme park is a type of amusement park that bases its structures and attractions around a central theme, often fea ...
in
Orlando, Florida Orlando ( ) is a city in and the county seat of Orange County, Florida, United States. The city proper had a population of 307,573 at the 2020 census, making it the fourth-most populous city in Florida behind Jacksonville, Florida, Jacksonville ...
and registered non-profit corporation. HLE conducted weekly church services and bible studies for the general public. HLE's theme park recreated the architecture and themes of the ancient city of
Jerusalem Jerusalem is a city in the Southern Levant, on a plateau in the Judaean Mountains between the Mediterranean Sea, Mediterranean and the Dead Sea. It is one of the List of oldest continuously inhabited cities, oldest cities in the world, and ...
in 1st-century
Judaea Judea or Judaea (; ; , ; ) is a mountainous region of the Levant. Traditionally dominated by the city of Jerusalem, it is now part of Palestine and Israel. The name's usage is historic, having been used in antiquity and still into the prese ...
. The Holy Land Experience was owned by the
Trinity Broadcasting Network The Trinity Broadcasting Network (TBN; legally Trinity Broadcasting of Texas, Inc.) is an international Christian-based broadcast television network and the world's largest religious television network. TBN solicits donations on its Web site, a ...
. It closed in March 2020. On August 2, 2021, the amusement park was sold to AdventHealth for $32 million.


History

The park had its origin in a dream of Marvin Rosenthal, a
Baptist Baptists are a Christian denomination, denomination within Protestant Christianity distinguished by baptizing only professing Christian believers (believer's baptism) and doing so by complete Immersion baptism, immersion. Baptist churches ge ...
pastor of Russian Jewish descent, founder of the missionary organization Zion's Hope, who bought land in
Orlando Orlando commonly refers to: * Orlando, Florida, a city in the United States Orlando may also refer to: People * Orlando (given name), a masculine name, includes a list of people with the name * Orlando (surname), includes a list of people wit ...
in 1989. The park opened in February 2001. On August 17, 2002, the Holy Land Experience Scriptorium museum opened. It featured the Van Kampen Collection of biblically related artifacts. The collection included ancient scrolls, manuscripts, and early printed editions of the Bible. The collection was the fourth largest of its kind. The Van Kampen Collection was founded in 1986 by Robert and Judith Van Kampen. In 1994, Robert Van Kampen established a privately funded research library for the purpose of presenting the collection to the academic community as well as the general public. The Scriptorium: Center for Christian Antiquities, located in Grand Haven, MI, housed the Collection. In 2002, the Collection relocated to Orlando, where it was on loan to the Holy Land Experience. In June 2007, the Holy Land Experience Board of Directors sold the property to the Trinity Broadcasting Network (TBN), for an estimated $37 million. The property was an estimated $8 million in debt at the time of the sale. At that time TBN planned to update the park and use the property to build a Central Florida broadcasting facility, and a movie studio in order to produce Christian films. On August 21, 2007, former president and board member Tom Powell resigned his position to seek "new challenges." Four people remained on the park's board:
Paul Crouch Paul Franklin Crouch (; March 30, 1934 – November 30, 2013) was an American televangelist. Crouch and his wife, Jan, founded the Trinity Broadcasting Network (TBN) in 1973; the company has been described as "the world’s largest religious ...
Sr.,
Jan Crouch Janice Wendell Crouch () (née Bethany; May 14, 1938 – May 31, 2016) was an American religious broadcaster. Crouch and her husband, Paul, founded the Trinity Broadcasting Network (TBN) in 1973. Early life and ministry Crouch was the daught ...
, Paul Crouch Jr., and
Matthew Crouch Matthew W. Crouch (born October 26, 1961) is an Americans, American broadcaster, on-air personality, and filmmaker. A second-generation television producer and executive, he is currently president of Trinity Broadcasting Network (TBN), and serv ...
. Between 50 and 100 employees lost their jobs when they were cut from the payroll in October 2007.
Jan Crouch Janice Wendell Crouch () (née Bethany; May 14, 1938 – May 31, 2016) was an American religious broadcaster. Crouch and her husband, Paul, founded the Trinity Broadcasting Network (TBN) in 1973. Early life and ministry Crouch was the daught ...
was Director and CEO until her death in May 2016. Under TBN’s ownership, The Holy Land Experience underwent construction and the addition of new landscaping, exhibits, restaurants, and theaters which featured live musical and theatrical productions. The park also introduced weekly bible studies, church services and live cooking demonstrations. The Smile of a Child Adventure Land was added to the park exhibits. This children’s park featured exhibits and activities for children, such as a wilderness rock-climbing wall, toy store, children’s theater and craft center.


