Golden Gate Theater
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Golden Gate Theater is a California Churrigueresque-style movie palace built in 1927 on Whittier Boulevard in
East Los Angeles East Los Angeles ( es, Este de Los Ángeles), or East L.A., is an unincorporated area in Los Angeles County, California. As of the 2020 census it had a population of 118,786, a drop of 6.1% from 2010, when it was 126,496. For statistical purpo ...
,
California California is a state in the Western United States, located along the Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the most populous U.S. state and the 3rd largest by area. It is also the m ...
. In 1982, it was listed on the
National Register of Historic Places The National Register of Historic Places (NRHP) is the United States federal government's official list of districts, sites, buildings, structures and objects deemed worthy of preservation for their historical significance or "great artistic ...
. The theater closed in 1986; the retail building built around it was damaged in the
1987 Whittier Narrows earthquake The 1987 Whittier Narrows earthquake occurred in the southern San Gabriel Valley and surrounding communities of Southern California, United States, at on October 1. The moderate magnitude 5.9 blind thrust earthquake was centered several miles ...
and demolished in 1992. The remaining theater building was left vacant for more than 20 years as preservationists fought with owners and developers over the future of the building. It was finally converted into a drugstore and reopened in 2012.


Theater building

The theater seated nearly 1,500 people and was located at one of the major intersections on the east side of Los Angeles, at the corner of Whittier and Atlantic Boulevards. The theater was built by Peter Snyder, known as the "Father of the East Side," and designed by architects William and Clifford A. Balch, creators of the El Rey Theater on
Wilshire Boulevard Wilshire Boulevard is a prominent boulevard in the Los Angeles area of Southern California, extending from Ocean Avenue in the city of Santa Monica east to Grand Avenue in the Financial District of downtown Los Angeles. One of the principal ...
and the Pomona Fox Theater in
Pomona, California Pomona is a city in Los Angeles County, California. Pomona is located in the Pomona Valley, between the Inland Empire and the San Gabriel Valley. At the 2020 census, the city's population was 151,713. The main campus of California State Pol ...
. It was designed in the ornate
Churrigueresque Churrigueresque (; Spanish: ''Churrigueresco''), also but less commonly "Ultra Baroque", refers to a Spanish Baroque style of elaborate sculptural architectural ornament which emerged as a manner of stucco decoration in Spain in the late 17th ...
style, and the entrance replicated the portal of Spain's
University of Salamanca The University of Salamanca ( es, Universidad de Salamanca) is a Spanish higher education institution, located in the city of Salamanca, in the autonomous community of Castile and León. It was founded in 1218 by King Alfonso IX. It is t ...
. When plans for the theater were announced in 1927, the ''
Los Angeles Times The ''Los Angeles Times'' (abbreviated as ''LA Times'') is a daily newspaper that started publishing in Los Angeles in 1881. Based in the LA-adjacent suburb of El Segundo since 2018, it is the sixth-largest newspaper by circulation in the U ...
'' reported:
This week will mark the beginning of building operations on the theater project on Whittier Boulevard in Golden Gate Square. The theater proper will seat about 1500 persons, it is declared and will contain thirteen stores. There will also be several apartment units. It is planned as a legitimate playhouse, but will be equipped for motion pictures as well.
The theater was originally located in the courtyard of the L-shaped Vega Building, a retail structure that wrapped around the theater. The Vega Building was known for its four-story octagon tower. Los Angeles County records describing the basis for the landmark designation describe the complex as one with "a sense of time and place. The majority of its structural features, including its conformation, detailing and decorative elements, have been unaltered. As a result, the building has clearly retained a sense of architectural integrity and original design."


Closure and earthquake damage

The theater stopped showing movies in 1986, and in 1987 the Vega Building was damaged in the Whittier Narrows earthquake. From 1986-1988, a non-denominational Christian church named Praise Chapel Christian Fellowship occupied the building and held regular services with over 1,000 people. In 1987 the pastors, Mike and Donna Neville were forced to move their church because, according to the owner, the building was condemned following the Whittier earthquake. The Vega Building was demolished in 1992 after officials determined it to be a hazard. The remaining theater building was left sitting vacant in the middle of an otherwise empty lot. One writer notes that the remaining shell "only hints at what this theater was like in its heyday."