Holy Land Experience mission statement

HLE was a non-denominational Christian living biblical museum and church. Church services and bible studies were conducted by ordained pastors for the general public on a weekly basis. HLE was registered as a non-profit corporation with the Florida Department of State Division of Corporations.


Church of All Nations

In 2012, the 2,000 seat Church of All Nations auditorium opened. The facility featured live presentations and reenactments of the passion and
crucifixion Crucifixion is a method of capital punishment in which the condemned is tied or nailed to a large wooden cross, beam or stake and left to hang until eventual death. It was used as a punishment by the Achaemenid Empire, Persians, Ancient Carthag ...
of Jesus Christ, and the depiction of the resurrection and ascension of Jesus Christ to heaven. Live tapings of TBN’s flagship TV show, '' Praise the Lord'', were also taped in the facility, in addition to concerts and church services.


Closure

In February 2020, after a sharp decline in revenue for several years, the park announced that it would be laying off 118 employees, representing most of its staff, and would be ending all theatrical productions, restaurants and retail shops. On August 2, 2021, the property was sold to
AdventHealth AdventHealth is a Seventh-day Adventist nonprofit organization headquartered in Altamonte Springs, Florida, that operates facilities in 9 states across the United States. It is the largest not-for-profit Protestant health care provider in the ...
for $32 million, the hospital network plans to redevelop the land for a new
emergency department An emergency department (ED), also known as an accident and emergency department (A&E), emergency room (ER), emergency ward (EW) or casualty department, is a medical treatment facility specializing in emergency medicine, the Acute (medicine), ...
,
hospital A hospital is a healthcare institution providing patient treatment with specialized Medical Science, health science and auxiliary healthcare staff and medical equipment. The best-known type of hospital is the general hospital, which typically ...
and
office building An office is a space where the employees of an organization perform administrative work in order to support and realize the various goals of the organization. The word "office" may also denote a position within an organization with specific du ...
. On April 28, 2023, demolition of the buildings at the former amusement park was started. On June 12, 2023, the last buildings that were
demolished Demolition (also known as razing and wrecking) is the science and engineering in safely and efficiently tearing down buildings and other artificial structures. Demolition contrasts with deconstruction, which involves taking a building apa ...
were the colosseum and the scriptorium.


Exhibits

There were approximately 43 exhibits in the park.


Controversies

In 2001, the Jewish Defense League accused the Holy Land Experience of
proselytizing Proselytism () is the policy of attempting to convert people's religious or political beliefs. Carrying out attempts to instill beliefs can be called proselytization. Proselytism is illegal in some countries. Some draw distinctions between Chris ...
to Jewish visitors because of the park's and its parent company's status as a Christian missionary organization, claiming that the park was designed to surreptitiously convert Jewish visitors to Christianity. Founder Marvin Rosenthal categorically refuted this accusation. In 2001, Orange County refused the park's tax exemption request. However, in 2005, a judge ruled in favor of the park receiving tax exemption because of its religious mission and not-for-profit status, likening the park to museums whose exhibits present historical information. The law prevented the county government and the state of Florida from collecting the park's previously-owed $300,000 in unpaid yearly property taxes, but required the park to offer an annual free admissions day.


See also

*
Heritage USA Heritage USA was an American Christian-themed water park, theme park and residential complex in Fort Mill, South Carolina, built by televangelist Jim Bakker and his wife Tammy Faye Messner, Tammy Faye Bakker, founders of ''The PTL Club''. The ...
, a defunct religious theme park. * Holy Land USA, a similar park in Connecticut. * Tierra Santa, a similar park in Argentina. * Bible Land, a roadside attraction in California.


References


External links

* {{Authority control AdventHealth Christianity in Orlando, Florida Defunct amusement parks in Florida Museums established in 2001 Amusement parks opened in 2001 Religious museums in Florida Defunct museums in Florida Trinity Broadcasting Network Tourist attractions in Orlando, Florida Amusement parks in Orlando, Florida 2001 establishments in Florida Amusement parks in Florida Christian museums Museums disestablished in 2020 Amusement parks closed in 2020 2020 disestablishments in Florida