Preservation battles

The property has been vacant and the subject of attempted demolitions for many years. When the Whittier earthquake damaged the Vega Building, demolition efforts accelerated. County inspectors declared the building unsafe for occupancy, and businesses operating in the building, including a jewelry store, a shoe repair shop, and a bowling alley, were evicted. In 1988, demolition commenced before officials led by then County Supervisor Ed Edelman halted the work with a stop-work order. Demolition crews had already begun to dismantle the walls when Edelman, then Los Angeles City Councilwoman
Gloria Molina Jesus Gloria Molina (born May 31, 1948) is an American politician and a former member of the Los Angeles County Board of Supervisors and the Los Angeles County Metropolitan Transportation Authority. Molina broke into politics in 1982 by going agai ...
, sheriff's deputies and more than 50 concerned community members showed up at the site to ensure the demolition work was halted. Edelman blamed a "foul-up" in the
Public Works Department This list indicates government departments in various countries dedicated to public works or infrastructure. See also * Public works * Ministry or Board of Public Works, the imperial Chinese ministry overseeing public projects from the Tang ...
for issuing the demolition permit and assured the gathered crowd that heads were going to roll and that he would "try and stop this damn demolition before it happens." "Demolition crews had swept onto the site at the corner of Whittier and Atlantic boulevards Tuesday and Wednesday, and began to dismantle some walls. But they were halted by a stop-work order obtained from the county Public Works Department through the efforts of Supervisor Ed Edelman." In 1992, the Vega Building was razed, and in 1994, the family that had owned the property for 20 years sought to have the building removed from the National Register of Historic Places to clear the way for potential demolition of the theater. The
Mothers of East Los Angeles Mothers of East Los Angeles (MELA), started in 1986, as a group of Latina mothers to fight the proposed construction of a state prison in East Los Angeles by Governor George Deukmejian. Rosa Diseno, Lucy Ramos, Mary Lou Trevis and Aurora Castill ...
and the Los Angeles Conservancy fought the demolition plans. The Conservancy noted that the theatre was one of fewer than two dozen buildings in Los Angeles in the Spanish Churrigueresque style. In August 1994, the Los Angeles County Board of Supervisors, on a motion by Supervisor
Gloria Molina Jesus Gloria Molina (born May 31, 1948) is an American politician and a former member of the Los Angeles County Board of Supervisors and the Los Angeles County Metropolitan Transportation Authority. Molina broke into politics in 1982 by going agai ...
, designated the theatre as a "historical resource." The State Historical Resources Commission also rejected the owner's request to remove the theatre from the National Register of Historic Places. In 2003, the property was acquired by M&A Gabaee, an affiliate of the Charles Co. Rumors spread that the new owner planned to convert the property into a
Walgreens Walgreen Company, d/b/a Walgreens, is an American company that operates the second-largest pharmacy store chain in the United States behind CVS Health. It specializes in filling prescriptions, health and wellness products, health information, a ...
Drug Store. A representative of the owner told the ''Los Angeles Times'': "We're in negotiations so everything is preliminary. We plan to keep the structure. The building is absolutely gorgeous. We want to maintain that but we also want to find what's going to work. We're looking forward to rejuvenating it." Preservationists expressed concerns that the new plans would preserve the outer shell of the building but gut or significantly alter the building's interior. In particular, concerns were raised that the theatre's soaring interior and proscenium arch would be replaced with a
dropped ceiling A dropped ceiling is a secondary ceiling, hung below the main (structural) ceiling. It may also be referred to as a drop ceiling, T-bar ceiling, false ceiling, suspended ceiling, grid ceiling, drop in ceiling, drop out ceiling, or ceiling til ...
. The founder of the East Los Angeles Center for the Performing Arts proposed converting the theatre into a performing arts venue: "It's an amazing theater. We were trying to get support to renovate and turn it into a performing arts venue. There's a drugstore on every corner here. I'd love to see the developer team up with us to preserve it." As of 2008, the proposed conversion of the theatre was still the subject of ongoing preservation efforts by the Los Angeles Conservancy. The Conservancy stated that it sought to preserve historic interior features, including the proscenium, lobby, clamshell-shaped concession stand, and mezzanine level, while "encouraging the adaptive reuse of this long-vacant historic property." On May 25, 2010, the
Los Angeles County Board of Supervisors The Los Angeles County Board of Supervisors (LACBOS) is the five-member governing body of Los Angeles County, California, United States. History On April 1, 1850 the citizens of Los Angeles elected a three-man Court of Sessions as their firs ...
approved the conversion of the theater into a 24-hour drug store. It opened as a CVS on August 19, 2012.


See also

*
List of Registered Historic Places in Los Angeles This is a List of the National Register of Historic Places in the city of Los Angeles. (For those in the rest of Los Angeles County, go here.) Current listings :' ...


References


External links


More L.A. Theatres of Interest

Photographs of Golden Gate Theater from Los Angeles Public Library Photo Database
{{National Register of Historic Places in California Cinemas and movie theaters in Los Angeles Buildings and structures on the National Register of Historic Places in Los Angeles Theatres completed in 1927 Event venues established in 1927 1927 establishments in California Art Deco architecture in California Spanish Revival architecture in California